The Nida Leard Show NIDA LEARD

Episode Highlights

The 8 ways to differentiate your business:

1. Solve a specific problem

2. Focus on your genius methodology that delivers better results than anyone else

3. Combine several services so that you solve an important problem for your clients in a way that no one does. The goal is to make your clients lives easier and also solve their problems in a way no one else is doing.

4. Add and bundle complementary services to what you currently offer in order to provide a better solution

5. Create a need or a demand for something your clients need but aren't aware about yet

6. Finding a solution to offer to clients would be dying to pay more to get

7. Solve a bigger and more important problem

8. Solve a problem no one thinks is possible to solve

 

Connect with Nida

Instagram: https://www.instagram.com/nidaleard/

Email: nida@nidaleard.com

Linkedin: https://www.linkedin.com/in/nida-leardprasopsuk-71b9ba147/

Clubhouse: https://joinclubhouse.com/@nidaleard

Facebook: https://www.facebook.com/nidaleard

Ready to become the ambitious business owner of your dreams? Take this 2-minute quiz to discover what sets you up for entrepreneurial success: http://www.nidaleard.com/quiz

Get a copy of my book “One to Millions Entrepreneur” on Amazon: https://www.amazon.com/dp/B099C5G611/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1626635077&sr=8-1

Episode Highlights


The story behind how Jody became an accidental entrepreneur
Some mistakes that Jody has seen 7-figure business owners make when running Facebook ads
How has Apple’s new privacy policy impacted running Facebook ads
Would you hire someone inside, an agency or a freelancer to run your Facebook ads? Jody’s recommendation
What to look for in a media buyer
Jody’s final thoughts on advertising

Resources and links mentioned:

Facebook Ads: https://www.facebook.com/business/ads

Google Ads: https://ads.google.com/home/

 

Connect with Jody Milward

Facebook: https://www.facebook.com/jodymilward/

Website: https://jodymilward.com/

 

Connect with Nida

Instagram: https://www.instagram.com/nidaleard/

Email: nida@nidaleard.com

Linkedin: https://www.linkedin.com/in/nida-leardprasopsuk-71b9ba147/

Clubhouse: https://joinclubhouse.com/@nidaleard

Facebook: https://www.facebook.com/nidaleard

Find out how valuable your business is and what key drivers you need to work on to increase the value and impact of your business by completing the assessment here: http://www.nidaleard.com/businessscore

Ready to become the ambitious business owner of your dreams? Take this 2-minute quiz to discover what sets you up for entrepreneurial success: http://www.nidaleard.com/quiz

Get a copy of my book “One to Millions Entrepreneur” on Amazon: https://www.amazon.com/dp/B099C5G611/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1626635077&sr=8-1 

 

Know your Brand’s Foundation and Uncover the Right Strategy for your Business with Chrystal Clifton

Episode highlights


Chrystal shares how she started her entrepreneurial journey at a young age.
The difficulties and the lessons learned behind the successes of Chrystal
From working in their family winery business to becoming a business growth strategist
That one strategy from Chrystal to grow your business
Parting words from Chrystal

Resources and links mentioned:

Brewer-Clifton: https://www.brewerclifton.com/

John Maxwell: https://www.johnmaxwell.com/

Patrick Lencioni: https://www.tablegroup.com/pat/

 

Connect with Chrystal Clifton


Website and resources: https://www.chrystalclifton.com/

https://www.chrystalclifton.com/resources

https://www.chrystalclifton.com/7figuremindsetsecrets


Instagram: https://www.instagram.com/chrystalclifton/

https://www.instagram.com/permissiontobepremium_/

 

Connect with Nida

Instagram: https://www.instagram.com/nidaleard/

Email: nida@nidaleard.com

Linkedin: https://www.linkedin.com/in/nida-leardprasopsuk-71b9ba147/

Clubhouse: https://joinclubhouse.com/@nidaleard

Facebook: https://www.facebook.com/nidaleard

Find out how valuable your business is and what key drivers you need to work on to increase the value and impact of your business by completing the assessment here: http://www.nidaleard.com/businessscore

Ready to become the ambitious business owner of your dreams? Take this 2-minute quiz to discover what sets you up for entrepreneurial success: http://www.nidaleard.com/quiz

Get a copy of my book “One to Millions Entrepreneur” on Amazon: https://www.amazon.com/dp/B099C5G611/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1626635077&sr=8-1 

 

Welcome to another episode of the One to Millions Entrepreneur podcast. Today, I wanted to talk about building your power circle. Having your own power circle is important for building a successful business for many personal and professional reasons. We need the support of people who are like-minded, that understand us, and will be there to support each other on this challenging journey of entrepreneurship. As an entrepreneur, most people in your personal life won’t be on the same mission as you are. You need to be a part of a powerful network and join forces. You will help each other magnify your impact and your business. Just like the Avengers and the superheroes, don’t do it alone!

