45 episodes

Success in business and life is a constant back-and-forth of charting your course and taking the consistent steps everyday to move you forward.  Both ... are critical.

My guests on this show range from entrepreneurs starting from scratch to leaders of companies looking to scale.

For me, a show like this is all about joining forces with my guests to dig deep and create something new for you - whether that's a small insight that gets you unstuck ... or a path of massive growth through customized marketing and creative sales initiatives.

Welcome ... to Strategy + Action.

Strategy + Action Media Leads

    • Business
    • 5.0 • 3 Ratings

Success in business and life is a constant back-and-forth of charting your course and taking the consistent steps everyday to move you forward.  Both ... are critical.

My guests on this show range from entrepreneurs starting from scratch to leaders of companies looking to scale.

For me, a show like this is all about joining forces with my guests to dig deep and create something new for you - whether that's a small insight that gets you unstuck ... or a path of massive growth through customized marketing and creative sales initiatives.

Welcome ... to Strategy + Action.

    Ep44 Jake Thompson - The Power of Consistency

    Ep44 Jake Thompson - The Power of Consistency

    Today on the show, Strategy + Action = The Power of Consistency

    Jake Thompson and I just had a phenomenal conversation. I'm so excited to bring this to you. We cover so many topics in this one!

    Usually, on the show, we like to kind of dig in around one main theme.  And my idea going into this was to talk about how to take consistent steps to get you to your end goal.  And we definitely get there in this one.

    But we talk about so many aspects of how Jake helps people.  He's got a book called Compete Every Day.  His company with the same name which is both a clothing brand as well as speaking and coaching and training around this concept of improving and taking those kinds of necessary actions to get to your end goal. B

    We dig into so much around this from how he got started, how he made a big pivot in his brand, including how maybe he did too much of a pivot at once, but it was still all worth it.  And he's doing just a phenomenal job right now helping large organizations and individuals through some of the same work to really improve their lives and improve their companies to get where they want to go.

    As you'll hear in the interview, we just go right into it without the usual "Welcome to the show" banter.  It was great to catch up.  I know Jake from back when I was in Dallas through my good friend and past guest, Julian Pacino.  It's an amazing thing when you get really wonderful driven people in your life.  They attract more of them and I've had the good fortune to know some amazing people.  Jake is definitely one of them.  And I'm really excited to bring this interview to you.

    • 1 hr 1 min
    Ep43 Dale Dupree - Bringing Humanity Back to Sales

    Ep43 Dale Dupree - Bringing Humanity Back to Sales

    Introducing the The Hardest Working Man on LinkedIn!

    In this episode, we learn how to make sales like an actual human being instead of some caricature of a salesperson who only thinks about the numbers.

    Dale Dupree is on the show and he is leading his own Sales Rebellion to change the way people think about sales and how salespeople operate.

    He is a creative genius when it comes to finding new and unique ways to break the norm and get the attention of his prospects.  He uses his superpowers for good, of course, by making sure that everyone he interacts with understands that what he wants more than anything is to truly connect and get to know who they are and how he might be able to help.

    We dive into so many great stories of hilarious ways he's gotten the attention of people he's tried to sell to and what this world of sales really means to him personally.

    • 59 min
    Ep42 JD Gershbein - Developing Your LinkedIn Mindset

    Ep42 JD Gershbein - Developing Your LinkedIn Mindset

    Today on the show, Strategy + Action = A LinkedIn Style Mindset

    JD Gershbein is on the show today and we dig into developing your LinkedIn Style. 

    This goes beyond LinkedIn and really applies to all the ways you can show up online or offline.  This gets into intentionality about when you're going to show up somewhere, what's your style?  Not necessarily the "I'm going to be that person who just lights up the room and dressed impeccably," although that's always great to strive for as well. 

    But it really gets into just how you're going to show up.  We certainly do dig in a lot around how you present yourself on LinkedIn so that when somebody is considering connecting with you that the two and a half seconds that they go to your profile, or they see you putting out content of some kind, what's what version of you that they see?

    It really pays to be purposeful and intentional with that as a reflection on you as a professional, your company if you own your own business or the company you're working for. 

