Software Spotlight

Software Oasis

Are you looking to stay ahead in the fast-paced world of B2B SaaS? Software Spotlight delivers weekly insights from the frontlines of software innovation. Join host Michael Bernzweig, founder of Software Oasis since 1998, as he brings you exclusive conversations with industry titans, innovative leaders, and game-changing executives in the SaaS space. Each episode unpacks winning strategies, emerging trends, and actionable insights you can implement immediately. From scaling your SaaS business to mastering digital transformation, discover the tactics that drive success in today's competitive landscape. Whether you're a founder, executive, or ambitious professional in the B2B SaaS world, this podcast delivers the strategic intelligence you need to thrive. Subscribe now to join our community of forward-thinking tech leaders and get weekly episodes packed with data-driven insights, expert analysis, and exclusive interviews that will transform your approach to B2B SaaS.

  1. 3D AGO

    Unlocking AI Potential: A Strategic Approach

    In this episode, Kevin Carlson, Partner and Fractional CXO at TechCXO and host Michael Bernzweig discuss the importance of a strategic approach to AI implementation for organizations looking to leverage AI technologies. He emphasizes starting small, defining success metrics, and understanding the different tiers of AI tools available. The conversation highlights common pitfalls in AI adoption and provides a roadmap for organizations to follow in order to successfully integrate AI into their operations. Takeaways AI strategy should be straightforward and simple for organizations.Organizations must align their capabilities with AI advancements.Starting small and improving incrementally is key to success.Quick feedback from small, measurable projects is essential.The AI Implementation Model (AIM) consists of three tiers: AI tools, foundational models, and proprietary models.Tier one offers low investment and quick time to value.Defining success metrics before starting is crucial for AI projects.Common pitfalls include lack of direction and poor data quality.Change management is vital for driving AI adoption.Identifying high value, low risk use cases is the path forward.Sound Bites "Start small, but start.""Minimum investment, maximum learning.""Scope creep can kill momentum."Chapters 00:00 Navigating the AI Landscape03:30 The AI Implementation Model (AIM)10:53 Defining Success and Common Pitfalls15:52 Path Forward for AI Implementation Ready to action this strategy?Connect with this expert now for a complimentary strategy consult or exclusive offer. https://summit.softwareoasis.com/activate-offers/ (Claim Your Offer / Schedule Consultation) Apply to Present at our Live Events as an experthttps://experts.softwareoasis.com/expert-introductions Get Your Networking Passhttps://experts.softwareoasis.com/executive-networking-pass Claim your complimentary event pass and attend live:https://bootcamps.softwareoasis.com/ https://summit.softwareoasis.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    42 min
  2. 4D AGO

    Unlocking AI's Potential: The GROW Framework

    In this episode, Securely Founder Alan Ward and host Michael Bernzweig discuss the strategic implementation of AI within organizations, emphasizing the importance of a structured approach through the GROW framework. He highlights the distinction between revolutionary and evolutionary technologies, the necessity of growth through people, and the key traits required for successful AI integration, including grit, resourcefulness, observance, and a winning mindset. Ward concludes by addressing common misconceptions about AI's role in the workforce and the need for educational shifts in mindset to maximize AI's impact. Takeaways AI is a revolutionary technology that requires strategic implementation.Growth within organizations is essential and happens through people.The GROW framework consists of Grit, Resourcefulness, Observance, and Winning mindset.Grit is about perseverance and commitment to long-term goals.Resourcefulness involves creativity and the ability to work with what you have.Observant individuals can identify unseen opportunities in the market.Winners in organizations ensure the right people are in the right positions.AI will replace roles but not the need for human input.Implementation of AI requires both educational and mindset shifts.Focus on what is unlikely to maximize AI's potential.Sound Bites "AI is revolutionary technology.""Growth happens through people.""Grit is essential for success."Chapters 00:00 Introduction to Strategic AI Implementation01:45 Understanding Revolutionary vs. Evolutionary Technology04:07 The Importance of Growth in Organizations06:45 The GROW Framework: Grit, Resourcefulness, Observance, and Winning Mindset14:09 Implementing AI: Educational and Mindset Shifts Ready to action this strategy?Connect with this expert now for a complimentary strategy consult or exclusive offer. https://summit.softwareoasis.com/activate-offers/ (Claim Your Offer / Schedule Consultation) Apply to Present at our Live Events as an experthttps://experts.softwareoasis.com/expert-introductions Get Your Networking Passhttps://experts.softwareoasis.com/executive-networking-pass Claim your complimentary event pass and attend live:https://bootcamps.softwareoasis.com/ https://summit.softwareoasis.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    20 min
  3. 6D AGO