Building a power circle doesn’t mean getting connected with as many people as possible. It means building authentic relationships consistently throughout time. You need to be intentional about who you want to build a relationship with and how you are going to nurture those relationships. If you’re an introvert, the challenge can be twice as hard if you don’t have the right strategy. 

Tune in to this episode if you want to start building your power circle. I discussed some practical action steps that have worked well for me, even as a huge introvert!

Topics discussed...


The importance of building your power circle as an entrepreneur
Introverts vs extroverts
Searching for like-minded people
How to start building your power circle

Quotes from Nida…

 


“You're not going to feel great if you have to build your power circle and you're not associated or you’re not in an environment where you're hanging out with like-minded people. You want to be with like-minded people.” - Nida Leard


“It doesn't matter how many people you know, what really matters is the quality of those relationships.” - Nida Leard


“When you arrive at that place where you truly love who you are, that means your present self is aligned with who you want to be. That's when you can truly be authentic because you are showing the world who you truly are.” - Nida Leard

 

 

Connect with Nida

Instagram: https://www.instagram.com/nidaleard/

Email: nida@nidaleard.com

Linkedin: https://www.linkedin.com/in/nida-leardprasopsuk-71b9ba147/

Clubhouse: https://joinclubhouse.com/@nidaleard

Facebook: https://www.facebook.com/nidaleard

Find out how valuable your business is and what key drivers you need to work on to increase the value and impact of your business by completing the assessment here: http://www.nidaleard.com/businessscore

Ready to become the ambitious business owner of your dreams? Take this 2-minute quiz to discover what sets you up for entrepreneurial success:

http://www.nidaleard.com/quiz

Get a copy of my book “One to Millions Entrepreneur” on Amazon: https://www.amazon.com/dp/B099C5G611/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1626635077&sr=8-1 

 

 

Title: Stop Dimming your Ambition and Start Owning it with Naketa Thigpen

In today’s episode of the One to Millions Entrepreneur podcast, I invited Naketa Thigpen to talk about balance, boundaries, and exceptionality. She is a balance and relationship expert, a transformational empowerment speaker, and an author. She is the CEO of ThigPro Balance and Relationship Management Institute. Her company works with power couples who want to have that same success they have in their businesses apply to their home life.

People who are successful in their businesses also have their challenges. Almost always, they feel out of alignment in their relationships. Sometimes this might happen without even noticing it. Naketa says that the best way to recognize this is to pause for a few minutes and have a deep sensory experience. Feel where your pains are, where they are coming from, and what they represent.

Naketa defined balance as accepting the truth of what you want over the boundaries that you create so you can achieve it. We can do lots of things. But it is important to be clear with what we really want to do versus what we need to do because of an expectation. We also have the responsibility to make something right. Sometimes we do this in an unkind way. But that is not being selfish. We just have to give ourselves the opportunity to heal, to forgive, and let go of the things that no longer make us happy.

I love how Naketa mentioned that being exceptional starts with being balanced. It also means that you must be brave enough to keep distractions out. The choices between what you need to do and what you want to do should be clear even if it is a difficult decision to make.

 

Topics discussed...


The relationship challenges that power couples face
Achieving balance over the boundaries that you create
Being exceptional and unapologetic about it
About Naketa’s latest book, Selfish: Permission to Pause, Live, Love and Laugh Your Way to Joy
What makes someone exceptional at their game
Everybody has to learn about boundaries

 

Quotes from Naketa...


“Normal isn't necessary unless you choose to be normal. If you are exceptional at what you do, that's the playground that you choose to play in. You don't have to go to any other playground if you don't want to.” - Naketa Thigpen
“You don't have to make other people feel better because they are intimidated by your pursuit of excellence.” - Naketa Thigpen
“Be scared and be right. They both can happen.” - Naketa Thigpen
“Being an investor in your own self-development and personal growth is hugely important for you to be exceptional.” - Naketa Thigpen

 

Resources and links mentioned...