    And JD brings up the point that LinkedIn is still a business community.  So, just like how you're going to show up a certain way when you're interacting in the business world, a lot of that applies here on LinkedIn.  And so what JD has done is really gone full force into creating this LinkedIn Style Guide, his newsletter where he helps his audience with their style.  And then he speaks on this subject and works with clients to help develop their style on LinkedIn so that they show up the best way possible. 

    So we have a blast in this conversation and we even get into how improv and what JT is doing all tie in together and the community he's building around that. 

    • 46 min
    Ep41 Don Schmincke - A Scientific Approach to Business Transformation

    Ep41 Don Schmincke - A Scientific Approach to Business Transformation

    Today on the show = A Scientific Approach to Business Transformation

    We're talking to Don Schmincke today. And his consulting specialty is really unique.  At a quick glance, you think, "Oh, a business consultant goes in to help CEOs and their organizations to change and improve, etc." 

    When you take just a little bit deeper dive, even past the books he's authored and the speaking engagements, you see how different his approach is.

    Don comes from the scientific research and academia side of things from MIT and Johns Hopkins. And he's taken this approach to business that dates back hundreds of years that gets into the inner workings of humans, why they do things, and how to get them to do them better. 

    We dig deep into how he goes beyond the typical strategy session that companies often go through - often immediately just jumping into tactics rather than zooming out and not just looking at the company overall, but looking at the marketplace, looking at competitors, looking at competitors you hadn't thought of before and really crafting a more complete strategy around that. 

    Then these companies can go and apply the necessary tactics, but until you have that strategy, none of the tactics are going to work long term. 

    I encourage you to jump into this full episode and see how Don developed and is using this different approach to consulting to help organizations improve not by simply putting a new mission statement on the wall, but by actually measurably improving the company with increased sales, increased market cap, etc. 

    • 36 min
    Ep40 Cameron Toth - How to Build Your Brand and Your Network with Live Video

    Ep40 Cameron Toth - How to Build Your Brand and Your Network with Live Video

    Today on the show, Strategy + Action = Going Live to Build Your Brand and Your Network.

    In this episode, we've got Cameron Toth.  He is doing an amazing show called Biz Dev Live on LinkedIn, as well as a one called the Master Connector Show with wonderful past guest, Steve Spiro.

    And they're both bringing it when it comes to showing up and doing these Live episodes on LinkedIn. It's such a powerful platform. The choice to be on camera and interview folks and have that kind of content going out there is certainly strong.  But the specific choice to do it live brings with it a next level of confidence and professionalism that needs to be there.

    Part of that choice that we get into is not wanting to edit anything, which can certainly save you time on the backend.  But also, it forces you into a consistent schedule. It's powerful, and not only inviting guests but having those guests show up when you have this set schedule that Cameron talks about. 

    We get into these benefits, long term and short term benefits of doing this kind of initiative to grow your business as well as your personal brand and how the two certainly go together. 

    We also dive deep into what Cameron has going on with his main company, Toth Event Staffing, how that can grow because of the show, and the benefits of having the show to him as a person, not just a business owner. 

    Check out this full episode and certainly, connect with Cameron!

    • 1 hr
    Ep39 Brett Williams - Building a Client Portal for the Growth of Your Business

    Ep39 Brett Williams - Building a Client Portal for the Growth of Your Business

    Today on the show, Strategy + Action = Building a Platform for the Growth of Your Business.

    Today, we're talking to Brett Williams, founder of RPAgency.

    He's put together not only a marketing agency but built this amazing platform, first, internally for his own use, and now he's built it out so that it's licensed to other folks. So if you want to start a marketing agency and kind of bring everything through there, there's a franchise model, there's a white label model.

    We also dig into what it would take for you to create something similar even if you have a business that has nothing to do with marketing.  How can you take these same concepts and apply them?  It's a great, important mindset and practice that you should have anyway, as you're building your business moving from freelancer to business owner.

    • 37 min

Customer Reviews

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3 Ratings

3 Ratings

bhersley ,

Don’t miss it!

Always a great source of new ideas and motivation!

iAMrussell2020 ,

So excited for this series!

Jason and Johnathan are a fun combo that will provide a ton of value on each episode.

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