    Revolutionizing Healthcare with AI

    In this conversation, Mariano Garcia-Valino, Founder, Chief Engineer and CEO of Axenya and host Michael Bernzweig discuss the evolution of medicine and the role of AI in transforming healthcare. He highlights the shift from infectious diseases to chronic diseases, the unsustainable growth of healthcare costs, and the need for technology to improve patient care. The discussion also touches on the challenges faced by the US healthcare system, particularly the lack of primary care and the fragmentation of services. Takeaways AI is revolutionizing healthcare by improving patient outcomes.The healthcare system is facing unsustainable cost growth.Chronic diseases require a different approach than infectious diseases.Technology can help manage and prevent chronic diseases effectively.Health insurance costs are rising faster than inflation.Primary care is crucial for early disease detection and management.Data fragmentation hinders effective healthcare delivery.Innovative companies are emerging to transform healthcare.A comprehensive system is needed to cover basic healthcare needs.The future of healthcare relies on integrating technology and data.Sound Bites "AI is changing the healthcare industry.""Primary care in the US is underfunded.""We need a system that covers everyone."Chapters 00:00 The Evolution of Medicine and AIFounding Axenya: the spark and early hypothesisProving preventive care can save lives at scaleDesigning a full‑stack, tech‑enabled care modelUsing AI and data to change outcomes, not just workflowsNavigating regulation, payers, and complex health systemsFundraising, investors, and aligning on impact vs growthLeadership philosophy and building distributed, high‑trust teamsFounder mindset: resilience, doubt, and second‑time lessonsArt, writing, and how creativity shapes his leadership14:15 Challenges in the US Healthcare System Ready to action this strategy?Connect with this expert now for a complimentary strategy consult or exclusive offer. https://summit.softwareoasis.com/activate-offers/ (Claim Your Offer / Schedule Consultation) Apply to Present at our Live Events as an experthttps://experts.softwareoasis.com/expert-introductions Get Your Networking Passhttps://experts.softwareoasis.com/executive-networking-pass Claim your complimentary event pass and attend live:https://bootcamps.softwareoasis.com/ https://summit.softwareoasis.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    56 min
  4. NOV 14

