Syncing with ServiceNow

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Welcome to Syncing with ServiceNow, the podcast where we explore how ServiceNow’s powerful platform is transforming businesses and IT operations worldwide. Hosted by XenTegra, a trusted ServiceNow partner, we dive into the tools, innovations, and strategies that help organizations streamline workflows, boost productivity, and deliver exceptional customer experiences. Each episode brings you expert insights, real-world success stories, and actionable tips to unlock the full potential of ServiceNow—from IT service management and operations to HR, customer service, and beyond. Whether you’re a ServiceNow pro, a decision-maker, or just getting started on your journey, this is your go-to resource for staying ahead in the world of digital transformation. Tune in, stay informed, and let’s sync up to revolutionize your business with ServiceNow.

  1. FEB 4

    From Legacy CRM to AI-Driven Quote-to-Cash: Why ServiceNow Is Rewriting the Sales Lifecycle

    Legacy CRM systems slow sales teams down with manual data entry, disconnected tools, and error-prone handoffs from quote to delivery. In this episode of Syncing with ServiceNow, host Fred Reynolds is joined by Kristin McDonald to break down how ServiceNow’s AI-native CRM approach is changing that reality. Using ServiceNow’s blog “Legacy CRM Steals Time, AI Returns It” as a starting point, the conversation goes far beyond quoting. Fred and Kristin explore how AI transforms the entire quote-to-cash lifecycle—reducing data chaos, improving deal accuracy, and creating tighter alignment between sales, delivery, and service teams. They dig into real-world challenges like duplicate accounts, inconsistent SKUs, contract translation gaps, and the hidden friction that appears after deals are signed. The discussion highlights how AI can help parse contracts into serviceable data, automate SLAs, improve personalization without breaking standardization, and unlock true lifecycle visibility across CRM, service delivery, and finance. If you’re responsible for CRM strategy, ServiceNow implementations, or modernizing your quote-to-cash process, this episode offers a practical look at where AI delivers real value—and why CRM built on a unified platform matters more than ever.

    24 min

  2. JAN 29

    Unlocking AI Potential in ITSM

    In this episode, Fred Reynolds and Kristin McDonald discuss the advancements and implications of AI in IT service management, particularly focusing on ServiceNow's leadership in the field. They explore how AI is being integrated into workflows, the importance of knowledge management, and the role of AI as a complement to human workers rather than a replacement. The conversation also highlights real-world examples of AI applications and the future of digital transformation in organizations. Takeaways: ServiceNow is recognized as a leader in AI applications for ITSM.AI should be viewed as a complement to human workers, not a replacement.ServiceNow's approach to AI focuses on targeted deployments for specific applications.The integration of AI into ITSM workflows enhances efficiency and effectiveness.Organizations are beginning to leverage AI for analytics and decision-making at the executive level.AI can help automate routine tasks, allowing IT teams to focus on more complex issues.ServiceNow's AI capabilities are built on a foundation of existing knowledge and data.The importance of knowledge management in leveraging AI effectively is crucial.AI can provide predictive insights to improve uptime and service delivery.ServiceNow is continuously evolving its AI capabilities across various domains beyond ITSM.Chapters: 00:00 Introduction and Holiday Greetings 01:09 ServiceNow Support Contracts and Flexibility 02:28 ServiceNow's Leadership in AI Applications 02:46 AI Implementation Challenges and ServiceNow's Approach 05:18 AI as a Complement, Not a Replacement 08:48 The New Reality in the Age of AI 13:43 Authentic AI: Simplifying Complexity 17:53 ServiceNow's Transformation Outcomes 22:54 Conclusion and Key Takeaways

    24 min

  3. 11/05/2025

    ServiceNow Named a Leader in Business Orchestration Automation Technologies

    In this episode of Syncing with ServiceNow, host Fred Reynolds and Kristin McDonald dive into Gartner’s latest recognition of ServiceNow as a Leader in Business Orchestration Automation Technologies (BOAT). They explore how ServiceNow’s orchestration engine, data unification, and AI capabilities have evolved from early workflow automation to today’s powerful, interconnected platform. Fred and Kristin discuss the growing role of AI agents, the impact of workflow data fabric and zero-copy connectors, and how organizations can leverage ServiceNow’s platform to break down silos, streamline business processes, and achieve meaningful outcomes. Tune in to hear how ServiceNow continues to shape the future of business automation and what lies ahead for organizations embracing AI and orchestration-driven transformation.

    15 min

  4. 09/02/2025

    AI That Actually Works: Turning ServiceNow From “Implemented” to “Impactful”

    Host Andy Whiteside is joined by Fred Reynolds and Kristen McDonald to unpack how to get real outcomes from ServiceNow, not just another go-live. The crew recaps Gartner’s recognition across six tech workflow segments, then dives into where AI delivers value today and what foundations you need in place first. In this episode: Why many ServiceNow orgs stall: it’s not the code, it’s the implementationThe fix: start with strategic goals, then a focused micro assessmentAI in IT Operations: cut noise, correlate faster, resolve quickerITSM with agents: when to use automation vs true AIHelp desk uplift: one agent operating like many through assistive AISoftware Asset Management: audit readiness, license savings, Now AssistSPM for AI delivery: track ideas to outcomes inside the same platformSecurity use cases: AI-powered vulnerability exposure and proactive defenseCSDM v5 and why strong CMDB hygiene still mattersTakeaway: ServiceNow is a platform, not a point tool. Nail the basics, then layer AI to move from reactive support to proactive, measurable value. Want a reality check on where you stand? Ask us about a free ServiceNow or CMDB micro assessment.

