129 episodes

The Create Unknown interviews the most successful online creators to reveal how they got started and how they keep going. iDubbbz. Vsauce. Casey Neistat. iJustine. PsychicPebbles. We talk to the YouTubers, artists, and streamers who exemplify our mantra of “Make Something. Mean Something.” Part high-level analysis, part hopelessly stupid, Kevin Lieber and Matt Tabor from Vsauce2 dissect the complex business, the unpredictable drama, and the uncertain future of creating online. We’ll see you in The Create Unknown, Space Cowboys.
We wanna make the podcast even better, help us learn how we can: https://bit.ly/2EcYbu4 
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The Create Unknown Unknown Media & Studio71

    • Society & Culture
    • 4.8 • 161 Ratings

The Create Unknown interviews the most successful online creators to reveal how they got started and how they keep going. iDubbbz. Vsauce. Casey Neistat. iJustine. PsychicPebbles. We talk to the YouTubers, artists, and streamers who exemplify our mantra of “Make Something. Mean Something.” Part high-level analysis, part hopelessly stupid, Kevin Lieber and Matt Tabor from Vsauce2 dissect the complex business, the unpredictable drama, and the uncertain future of creating online. We’ll see you in The Create Unknown, Space Cowboys.
We wanna make the podcast even better, help us learn how we can: https://bit.ly/2EcYbu4 
For advertising opportunities please email PodcastPartnerships@Studio71us.com   
Privacy Policy: https://www.studio71.com/us/terms-and-conditions-use/#Privacy%20Policy

    The Music of Smiling Friends with Brendan Caulfield

    The Music of Smiling Friends with Brendan Caulfield

    Buy our T-shirts: https://www.thecreateunknown.com/store/

    Brendan Caulfield is the composer for Smiling Friends, YOLO Crystal Fantasy, Koala Man, Bushworld Adventures… and that’s just the beginning. He’s developed a long-term collaborative partnership with Michael Cusack, and the release of Smiling Friends gives us a perfect opportunity to talk to Brendan about the process of setting deranged art to music. That includes setting the Mr. Boss breastfeeding scene to song. 

    The nature of animation like Smiling Friends means that Brendan has to run an incredible range of tones and moods. You’d think that would require a tremendous amount of detailed guidance, or at least a really good draft of the animation – but no. It turns out he gets a brief storyboard and then gets the job done. WHAT?!

    We need to talk about the sounds of a grandma hyper-fellating a lollipop, because that’s a thing.

    Michael and Brendan go way back, and their story of working together more and more over time is probably the most classic example of everything we’ve talked about for 125 episodes. He does what he says he’s going to do and doesn’t have a problem spending 5 years working in grandma’s basement to get it done. Part of his success is due to admitting what he sucks at, which helps everyone.

    When it comes to Smiling Friends, Brendan says he’s like Ringo Starr: he’s just happy to be working on it. Everything about Brendan suggests that he’s going to be working on impressive projects for a long, long time. 

    Thanks to Brendan for spending so much time with us and setting the perfect stage for next week’s episode with Pebbles and Michael Cusack. Everyone who joined in with us live really got to witness a good one – and a special thanks to the Patrons who make this show happen each and every week. Keep Smiling, Friends!

    Patreon: https://patreon.com/thecreateunknown
     
    Join our Discord to talk with artists, creators, and fans of the finer things in online life: https://discord.gg/qAQV3Jw
     
    Apple: http://bit.ly/TheCreateUnknownApple
    Spotify: http://bit.ly/TheCreateUnknownSpotify
    Google Podcasts: http://bit.ly/TheCreateUnknownGooglePodcasts
     
    CREDITS: 
     
    Hosts: Kevin Lieber and Matt Tabor 
    Produced and Edited by Ben Webster → https://twitter.com/benwebsterTCU 
    "Created in the Unknown" theme by Basswaite: https://linktr.ee/Basswaite  
    Theme by Mega Drive → http://megadrivemusic.com  
    Opening Animation: Kidmograph 
    City Animation: Eric Langlay 
     
    "The Create Unknown" is produced by Unknown Media. 
     
