151 episodes

Listen as industry leaders and pioneers share their insights and experiences of growing their businesses to scale using marketing. Find out what to test, what to optimize, and when to scale as they speak with Jason Fishman, SVP Digital Strategy, DNA - Digital Niche Agency.

Test. Optimize. Scale‪.‬ Digital Niche Agency

    • Business
    • 5.0 • 9 Ratings

Listen as industry leaders and pioneers share their insights and experiences of growing their businesses to scale using marketing. Find out what to test, what to optimize, and when to scale as they speak with Jason Fishman, SVP Digital Strategy, DNA - Digital Niche Agency.

    Test. Optimize. Scale. #155 "Build your confidence by learning from industry leaders." W/ Serenity & Greg Tucker

    Test. Optimize. Scale. #155 "Build your confidence by learning from industry leaders." W/ Serenity & Greg Tucker

    My guests are Jim (Serenity) Longden and Greg Tucker!
    Jim has a YouTube channel dedicated to crypto beginners and enthusiasts seeking top-notch education on cryptocurrencies and blockchain technology. The channel is dedicated to providing you with comprehensive insights into the world of crypto, helping you understand the intricacies of crypto currencies and their potential for generating passive income. Whether you're a beginner or an experienced investor, our expertly crafted tutorials, in-depth analysis, and strategic tips will equip you with the knowledge and skills necessary to navigate this exciting field. 
    Greg is the CEO and Co-Founder of Spartan Bitcoin Mining. Greg’s experience includes multiple leadership roles throughout his career. He spent 16 years in the food service industry and held multiple roles that align with the operational requirements of Spartan Bitcoin Mining including Chief Training Instructor for 88 New Restaurant Openings, Operations Coordinator for 70+ units and Communications Director for 550 restaurants before leaving to start his own business. 
    Learn more about Project2033: https://www.project2033.org/?sa=sa002850452229dd92d169cb182ff31a71251735af&sc=2379781537e4340db346e77b6fec4c1d2259aa7ae
     
    Follow Digital Niche Agency on Socials for Up To Date Marketing Expertise and Insights:
    Facebook: https://www.facebook.com/digitalniche...
    Linkedin: https://www.linkedin.com/company/digi...
    Instagram: DNA - Digital Niche Agency @digitalnicheagency • Instagram photos and videos.
    Twitter: https://twitter.com/DNAgency_CA
    YouTube: https://www.youtube.com/channel/UCDlz…

    • 46 min
    Test. Optimize. Scale. #154 "Credibility is trust built up over time." W/ Chase Palmieri

    Test. Optimize. Scale. #154 "Credibility is trust built up over time." W/ Chase Palmieri

    My guest is Chase Palmieri! Chase is a seasoned entrepreneur who has served as a tech CEO for 8+ years, specializing in the convergence of media and technology. He has a proud background as a media watchdog when he hosted the national radio show and podcast for Project Censored, an nonprofit and nonpartisan media watchdog founded in 1976.
    Chase has a degree is in Entrepreneurship and Small Business Management, cut his teeth running Risibisi Restaurant with his father for 17+ years, Hosts the Credder Podcast, 2020 Mozilla Builders Award winner, 2021 NBA's Sacramento Kings Capitalize Award winner, and has been featured in TechCrunch, Columbia Journalism Review, MarketWatch, HackerNews, Fox40, Quartz, and other publications for his work to reshape the online news industry
    Social and Website:
    Linkedin: https://www.linkedin.com/in/chase-palmieri-653337b1/
    Website: https://www.getcredder.com/ 

    Follow Digital Niche Agency on Socials for Up To Date Marketing Expertise and Insights:
    Facebook: https://www.facebook.com/digitalniche...
    Linkedin: https://www.linkedin.com/company/digi...
    Instagram: DNA - Digital Niche Agency @digitalnicheagency • Instagram photos and videos.
    Twitter: https://twitter.com/DNAgency_CA
    YouTube: https://www.youtube.com/channel/UCDlz…

    • 39 min
    Test. Optimize. Scale. #152 "You can't scale past a person if everything relies on a person." W Raj Kapur

    Test. Optimize. Scale. #152 "You can't scale past a person if everything relies on a person." W Raj Kapur

    My guest is Rajat “Raj” Kapur! Raj is an entrepreneur, experienced marketer, and the Founder & CEO of &Marketing (and-marketing.com), Raj strives to provide growing businesses with unparalleled marketing strategy and execution services. He is known for bringing the best of “big company” marketing strategies to smaller companies, without the excess baggage. His team of professionals can either augment an existing team, take on the role of "Fractional CMO," or outsource the entire marketing function for a client. In EOS parlance, Raj is the "Visionary" for &Marketing. 
    Raj’s quarter century of marketing, sales, and strategy development experience has spanned B2B and B2C Fortune 50, mid-sized, and startups. He has a proven track record of using analytics to drive action, an unrelenting customer focus, a bias for practical implementation, and strong interpersonal skills. He is a hands-on leader, sought-after facilitator, and experienced marketing advisor with experience across five continents.
    Social and Website:
    Linkedin: https://www.linkedin.com/in/rkapur105/
    Linkedin: https://www.linkedin.com/company/andmarketing/
    Website: https://www.and-marketing.com/

