Tarin It Up

Get ready to tear down walls and dive into the Tarin It Up Podcast! We chat with badass women in sports, business, and everyday life (just like us). We’re all about celebrating those who break the mold, creating their own paths while giving a shoutout to the everyday struggles and victories. Life isn’t just a highlight reel, and success doesn’t often happen overnight. We’re here to tear up the idea that life should be linear and that there is only one path to success.

  1. Joy as Resistance: Why Inclusive Outdoor Spaces Matter

    FEB 5

    Joy as Resistance: Why Inclusive Outdoor Spaces Matter

    Jenny (founder of Boot Tan Fest) joins Amber and me for a real convo about what it looks like to build a women-first, wildly inclusive ski + music festival that’s way bigger than the famous “naked lap.” We get into how Boot Tan started (from a scrappy coffee company moment), what it’s become (1,000+ women, non-binary folks, and trans women expected), and why joy can be resistance, especially when the world feels heavy. We also talk about learning through honest conversations, the realities of closing a business, and how horses + ranch life helped Jenny rebuild. Highlights: 🎿 How a “secret ladies' lap” at Bluebird Backcountry turned into Boot Tan Fest 🔥 Why it’s not a “naked festival”, it’s a celebration of womanhood + community ☀️ Boot Tan’s glow-up: vendors, music, sauna/cold plunge, tattoos, fashion show + more 🤍 The founder reality: shutting down a business, burnout, and starting over 🐎 Ranch life, ski-joring, and what it’s like living between different worlds + viewpoints 🧠 Language, learning, and creating space for questions without shame 🏳️‍⚧️ Why inclusion is intentional and why showing up matters right now Boot Tan Fest Info: 🎟️ Tickets + full weekend details: boottanfest.com 📍 Location: Sunlight Mountain in CO 🏕️ Camping encouraged + hotel options available 🕛 The famous lap: Saturday at noon (with plenty more happening all weekend) Links & Love Boot Tan Fest: @boottanfest Buckwild Coffee: @buck.wild.coffee Follow the show: @tarin.it.up.podcast Newsletter (Subscribe): https://tarinitup.myflodesk.com/tarinitup

    50 min
  2. Starting Fresh: How Passion, Community & Values Built Mountain Grit

    JAN 29

    Starting Fresh: How Passion, Community & Values Built Mountain Grit

    Today’s convo is with Tori Billings from Mountain Grit, and if you’re into winter, building something from scratch, or figuring out what “aligned work” even looks like…you’re gonna feel this one. Tori takes us through her very non-linear path: growing up in Steamboat, competing in halfpipe, coaching + leading a major winter sports program at a young age, falling hard for backcountry snowmobiling, and eventually stepping into the snowmobile apparel world. We also talk about what happens when a company changes direction, why community still matters (especially in industries built on relationships), and how Mountain Grit is doing things differently through crowdfunding, “pay it forward” projects, and gear built by actual riders for actual conditions. If you’ve ever felt like you can’t separate work from passion (or don’t want to)…same. This one’s for you. 🫶 Highlights: ❄️ Tori’s roots: 💥 What it’s like being a woman leading in male-dominated spaces, and still choosing the hard thing 🧠 The feeling: when your values don’t match the direction a company is going 🤝 Why community + relationships are the backbone of any good business (in our opinion) 🧢 Mountain Grit’s approach: crowdfunding + organic growth + “Paying It Forward” 🌍 The behind-the-scenes reality: Sweden roots, tiny team, big vision, and building again from the ground up Links & Love: Mountain Grit website: mountaingrit.com Instagram: @mountaingritofficial Want to connect with Tori / get involved? Check the Mountain Grit site or DM them on IG! Follow + Support the Pod: Instagram: @tarin.it.up.podcast Newsletter (subscribe here): https://tarinitup.myflodesk.com/tarinitup Big love to Tana Hoffman of ILLA Adventures for the intro that made this conversation happen. 💛