    CONNECT WITH US: 
    » Chat with us on DISCORD: https://discord.gg/qAQV3Jw  
    » Follow us on TWITTER: http://twitter.com/createunknown  
    » Follow us on INSTAGRAM: http://instagram.com/thecreateunknown  
    » Follow us on FACEBOOK: http://facebook.com/thecreateunknown  
     
    » View our website: https://thecreateunknown.com
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    • 1 hr 26 min
    Why Vsauce2 Became True Crime

    Why Vsauce2 Became True Crime

    Thanks to Brilliant for supporting The Create Unknown and the creative community. You can get started on Brilliant for FREE, and the first 200 people to click this link will receive 20% off an annual premium membership: https://brilliant.org/createunknown

    Buy our T-shirts: https://www.thecreateunknown.com/store/

    For the first time in about 100 episodes, we had a series of technical problems (both with us and the guest) that necessitated rescheduling Alternate History Hub to Tuesday, February 15th. He’s now our Valentine’s Day date and he doesn’t even know it.

    Sorry for having to do that on short notice – but it DID open up a chance for us to go into some detail about something we’ve wanted to talk about for a few months now. Kevin has spent a full decade making videos on YouTube that have been in the hard math/science niche, and for about 6 months he’s been applying all that knowledge to real life stories of crime and injustice. That’s a weird switch… OR IS IT?

    Kevin and Matt go over why it happened, why it’s not actually that big of a change, and how this is a very good example of the way creative projects evolve over time. If you think you can do one thing over and over, you probably can’t, or at least not forever. At some point you’re going to have to adjust. Maybe it’s a uniquely lateral move, maybe it’s something totally different. But if you want to sustain an audience and your own sanity, it’s gotta happen.

    It really is awesome to have everyone along with us for the ride, whether it’s Vsauce2 videos or The Create Unknown podcast. It makes a tremendous difference being able to talk about this stuff and get feedback along the way. Whether it’s a comment during an episode recording or a reply left on a video, we read them, take them seriously, and work them into the process. We really do appreciate it.

    Thanks to everyone who popped in on Friday for our impromptu recording, and a special thanks to the Patrons who keep us going every week. We’ve got a remarkable slate of interviews coming up, including a Smiling Friends takeover. If you miss those, we will not smile and we will no longer be your friend.

    Patreon: https://patreon.com/thecreateunknown
     
    Join our Discord to talk with artists, creators, and fans of the finer things in online life: https://discord.gg/qAQV3Jw
     
    Apple: http://bit.ly/TheCreateUnknownApple
    Spotify: http://bit.ly/TheCreateUnknownSpotify
    Google Podcasts: http://bit.ly/TheCreateUnknownGooglePodcasts
     
    CREDITS: 
     
    Hosts: Kevin Lieber and Matt Tabor 
    Produced and Edited by Ben Webster → https://twitter.com/benwebsterTCU 
    "Created in the Unknown" theme by Basswaite: https://linktr.ee/Basswaite  
    Theme by Mega Drive → http://megadrivemusic.com  
    Opening Animation: Kidmograph 
    City Animation: Eric Langlay 
     
    "The Create Unknown" is produced by Unknown Media. 
     
    CONNECT WITH US: 
    » Chat with us on DISCORD: https://discord.gg/qAQV3Jw  
    » Follow us on TWITTER: http://twitter.com/createunknown  
    » Follow us on INSTAGRAM: http://instagram.com/thecreateunknown  
    » Follow us on FACEBOOK: http://facebook.com/thecreateunknown  
     
    » View our website: https://thecreateunknown.com
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    • 1 hr 20 min
    Chinese Social Credit & Waifus with SumitoMedia

    Chinese Social Credit & Waifus with SumitoMedia

    Thanks to Brilliant for supporting The Create Unknown and the creative community. You can get started on Brilliant for FREE, and the first 200 people to click this link will receive 20% off an annual premium membership: https://brilliant.org/createunknown

    Buy our T-shirts: https://www.thecreateunknown.com/store/

    2021 was the Year of SumitoMedia – and just 12 months after we first talked to Sumit, his meme-culture YouTube channel popped from averaging about 50,000 views a month to nearly 600,000. What’s the one constant? Misato from Evangelion, who’s something of a mommy figure.

    Mem culture touches on everything, but Kevin notices a difference between people who stream and watch movies vs. people who actually watch TV. What does it even mean to watch TV at this point? Sumit doesn’t have time for TV, since he’s busy platinum’ing every video game. But why?

    Chinese social credit as a meme got better and better through 2021, and it wouldn’t be a surprise to see it continue for another year… or more. Sumit explains the social credit system and why it’s so bizarre. And the CDC says he needs to ponder more orbs.

