The Education Biz Podcast

Jenn Kleiber
  • 4.8 (18)
  • ENTREPRENEURSHIP
  • UPDATED BIWEEKLY

Are you an educator or former educator ready to be the one giving the PD instead of sitting in it? The Education Biz Podcast gives tips, tools and ideas for starting, building and marketing your education consulting company!

  1. 4D AGO

    Ep 34: If You Want Contracts Next School Year, You Should Be Doing This Right Now

    If you’re planning to “figure it out this summer,” this episode is your wake-up call. Schools are already making decisions for next year—and if you’re not part of those conversations right now, you’re not top of mind when budgets open. In this episode, Jenn breaks down exactly what education consultants should be doing in April–June to position themselves for high-value contracts next school year. This is not about doing more—it’s about doing the right things at the right time. What You’ll Learn Why waiting until summer to sell is costing you contracts What’s actually happening inside schools right now (and why it matters) The difference between being “visible” and being in real conversations How to position your offer as a solution—not just a training The exact steps to start connecting with decision-makers this week What to focus on over the next 60–90 days to get booked outAction Steps If you want to move on this now: Get clear on the specific problem you solve and the transformation you provide Package your work into a structured solution (PD + coaching), not a one-off training Create one simple way for administrators to see your work (landing page, webinar, etc.) Start 15-minute conversations with administrators this week Position your work as a solution based on what they share Focus your visibility on decision-makers—not just general contentReady to Take the Next Step? The Education Consultant Accelerator: Momentum Track is designed to help you take everything from this episode and actually implement it. Inside, you’ll: Build and refine your framework Package your offer into a high-value solution Strengthen your messaging for administrators Get a clear plan to book high-ticket contracts in 90 daysYou’ll also get: Weekly Action Guide To-Do Lists for 90 days A 1:1 brainstorming call with Jenn 6 months of group coaching through office hoursGet $250 off when you enroll by April 13th https://www.jennkleiber.com/momentum-trackIG: www.instagram.com/jenn_kleiber

    14 min

  2. APR 1

    Ep 33: Plan Your Consulting Revenue Like a CEO (Not a Workshop Provider)

    If you’re still piecing together your consulting income one workshop at a time… this episode is your wake-up call. In this episode, Jenn walks you through how to actually plan your revenue for next year—starting with your income goal, auditing what’s already on your calendar, and identifying the gap. More importantly, she breaks down why filling that gap with one-off PD days is keeping you stuck… and what to do instead. If you’re ready to stop “hoping” your calendar fills up and start building a consulting business that generates real income—this is where to start. What You’ll Learn ✔ Why most consultants rely on “hope-based planning” (and how it’s costing you) ✔ How to set a clear revenue goal for your consulting business ✔ A simple way to audit what’s already booked vs. what you still need ✔ Why one-off workshops make it harder to hit your income goals ✔ How multi-day contracts create more revenue with less chaos ✔ The shift from filling your calendar → building strategic partnerships Take 10 minutes and map this out: Your revenue goal for next yearWhat’s already booked or likely to renewThe gap between the two Then ask yourself: Am I planning to fill this with random workshops… or strategic contracts? If you’re ready to: ✔ Stop piecing together one-off PD days ✔ Start landing $10K–$15K+ contracts ✔ Build consistent, predictable revenue Join me live for my new training: The $15K Education Consultant Contract System In this training, I’ll show you exactly how to position, package, and sell multi-day contracts to schools and districts. 👉 Register for the free LIVE webinar, The $15K Education Consultant Contract System to learn what actually builds authority, momentum, and consistent high ticket contracts:www.jennkleiber.com/bookedout IG: www.instagram.com/jenn_kleiber

    15 min

  3. MAR 19

    Ep 32: Why Being a “PD Provider” Is Costing You Thousands (And What to Do Instead)

    If you’re stuck booking one-off workshops and constantly customizing your work, this episode will show you why—and how to fix it. The issue isn’t your expertise. It’s your positioning. In this episode, I break down the difference between being a PD provider and a solution provider, why a “menu of workshops” keeps you underpaid, and how to shift into higher-value, longer-term contracts. What You’ll Learn: ✔ The difference between PD provider vs. solution provider ✔ Why offering multiple workshops weakens your positioning ✔ How this impacts your pricing and contracts ✔ 3 simple shifts to start booking higher-value work 👉 Register for the free LIVE webinar, The $15K Education Consultant Contract System to learn what actually builds authority, momentum, and consistent high ticket contracts:www.jennkleiber.com/bookedout IG: www.instagram.com/jenn_kleiber

    14 min

  4. MAR 3

    Ep. 31 The Costly Mistake Slowing Your Education Consulting Business (Part II)

    You’re smart. Experienced. Highly qualified. So why isn’t your education consulting business growing the way it should? In Part 2 of this series, we’re uncovering one of the biggest blind spots I see: unclear, overly professional messaging. As educators, we’re trained to inform. To explain. To provide all the details. But in business? That instinct can actually hold you back. In this episode, we’ll unpack:  Why over-explaining weakens your authorityHow vague language confuses decision-makersThe real reason your content isn’t convertingAnd how to shift from “educator mode” to “CEO mode”If you want more consistent contracts and clearer positioning, this is a must-listen. Then grab your seat in the free masterclass: The Booked Out Consultant. 👉 Register for the free LIVE webinar, The Booked-Out Consultant to learn what actually builds authority, momentum, and consistent contracts:www.jennkleiber.com/bookedout IG: www.instagram.com/jenn_kleiber