    28 min

  5. 07/02/2025

    Voice AI and the Future of Customer Engagement with 3CLogic

    In this milestone 50th episode of Syncing with ServiceNow, host Andy Whiteside and co-host Fred Reynolds are joined by Guillaume Seynhaeve (G) from 3CLogic to explore how Voice AI is transforming customer service and the contact center experience. They discuss 3CLogic’s Voice AI Hub, its deep integration with ServiceNow, and how enterprises can streamline operations, improve service quality, and balance automation with human support. Why Listen: Discover how Voice AI can automate up to 40% of repetitive service desk callsLearn how AI-driven voice agents improve speed, accuracy, and customer satisfactionUnderstand how ServiceNow and 3CLogic combine to enhance agent efficiency and lower operational costsHear real-world use cases of intelligent escalation, post-call automation, and sentiment detectionGet insights into the future of multimodal, single-channel engagement strategiesWhether you're managing a service desk or shaping your organization's AI strategy, this episode offers a compelling look at how voice is making a powerful comeback—with AI at the helm.

    49 min

  6. 06/23/2025

    Unlocking ServiceNow Lens: On-Screen Intelligence Meets Generative AI

    In Episode 49 of Syncing with ServiceNow, host Andy Whiteside is joined by Mike Sabia and John Dahl for an in-depth discussion on ServiceNow Lens—a powerful new capability that uses generative AI to extract and act on data directly from your screen. The team explores how Lens empowers support agents and developers by instantly capturing error messages, screenshots, and log files, then automatically generating incident tickets, filling in scripts, and suggesting next actions. You’ll learn: How Lens differs from traditional data fabric and RPA toolsReal-world use cases for troubleshooting and client supportKey features like custom prompts, multi-source capture, and secure session handlingWhere Lens sits on the spectrum between LLM and agentic AIThe potential (and limits) of AI in de-escalating and resolving support tickets fasterWhether you’re curious about ServiceNow's AI roadmap or looking to enhance user productivity, this episode is packed with insights. Tune in and see how on-screen intelligence is transforming the way we work in real time.

    19 min

  7. 06/03/2025

    Has Your CRM Kept Up? Reinventing Customer Success with ServiceNow

    In this episode of Syncing with ServiceNow, Andy Whiteside, Fred Reynolds, and Mike Sabia dive deep into ServiceNow’s evolving role in the CRM landscape. From its CSM roots to its growing capabilities in sales, field service, and AI-driven customer experience, the team explores how ServiceNow is redefining what CRM means in a digital-first world. They discuss: Why XenTegra hasn’t lost a customer in three yearsHow ServiceNow's CRM rethinks legacy approaches like SalesforceThe role of AI agents in creating seamless, intelligent supportCRM’s integration with field service, sales, and quoting toolsThe future of contact centers, digital transformation, and customer successIf your business is still relying on outdated CRM strategies, this is the conversation you need to hear.

    29 min

  8. 05/20/2025

    Top Takeaways from Knowledge 2025

    n this episode of Syncing with ServiceNow, host Andy Whiteside is joined by Fred Reynolds, Practice Lead for XenTegra’s Modern Apps team, and Mike Sabia, Master Architect, for a deep dive into the major highlights from ServiceNow’s Knowledge 2025 conference. From AI breakthroughs to customer success stories, the team unpacks: Why AI + Data + Workflows is the winning formula—and how most organizations aren’t ready for itThe rise of AI agents as 24/7 digital assistantsServiceNow’s bold move into the CRM space and what it means for sales and service teamsHow AI is supercharging developers and accelerating deliveryHonest insights from customers struggling with CMDB hygiene and foundational gapsThe value of vulnerability and partnership in navigating the ServiceNow journeyWhether you're a ServiceNow veteran or just getting started, this episode sheds light on where the platform is headed—and how XenTegra can help you get there. Tune in to hear why it felt like a homecoming, how AI can (and can’t) help without the right groundwork, and why no one should be an “accidental admin” anymore.

    25 min
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About

Welcome to Syncing with ServiceNow, the podcast where we explore how ServiceNow’s powerful platform is transforming businesses and IT operations worldwide. Hosted by XenTegra, a trusted ServiceNow partner, we dive into the tools, innovations, and strategies that help organizations streamline workflows, boost productivity, and deliver exceptional customer experiences. Each episode brings you expert insights, real-world success stories, and actionable tips to unlock the full potential of ServiceNow—from IT service management and operations to HR, customer service, and beyond. Whether you’re a ServiceNow pro, a decision-maker, or just getting started on your journey, this is your go-to resource for staying ahead in the world of digital transformation. Tune in, stay informed, and let’s sync up to revolutionize your business with ServiceNow.

Information

  • Creator
    XenTegra
  • Years Active
    2021 - 2026
  • Episodes
    53
  • Rating
    Explicit
  • Copyright
    © 2026 Syncing with ServiceNow
  • Show Website
    Syncing with ServiceNow