The GroomPod

Susan Scott

Barbara Bird and Susy the Groomer chat about grooming.

  1. Sep 1

    The GroomPod 487 A conversation with Michelle Knowles

    In this episode of The Groom Pod, hosts Susy and Barbara welcome Michelle Knowles, a well-known figure in the grooming industry. They discuss Michelle's journey into grooming, the concept of holistic grooming, the importance of kindness within the grooming community, and the misuse of antibiotics. The conversation also covers the benefits of ozonated oils and personal experiences with veterinary care, emphasizing the need for effective treatments for skin issues in pets. In this engaging conversation, Michelle Knowles discusses various aspects of the grooming industry, including the use of sulfates and silicones, the impact of marketing on perceptions of grooming products, and the importance of building relationships with veterinarians. She emphasizes the need for education and knowledge sharing within the grooming community, as well as the potential of AI to enhance practices in the industry. The discussion also touches on the future of technology in grooming and the importance of kindness towards dogs. Takeaways Michelle Knowles shares her early experiences in grooming.Holistic grooming encompasses the entire well-being of the dog.Kindness and support among groomers is essential for a healthy community.Antibiotics are often misused in veterinary care.Ozonated oils can be effective treatments for skin issues.Personal experiences with vets highlight the importance of connection.Groomers should be aware of the ingredients in their products.Formulating treatments requires understanding skin and dosage.Sulfur can be a game-changer for skin treatments.Research and education are key in the grooming industry. Sulfates can be effective for cleaning, but gentler options are preferred.Marketing often undermines the intelligence of groomers.Education and knowledge sharing are crucial in the grooming industry.Building relationships with veterinarians can enhance grooming practices.AI is a valuable tool that can improve efficiency in grooming.Natural remedies can be effective and should be explored.Groomers should be respected as knowledgeable professionals.Understanding product ingredients is essential for effective grooming.The future of grooming will involve more technology and AI integration.Kindness towards dogs should be a priority in grooming practices.

  2. Aug 4

    GroomPod 484 Perceived value of our services, and Microplastics

    In this episode, Susy and Barbara explore the crucial role of perceived value in grooming businesses, covering how presentation, environment, and communication influence client perceptions and willingness to pay. They also delve into the environmental impact of microplastics in grooming products, offering insights into ingredients and ecological concerns.Topics:Perceived value in grooming servicesImpact of shop environment and presentationClient communication and trust-buildingMicroplastics in grooming products and environmental concernsBranding, uniforms, and shop aestheticsUse of social media and visual brandingRebooking and customer retention strategiesChapters00:00 Introduction to Perceived Value in Grooming04:52 Impact of Van and Environment on Perceived Value26:29 How Presentation Influences Client Perception30:15 The First 10 Seconds: Visual and Sensory Cues34:13 Using Branding and Decor to Signal Quality43:08 Enhancing Client Experience During Intake47:42 The Power of Communication and Storytelling50:06 Social Media and Client Engagement52:25 Microplastics in Grooming Products and Environmental Impact01:00:03 Understanding Polymers and Ingredients in Grooming Products01:08:03 Biodegradability and Environmental Concerns resourcesBest Shot Pet Products - https://bestshotpet.comPrecision Sharp Shears - https://precisionsharp.comGroomore Software - https://groomore.comShowseason - https://showseasongrooming.com guest linksInstagram - https://instagram.com/susyscottInstagram - https://instagram.com/barbarabird

4.9
out of 5
76 Ratings

About

Barbara Bird and Susy the Groomer chat about grooming.