The Difference Maker Revolution Podcast

The Difference Maker Revolution
  • 5.0 (60)
  • MARKETING
  • UPDATED WEEKLY

The Difference Maker Revolution is the podcast that will help you grow your photography business by teaching you how to improve your marketing to get better leads, increase conversations with your ideal clients and generate more profit for your photo-based business, whether that is through eliminating the seasonality of your sessions or filling up the calendar of your studio. This show is brought to you by the industry experts Ronan Ryle - Board of Directors of the PPA, Professional Photographers Of America; Photography-marketing funnel specialist Jonathan Ryle; published author and successful children’s studio owner in Tampa Jeanine McLeod; and serial portrait studio owner and photography educator Steve Saporito. Tune in to this show for real-world experience, outside perspective, industry knowledge and mentorship that is usually only accessible to members of BSA’s Photography Marketing Accelerator and listen to the business growth tactics that generate highly targeted leads and bookings for your photography brand. Through this fun, educational, inspirational, innovative and high-energy show, The Fully Booked Photographer aims to share the mission of Creating A Healthier Society Through Photography.

  1. 3D AGO

    Most Photographers Aren't Failing Because They're Not Talented... They're Just Operating Blind

    Are you running a photography business—or just an expensive hobby? In this episode of Difference Maker Revolution, Jonathan Ronan, Jeanine, and Steve reveal why knowing your numbers isn’t optional—it’s the lifeline of your business. If you want to take control, make consistent profit, and avoid the financial pitfalls that sink so many photographers, this episode is your wake-up call. 🎧 In This Episode, You’ll Hear: Why talent alone won’t save your business: the hidden danger of operating blind. How “Profit First” can give you clarity and control over cash flow—without needing an accounting degree. The critical numbers every photographer must track daily weekly and monthly Why celebrating one big sale can be disastrous and how to focus on consistent sustainable revenue Lessons learned from real-world failures: from the 2009 recession to navigating cash reserves for unpredictable events. How to interpret your business numbers yourself—and when it’s smart to call in a mentor. How to interpret your business numbers yourself and when it’s smart to call in a mentor If you’re ready to stop guessing, start seeing, and finally run your photography business like a pro, this episode is a must-listen. Join the Difference Maker Revolution! The Difference Maker Revolution Podcast was created for photographers who want more than a business—they want impact, freedom, and fulfillment. We believe photography has the power to change lives, and that profit and purpose aren’t opposites—they’re partners. When they align, photographers unlock not just income, but influence and independence. Hosted by Steve Saporito, Ronan Ryle, Jonathan Ryle, and Jeanine McLeod, this show brings together decades of experience helping thousands of studios worldwide transform from surviving to thriving. Each episode dives deep into what really drives growth—not gimmicks or hacks, but the mindset, strategy, and systems that turn creativity into consistency and purpose into profit. You’ll hear real conversations with industry leaders, proven frameworks that work in any market, and honest stories from photographers who’ve built businesses that matter—without losing the heart that started it all. If you’re ready to grow, to lead, and to prove that you can build a photography business that’s both profitable and purposeful—welcome home. This is The Difference Maker Revolution

    30 min

  2. FEB 2

    Accelerator AI - Your Shortcut To Huge Success

    What if AI could finally help you clarify your brand, attract the right clients, and grow your photography business—without the overwhelm? In this episode of The Difference Maker Revolution Podcast, we break down exactly how Accelerator AI is changing the game for photographers who are tired of guessing, chasing every inquiry, and building on shaky foundations. This isn’t about “using AI for captions.” This is about building a rock-solid photography business foundation—your why, your ideal clients, and a clear success plan—faster than ever before. If you’ve ever felt like your marketing should be working better… this episode will connect a LOT of dots. 🎧 In This Episode, You’ll Hear: Why most photographers struggle to explain what makes them different How your “I Help” statement clarifies your brand and attracts better clients What ideal client avatars really are (and why “I photograph ___” isn’t enough) Real photographer examples of emotional vs. logical buying decisions How understanding avatars leads to higher sales and less friction Why a brand foundation must come before marketing ads or websites How Accelerator AI helps photographers build clarity faster than ever The connection between purpose pricing and long-term business growth Join the Difference Maker Revolution! The Difference Maker Revolution Podcast was created for photographers who want more than a business — they want impact, freedom, and fulfillment. We believe photography has the power to change lives, and that profit and purpose aren’t opposites — they’re partners. When they align, photographers unlock not just income, but influence and independence. Hosted by Steve Saporito, Ronan Ryle, Jonathan Ryle, and Jeanine McLeod, this show brings together decades of experience helping thousands of studios worldwide transform from surviving to thriving. Each episode dives deep into what really drives growth — not gimmicks or hacks, but the mindset, strategy, and systems that turn creativity into consistency and purpose into profit. You’ll hear real conversations with industry leaders, proven frameworks that work in any market, and honest stories from photographers who’ve built businesses that matter — without losing the heart that started it all. If you’re ready to grow, to lead, and to prove that you can build a photography business that’s both profitable and purposeful — welcome home. This is The Difference Maker Revolution