    Kevin’s frustrated that some people don’t get jokes – at al – and so is Sumit. Matt goes back to Sumit’s 5th tweet ever to find the origins of the ThiccBit, which gets its very first like after more than 3 years.

    Sumit really doesn’t like Seth Rogen.

    At this point we’ve talked to a whole lot of creators, from YouTube to streaming to music and comedy writing. A lot of people succeed, but not many do it right and do it sustainably. Sumit does, so pay attention to that as we churn through a year that needs memes very, very badly.

    Thanks to everyone who showed up for our first live show of 2022, and a special thanks to the Patrons who make this show happen each and every week. We’ve got some good stuff on the way for you, so stick around. Oh, and if you like Smiling Friends, you’ll get a fair bit of content in the next month or two.

    Patreon: https://patreon.com/thecreateunknown
     
    Join our Discord to talk with artists, creators, and fans of the finer things in online life: https://discord.gg/qAQV3Jw
     
    Apple: http://bit.ly/TheCreateUnknownApple
    Spotify: http://bit.ly/TheCreateUnknownSpotify
    Google Podcasts: http://bit.ly/TheCreateUnknownGooglePodcasts
     
    CREDITS: 
     
    Hosts: Kevin Lieber and Matt Tabor 
    Produced and Edited by Ben Webster → https://twitter.com/benwebsterTCU 
    "Created in the Unknown" theme by Basswaite: https://linktr.ee/Basswaite  
    Theme by Mega Drive → http://megadrivemusic.com  
    Opening Animation: Kidmograph 
    City Animation: Eric Langlay 
     
    "The Create Unknown" is produced by Unknown Media. 
     
    CONNECT WITH US: 
    » Chat with us on DISCORD: https://discord.gg/qAQV3Jw  
    » Follow us on TWITTER: http://twitter.com/createunknown  
    » Follow us on INSTAGRAM: http://instagram.com/thecreateunknown  
    » Follow us on FACEBOOK: http://facebook.com/thecreateunknown  
     
    » View our website: https://thecreateunknown.com
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 1 hr 56 min
    Reflecting on 250 Hours of The Create Unknown

    Reflecting on 250 Hours of The Create Unknown

    Thanks to Brilliant for supporting The Create Unknown and the creative community. You can get started on Brilliant for FREE, and the first 200 people to click this link will receive 20% off an annual premium membership: https://brilliant.org/createunknown

    We’re going to end the year with some good news: Smiling Friends is COMING SOON. Like, really soon. The trailer’s out and we’re excited – and we’ll have PsychicPebbles and Michael Cusack on to talk about it once the show is out. Watch here: https://youtu.be/H3_Ii6IxCJI

    And thanks to our newly-emeritus producer Dan Yosua for all he’s done over the last year+. Through all of it, he’s quietly been building a very good YouTube channel around photography equipment, mainly lenses. Subscribe here: ​​https://www.youtube.com/c/DanYosua/videos

    We also drop a line about Maple, who despite being 13 seconds old, just released a video over 2 hours long reviewing every Half-Life game (and this is only Part 1). Be like Maple. Grind like Maple. This is how it works. https://youtu.be/AtjB77ofMTI

    Matt Watson had to reschedule at the last second, so our year-end wrap up starts with acknowledging the range of people we’ve talked to. We’re pretty glad that we’ve run the gamut from young Minecrafters like Jack Manifold to Food4Dogs’ incredible origin story. The truth is that we love the unpredictability of the Allen Pans, the sharp ramblings of Mutahar, and YourMovieSucks talking about horses. It’s all awesome.

    And a bit of advice: no one knows anything, and you should respond as quickly as possible. Be easy to work with. Make people a little happier. Make them not hate dealing with you. It really is that simple – BAM. Full career in media (and just about everywhere else). 

    We’ll be back to recording after New Year’s Day because we remembered that we have families and stuff and haven’t taken a week off all year. And keep an eye on Twitter and Patreon for streaming announcements, since we hope to get some streams up and running soon.

    Thanks to everyone who made this year AMAZING, including each person who hangs out with us in the Discord, everyone who replies to tweets, the people who join us for live recordings, and especially the Patrons who really, truly do make this show possible every week. You are the best, and there isn’t a close second.

