8 episodes

The Scaling Therapy Practice podcast exists to inspire therapists to scale their business with systems, people, community, or opportunity

Scaling Therapy Practice James Marland

    • Business
    • 5.0 • 4 Ratings

The Scaling Therapy Practice podcast exists to inspire therapists to scale their business with systems, people, community, or opportunity

    Unlocking Your Therapy Practice Potential with Goal Setting | STP 8

    Unlocking Your Therapy Practice Potential with Goal Setting | STP 8

    Unlocking Your Therapy Practice Potential with Goal Setting
    Welcome to Scaling Therapy Practice, the podcast where we explore the challenges of growing a therapy practice and offer guidance on how to achieve professional development goals. In this episode, we continue our discussion on goal setting with Dr. David Hall. Dr. Hall is a therapist and professional development expert who has been in the industry for many years. He shares his insights on the importance of showing up, taking initiative and building connections when it comes to achieving goals.

    Take the free builder Quiz: PSY.PSYCHMAVEN.COM

     

     

    Links and Resources in this Episode

    SEO Basecamp with Private Practice Elevation
    Atomic Habits 
    Descript
    Cost of Living Calculator 
    Money Matters Class from The Practice of Therapy
    The Practice of Therapy Podcast
    PsychMaven Courses
    Psychraft Network
    Course Creation Studio
    Deadline Funnels 

    Understanding the Importance of Showing Up
    One of the main points that Dr. Hall emphasizes in this episode is the importance of showing up. He believes that simply being present and putting yourself out there can make a big difference when it comes to achieving your goals. He uses his own experience as an example, discussing how he met James Marland and how that led to new opportunities and connections.

    Dr. Hall also encourages listeners to not be afraid to reach out to people for help or information. He believes that you never know who will respond and what kind of opportunities may come out of it. He also points out that, while it is important to have goals, it is also important to be flexible and open to new opportunities that may arise.

    Building Connections
    Another key point that Dr. Hall discusses in this episode is the power of building connections. He explains that building connections can open up new opportunities and help you achieve your goals. He also discusses the importance of being mindful of the connections you make and how to nurture them effectively. Building connections is a key part of any professional development plan, and Dr. Hall offers advice on how to do this effectively.

    Setting and Achieving Goals
    Dr. Hall also talks about the importance of setting and achieving goals. He emphasizes that setting and achieving goals is an ongoing process, not something that is accomplished overnight. He encourages listeners to start by setting small, achievable goals and then build on them as they progress. He also offers tips on how to stay motivated and focused, even when things get tough.

    Its never too late to set goals
    In conclusion, this episode of Scaling Therapy Practice offers valuable insights into the importance of showing up, taking initiative and building connections when it comes to achieving professional development goals. Dr. David Hall, with his years of experience in the therapy industry, provides practical advice on how to set and achieve goals, and how to build connections that can help you achieve your goals. If you're a therapist looking to grow your practice and achieve your professional development goals, be sure to tune in to Scaling Therapy Practice, and don't forget to subscribe to our show to stay up to date on the latest tips and advice on how to optimize your therapy practice for success.

    10 Tips for therapy Practice Owners from this Episode

    Showing up is crucial when it comes to achieving goals.
    Don't be afraid to reach out to people for help or information.
    Building connections can open up new opportunities and help you achieve your goals.
    Setting and achieving goals is an ongoing process, not something that is accomplished overnight.
    The power of taking initiative and putting yourself out there can be beneficial in achieving goals.
    Be open to new opportunities that may arise.
    Be mindful of the connections you make and how to nurture them effectively.
    Start by setting small, achievable goals and then build on them as you progress.
    Stay motivated and focused, even when things get tou

    • 39 min
    Strategies for Raising your Rates and Growing your Therapy Practice | STP 7

    Strategies for Raising your Rates and Growing your Therapy Practice | STP 7

    Strategies for Raising your Rates and Growing your Therapy Practice

    Welcome to the Scaling Therapy Podcast, where we explore different ways to grow your therapy practice. In this episode, hosts James Marland and Dr. David Hall take a closer look at raising and increasing rates for therapy offices. They discuss the importance of setting competitive prices and providing exceptional customer service to attract and retain clients.