    27 min

  3. JAN 26

    You Can't Stop This Rocket... But There's Still A Seat For You...

    Join Ronan, Jeanine, and Jonathan as they delve into the transformative power of AI in the photography industry. Discover why traditional training is becoming obsolete and how AI is reshaping the landscape for photographers.  This episode is packed with insights that will challenge your perspective and inspire you to embrace change. What You’ll Learn in This Episode ✅ The myth of AI as a threat to photography ✅ How AI can enhance your creative process ✅ Real-life stories of AI-driven success in photography ✅ The shift from photography to a people-focused business ✅ Strategies to thrive in the AI era Don't miss this opportunity to future-proof your photography business and stay ahead of the curve! Join the Difference Maker Revolution! The Difference Maker Revolution Podcast was created for photographers who want more than a business—they want impact, freedom, and fulfillment. We believe photography has the power to change lives, and that profit and purpose aren’t opposites—they’re partners. When they align, photographers unlock not just income, but influence and independence. Hosted by Steve Saporito, Ronan Ryle, Jonathan Ryle, and Jeanine McLeod, this show brings together decades of experience helping thousands of studios worldwide transform from surviving to thriving. Each episode dives deep into what really drives growth—not gimmicks or hacks, but the mindset, strategy, and systems that turn creativity into consistency and purpose into profit. You’ll hear real conversations with industry leaders, proven frameworks that work in any market, and honest stories from photographers who’ve built businesses that matter—without losing the heart that started it all. If you’re ready to grow, to lead, and to prove that you can build a photography business that’s both profitable and purposeful—welcome home. This is The Difference Maker Revolution

    28 min

  4. JAN 19

    Marketing for AI Recommendation - Part 2

    Join us as we dive into the future of photography with Ronan Ryle, Jonathan Ryle, and Steve Saporito. Discover how AI is reshaping the industry and why embracing this change is crucial for photographers who want to thrive. What You’ll Learn in This Episode AI as a Game-Changer: Discover why AI is a pivotal opportunity for photographers. Client Transformation Focus: Learn how prioritizing client transformation can differentiate your business. First Mover Advantage: Understand the benefits of being an early adopter in the AI revolution. Building Trust with AI: Explore how AI can help attract high-quality clients by fostering trust. Practical Implementation: Hear real-world examples of AI tools enhancing business strategies. Join the Difference Maker Revolution! The Difference Maker Revolution Podcast was created for photographers who want more than a business — they want impact, freedom, and fulfillment. We believe photography has the power to change lives, and that profit and purpose aren’t opposites — they’re partners. When they align, photographers unlock not just income, but influence and independence. Hosted by Steve Saporito, Ronan Ryle, Jonathan Ryle, and Jeanine McLeod, this show brings together decades of experience helping thousands of studios worldwide transform from surviving to thriving. Each episode dives deep into what really drives growth — not gimmicks or hacks, but the mindset, strategy, and systems that turn creativity into consistency and purpose into profit. You’ll hear real conversations with industry leaders, proven frameworks that work in any market, and honest stories from photographers who’ve built businesses that matter — without losing the heart that started it all. If you’re ready to grow, to lead, and to prove that you can build a photography business that’s both profitable and purposeful — welcome home. This is The Difference Maker Revolution

