Tech Your Business Tech your Business Podcast

Are you an introverted consultant or solopreneur who dreads the thought of 'selling'? You're not alone. In this eye-opening episode, Peter sits down with Reuben, founder of Mimiran, to unpack a refreshing approach to sales that doesn't feel sleazy or pushy.

Discover:


Why traditional sales methods often backfire for solopreneurs
How to reframe 'sales' as valuable conversations
The power of niching down to make sales easier
Practical tips for organizing your sales process
Why your introversion might be your secret sales superpower

This episode offers a roadmap to thriving in sales without compromising your authentic self. Learn how to leverage your strengths, build meaningful relationships, and grow your business - all while staying true to your introverted nature.

Tune in for insights that will transform how you view and approach sales in your solopreneur journey. It's time to turn your sales reluctance into your greatest business asset!



Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age.
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights.
The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age.
But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand.
With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth.
Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest.
Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together.

Are you a business owner struggling to keep up with your finances? Do you find yourself constantly stressed about tax deadlines, cash flow, and where your revenue is really going? It's time to revolutionize your approach to financial management.

In this eye-opening episode of the Tech Your Business podcast, host Peter sits down with Rayhaan Mughal, founder of Sidekick Accounting, to explore how technology can transform your business's financial health.

You'll discover:


Why leaving financials to the last minute could be costing you thousands
The three levels of tax strategy and how to level up
Essential tools for streamlining your bookkeeping and financial forecasting
How one agency added £136,000 to their bottom line in just one hour
The importance of aligning your financial strategy with your personal goals

This episode is packed with actionable insights to help you gain control of your finances, make data-driven decisions, and ultimately, sleep better at night.

Don't miss this chance to turn your financial headaches into your greatest business asset. Tune in now and take the first step towards financial clarity and success!

Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age.
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights.
The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age.
But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand.
With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth.
Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest.
Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together.

Are you a small business owner or entrepreneur looking to boost your visibility without breaking the bank? This episode is your golden ticket to mastering digital PR on a budget!

Join host Peter as he interviews Melanie Martin, a seasoned PR consultant with 15 years of experience. Discover:


Why traditional PR tactics often fail for small businesses
How to craft a compelling brand message that resonates with journalists
The power of controversy in generating buzz
Practical, low-cost PR strategies you can implement today
Common PR mistakes to avoid
The importance of authenticity in your outreach

This episode offers invaluable insights to help your business stand out in a crowded digital landscape.

Learn how to leverage your unique story, build meaningful relationships with journalists, and create a PR strategy that drives real results - all without a hefty price tag.

Tune in for a masterclass in budget-friendly digital PR that could transform your business's visibility and growth!


Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age.
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights.
The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age.
But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand.
With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth.
Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest.
Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together.

Worried about using AI in your business? You're not alone. In this episode, we talk with Nancy Steidl, an AI and intellectual property law professional, to break down the legal risks of AI and how to protect your business.



Nancy explains in plain language:

• How AI can accidentally step on someone else's copyrights

• Why you need to be careful with AI-generated content

• Real stories of businesses that got into trouble using AI

• Simple steps to use AI safely in your company

• How to check if your business is at risk



This episode is packed with practical advice. Learn how to use AI tools without getting into legal hot water.



Don't let confusing legal jargon stop you from using AI. Tune in for clear, straightforward guidance on how to make AI work for your business – safely and legally.


Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age.
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights.
The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age.
But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand.
With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth.
Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest.
Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together.

Worried about where your business data goes when you use tech?

Tired of paying for endless subscriptions?

Well, you're in luck! This episode is all about open source software - the solution for businesses looking to save money and take control of their data.



We're talking about free alternatives for all those tools you use every day.



From office suites to customer management, project planning to accounting - we've got you covered!



You'll learn:

• What open source actually means (it's simpler than you think!)

• How to replace popular paid software with free options

• The pros and cons of going open source

• Easy ways to test these tools in your business



No tech degree required!



We break it all down in plain English, so you can make smart choices for your business.



Ready to slash your software bills and keep your data private?



Tune in now!


Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age.
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights.
The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age.
But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand.
With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth.
Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest.
Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together.

In today's crowded digital landscape, businesses face unprecedented challenges in cutting through the noise, especially with the rise of AI-generated content. How can you ensure your brand resonates with your ideal audience and stands out as authentically human?



Join Peter and his guest, renowned brand architect Rich Kozak, as they explore the foundational process of defining a brand voice that connects on a deeper level. With over 47 years of branding experience, Rich shares invaluable insights on developing a human-centric brand positioning that transfers energy, evokes emotion, and shapes powerful perceptions.



In this insightful episode, you'll discover:



- The crucial difference between a brand and branding, and why most businesses miss the mark

- A step-by-step approach to crafting brand messaging that speaks your target audience's "care-about" language

- Real-world examples of businesses that have amplified their impact through authentic, consistent brand communication

- How to future-proof your brand and maintain relevance in an AI-driven world

- The role of branding in aligning your business with your divine purpose and leaving a lasting legacy



This episode will equip you with a fresh perspective on branding and practical strategies to position your brand for sustainable success in the face of rapid technological advancements.



Tune in to learn from Rich's decades of wisdom and start shaping a brand positioning that cuts through the digital clutter and resonates with the human experiences behind your products or services.


Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age.
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights.
The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age.
But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and expose your brand.
With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth.
Don't miss an episode – subscribe today and uncover the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest.
Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let's explore the power of technology together.