The MotUS Edge

Stacy Rowe | Cole Stott | Kevin Brubaker | Casey Jones

The MotUS Edge Podcast is the go-to cheerleading business podcast for cheer, dance, and youth sports leaders who want to grow smarter—not just louder. Hosted by Stacy Rowe (multi-award-winning author published under S.R. Fabrico), alongside Casey Jones, Cole Stott, and Kevin Brubaker, the show delivers real-world conversations for gym owners who are serious about leadership, longevity, and impact. Each week, we dive into cheer gym business strategies, how to grow a cheer gym, and proven cheer gym marketing tips, straight from gym owners, industry experts, and business leaders who've been in the trenches. From gym owner leadership training, staff training for gym owners, and cheer gym delegation strategies, to athlete development, culture, and sustainable systems—this is a cheer business podcast built for people running real businesses. Whether you own an all-star cheer gym, manage a dance studio, or lead a youth sports program, you'll gain actionable insights, cheerleading practice tips, and all-star cheer advice that help you build stronger teams on and off the mat. More than strategy, The MotUS Edge is a cheerleading leadership podcast and cheerleading community podcast—connecting the people shaping the future of the sport. If you're looking for honest conversations, proven growth strategies, and leadership lessons that actually work, The MotUS Edge Podcast is where the cheer, dance, and youth sports industry comes to learn, grow, and lead.

  1. 5D AGO

    How Does the Pro Cheer League Work—and Is It Changing the Future of Cheerleading?

    What does it take to launch the first-ever professional cheerleading league—and what does it mean for the future of the sport? In this episode of the MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with Bill Seely and John Newby of Varsity Spirit to talk about the creation of the Pro Cheer League, the challenges of launching a live broadcast sports league, and how this new platform is creating professional opportunities for cheerleaders beyond college and all-star. They dive into the behind-the-scenes logistics, the role of athletes and team managers, viral moments like the "Free the Quad" controversy, and how the league aims to grow cheerleading's audience beyond the traditional fan base.     You'll also hear how the league is inspiring younger athletes, attracting new spectators to the sport, and shaping the next era of competitive cheer through innovation, entertainment, and professional-level performance. ✅Cheerleading and dance gym owners, coaches, athletes, and industry leaders who want insight into the future of the sport, professional opportunities for athletes, and the evolving business and entertainment side of competitive cheerleading.   *******************************************   Connect with the MotUS Team:   Online | www.themotusedge.com   Email | info@joinmotus.com   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

    1h 13m
  2. MAR 4

    Are You Actually Preparing Your Athletes for Championship Week?

    Championship week isn't just about what happens on the mat—it's about everything that leads up to it. In this episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones dive deep into how to manage pressure, prepare your athletes mentally and physically, and avoid the chaos that can derail your biggest weekend of the season. Whether you're a new coach or a seasoned gym owner, this episode delivers real talk and proven strategies to help you lead with confidence when it matters most. From warm-up room chaos to parent stress to competition mindset, get the tools you need to turn pressure into performance.   ✅ Perfect for:   Cheerleading and dance coaches, gym owners, team parents, and anyone leading athletes into high-stakes competitions.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | info@joinmotus.com   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

    51 min
  3. FEB 25

    How Do You Build a Strong Gym Culture That Parents and Athletes Protect?

    Gym culture doesn't "just happen"—it's built on purpose. In this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Casey Jones sit down with Chasity Carter, owner of Premier Athletics Columbia, to break down how to create a values-driven cheer gym culture that holds up under pressure. They dig into parent education (including Chasity's parent bootcamp), setting clear expectations, reducing lobby drama, handling the politics of youth sports, and why "winning practice" matters more than chasing trophies.   Plus: measurable culture tools like hit-tracking, celebration circles, and accountability systems that help teams grow—especially in small-town gyms building big experiences. ✅   Perfect for: Cheer and dance gym owners, program directors, coaches, and team parents who want to build a strong, drama-resistant gym culture rooted in clear expectations, parent education, and leadership accountability—especially those navigating competition pressure, score sheet frustrations, and the realities of growing a successful program in any size market.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | info@joinmotus.com   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