    Patreon: https://patreon.com/thecreateunknown
     
    Join our Discord to talk with artists, creators, and fans of the finer things in online life: https://discord.gg/qAQV3Jw
     
    Apple: http://bit.ly/TheCreateUnknownApple
    Spotify: http://bit.ly/TheCreateUnknownSpotify
    Google Podcasts: http://bit.ly/TheCreateUnknownGooglePodcasts
     
    CREDITS: 
     
    Hosts: Kevin Lieber and Matt Tabor 
    Produced and Edited by Ben Webster → https://twitter.com/benwebsterTCU 
    "Created in the Unknown" theme by Basswaite: https://linktr.ee/Basswaite  
    Theme by Mega Drive → http://megadrivemusic.com  
    Opening Animation: Kidmograph 
    City Animation: Eric Langlay 
     
    "The Create Unknown" is produced by Unknown Media. 
     
    CONNECT WITH US: 
    » Chat with us on DISCORD: https://discord.gg/qAQV3Jw  
    » Follow us on TWITTER: http://twitter.com/createunknown  
    » Follow us on INSTAGRAM: http://instagram.com/thecreateunknown  
    » Follow us on FACEBOOK: http://facebook.com/thecreateunknown  
     
    » View our website: https://thecreateunknown.com
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 1 hr 26 min
    The Gospel According to Weird Paul

    The Gospel According to Weird Paul

    Thanks to Brilliant for supporting The Create Unknown and the creative community. You can get started on Brilliant for FREE, and the first 200 people to click this link will receive 20% off an annual premium membership: https://brilliant.org/createunknown

    When we first started planning the opening batch of episodes for The Create Unknown, we wanted Weird Paul Petroskey – and now we’ve finally got him. He’s a musician. He’s an archivist. He’s the subject of an excellent documentary. And yes, he’s weird enough to collect other people’s IDs. 

    Over the last 40 years, there hasn’t been anyone who makes content like Paul. He’s archived seemingly everything from his life, starting with recording onto 8-tracks and moving into VHS tapes of him being THE original vlogger. But it’s more than just a quirky hobby or an overly-sentimental approach to pop culture. Paul’s got a serious philosophy about preserving the past, right down to diary entries for every single pair of glasses he’s ever had.

    There are a lot of big, over-arching issues in all this, like what it means to sacrifice the past as we move forward. Kevin details the painful memory of his NES cartridge boxes being tossed out, and there’s a surprising strain of ‘YouTubers before YouTube existed’ in the gaming community. 

    None of this would’ve ever happened if Paul had listened to his dad, who didn’t even want him to touch the camera.

    And then it’s time to talk music – because Paul, who’s written over 700 songs and recorded dozens of albums, is playing more music now than he ever has in his life. From 8-tracks to Twitch, Paul continues to adapt and evolve, which is really why he’s over 40 years into this media game and still churning out great content. 

    Matt addresses historical perspective and how easy it is to gaslight yourself, and Patrons jump in to ask about EVERYTHING weird, including Tom Lehrer and Dr. Demento. 

    Also, congratulations to Kevin on his 4,444,444th subscriber AND his 11th YouTube birthday. And in that 11 years, one of our absolute favorite creators is Paul. We can’t express how much fun we had with this episode, so thanks to Paul for making it happen. Thanks to everyone who showed up to enjoy it with us live, and a special thanks to all the Patrons who keep this show going each and every week. You really are the best.

    Patreon: https://patreon.com/thecreateunknown

    Weird Paul: https://www.youtube.com/user/weirdpaulp
    Twitch: https://www.twitch.tv/weird_paul
    Will Work For Views: The Lo-Fi Life Of Weird Paul: https://www.amazon.com/Will-Work-Views-Lo-Fi-Weird/dp/B07NFG9ZC7

    Join our Discord to talk with artists, creators, and fans of the finer things in online life: https://discord.gg/qAQV3Jw

    Apple: http://bit.ly/TheCreateUnknownApple
    Spotify: http://bit.ly/TheCreateUnknownSpotify
    Google Podcasts: http://bit.ly/TheCreateUnknownGooglePodcasts
     
    CREDITS: 
     
    Hosts: Kevin Lieber and Matt Tabor 
    Produced and Edited by Ben Webster → https://twitter.com/benwebsterTCU 
    "Created in the Unknown" theme by Basswaite: https://linktr.ee/Basswaite  
    Theme by Mega Drive → http://megadrivemusic.com  
    Opening Animation: Kidmograph 
    City Animation: Eric Langlay 
     
    "The Create Unknown" is produced by Unknown Media. 
     
