The MindShift Podcast with Darrell Evans

Darrell Evans, Digital Marketing and Business Growth Strategist for Established Businesses
  • 5.0 (27)
  • MARKETING
  • UPDATED WEEKLY

Are you an entrepreneur, founder, or marketer wondering why your marketing isn’t converting as well as it used to? Are AI tools making things easier or more confusing? The MindShift Podcast, hosted by Darrell Evans, a 34-year entrepreneur, business growth strategist, digital marketing expert, early AI adopter, and Founder/CEO of MindShift Digital, delivers straight-talk insights, proven frameworks, and real-world strategies to help you grow smarter in today’s AI-disrupted landscape. Drawing from 34 years in business and over $300M in client revenue generated, Darrell cuts through the noise to help you adapt, scale, and lead. You’ll discover answers to questions like: Why isn’t our digital marketing working anymore, even though we’re running ads, doing SEO, and posting content?What are the best ways to start using AI in marketing without disrupting our business?Why is our cost per lead going up while conversion rates are going down?Which marketing channels actually drive growth in 2025, and which ones are a waste of time?How do we measure real ROI from campaigns, not just vanity metrics?Should we build an internal marketing team or hire an agency/fractional CMO for faster growth?Each week, you’ll hear practical strategies, timeless principles, and AI-powered marketing insights that help you build predictable growth systems, even if you're a team of one. Whether you're stuck, scaling, or simply need clarity on your next best move, this show will help you shift your thinking, upgrade your strategy, and take action with confidence. Subscribe now and join thousands of business leaders ready to lead the future, not get left behind. Join our free newsletter at https://www.darrellevans.net/playbook

  1. 6D AGO

    361: After 15 years helping businesses grow, these 15 lessons changed everything

    Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Most businesses are stuck in a cycle of inconsistent growth, chasing tactic after tactic without real results.  I've spent 15 years solving this exact problem for companies across every industry. In this episode, you'll discover: Why strategy before tactics is the only way to winThe real reason your marketing isn't working (hint: it's not a lead problem)How to turn your website into a revenue-generating employeeThe hidden profit center 90% of businesses ignoreWhy your biggest competitor isn't who you think it isThese aren't theories. They're battle-tested insights backed by $300M+ in proven results. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.

    23 min

  2. SEP 24

    360: Why Your 'Ready-to-Buy' Customers DON'T Buy (And the Secret Trigger That Changes Everything)

    Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Getting leads but no sales? The problem isn't your marketing.  In this episode, I reveal the psychological threshold that every prospect must cross before becoming a buyer and how modern technology is making this process even longer. The "enough is enough" moment that triggers purchasing decisionsWhy ChatGPT and AI tools are delaying your sales cycleHow to surface real pain without fake urgencyThe cost of inaction messaging that actually worksWhy patience in marketing pays off in the long run Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.

    20 min

  3. SEP 17

    359: Google Just Killed SEO? The AI Mode Update No One Is Ready For (and How to Survive It)

    Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Google just changed the game forever, and most business owners have no idea what's coming. In this episode, I discuss Google's new AI Mode rollout and why it represents the biggest threat to small business customer acquisition in decades.  I'll show you exactly what's happening behind the scenes and how to protect your business. If your business depends on website traffic, search rankings, or online visibility, you need to watch this before it's too late.  The companies that adapt now will thrive. The ones that don't... won't survive. This isn't fear-mongering – this is data from our agency clients who are already feeling the impact. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.

    11 min

  4. SEP 10

    358: How to Become Emotionally Bulletproof in Business (People Started Asking How I Do It)

    Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Ever wondered why some people seem to bounce back from setbacks while others stay stuck, especially when it comes to growing a business? If you’ve found yourself frustrated by slow progress, comparing yourself to others’ highlight reels, or hitting roadblocks with your marketing and business goals, this episode explores the critical (yet often overlooked) role mindset plays in breaking through those barriers and consistently moving toward your desired outcomes. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.

    14 min

  5. SEP 3

    357: ChatGPT Told Me Why 99% of Users Fail at Prompting

    Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Have you ever wondered why your ChatGPT results just don’t hit the mark, no matter how many prompt hacks you try? If you’ve been using ChatGPT for quick answers or to crank out routine emails but feel like you’re missing out on its real power, or if you’re frustrated by outputs that don’t truly sound like you, this episode is speaking directly to your pain point.  Whether you’re a business leader, marketer, or creative, learning a new approach could mean the difference between generic content and powerful, tailored results. In this episode, you will: - Discover why simply copying and pasting prompts won’t get you impressive results—and what to do instead. - Learn how to turn one-off interactions with ChatGPT into meaningful, ongoing collaborations that produce unique and valuable output. - Gain practical understanding of how ChatGPT actually works, so you can communicate with it more effectively and finally get outcomes that align with your goals. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.