    48 min
  4. FEB 18

    How Do Coaches Lead Teams Through Loss and Disappointment?

    n this deeply human episode, Stacy Rowe and Kevin Brubaker open up about leadership in the hardest moments — from heartbreaking personal loss to championship disappointments that shake a team to its core.   They share raw stories, including Stacy's iconic "Angel Routine," Kevin's journey after losing his longtime coaching partner, and the lessons every coach, parent, and athlete needs when life doesn't follow the script. If you lead anyone — on a mat, a stage, or in a business — this conversation will steady your hand and strengthen your heart.   https://www.youtube.com/watch?v=x9wuhUZHUdY   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | info@joinmotus.com   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

    32 min
  5. JAN 28

    What Are We Missing in Cheer Training? Cat Haley on Flexibility and Athlete Health

    Stacy Rowe and Casey Jones sit down with Cat Haley of Cat Haley Cheerleading to talk athlete longevity, flexibility, injury prevention, and their opinions of the Pro Cheer League. Cat shares her powerful personal story, breaks down why flexibility is neurological—not muscular—and explains how coaches, gym owners, and parents can better protect athletes' bodies for long-term success. From injry prevention to practical stretching strategies, this episode is a must-listen for anyone serious about building stronger, healthier cheer programs.   *******************************************   Cat's Website: https://www.cathaleycheerleading.com/   Follow Cat on Social Media: Facebook:  https://www.facebook.com/cathaleycheerleading Instagram:  https://www.instagram.com/cathaleycheerleading TikTok:  https://www.tiktok.com/@thecathaleymetho   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | info@joinmotus.com   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

    54 min
  6. JAN 21

    How Can Pain and Mindset Create Real Leadership Power?

    In this powerful MotUS Edge Podcast episode, Stacy Rowe and Casey Jones sit down with motivational speaker David Solomon of David Power Talk to unpack how pain can become purpose. From childhood trauma and addiction to burning the boats and choosing growth, David shares raw stories and practical mindset shifts that help leaders, gym owners, and everyday grinders reclaim their power. This episode dives deep into choice, resilience, leadership, mental health, and why mindset truly is everything. If you're ready to stop surviving and start leading—with clarity, courage, and conviction—this conversation is your wake-up call.   *******************************************   David's Website:  https://www.davidpowertalk.com/   Follow David on Social Media: @davidpowertalk     *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | info@joinmotus.com   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

    1h 1m

Ratings & Reviews

5
out of 5
6 Ratings

About

The MotUS Edge Podcast is the go-to cheerleading business podcast for cheer, dance, and youth sports leaders who want to grow smarter—not just louder. Hosted by Stacy Rowe (multi-award-winning author published under S.R. Fabrico), alongside Casey Jones, Cole Stott, and Kevin Brubaker, the show delivers real-world conversations for gym owners who are serious about leadership, longevity, and impact. Each week, we dive into cheer gym business strategies, how to grow a cheer gym, and proven cheer gym marketing tips, straight from gym owners, industry experts, and business leaders who've been in the trenches. From gym owner leadership training, staff training for gym owners, and cheer gym delegation strategies, to athlete development, culture, and sustainable systems—this is a cheer business podcast built for people running real businesses. Whether you own an all-star cheer gym, manage a dance studio, or lead a youth sports program, you'll gain actionable insights, cheerleading practice tips, and all-star cheer advice that help you build stronger teams on and off the mat. More than strategy, The MotUS Edge is a cheerleading leadership podcast and cheerleading community podcast—connecting the people shaping the future of the sport. If you're looking for honest conversations, proven growth strategies, and leadership lessons that actually work, The MotUS Edge Podcast is where the cheer, dance, and youth sports industry comes to learn, grow, and lead.

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