    CONNECT WITH US: 
    » Chat with us on DISCORD: https://discord.gg/qAQV3Jw  
    » Follow us on TWITTER: http://twitter.com/createunknown  
    » Follow us on INSTAGRAM: http://instagram.com/thecreateunknown  
    » Follow us on FACEBOOK: http://facebook.com/thecreateunknown  
     
    » View our website: https://thecreateunknown.com
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 1 hr 39 min
    YourMovieSucks talks Hollywood, Indies and YouTube Thieves

    YourMovieSucks talks Hollywood, Indies and YouTube Thieves

    Few in YouTube’s burgeoning film review scene have the biting, quick wit of YourMovieSucks -- and if your cinematic masterpiece has flaws, Adum’s going to lay them bare. The good news, at least for us, is that he’s going to be outrageously funny doing it. 

    After exposing Adum’s undying love for Nikocado Avocado, he jumps straight into detailing a crazy exploit on YouTube that’s causing him a fair bit of stress. And it makes sense, too, since other people are co-opting a subscriber base specifically interested in his art. It’s just one on a long list of problems YouTube needs to deal with, but instead, they got rid of the dislike button.

    Kevin actually prefers watching YMS reviews of some movies to watching those movies themselves, because hey -- making fun of Hollywood is a bonus. And there’s a lot to question, like digital vs. film, and plenty of tweets from directors like Ridley Scott who just don’t seem to get it. 

    They do get some things right, though, like tapping the audience’s seemingly-endless interest in superhero movies. We wonder if it’s too saturated; Adum’s probably right when he says that people just like seeing the characters they love on screen. 

    Adum is bullish on Korean films (and he’s almost certainly right about that), and he’s also a horse. We don’t know how many hands high he is, but it’s probably around 16. We’ve asked a lot of furry questions, but we’ve never gotten any real furry answers -- until now.

    Patrons ask about rewatch value, Derek Savage, the mystery that is the term “kino,” and more. It’s a wild ride.

    Thanks to everyone who came out to hang with YMS, and a special thanks to the Patrons who make this show happen each and every week. You really are the best.

    Patreon: https://patreon.com/thecreateunknown

    Your Movie Sucks: https://www.youtube.com/c/YourMovieSucksDOTorg
    Sardonicast: https://www.youtube.com/channel/UC3V55HDHFjtWY2fdP3pneAA
    Adum Plaze: https://www.youtube.com/c/AdumPlaze

    Join our Discord to talk with artists, creators, and fans of the finer things in online life: https://discord.gg/qAQV3Jw

    Apple: http://bit.ly/TheCreateUnknownApple
    Spotify: http://bit.ly/TheCreateUnknownSpotify
    Google Podcasts: http://bit.ly/TheCreateUnknownGooglePodcasts
     
    CREDITS: 
     
    Hosts: Kevin Lieber and Matt Tabor 
    Produced and Edited by Ben Webster → https://twitter.com/benwebsterTCU 
    "Created in the Unknown" theme by Basswaite: https://linktr.ee/Basswaite  
    Theme by Mega Drive → http://megadrivemusic.com  
    Opening Animation: Kidmograph 
    City Animation: Eric Langlay 
     
    "The Create Unknown" is produced by Unknown Media. 
     
    CONNECT WITH US: 
    » Chat with us on DISCORD: https://discord.gg/qAQV3Jw  
    » Follow us on TWITTER: http://twitter.com/createunknown  
    » Follow us on INSTAGRAM: http://instagram.com/thecreateunknown  
    » Follow us on FACEBOOK: http://facebook.com/thecreateunknown  
     
    » View our website: https://thecreateunknown.com
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 1 hr 45 min

Customer Reviews

4.8 out of 5
161 Ratings

161 Ratings

review and stuff ,

:)

This is a very funny podcast, I even watch this in the shower and before bed, I especially like the Sr pelo episode, which is my favorite YouTuber as well, keep doing good Matt and the other dude

ASobering ,

Such a wealth of knowledge! 🧠

This is one of the most insightful and entertaining podcasts that I have ever come across! Kevin and Matt do such a great job of sharing their wisdom and I love how they lead meaningful conversations with guests who bring so much experience to the table. Whether you’re a creator or not, I highly recommend checking this show out - you won’t be disappointed!

FattyHamFists ,

Literally changed my life!

Have you ever been at a point in life where you look in the mirror and see the awful, sad, ugly person you truly are? Well now you can be entertained and forget about that train wreck. You’ll still be that same meat filled, waste of skin. But you’ll be vastly entertained on a regular basis and put all those pesky annoying things like therapy appointments, out of your mind!

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