    Chason Hecht on Employee Retention Strategies

    Chason Hecht, CEO of Retensa Retention Strategies, discusses employee retention strategies, emphasizing the importance of understanding workforce data to address employee turnover. He introduces three laws of retention, highlighting the need for organizations to focus on retaining high performers and understanding the changing dynamics of employer-employee relationships. Hecht also stresses the importance of data in predicting turnover and improving employee experiences. Takeaways Employee retention is crucial for organizational success.Understanding workforce data helps address employee turnover.Three laws of retention guide effective employee management.Retaining high performers is essential for growth.Employer-employee relationships are constantly evolving.Data is key to predicting employee turnover.Organizations should focus on root causes of turnover.High performers seek productive and supportive environments.Turnover is a symptom, not the root problem.Predictive analytics can enhance retention strategies.Title Options Unlocking the Secrets of Employee RetentionThe Three Laws of Retention RevealedHow to Retain High PerformersUnderstanding Workforce Data for Better RetentionThe Changing Dynamics of Employer-Employee RelationshipsPredicting Turnover with Data InsightsAddressing the Root Causes of Employee TurnoverCreating a Productive Environment for High PerformersThe Role of Predictive Analytics in RetentionChason Hecht on Retention StrategiesSound bites "Retention is crucial for success." "Data predicts employee turnover." "High performers drive growth." "Turnover is a symptom, not a problem." "Focus on root causes of turnover." "Employer relationships are evolving." "Predictive analytics enhance retention." "Understand workforce data for success." "Retain high performers for growth." "Retention laws guide effective management." Chapters 00:00:05 Introduction and Speaker Introduction00:00:46 Understanding Employee Retention00:01:51 The Three Laws of Retention00:03:16 Defining Employee Retention00:07:06 Current State of Talent00:09:33 Employer-Employee Relationship Dynamics00:13:24 Turnover as a Symptom00:15:53 Predicting Turnover with Data Ready to action this strategy?Connect with this expert now for a complimentary strategy consult or exclusive offer. https://summit.softwareoasis.com/activate-offers/ (Claim Your Offer / Schedule Consultation) Apply to Present at our Live Events as an experthttps://experts.softwareoasis.com/expert-introductions Get Your Networking Passhttps://experts.softwareoasis.com/executive-networking-pass Claim your complimentary event pass and attend live:https://bootcamps.softwareoasis.com/ https://summit.softwareoasis.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    41 min
  5. OCT 20

    Best Free Loom Alternative: Dadan Review Features 2025

    00:00 - Introduction & Guest Background Michael Bernzweig introduces Lakshmanan Raman from dadan, based in Riyadh, Saudi Arabia Lakshmanan's journey from marketing journalist to video industry expert Career transition from SaaS ecosystem in India to international expansion 08:30 - The Video Engagement Problem Why traditional video creation fails: 20-minute videos watched for only 30 seconds Gap between video creation tools and distribution strategies How dadan bridges creation and engagement through interactive features 15:45 - Interactive Video Features Deep Dive Six types of video interactions: polls, quizzes, feedback forms, open-ended questions Real-world use case: Recruiter using video requests instead of traditional resumes AI-powered video summaries and meeting note templates 28:20 - Platform Integrations & Marketing Funnel 25+ platform integrations including YouTube direct publishing Go High Level integration success stories Complete marketing funnel approach: awareness to testimonials 42:15 - Enterprise Use Cases & Migration Patterns Organizations consolidating multiple video tool subscriptions API functionality for seamless video library migration Asynchronous communication replacing quick meetings 55:30 - Customer Feedback & Product Development Importance of continuous customer conversations for innovation Solving "boring problems" that add real user value Premium pricing strategies through contextual video proposals Ready to action this strategy?Connect with this expert now for a complimentary strategy consult or exclusive offer. https://summit.softwareoasis.com/activate-offers/ (Claim Your Offer / Schedule Consultation) Apply to Present at our Live Events as an experthttps://experts.softwareoasis.com/expert-introductions Get Your Networking Passhttps://experts.softwareoasis.com/executive-networking-pass Claim your complimentary event pass and attend live:https://bootcamps.softwareoasis.com/ https://summit.softwareoasis.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    32 min
  6. JUN 27