    What is your therapy practice builder type? Take the Free Quiz

    Links and Resources in this Episode


    Atomic Habits 
    Descript
    Cost of Living Calculator 
    Money Matters Class from The Practice of Therapy
    The Practice of Therapy Podcast
    SEO Basecamp with Private Practice Elevation
    PsychMaven Courses
    Psychraft Network
    Course Creation Studio

    Raising Rates In Your Therapy Practice

    One of the key topics discussed in this episode is the importance of raising rates for therapy offices. James and David stress that scaling your practice doesn't always mean more work, and that growth is unique to each individual practice. They discuss various strategies for increasing rates, such as focusing on niche services, building a strong reputation, and providing exceptional customer service.


    Setting Competitive Prices: James and David emphasize the importance of setting competitive prices for your therapy services. They advise practitioners to research the prices of similar services in their area, and to make sure their prices are in line with the market. By setting competitive prices, you can attract more clients and stand out from your competition.
    Focusing on Niche Services: Another strategy for raising rates is to focus on niche services that are in high demand. By developing expertise in a specific area, you can charge more for your services and attract clients who are looking for specialized help. James and David suggest researching current trends and identifying areas of need in your community to find potential niche services to offer.
    Building a Strong Reputation: James and David also discuss the importance of building a strong reputation for your therapy practice. By providing exceptional customer service and building strong relationships with clients, you can attract more clients and increase your rates. They suggest using online reviews and testimonials to showcase your reputation and build trust with potential clients.
    Providing Exceptional Customer Service: Providing exceptional customer service is a key strategy to raising your rates. James and David advise practitioners to go above and beyond for clients, such as responding promptly to messages, providing additional resources and information, and offering flexible scheduling. By providing exceptional customer service, you can build trust and loyalty with clients, leading to repeat business and positive word-of-mouth referrals.

    There are a few things to consider when a therapist raises their rates:


    Billing: It's important to inform your clients in advance about the rate increase and how it will affect their billing. This can be done through a letter or email. You should also update your billing policies and procedures to reflect the new rates.
    Clients: Some clients may be unhappy about the rate increase and may choose to terminate treatment. It's important to be understanding and to offer support to clients who may be struggling with the rate increase.
    Public relations: If you have a website or social media presence, it's important to update your rates on these platforms. You should also be prepared to address any questions or concerns that clients or potential clients may have about the rate increase.

    How Often do you review rate increases 

    There is no set frequency for reviewing your rates, as it can depend on a variety of factors such as your experience level, the cost of living in your area, and the demand for your services. Some therapists review their rates annually, while others may review them every few years.

    There are a few

    • 50 min
    How Daniel Fava Grew a Blog into a Business that Helps Therapists Attract More Clients | STP 6

    How Daniel Fava Grew a Blog into a Business that Helps Therapists Attract More Clients | STP 6

    What is your Therapy Practice Builder Type?
    Take the free fun quiz that has more free resources to get you started.

    Links and Resources

    SEO Basecamp Live
    The 4-Hour Work Week 
    ChatGpt
    Therapy For Your Money Podcast
    Profit First for Therapists
    Profit First
    Amy Porterfield
    Pat Flynn
    Scribe How
    Manager Tools
    Private Practice Elevation
    Wise Practice with Whitney Owens - James is the producer of this podcast!
    Wise Practice Summit 2023 

     The Scaling Journey of an SEO Business for Therapists
    In this episode of the Scaling Therapy Practice podcast features a conversation between James Marland and Daniel Fava, discussing tools and tips they use in their businesses that support therapy practices. They discuss various topics related to running a successful private practice office, including accounting services, profit first strategies, and SEO (Search Engine Optimization).

    Accounting Services and Profit First Strategies
    James mentions a favorite therapy podcast, Julie Harris' "Therapy for your Money" and talks about her upcoming book, "Profit First for Therapists". He suggests pre-ordering the book to get additional tools and resources. The "Profit First" approach is a financial management strategy that helps therapists and other small business owners to prioritize profitability in their operations. This is particularly important for therapists in private practice, as they often have to balance the demands of running a business with providing high-quality care to their clients.

    SEO and Content Writing for Therapists
    Daniel talks about a tool called Chat GPT, which is an AI bot that can provide information and content when asked a question. He plans to use it to help with writing content for websites and social media posts. Both James and Daniel express excitement about the advancements in artificial intelligence and the potential for more tools like Chat GPT in the future. SEO is crucial for therapists in private practice, as it can help them to reach more potential clients and build a strong online presence. Writing high-quality content for a website or social media platforms can help therapists to establish themselves as experts in their field, and attract more clients.

    Balancing Business and Therapy
    Both James and Daniel discuss the importance of balancing the demands of running a business with providing high-quality therapy to clients. They mention the importance of using tools and strategies that can help therapists to streamline their operations and focus on providing the best possible care to their clients. They also discuss the importance of continuing to learn and grow as business owners and the role that professional development can play in helping the therapy practice owners improve their leadership skills and stay build a strong company culture. 