Selfish: Permission to Pause, Live, Love and Laugh Your Way to Joy by Naketa Ren Thigpen
MBTI online: Official Myers Briggs Test & Personality Assessment
Feel the Fear . . . and Do It Anyway by Susan Jeffers
Interview Connections

 

Connect with Naketa

Website: https://thigpro.com/

Balance Boldly for Ambitious Women in Business Podcast: https://podcasts.apple.com/us/podcast/balance-boldly-for-ambitious-women-in-business/id1182646533

Facebook Group: https://www.facebook.com/groups/certifiedselfish

 

Connect with Nida

Instagram: https://www.instagram.com/nidaleard/

Email: nida@nidaleard.com

Linkedin: https://www.linkedin.com/in/nida-leardprasopsuk-71b9ba147/

Clubhouse: https://joinclubhouse.com/@nidaleard

Facebook: https://www.facebook.com/nidaleard

Find out how valuable your business is and what key drivers you need to work on to increase the value and impact of your business by completing the assessment here: http://www.nidaleard.com/businessscore

Ready to become the ambitious business owner of your dreams? Take this 2-minute quiz to discover what sets you up for entrepreneurial success: http://www.nidaleard.com/quiz

Get a copy of my book “One to Millions Entrepreneur” on Amazon: https://www.amazon.com/dp/B099C5G611/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=16

In today’s episode of the One to Millions Entrepreneur podcast, I want to talk about pivoting. A lot of us have been forced to do this mostly because of the pandemic. But I wanted to talk about proactively pivoting as part of a business strategy in order to grow and make more impact, rather than pivoting to react to circumstantial changes. 

A lot of businesses are successful and they aren’t struggling with problems. But they have a positive reason to pivot. They want to pivot as part of the strategy for their business to make more impact and bring more joy to them. They have the desire to create a bigger impact on their clients, the industry that they’re in, and the world. They want to pivot in order to get into their zone of ultra genius.

Pivoting doesn’t have to be a strategy used just to react to market changes. It could simply be because they are looking for change and perhaps wanting to serve higher level clients, different industries, or provide a better offer. They might pivot because they just realized that their sweet spot is different from what they are currently doing. Pivoting gives us a chance to be creative because there are just so many possibilities. We just have to let go of the fears and the uncertainties so we can see the boundless opportunities for the growth of our business.

If you’re thinking you are already successful and there’s no reason to pivot, think again. I’d like to invite you to consider new ideas and problems that are still currently unsolved in various industries. Does your offer reflect your ultra genius? Is it unique enough that only you can provide this service and expertise in your industry? If not, then you are not in your zone of ultra genius quite yet. There’s still something to improve in your business to better serve your clients and give them the unique experience that they are hoping for.

 

Topics discussed…


Pivoting as part of your business strategy
Getting into your zone of ultra genius
Reinventing your offer to provide your clients incomparable results
Pivoting and redefining yourself to create more impact for the world



Quotes from Nida…

 


“The fact that you can be anything just makes entrepreneurship much more fun.” - Nida Leard


“A lot of people actually pivot in order to get into their zone of ultra genius. And when I say zone of ultra genius, it's that zone where there’s only you who could be providing that service or expertise out of the 8 billion people in the world.” - Nida Leard


“If all the entrepreneurs can improve, innovate, and reinvent their businesses, and really think about what they're offering for their clients and start improving it, that's when the clients get served.” - Nida Leard


“We don't change the world with normal ideas. We don't change the world by following the status quo. We don't change the world by doing what everybody else is doing. We changed the world by being different.” - Nida Leard

 



Resources and links mentioned…


Inside Bill's Brain: Decoding Bill Gates on Netflix
Modernist Bread by Nathan Myhrvold, Francisco Migoya

 

Connect with Nida

Instagram: https://www.instagram.com/nidaleard/

Email: nida@nidaleard.com

Linkedin: https://www.linkedin.com/in/nida-leardprasopsuk-71b9ba147/

Clubhouse: https://joinclubhouse.com/@nidaleard

Facebook: https://www.facebook.com/nidaleard

Find out how valuable your business is and what key drivers you need to work on to increase the value and impact of your business by completing the assessment here: http://www.nidaleard.com/businessscore

Ready to become the ambitious business owner of your dreams? Take this 2-minute quiz to discover what sets you up for entrepreneurial success: http://www.nidaleard.com/quiz

Get a copy of my book “One to Millions Entrepreneur” on Amazon: https://www.amazon.com/dp/B099C5G611/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1626635077&sr=8-1