    13 min

  6. AUG 27

    356: Why Your Prospects Buy From Competitors While You Sleep (The Email System That Fixes It)

    Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Are you missing out on sales simply because your prospects slip through the cracks after their first interaction with your business? Let’s face it, most entrepreneurs and business owners leave money on the table by not fully understanding the importance of strategic follow-up and nurturing in their sales process. If you’ve ever wondered why leads seem to disappear or why past clients never return, this episode dives deep into practical, proven ways to transform your follow-up sequences and maximize every opportunity. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.

    11 min

  7. AUG 20

    355: Facebook Lead Forms Were Broken Until They Fixed THIS (Now They Beat Landing Pages)

    Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Did you know Facebook and Instagram lead generation just got a game-changing upgrade and it could transform how you attract new clients overnight? If you’ve ever struggled with complicated landing pages, expensive ad costs, or getting quality leads from Meta’s platforms, this episode of The MindShift Podcast is your shortcut to simpler, smarter lead generation. Darrell Evans dives into the latest updates to Meta’s lead form ads, why they're finally worth your time again, and how they address the headaches most businesses face trying to convert strangers into customers online. Discover how to generate leads directly within Facebook and Instagram—no website or tricky landing pages required.Learn why recent changes to Meta lead form ads now allow for better quality leads, thanks to custom logic and enhanced targeting options.Unlock practical steps for setting up effective lead campaigns in just 15 minutes, no advanced tech skills needed. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.

    14 min

  8. AUG 13

    354: This Client Got $7 Facebook Ad Leads Starting With Just a $10 Per Day Ad Budget

    Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Most service-based businesses are wasting money on Facebook and Instagram ads, and they don’t even realize it.  After 15 years of running paid campaigns for companies in fitness, B2B services, and digital products, I’ve seen the same mistakes made over and over again: unclear offers, poor targeting, and strategies that simply don’t work for smaller budgets. This episode breaks down the exact framework we use inside the agency to generate high-quality leads, starting with as little as $10 a day.  You’ll learn what actually works, what to avoid, and hear case studies that might challenge everything you’ve been told about Meta ads. If your Facebook or Instagram ads aren’t converting, or you’re just unsure what a winning campaign looks like, this conversation will give you the clarity and strategy you’ve been missing. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.

    17 min
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Trailer

5
out of 5
27 Ratings

About

Are you an entrepreneur, founder, or marketer wondering why your marketing isn’t converting as well as it used to? Are AI tools making things easier or more confusing? The MindShift Podcast, hosted by Darrell Evans, a 34-year entrepreneur, business growth strategist, digital marketing expert, early AI adopter, and Founder/CEO of MindShift Digital, delivers straight-talk insights, proven frameworks, and real-world strategies to help you grow smarter in today’s AI-disrupted landscape. Drawing from 34 years in business and over $300M in client revenue generated, Darrell cuts through the noise to help you adapt, scale, and lead. You’ll discover answers to questions like: Why isn’t our digital marketing working anymore, even though we’re running ads, doing SEO, and posting content?What are the best ways to start using AI in marketing without disrupting our business?Why is our cost per lead going up while conversion rates are going down?Which marketing channels actually drive growth in 2025, and which ones are a waste of time?How do we measure real ROI from campaigns, not just vanity metrics?Should we build an internal marketing team or hire an agency/fractional CMO for faster growth?Each week, you’ll hear practical strategies, timeless principles, and AI-powered marketing insights that help you build predictable growth systems, even if you're a team of one. Whether you're stuck, scaling, or simply need clarity on your next best move, this show will help you shift your thinking, upgrade your strategy, and take action with confidence. Subscribe now and join thousands of business leaders ready to lead the future, not get left behind. Join our free newsletter at https://www.darrellevans.net/playbook

Information

  • Creator
    Darrell Evans, Digital Marketing and Business Growth Strategist for Established Businesses
  • Years Active
    2019 - 2025
  • Episodes
    363
  • Rating
    Explicit
  • Copyright
    © 2025 2019-2025 CANI 365 LLC
  • Show Website
    The MindShift Podcast with Darrell Evans

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