100 episodes

In this new podcast, AdExchanger editors, hosted by executive editor Sarah Sluis, will drill into the week's most urgent headlines. The team will get listeners up to speed on the most pressing recent news in digital advertising, with key background details and analysis.

The Big Story AdExchanger

    • Business
    • 4.7 • 32 Ratings

In this new podcast, AdExchanger editors, hosted by executive editor Sarah Sluis, will drill into the week's most urgent headlines. The team will get listeners up to speed on the most pressing recent news in digital advertising, with key background details and analysis.

    A Lackluster Black Friday - E173

    A Lackluster Black Friday - E173

    Black Friday didn’t have its “best year ever.” We get into the supply-chain issues and consumer-behavior changes behind the shift. Plus, how UK antitrust investigators are gaining oversight over Google’s Privacy Sandbox.

    • 38 min
    The Big Story: Zoom Ads And Apple’s App Ad Budget

    The Big Story: Zoom Ads And Apple’s App Ad Budget

    The antitrust angle to Apple buying ads for apps with high subscription revenue, how Zoom’s advertising play could develop and why Unified ID 2.0 still hasn’t started testing in Europe.

    • 38 min
    McFirst-Party Data

    McFirst-Party Data

    Big Macs, Oreos and Heinz all have something in common: They’re using a combination of celebrity endorsements, big creative budgets and gimmicks to entice consumers to share their first-party data. Plus: Why digital advertising could be left hanging by the IAB’s public policy power vacuum.

    • 34 min
    The Big Story: The DTC POV On Identity Loss - E170

    The Big Story: The DTC POV On Identity Loss - E170

    To understand how direct-to-consumer marketers are handling the loss of identity signals online, special guest Chip Malt, CEO of the cookware brand Made In, shares his take on testing UID 2.0  –  and even pursuing identity-less radio – to adapt.

    • 36 min
    Big Tech Secrets - E169

    Big Tech Secrets - E169

    The business practices of both Facebook and Google came to light in unflattering ways
    over the past week. We go over highlights from The Facebook Papers and the recently released unredacted antitrust complaint against Google released. Plus: A recap of AdExchanger’s Programmatic IO conference in NYC.

    • 42 min
    The Mobile Consolidation Paradox - E168

    The Mobile Consolidation Paradox - E168

    Even though Apple is putting stress on the app advertising ecosystem, mobile ad tech companies are consolidating at breakneck speed and with eye-popping valuations. Guess it’s finally the “year of mobile” as an increased focus on privacy triggers an uptick in M&A.

    • 36 min

Customer Reviews

4.7 out of 5
32 Ratings

32 Ratings

Jonathan Kamel ,

Keep it up

Great podcast for understanding the ad ecosystem but the sound is never loud enough. They need better mics!

Alex@L ,

Probably the best Ad Tech podcast

I work as a digital marketer, and I feel like I’ve been looking for this podcast for years. The AdExchanger editorial team does a great job getting into the nuance of digital advertising without losing the story. If you want to feel “in the know” about digital advertising, this is a must listen.

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