Seller Performance Solutions

Chris McCabe
  • 5.0(2개의 평가)
  • 기업 운영
  • 격주 업데이트

This is the definitive podcast that covers performance and policy teams from the perspective of a former Seller Performance team member, and former Amazon employee Chris McCabe. Leah McHugh nails down analysis of listing compliance violations and presents viable solutions to troubleshoot product takedowns. We created Seller Performance Solutions to help sellers better understand the inner workings of the team I worked on at Amazon, and to help 3rd party marketplace sellers cope with account and listing suspensions. We answer questions around things like, How does Seller Performance investigate a seller before taking them down? What do they need to see in an appeal, to reactivate the account for future selling? What are common mistakes that sellers make trying to get reinstated on Amazon? RSSVERIFY

  1. Why Amazon Brands Must Go Omnichannel in 2026

    1일 전

    Why Amazon Brands Must Go Omnichannel in 2026

    Is your Amazon brand hitting a wall? In this episode, Chris McCabe sits down with Andrew Maff of BlueTuskr to discuss the harsh reality of selling on Amazon in 2026. The "Golden Era" of simply slapping a label on a generic product and watching the money roll in is officially over. With FBA fees rising 10% year-over-year and CPCs climbing steadily, many brands are finding their margins evaporated. Chris and Andrew pull back the curtain on why Amazon is shifting its focus toward the deeper supply chain and why the most successful sellers are actually moving their traffic off the platform.

    15분
  2. How to Use Amazon Marketing Cloud to Maximize Customer Lifetime Value

    4월 23일

    How to Use Amazon Marketing Cloud to Maximize Customer Lifetime Value

    Most sellers are still optimizing keywords. The top 1%? They’re building audiences, tracking lifetime value, and using data you probably aren’t touching. Brent Zahradnik joins Chris McCabe to reveal how the top 1% of sellers are using Amazon Marketing Cloud (AMC) and custom AI tools to stay profitable while their competitors drown in margin compression.

    21분
  3. How Brands Can Still Win Big on Amazon with Jed Rawson

    4월 16일

    How Brands Can Still Win Big on Amazon with Jed Rawson

    Is the "Amazon Dream" dying for small sellers? In this episode, Chris McCabe sits down with Jed Rawson, CEO of Pirawna and Uptick, to discuss the brutal reality of the 2026 Amazon marketplace and the strategies that separate the winners from the losers.

    19분
  4. Why Your Amazon Competitors Are Moving Faster Than You with Jeff Cohen

    4월 9일

    Why Your Amazon Competitors Are Moving Faster Than You with Jeff Cohen

    The era of "set it and forget it" on Amazon is over. As margins shrink and complexity grows, many sellers are falling into analysis paralysis, stuck waiting for the perfect data point while their competitors seize market share. In this episode, Chris McCabe sits down with Jeff Cohen, Chief Business Development Officer at Skai and former Principal Tech Evangelist at Amazon, to discuss why sellers need to shift into a mindset that treats complexity as their greatest opportunity and how the "disappearing middle" of the market is leaving a void that can only be filled by brands willing to master advanced tools and strategies.

    28분
  5. Stop Burning Your Amazon Ad Budget with Cas Sanderson

    4월 2일

    Stop Burning Your Amazon Ad Budget with Cas Sanderson

    Is your Amazon business running on a "patchwork" of short-term strategies? In 2026, the margin for error on Amazon has never been thinner. Chris McCabe sits down with Cas Sanderson of Cartograph to break down the Amazon mistakes that quietly drain sales, waste ad spend, and put long-term growth at risk.

    19분
  6. What Amazon Sellers Must Do to Survive in 2026

    3월 26일

    What Amazon Sellers Must Do to Survive in 2026

    Amazon is no longer the same game it was two years ago. In this episode, Chris McCabe and Leah McHugh break down what they saw at Prosper Show 2026, and why the gap between top sellers and everyone else is getting wider fast. The biggest shift? There’s no real “middle” anymore. You’re either scaling with strategy, capital, and precision… or you’re getting squeezed on margins and falling behind. If you don't have a viable strategy for 2026, you're already behind the curve.

    15분
  7. Fighting Fake Reviews on Amazon with Shane Barker

    3월 19일

    Fighting Fake Reviews on Amazon with Shane Barker

    As black hat tactics evolve, sellers are finding it harder and harder to protect their listings. In this episode, Chris McCabe sits down with Shane Barker of TraceFuse to pull back the curtain on the increasingly sophisticated world of Amazon review manipulation, and discuss what it actually takes to win a dispute in today’s high-stakes ecosystem.

    19분
  8. How Agentic AI and LLMs are Changing E-commerce

    3월 12일

    How Agentic AI and LLMs are Changing E-commerce

    Is your brand ready for the "Agentic AI" shopping revolution? In this episode, Chris McCabe sits down with Matt Kostan from ProductPinion to break down how agentic AI shopping, Amazon Rufus, and LLM-powered search are reshaping ecommerce. They discuss what this shift means for Amazon sellers, brands, and listing strategy, including how to stand out when AI models are choosing which products to recommend.

    15분
모두 보기(230개)

평가 및 리뷰

5
최고 5점
2개의 평가

소개

This is the definitive podcast that covers performance and policy teams from the perspective of a former Seller Performance team member, and former Amazon employee Chris McCabe. Leah McHugh nails down analysis of listing compliance violations and presents viable solutions to troubleshoot product takedowns. We created Seller Performance Solutions to help sellers better understand the inner workings of the team I worked on at Amazon, and to help 3rd party marketplace sellers cope with account and listing suspensions. We answer questions around things like, How does Seller Performance investigate a seller before taking them down? What do they need to see in an appeal, to reactivate the account for future selling? What are common mistakes that sellers make trying to get reinstated on Amazon? RSSVERIFY

정보

  • 제작진
    Chris McCabe
  • 방송 연도
    2021년 - 2026년
  • 에피소드
    230
  • 등급
    전체 연령 사용가
  • 저작권
    © ecommerceChris LLC
  • 웹사이트 보기
    Seller Performance Solutions

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