    1h 11m
  3. Layer by Layer: Building a Women-First Outdoor Gear Store & Adventure Business

    JAN 8

    Layer by Layer: Building a Women-First Outdoor Gear Store & Adventure Business

    I recorded this one in person from the coziest little gear-lover's dream setup, the Alpinistas store right off Mt. Rose Highway in Reno. Joanne (founder of Alpinistas) and I talk about how she went from New York to mountain life to building a women-first outdoor gear store, and why Alpinistas exists to make technical gear and big adventure goals feel more accessible. We also get into Alpinistas Adventures, Yosemite trips, and a mini pep talk on doing the thing, even when you feel behind. 💛 Highlights 🏔️ From New York → mountain towns → founding Alpinistas 🛍️ Why women’s technical outdoor gear has been overlooked for decades 🧗 Real stories of women being ignored (or unsafe) in traditional guiding spaces 💥 How Alpinistas Adventures lowers the barrier to entry without dumbing things down 🏞️ Yosemite made simple: Backpacking 101, Half Dome trips & fully supported camp + hike weekends 🌍 Big trips, zero gatekeeping: Kilimanjaro + Everest Base Camp 📈 Building two businesses at once (and admitting no one actually knows what they’re doing) 🧠 Comparison, burnout & trusting your own timeline 🤠 Bonus life advice: buy the tickets, say it out loud, and yes, try line dancing Links & Love 💌 Alpinistas: https://thealpinistas.com Alpinistas Adventures: https://alpinistasadventures.com Instagram: @alpinistas + @alpinistasadventures + @tarin.it.up.podcast⁠⁠⁠ Stay updated & join the newsletter: ⁠⁠https://tarinitup.myflodesk.com/tarinitup⁠ Shop women-led. Shop women-owned. Support the brands building the spaces we wish existed sooner. 💛

    53 min
  4. Year-End Reflections: Wins, Lessons & Resetting for 2026

    12/25/2025

    Year-End Reflections: Wins, Lessons & Resetting for 2026

    A long-overdue T & A catch-up just in time for the holidays. Amber and I reflect on a heavy year, injuries, burnout, fear, growth, and the quiet wins that don’t always feel tangible in the moment. From surgery recovery and relearning how to trust your body, to redefining success, letting go of expectations, and looking ahead to 2026 with honesty instead of pressure, this one’s real, reflective, and very us. Highlights💬 A true year-end TNA life dump 🦵 Amber’s knee surgery, recovery, and the mental side of healing 🧠 Retraining your brain after injury (and burnout) 🧘‍♀️ Meeting your body where it’s at — yoga, movement, and patience 💥 Why failing, losing, and struggling actually teach us more 🚐 Road to Roam, in-person connections & the power of non-tangible wins 🔥 Letting go of perfection before “being ready” 🐍 The Year of the Snake: shedding old skin & entering a new era ✨ Gentle intentions for 2026 (not resolutions) Links & Love 🧵 Huge thanks to NoSo Patches for supporting the podcast these past few months - use code FLAIRINITUP for 15% off (P.S. this is not an affiliate link! We just love them and they love us & you!) 🎧 Follow & listen: @tarin.it.up.podcast 📬 Stay updated & join the newsletter: https://tarinitup.myflodesk.com/tarinitup 💛 This episode wraps up 2025 — thank you for listening, sharing, and supporting the pod all year long. We’ll see you in 2026 with more conversations, community, and real-life storytelling. 🎄 Merry Christmas, Happy Holidays & cheers to whatever comes next ✨

    1h 4m
5
out of 5
20 Ratings

About

Get ready to tear down walls and dive into the Tarin It Up Podcast! We chat with badass women in sports, business, and everyday life (just like us). We’re all about celebrating those who break the mold, creating their own paths while giving a shoutout to the everyday struggles and victories. Life isn’t just a highlight reel, and success doesn’t often happen overnight. We’re here to tear up the idea that life should be linear and that there is only one path to success.

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