    27 min

  5. JAN 12

    From 16K to One Million: Katinka Tromp’s Journey

    In this episode of the Difference Maker Revolution podcast, host Jonathan Ryle is joined by Steve Saporito and Ronan Ryle as they welcome their first guest, Katinka Tromp. Katinka shares her journey as a photographer and business owner, including the mindset shifts, strategic decisions, and client-focused approach that helped her reach the milestone of €1 million in revenue. The conversation explores the realities behind growth from overcoming challenges and staying motivated, to creating a premium client experience and using marketing intentionally to support long-term success. Katinka also reflects on the importance of community, balance, and investing in yourself as part of building a sustainable business in the photography industry. What You’ll Learn in This Episode How Katinka scaled her photography business to €1 million in revenue The mindset shifts required to move from survival to sustainable growth What a premium client experience really looks like — and why it matters How intentional marketing supports consistent business growth Ways to overcome challenges without losing momentum Why celebrating milestones fuels motivation and confidence The role of community and connection in long-term success How to build a thriving business without burning out Why investing in yourself leads to greater rewards A reminder that every journey is unique — and perseverance is key Join the Difference Maker Revolution! The Difference Maker Revolution Podcast was created for photographers who want more than a business — they want impact, freedom, and fulfillment. We believe photography has the power to change lives, and that profit and purpose aren’t opposites — they’re partners. When they align, photographers unlock not just income, but influence and independence. Hosted by Steve Saporito, Ronan Ryle, Jonathan Ryle, and Jeanine McLeod, this show brings together decades of experience helping thousands of studios worldwide transform from surviving to thriving. Each episode dives deep into what really drives growth — not gimmicks or hacks, but the mindset, strategy, and systems that turn creativity into consistency and purpose into profit. You’ll hear real conversations with industry leaders, proven frameworks that work in any market, and honest stories from photographers who’ve built businesses that matter — without losing the heart that started it all. If you’re ready to grow, to lead, and to prove that you can build a photography business that’s both profitable and purposeful — welcome home. This is The Difference Maker Revolution 🔗 Workshop mentioned in this episode: Join the Elevate Workshop waitlist here: https://funnels.thedifferencemakerrevolution.com/elevatewaitlist

    44 min

  6. JAN 4

    Highlights of 2025 and Looking Forward to 2026

    2025 was a year of transformation—and the Difference Maker Revolution team is sharing the highlights that shaped it. From AI breakthroughs to hands-on workshops and personal milestones, discover how photographers are embracing change, attracting ideal clients, and taking their studios to the next level. In this episode, you’ll hear: How AI is helping photographers connect with their ideal clients and grow their studiosWhy “done-with-you” services are replacing traditional coaching for real implementationReal success stories from members achieving measurable resultsPersonal milestones that reshaped business perspectives and marketing strategiesWhat’s coming in 2026—and how to stay ahead in an evolving industry Join the Difference Maker Revolution! The Difference Maker Revolution Podcast was created for photographers who want more than a business — they want impact, freedom, and fulfillment. We believe photography has the power to change lives, and that profit and purpose aren’t opposites — they’re partners. When they align, photographers unlock not just income, but influence and independence. Hosted by Steve Saporito, Ronan Ryle, Jonathan Ryle, and Jeanine McLeod, this show brings together decades of experience helping thousands of studios worldwide transform from surviving to thriving. Each episode dives deep into what really drives growth — not gimmicks or hacks, but the mindset, strategy, and systems that turn creativity into consistency and purpose into profit. You’ll hear real conversations with industry leaders, proven frameworks that work in any market, and honest stories from photographers who’ve built businesses that matter — without losing the heart that started it all. If you’re ready to grow, to lead, and to prove that you can build a photography business that’s both profitable and purposeful — welcome home.This is The Difference Maker Revolution