    Follow Digital Niche Agency on Socials for Up To Date Marketing Expertise and Insights:
    Facebook: https://www.facebook.com/digitalniche...
    Linkedin: https://www.linkedin.com/company/digi...
    Instagram: DNA - Digital Niche Agency @digitalnicheagency • Instagram photos and videos.
    Twitter: https://twitter.com/DNAgency_CA
    YouTube: https://www.youtube.com/channel/UCDlz…

    • 40 min
    Test. Optimize. Scale. #149 "Simplify your message and test targeted angles for success." W/ Kevin Fulmer

    Test. Optimize. Scale. #149 "Simplify your message and test targeted angles for success." W/ Kevin Fulmer

    My guest is Kevin Fulmer!  Kevin is a prominent figure in the equity crowdfunding ecosystem recognized as Crowdscale. Kevin utilizes his insights and experiences to unfold a riveting discussion that unveils the dynamics of scaling within the equity crowdfunding landscape.
    Social and Website:
    Linkedin: https://www.linkedin.com/in/kevindfulmer/
    Website: https://crowdscale.beehiiv.com/

    Follow Digital Niche Agency on Socials for Up To Date Marketing Expertise and Insights:
    Facebook: https://www.facebook.com/digitalniche...
    Linkedin: https://www.linkedin.com/company/digi...
    Instagram: DNA - Digital Niche Agency @digitalnicheagency • Instagram photos and videos.
    Twitter: https://twitter.com/DNAgency_CA
    YouTube: https://www.youtube.com/channel/UCDlz…

    • 48 min
    T.O.S . Ep #148 "Your offer needs to be irresistible." W/ Nick Verity

    T.O.S . Ep #148 "Your offer needs to be irresistible." W/ Nick Verity

    My guest is Nick Verity! Nick is the founder and CEO of Cleverly, a LinkedIn marketing firm that draws on insights from thousands of successful B2B outreach campaigns to deliver custom, impactful messages to your ideal clients on the network. By tapping into data-driven strategies, his team effectively targets and engages key decision-makers, funneling them directly into your sales pipeline.
    Social and Website:
    Linkedin: https://www.linkedin.com/in/nick-verity/
    Website: https://www.cleverly.co/?utm_source=linkedin&utm_medium=profile 
    Follow Digital Niche Agency on Socials for Up To Date Marketing Expertise and Insights:
    Facebook: https://www.facebook.com/digitalniche...
    Linkedin: https://www.linkedin.com/company/digi...
    Instagram: DNA - Digital Niche Agency @digitalnicheagency • Instagram photos and videos.
    Twitter: https://twitter.com/DNAgency_CA
    YouTube: https://www.youtube.com/channel/UCDlz…

    • 45 min
    Test. Optimize. Scale. Episode #146 "Bring your community together and take the leap into crowdfunding." W/Jason Frishman

    Test. Optimize. Scale. Episode #146 "Bring your community together and take the leap into crowdfunding." W/Jason Frishman

    My guest is Jason Frishman! Jason is the Founder of Netcapital and serves as a mentor and advisor for early stage companies. He currently holds advisory positions at leading organizations in the financial technology ecosystem and has spoken as an external expert at Morgan Stanley, TedX, University of Michigan, YPO, and others. Jason has a background in the life sciences and previously conducted research in medical oncology at the Dana Farber Cancer Institute and cognitive neuroscience at the University of Miami, where he graduated summa cum laude with a B.S. in Neuroscience.
    Social and Website: 
    Linkedin:  
     / jasonfrishman  
    Website: https://netcapital.com/
    Follow Digital Niche Agency on Socials for Up To Date Marketing Expertise and Insights:
    Facebook:  
     / digitalniche.  .
    Linkedin:  
     / digi.  .
    Instagram: DNA - Digital Niche Agency @digitalnicheagency • Instagram photos and videos.
    Twitter:  
     / dnagency_ca  
    YouTube: https://www.youtube.com/channel/UCDlz…

    • 53 min

Customer Reviews

5.0 out of 5
9 Ratings

9 Ratings

stæven ,

Knowledgeable Host!

As a recent guest, I’ve enjoyed getting to know Jason. Great host, knowledgeable team, and sharp team.

Irene Hyder ,

AWESOME

Must listen for all marketers and brands looking to market!

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