Summit Host Hangout: Krista Miller of Summit In A Box dives deep into what it takes to launch an online summit. Everything from discovering your summit idea to the strategies that go into hosting a profitable, value-packed virtual summit. The best part? You don't have to be an influencer to make it happen. Let's dive in!
Your Speakers' Role in Promotion and Pressuring Them to Promote
It's hard to host a profitable summit that skyrockets your email list without speaker promotion. Like, really hard.
But here's the thing...it's not your speakers' responsibility to make your summit successful.
It is yours.
In this episode we'll cover two directions summit hosts take when speakers aren't promoting, why playing the blame game and pressuring your speakers isn't okay, and what to do instead.
For show notes, head to https://summithosthangout.com/125
Manage Your Time to Launch a Virtual Summit as a Side Hustler with Kari Roberts
Not sure how to fit in a virtual summit with an already busy side-hustle? It's all about how you manage your time.
Kari Roberts joined me in this episode to talk about how she hosted a summit without stressing herself out as a side-hustler. Her 3-step process is about to make your summit prep go a whole lot more smoothly.
For show notes, head to https://summithosthangout.com/124
All-Access Pass Q&A
Selling an all-access pass is a little different than your typical digital product. Let’s clear up some confusion with a rapid-fire Q&A covering the top all-access pass questions I get. We’ll talk about when to give buyers access, when to expect attendees to upgrade, how to handle lifetime access, what to do with your fast-action price once the summit starts, and whether to give free access to your speakers.
For show notes, head to https://summithosthangout.com/123
All-Access Pass Tech + Logistics for your Virtual Summit
All-access pass tech doesn’t have to be scary, but it can seem like a lot. Today on the podcast, we’ll break down everything you need to know about your all-access pass tech and logistics.
We’ll cover a walk-through of what the backend of your all-access pass setup should look like, what tech goes into that, and I’ll share my recommended tech options.
For show notes, head to https://summithosthangout.com/122
How to Price an All-Access Pass
You've got an incredible all-access pass offer ready to go for your virtual summit...but how in the world do you decide what to charge?
There are definitely strategies that do and don't work for pricing an all-access pass. In today's episode, we'll cover the biggest pricing mistakes I see, the general price range I recommend, and how to decide how to price the all-access pass offer you've created.
For show notes, head to https://summithosthangout.com/121
Create an All-Access Pass that Gets Virtual Summit Attendees Hitting 'Buy Now'
An all-access pass is a powerful way to make revenue through a virtual summit, but only if you do it right.
It's possible to create an offer that makes your attendees hit the "buy now" button, but also possible to make one that flops.
We cover where an all-access pass fits in your summit, the low-converting offer I see too much, what a high-converting all-access pass looks like, and keys to ensure your attendees hit that "buy now" button.
For show notes, head to https://summithosthangout.com/120
I can’t believe Krista gives all of this away for free!
I’m honestly blown away by all of the amazing content, actionable tips, and smart strategies that Krista is giving away for free with this podcast. Although the episodes are short, each one is jam-packed with information and actionable steps to take. If you’re even potentially considering hosting a summit of your own, this podcast is a MUST!
THE resource for all-things summit
You can tell from this podcast that Krista wants your summit to be successful, and that's just special. Love that the podcast is focused, making it a dependable resource for all-things summits; even though I do get some takeaways to implement in other areas of my business.
Soo happy to come across this podcast!
Krista is doing wonderful work in supporting entrepreneurs to collaborate and share their message. From experience, I know there can be a lot of pressure during a virtual summit launch, so the information given in these episodes are priceless! Thank you.
Dr. Megan Fisk