    Building a Strong Company Culture
    Company culture is a critical aspect of running a successful business, and this is especially true in the field of therapy. A positive company culture can help to create a sense of community and belonging among employees, which in turn can lead to increased job satisfaction and better performance. Company culture has taken a hit in the virtual workplaces and unless you take action to prevent the decay of your culture you will end up with disconnected employees. 

    One way to build a strong company culture is by having regular one-on-one meetings with staff. These meetings can be a great way to check-in with employees, get feedback on how they're feeling, and discuss any issues or concerns they may have. Additionally, one-on-one meetings can be a valuable tool for setting goals and tracking progress. They also provide an opportunity for employees to voice their opinions and ideas in a safe and comfortable environment.

    Moreover, these one-on-one meetings can be a great way to build trust and create a sense of connection between staff and management. By providing an opportunity for employees to discuss their thoughts, feeling

    • 49 min
    The Power of Setting Goals for Your Therapy Practice | STP 5

    The Power of Setting Goals for Your Therapy Practice | STP 5

    Identifying Your Vocation and Setting a Clear Vision
    In this conversation, James and David discuss the importance of setting and achieving growth goals in a therapy practice. They begin by emphasizing the need to identify your vocation and set a clear vision for your practice. James shares his approach of writing out a personal eulogy and life story to help orient himself and guide his goals. David adds that it's important to distinguish between your career and your vocation, and to focus on the larger purpose behind your work.

    Implementing a System for Achieving Your Goals
    Next, the pair delve into the importance of implementing a system for achieving your goals. James shares his approach of writing out monthly and quarterly goals and reading them daily, as well as setting two daily tasks that will advance him towards his overall vision. David emphasizes the value of finding accountability and support, whether through a coach or a community of peers.

    Leveraging Your Personality and Business Phase for Success
    Finally, James and David discuss the role of personality and business phase in achieving growth goals. They note that it's important to understand and leverage your own strengths and weaknesses, as well as the stage of development your business is in. By aligning your goals with your unique qualities and resources, you can set yourself up for success. Overall, this conversation highlights the importance of setting clear and purposeful goals in a therapy practice, and provides practical strategies for implementing a system to achieve them. By identifying your vocation, implementing a goal-setting system, and leveraging your personality and business phase, you can create a roadmap for growth and success in your practice.  

    Episode Quotes

    "So my goal in teaching people is whatever money they spend with me is fractional to what it would cost them to do it on their own."
    "The benefit is the shortcut or the path to make it less painful, less expensive and easier."
    "I believe there are only two teachers. One is your pain and the other is somebody else's."
    "It's how do we move past [descriptors like being an excellent executive or having the most successful practice] so that we're living into this bigger thing that is our vocation, which ideally is a manifestation of our personhood, but it's not the same thing as our personhood. Our personhood is something ideally that should be much more robust."
    "I think it's the only two things to teach. Like you can either listen to somebody else who's gone through something or they account whether you read something, you watch a take a course, you see a video and they tell you about, you know, or, and they may, they may be telling you the story of somebody else's pain or something like that, but somebody hurt at some point to learn that lesson."

     Links and Resources

    Builder Type Assessment: Find out your builder type and next steps to scale your practice
    PsychMaven with Dr. David Hall
    Course Creation Studio with James Marland
    Hero on a Mission by Donald Miller
    Free Eulogy Planner Created by James Marland Inspired by Donald Miller, Stephen Covey, and Mike Michalowicz  

    • 51 min
    Your Scaling Journey | STP 4

    Your Scaling Journey | STP 4

    Your Scaling Journey
    Summary/Abstract
    In this episode, James and David discuss the different types of builders and how to identify which one you are. They also talk about how your personality and phase of business can impact your builder type and how to avoid getting caught in the trap of comparison.

    The conversation discusses different ways that mental health professionals can scale their practices. James and David mention that there are many ways to scale, and that it is important to find the method that best fits an individual's personality and situation. They also mention that the quiz is designed to help people narrow down their options and make a decision about which method is best for them. Different people will be drawn to different options based on their personality and what stage they are in their business. Builder Type Assessment: Find out your builder type and next steps to scale your practice.

    Growth can be Confusing
    As a therapist, you may be looking to grow and scale your practice, but you may not know exactly where to start. After all, scaling is different for every therapist, and your personality and phase of business can impact your approach to building your practice. It's easy to get caught in the trap of comparison, but it's important to remember that everyone's journey is different. With that in mind, it's helpful to have some guidance on finding the right direction for your growth goals.