    Alex Sanfilippo: Building PodMatch & Podcasting Community

    Summary In this episode of Software Spotlight, host Michael Bernzweig interviews Alex Sanfilippo, founder of PodMatch, a platform that connects podcast hosts and guests. Alex shares his journey from a corporate career in aerospace to becoming an entrepreneur in the podcasting space. He emphasizes the importance of community engagement, the challenges of building a software platform, and the value of continuous learning and adaptation in entrepreneurship. The conversation also touches on the evolving landscape of podcasting and the opportunities for independent podcasters. Takeaways Alex Sanfilippo transitioned from a corporate job to entrepreneurship in podcasting.PodMatch connects podcast hosts and guests, streamlining the interview process.Community engagement is crucial for the growth and improvement of PodMatch.Building relationships within the community enhances the platform's effectiveness.Alex emphasizes the importance of doing things that don't scale for community building.Continuous learning is essential for entrepreneurs to adapt and grow.The podcasting landscape is evolving, allowing smaller shows to gain visibility.Feedback from the community is vital for product development and improvement.Creating educational content helps both hosts and guests improve their podcasting skills.The future of podcasting looks promising for independent creators.Sound Bites "You have to do things that don't scale.""The ability to learn how to learn is key.""It's not all about the dollars and cents."Chapters 00:00 Introduction to PodMatch and Alex Sanfilippo02:36 Alex's Journey from Corporate to Podcasting05:21 Building a Community Around PodMatch08:17 The Importance of Community in Software Development11:08 Educational Initiatives and Community Engagement13:39 Learning and Growth in Entrepreneurship16:14 The Evolution of PodMatch and Its Foundational Principles19:05 Technology and Community Building21:49 Choosing the Right Platform for Community Engagement23:16 Building a Community of Value27:47 The Evolution of Podcasting Communities31:56 Focusing on Core Audience Needs37:37 The Future of Independent PodcastingLearn more about PodMatch http://softwareoasis.com/podmatch   Ready to action this strategy?Connect with this expert now for a complimentary strategy consult or exclusive offer. https://summit.softwareoasis.com/activate-offers/ (Claim Your Offer / Schedule Consultation) Apply to Present at our Live Events as an experthttps://experts.softwareoasis.com/expert-introductions Get Your Networking Passhttps://experts.softwareoasis.com/executive-networking-pass Claim your complimentary event pass and attend live:https://bootcamps.softwareoasis.com/ https://summit.softwareoasis.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    41 min
  7. JUN 12

    Geoffrey Toffetti of FPG: Unlocking Hospitality Revenue

    In this episode of Software Spotlight, host Michael Bernzweig of Software Oasis interviews Geoffrey Toffetti, CEO of FPG, discussing his journey in the hospitality industry and the innovative solutions FPG provides to enhance guest experiences and maximize revenue for hotels. Geoffrey shares insights on the challenges faced by the hospitality sector, the importance of effective onboarding and implementation of their software, and the strategies for client success. The conversation highlights FPG's niche expertise and the referral-based approach to client acquisition, emphasizing the significant impact of their solutions on the hospitality market. In this conversation, Michael Bernzweig and Geoffrey Toffetti discuss the integration of technology in the hospitality industry, focusing on the importance of the front desk and food and beverage sectors. They explore acquisition strategies, the challenges of a fragmented ecosystem, and the potential of AI to enhance customer experiences while maintaining human interaction. The discussion emphasizes the need for businesses to adapt to technological advancements and the importance of nurturing relationships within communities. Takeaways Geoffrey Toffetti started his career in hospitality as a valet.FPG helps hotels increase guest satisfaction and revenue.The company transitioned from consulting to a fully SaaS model.Training front desk agents is crucial for maximizing revenue.FPG's solutions can generate significant incremental revenue for hotels.Onboarding is critical for software success in hospitality.FPG uses a phased approach to client implementation.The hospitality market is comprised of brands, management companies, and owners.FPG has acquired competitors to strengthen its market position.Referrals are the primary source of new clients for FPG. The front desk and food and beverage are key revenue drivers.Successful integration of technology can lead to significant revenue increases.Community engagement requires active participation and nurturing relationships.Acquisitions can provide valuable insights and technology integration opportunities.AI should enhance human roles, not replace them.The hospitality ecosystem is highly fragmented, creating challenges for customer experience.Direct bookings are crucial for hotels to maximize revenue.Education on AI is essential for businesses to stay competitive.Data security is a major concern when using AI solutions.The restaurant market outside hospitality is significantly larger than within.  Sound Bites "It's about revenue and guest experience.""We train them how to do it.""Our ROI is like 25 to one on average.""We're deep experts in a niche.""The tide rises all boats.""The grass isn't greener on the other side.""We see a huge opportunity to use AI."Chapters 00:00 Introduction to FPG and Geoffrey Toffetti01:03 Geoffrey's Journey in Hospitality03:10 FPG's Value Proposition in Hospitality04:03 Revenue and Guest Experience Challenges06:35 Maximizing Revenue for Existing Assets08:14 Onboarding and Implementation Strategies10:46 Phased Approach to Client Success12:27 Understanding Client Base and Market Position13:15 Niche Expertise and Competitive Advantage14:40 Referral-Based Client Acquisition17:51 Integrating Solutions in Hospitality24:48 Acquisition Strategies and Technology Integration30:26 Navigating the Fragmented Hospitality Ecosystem32:44 The Future of AI in Hospitality Ready to action this strategy?Connect with this expert now for a complimentary strategy consult or exclusive offer. https://summit.softwareoasis.com/activate-offers/ (Claim Your Offer / Schedule Consultation) Apply to Present at our Live Events as an experthttps://experts.softwareoasis.com/expert-introductions Get Your Networking Passhttps://experts.softwareoasis.com/executive-networking-pass Claim your complimentary event pass and attend live:https://bootcamps.softwareoasis.com/ https://summit.softwareoasis.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    35 min
  8. JUN 4

