15 episodes

Small Press, Big Ideas is a podcast about the business of local news and community journalism in the US. Host Paul Gewuerz interviews entrepreneurs and journalists in the field to get their take on what's working, what isn't, and how local publishers can thrive in today's rapidly changing media landscape.

Small Press, Big Ideas Paul Gewuerz

    • Business

Small Press, Big Ideas is a podcast about the business of local news and community journalism in the US. Host Paul Gewuerz interviews entrepreneurs and journalists in the field to get their take on what's working, what isn't, and how local publishers can thrive in today's rapidly changing media landscape.

    Serving a Niche within a Niche

    Serving a Niche within a Niche

    For the first episode of season two Paul speaks with Claudia Amaro, founder of Planeta Venus. Planeta Venus is a local digital, print, and audio outlet serving the Spanish speaking community of Wichita, KS.
    Claudia tells her story of immigrating from Mexico as a child, being fascinated with journalism from an early age, and her winding path to founding Planeta Venus. She discusses the special considerations of serving the Latino community and the value of knowing your audience. She breaks down the organizational structure and explains how it actually made sense for her to launch a print edition of her publication in the modern era.
    Connect with Claudia:
    https://www.linkedin.com/in/claudia-amaro-4474717b/
    Planeta Venus Site:
    https://www.planetavenus.online/
    Planeta Venus App:
    https://apps.apple.com/us/app/planeta-venus/id1459532430?ls=1
    https://play.google.com/store/apps/details?id=com.f1a9baff5599.app&hl=es
    Planeta Venus Podcast:
    https://open.spotify.com/show/7DVwKdvk5hHNJLUHxJFCx6
    https://podcasts.apple.com/us/podcast/planeta-venus-the-podcast/id1571018877

    • 48 min
    Local Journalism Super Structures

    Local Journalism Super Structures

    Eric Prock is the founder of Wave 3 advisors, a consultancy focused on redesigning the economic model of journalism, reducing risk for journalists and restoring trust.
    In this episode, Paul Gewuerz speaks with Eric about how the local news crisis started, how the convergence of multiple factors helped accelerate it, and what we can do to fix it.
    Connect with Eric:
    https://www.linkedin.com/in/eric-prock-00927870/
    https://www.linkedin.com/company/wave-3-advisors/
    Links from the episode:
    https://www.rebuildlocalnews.org/
    https://cvlocaljournalism.org/
    https://www.microsoft.com/en-us/corporate-responsibility/journalism-hub
    ---
    This podcast is sponsored by LocalPod.co, helping local news publishers across the US produce revenue generating podcasts. Learn more at localpod.co

    • 50 min
    Rethinking the Social Media Playbook for Local News

    Rethinking the Social Media Playbook for Local News

    On this episode Paul is joined by Coralie Saint-Louis, the founder of Enpak Social. Enpak is a mobile app designed to connect people and communities through shared interests and local news.
    In this conversation, Paul and Coralie discuss the issues that arise from people getting their news from social media and how Enpak aims to fix that. They also discuss rebuilding trust between the media and their readers, Enpak's business model, their plan to fundraise in the near future, Coralie's vision for the platform, and a lot more!
    Links:
    https://enpaksocial.com
    Download the Enpak app for mobile:
    https://apps.apple.com/us/app/enpak/id6456176449
    https://play.google.com/store/apps/details?id=com.enpak.social&hl=en_US&gl=US&pli=1
    Enpak on social media:
    https://www.facebook.com/profile.php?id=100093565624010
    https://twitter.com/enpaksocial
    https://www.instagram.com/enpaksocial?igsh=MXRhaHZ3c29qaHJvNA%3D%3D
    https://www.linkedin.com/company/enpak-social/
    ---
    This podcast is sponsored by LocalPod.co, helping local news publishers across the US produce revenue generating podcasts. Learn more at localpod.co

    • 29 min
    Content, Utility Journalism, and SEO for Newsrooms

    Content, Utility Journalism, and SEO for Newsrooms

    Today on the podcast Paul is joined by David Arkin, a consultant who brings his 25+ years of experience in audience, digital revenue, content, and leadership to help newsrooms and other organizations.
    David shares his wealth of knowledge around fractional digital leadership, utility journalism, branded content, SEO, evergreen content, and more with a focus on local news publishers. He brings a ton of value for any leaders working in local journalism!
    Connect with David:
    https://www.davidarkinconsulting.com/
    david@davidarkinconsulting.com
    https://www.linkedin.com/in/davidarkin11/
    ---
    This podcast is sponsored by LocalPod.co, helping local news publishers across the US produce revenue generating podcasts. Learn more at localpod.co

    • 42 min
    Rewriting the Newswire Business Model

    Rewriting the Newswire Business Model

    Today on the podcast Paul is joined by Noah Greenberg, CEO and co-founder of Stacker, an earned syndication platform connecting media outlets and their readers with high quality, original research and insights from third-party publishers.
    Noah explains what a newswire is and how Stacker is different in terms of both business model and the type of content they produce. He explains how Stacker's model works, what he and his team have learned about great storytelling, the benefits of bootstrapping the business, and a lot more.
    Stacker's website:
    https://stackermedia.com/
    Connect with Noah:
    https://www.linkedin.com/in/noah-greenberg-4b779a22/
    noah@stacker.com
    ---
    This podcast is sponsored by LocalPod.co, helping local news publishers across the US produce revenue generating podcasts. Learn more at localpod.co

    • 36 min
    Leaving NYC to Serve Your Home Town

    Leaving NYC to Serve Your Home Town

    Amethyst J. Davis is the founder of the Harvey World Herald, a hyperlocal news site serving the town of Harvey, Illinois.
    Today on the podcast, Paul talks with Amethyst about her journey out of her home town to attend NYU and start her career in New York, only to boomerang back home to serve her community after witnessing the lack of quality information during the COVID-19 pandemic. They talk about the overwhelmingly positive response from the community to the Herald, the growth of the organization from an idea in Amethyst's head to a profitable newsroom, and the impact that quality journalism can have on a news desert.
    Links from the episode:
    https://harveyworld.org/
    https://www.instagram.com/harveyworldherald
    https://twitter.com/hwherald
    https://www.linkedin.com/in/amethyst-j-davis/
    ---
    This podcast is sponsored by LocalPod.co, helping local news publishers across the US produce revenue generating podcasts. Learn more at localpod.co

    • 41 min

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