    Builder Type Quiz
    One resource that can be helpful in this process is a quiz to identify your therapy builder type. This quiz can provide you with ideas for scaling your practice that are specific to your personality, phase of business, and goals. For example, you may discover that you're interested in starting a group practice, creating an online course, or building a membership community. Whatever your interests, there are resources available to help you implement your ideas and start building your practice.

    Of course, it's important to find inspiration from resources that are achievable and relevant to your current circumstances. No one expects you to start on the level of a successful author or well-known podcaster, but there are steps you can take to start building your practice in a way that feels right for you. Whether you're looking to simplify your practice or you're looking for a challenge, there are ideas and resources available to help you grow and scale your business.

    Your Scaling Journey Belongs to You
    One key point to remember is that all outcomes are valid as long as they align with your goals and values. It's not about finding the "good answer" or the "right path", but about finding the path that works for you. Whether you're interested in managing a large team or you prefer a more modest practice, there's no one-size-fits-all solution to building a therapy practice.

    As you consider your growth goals, it's also important to think about your own strengths and limitations. For example, you may love being around other therapists and working as a boss, but you may not always feel comfortable with the level of responsibility that comes with it. Similarly, you may enjoy a sense of simplicity in your practice, but you may also crave a bit of variety and chaos. It's important to be honest with yourself about what you want and need, as this can help you make decisions that align with your values and goals.

    Take the Quiz, Find Free Resources to Start Scaling Your Practice
    There are many resources available to help you grow and scale your therapy practice. Whether you're interested in building a team, creating an online course, or starting a group practice, there are steps you can take to get started. It's important to find inspiration from resources that feel achievable and relevant to your current circumstances, and to be honest with yourself about what you want and need as you build your practice. By staying true to your values and goals, you can find the path that works best for you and start building

    • 36 min
    The 4 Strategies of Scaling | STP 3

    The 4 Strategies of Scaling | STP 3

    Show Notes
    In this podcast episode, James Marland and Dr. David Hall discuss different approaches to scaling a therapy practice, focusing on "system builders" and "team builders." System builders aim to improve and optimize their systems to increase efficiency and profitability, while team builders focus on building and leading a team to achieve bigger goals. The hosts mention that people naturally follow team builders and that they are skilled at communicating their vision and mission, which can help to engage team members.

    Each builder type has its own set of strategies for scaling a therapy practice. They explain that each type has its own strengths and weaknesses, and that it is important to identify which type you are in order to get the most out of your career. Different people have different mindsets when it comes to work and growth. Some people are more inclined towards one style of work or growth than others. There are four main types of builders: system builders, team builders, community builders, and opportunity builders. Each one has different strengths that can be leveraged for collaboration.

    System builders, for example, have a natural ability to see a process and work on improving it. Team builders are good at developing people. Community builders are good at developing connections. Opportunity builders are good at developing products and services. The speaker discusses how they like systems and making things easier, and how this has manifested in their work as a continuing education provider. For example, an improvement or system that saved time was that David initially had to print out evaluation forms and certificates for people, but figured out a way to do it online instead, which saved time and money.

    Opportunity builders may create courses, memberships, digital products, or other resources to address problems they have identified. The hosts discuss the process of creating an ebook as an example of an opportunity builder approach, and they mention that opportunity builders may be interested in creating products that do not involve presentation or teaching, such as paperwork products or resources for setting up or managing a therapy practice. They also emphasize the importance of identifying problems that are relevant and meaningful to potential customers, and they encourage listeners to consider their own interests and strengths when identifying opportunities for growth.

    Links

    Builder Type Assessment - What builder type fits your style?
    PsychMaven with Dr. David Hall
    Course Creation Studio with James Marland

    • 39 min

Customer Reviews

5.0 out of 5
4 Ratings

4 Ratings

dfava25 ,

Great conversations to help you grow

James has nack of asking great questions that make for amazing conversations and stories that you can apply to growth in your life and business. I'm excited to see where this podcast goes in the future. Great work, James and David!

Whitney Owens ,

Learn how to grow your practice with ease

I am excited this podcast is out! These guys teach you the basics to practice growth without all the headaches. Enjoy!

Lgordonb ,

Just the topic needed!

What a great podcast! If you are trying to figure out the best way to scale you practice without having to see more clients, this is the one to listen to. James and David know what they are doing and have knowledge and experience to get you there. Thanks y’all for starting this podcast!!!

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