    27 min

  7. 12/29/2025

    Valentines Only Around the Corner

    Valentine’s Day might be over on the calendar — but for smart photographers, it starts way earlier. In this episode, we break down why most photographers miss easy bookings, how existing clients are your most underused growth lever, and why event-based marketing creates stress unless you know how to use it properly. From client psychology and communication preferences to evergreen marketing, continuity, and even AI recommendations — this conversation challenges common assumptions and reframes how photographers should think about marketing, timing, and client relationships. If you want more repeat clients, less pressure, and smarter growth, this episode is required listening. Key Highlights Why Valentine’s Day marketing starts months before FebruaryThe belief that’s quietly blocking photographers from repeat bookingsWhy existing clients are easier, faster, and more profitable than new leadsThe truth about event-based marketing vs evergreen offersHow communication preferences can make or break client conversationsWhy photographers who deliver real experiences get clients coming back again and againHow continuity, recurring revenue, and AI recommendations are shaping the future of photography businesses Join the Difference Maker Revolution! Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship. The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to: Generate highly targeted leads. Increase conversions with ideal clients. Build long-term client relationships. Create consistent, predictable revenue. This show is hosted by industry experts: Steve Saporito: Serial portrait studio owner and photography educator. Jeanine McLeod: Family portrait photographer specializing in joyful, storytelling photography for parents. Jonathan Ryle: Photography marketing funnel specialist. Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America. Tune In for Real-World Strategies Gain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice. Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

    35 min
  8. The Importance of Recharging and Connecting

    12/22/2025

    The Importance of Recharging and Connecting

    In this special Christmas episode, Ronan, Janine, and Steve slow things down and talk about what this season really means—not just for their families, but for photographers everywhere. From Christmas Eve feasts and quirky traditions to childhood memories and the joy (and chaos) of shutting the studio doors for a few precious days, this episode is all about connection, nostalgia, and being present—everything photographers ask their clients to embrace, yet so often forget to give themselves. It’s a cosy, funny, real conversation about recharging, making memories, being human in your business, and leaning into the magic your clients feel this time of year. If you need permission to switch off, breathe, and enjoy the people who matter most, this is the episode to curl up with. Key HighlightsThe one time of year the entire photography world finally slows down—and why it matters for your creativity and mental health.How Janine shifted from “militant Christmas Eve commander” to intentional, slow, meaningful traditions… and why your clients crave the same energy.Why the small rituals—hot cocoa bars, new ornaments, matching PJs—are the things your children remember for life.Christmas around the world: Irish potatoes, Italian lasagna, Australian barbies, and flaming whiskey-soaked pudding.Why showing the human behind the business in your content is more important than ever (especially during the holidays).The honest truth: photographers give so much all year… but struggle to give themselves permission to rest.A reminder every photographer needs to hear: “The hardest person to celebrate is yourself.”Ronan, Steve, and Janine’s Christmas wish for every Difference Maker photographer—and a seasonal invitation to join the community. Join the Difference Maker Revolution! Take the first step toward creating a photography business that makes a difference. Visit Difference Maker Inner Circle to learn more about transforming your business through proven strategies and mentorship. The Difference Maker Revolution podcast helps you grow your photography business by teaching you how to: Generate highly targeted leads.Increase conversions with ideal clients.Build long-term client relationships.Create consistent, predictable revenue. This show is hosted by industry experts: Steve Saporito: Serial portrait studio owner and photography educator.Jeanine McLeod: Family portrait photographer specializing in joyful, storytelling photography for parents.Jonathan Ryle: Photography marketing funnel specialist.Ronan Ryle: Board of Directors of the PPA, Professional Photographers of America. Tune In for Real-World Strategies Gain insights from professionals who know what it takes to build a successful photography business. Whether you're looking to increase client satisfaction, improve your sales, or align your work with what clients truly value, this episode is packed with actionable advice. Through fun, educational, and inspiring discussions, the Difference Maker Revolution aims to help you create a healthier society through photography.

    25 min
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5
out of 5
60 Ratings

About

The Difference Maker Revolution is the podcast that will help you grow your photography business by teaching you how to improve your marketing to get better leads, increase conversations with your ideal clients and generate more profit for your photo-based business, whether that is through eliminating the seasonality of your sessions or filling up the calendar of your studio. This show is brought to you by the industry experts Ronan Ryle - Board of Directors of the PPA, Professional Photographers Of America; Photography-marketing funnel specialist Jonathan Ryle; published author and successful children’s studio owner in Tampa Jeanine McLeod; and serial portrait studio owner and photography educator Steve Saporito. Tune in to this show for real-world experience, outside perspective, industry knowledge and mentorship that is usually only accessible to members of BSA’s Photography Marketing Accelerator and listen to the business growth tactics that generate highly targeted leads and bookings for your photography brand. Through this fun, educational, inspirational, innovative and high-energy show, The Fully Booked Photographer aims to share the mission of Creating A Healthier Society Through Photography.

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