    Jon Ferrara of Nimble: The Art of Relationship-Driven CRM

    In this episode of Software Spotlight, host Michael Bernzweig of Software Oasis interviews Jon Ferrara, founder of Nimble and co-founder of Goldmine. They discuss John's journey in the tech industry, the evolution of CRM and contact management, and the importance of integrating sales and marketing tools. John shares insights on building relationships in a digital world and the future of Nimble as a unified solution for businesses. Takeaways Jon Ferrara emphasizes the importance of relationships in business.Goldmine was a pioneering solution in contact management before modern CRMs.Nimble aims to provide a unified platform for sales and marketing.Integration of tools is crucial for modern businesses to thrive.The complexity of sales tech stacks can hinder growth.Building relationships is essential in a digital landscape.Nimble is designed to help users manage their contacts effectively.The philosophy behind Nimble is about helping others grow.Your network is a valuable asset in business.Every business should consider having a personal CRM.Sound Bites "We all grow through conversation and engagement.""Goldmine was Outlook before it existed.""Integration is key for organizations today.""Your brand and your network are your net worth.""Your network is your net worth.""Nimble is not just a product, but a philosophy.""People buy from people, that is the bottom line.""You should all have your own personal CRM."Chapters 00:00 The Journey of John Ferrara06:12 The Evolution of CRM and Contact Management12:02 Nimble: A Unified Solution for Sales and Marketing18:04 The Importance of Integration in Business24:13 Building Relationships in a Digital World30:08 Nimble's Future and User Integration Ready to action this strategy?Connect with this expert now for a complimentary strategy consult or exclusive offer. https://summit.softwareoasis.com/activate-offers/ (Claim Your Offer / Schedule Consultation) Apply to Present at our Live Events as an experthttps://experts.softwareoasis.com/expert-introductions Get Your Networking Passhttps://experts.softwareoasis.com/executive-networking-pass Claim your complimentary event pass and attend live:https://bootcamps.softwareoasis.com/ https://summit.softwareoasis.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    37 min
5
out of 5
10 Ratings

About

Are you looking to stay ahead in the fast-paced world of B2B SaaS? Software Spotlight delivers weekly insights from the frontlines of software innovation. Join host Michael Bernzweig, founder of Software Oasis since 1998, as he brings you exclusive conversations with industry titans, innovative leaders, and game-changing executives in the SaaS space. Each episode unpacks winning strategies, emerging trends, and actionable insights you can implement immediately. From scaling your SaaS business to mastering digital transformation, discover the tactics that drive success in today's competitive landscape. Whether you're a founder, executive, or ambitious professional in the B2B SaaS world, this podcast delivers the strategic intelligence you need to thrive. Subscribe now to join our community of forward-thinking tech leaders and get weekly episodes packed with data-driven insights, expert analysis, and exclusive interviews that will transform your approach to B2B SaaS.