    11 min

  5. FEB 12

    Ep. 30 The Costly Mistake Slowing Your Education Consulting Business (Part I)

    In Part I of this two-part series, Jenn breaks down one of the most common—and costly—mistakes she sees capable education consultants making: trying to grow two businesses at the same time. Selling directly to teachers while also building a consulting business for schools may feel logical, but these are two completely different business models. When focus is split, clarity suffers, authority weakens, and momentum stalls. In this episode, Jenn covers: Why direct-to-consumer and education consulting require different strategiesHow split focus drains energy and slows tractionThe hidden ways mixed messaging weakens authority with decision-makersWhy divided attention delays mastery and clouds your dataHow lack of focus prevents the compounding effect that drives booked-out consulting businessesIf this episode hits close to home, it’s likely because this mistake quietly holds back otherwise strong consultants. 👉 Register for the free evergreen webinar, The Booked-Out Consultant to learn what actually builds authority, momentum, and consistent contracts:www.jennkleiber.com/bookedout Be sure to tune in for Part II, where Jenn breaks down the second major mistake that often shows up alongside this one—and how fixing both changes everything. IG: www.instagram.com/jenn_kleiber

    17 min

  6. JAN 29

    Ep 29- The Pre-Selling Season Checklist Every Education Consultant Needs

    Selling season is not the time to be building your backend — it’s the time to leverage it. In this episode, you’ll learn: Why your email list is the backbone of selling season (and why social media can’t replace it)What makes an administrator-facing opt-in actually workWhy a named, visual framework increases credibility and confidence with decision-makersWhat a high-converting landing page needs to include (and what it should not)How your LinkedIn profile functions as a verification tool, not a content grindWhen and why a simple website and blog still matterWhy running a beta group now makes selling season easier laterBusiness Asset Checklist: Jenn walks through these non-negotiable assets: An Email PlatformA real email service provider (not Gmail)A working opt-in formA simple nurture sequence to stay top of mind2. An Administrator-Focused Opt-In PDF Short, skimmable, and practicalDesigned for decision-makers, not teachersPositioned as a quick win or quick insight3. A Clear, Named Framework 3–5 steps or pillarsConsistent languageA simple visual representationEasy to explain in under 30 seconds4. A Landing Page That Does One Job Well Clearly names the problem administrators care aboutConnects pain points to student outcomesShows your framework and resultsLeads to one clear call to action: book a call5. A Strategic LinkedIn Profile Optimized for verification, not viralitySpeaks to administrators, not recruitersIncludes long-form articles that reinforce credibility and expertise6. Optional but Powerful: A Simple Website + Blog Builds credibility and trustHouses your opt-in and messagingPositions you as a thought leader with minimal content7. A Beta Group (If You Don’t Have Data Yet) Collect testimonials, stories, and outcomesGather proof that your framework worksMake selling season about sharing results, not making claims Here’s the link: LIVE Workshop - The Booked-Out Consultant  Education Consultant Accelerator: 90-Day Blueprint  IG - www.instagram.com/jenn_kleiber

    19 min

  7. JAN 14

    Ep 28: The Authority Mistake Costing You PD Contracts

    In today’s episode, we’re breaking down one of the most overlooked drivers of a profitable education consulting business: authority. If you’re not getting responses from administrators, not booking multi-day contracts, or not seeing consistent growth, the issue isn’t your expertise—it's how you're positioned. You’ll learn what authority really looks like in the consulting space, why frameworks and evidence matter more than ever, and the key shifts that separate booked-out consultants from everyone else. This episode gives you the clarity and direction you need to elevate your presence and become the consultant administrators take seriously. And if you’re ready to build a profitable, predictable consulting year, make sure you register for the free LIVE training: The Booked-Out Consultant: The Fail-Proof Formula for a Profitable Year.  Here’s the link: LIVE Workshop - The Booked-Out Consultant Education Consultant Accelerator: 90-Day Blueprint  IG - www.instagram.com/jenn_kleiber

    15 min

  8. JAN 1

    Episode 27: Planning Your 2026 with the Campus Calendar in Mind

    If you haven’t noticed by now, if you’re following other marketing gurus and influencers on social media, you may have figured out that an education consulting business runs a little differently than a normal direct to consumer business. In this episode, we’re going to set a revenue goal and then talk through the plan that can make it happen!  Links: 2026 Planning Worksheets Education Consultant Accelerator

    15 min
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4.8
out of 5
18 Ratings

About

Are you an educator or former educator ready to be the one giving the PD instead of sitting in it? The Education Biz Podcast gives tips, tools and ideas for starting, building and marketing your education consulting company!

Information

  • Creator
    Jenn Kleiber
  • Years Active
    2020 - 2026
  • Episodes
    81
  • Rating
    Clean
  • Copyright
    © 2024 The Education Biz Podcast
  • Show Website
    The Education Biz Podcast

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