The SEO Mindset Podcast

Sarah & Tazmin

The SEO Mindset is a weekly podcast that gives you actionable, personal growth and development tips, guidance and advice, to help you to optimise your SEO career and not just the algorithms. The podcast is dedicated to talking about important topics that aren't often spoken about in the industry such as imposter syndrome, burnout, anxiety, self awareness etc. Sarah and Tazmin, along with their special guests highlight important topics, share own experiences as well as giving actionable solutions. Basically we have open, honest and frank conversations to help others in the industry. Each week we cover topics specific to careers in the SEO industry but also broader topics. We will help you to not only build your inner confidence but to also thrive in your career. Your hosts are Mindset Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years experience working in the industry.

  1. Is it a Good Idea to use AI? We Explore with Jack Chambers-Ward

    2D AGO

    Is it a Good Idea to use AI? We Explore with Jack Chambers-Ward

    Is it a good idea to use AI? We explore this very topic with Jack in this week's episode of the podcast. We discuss why it seems to be like marmite, people either love it or hate it, and our own thoughts and experiences on the topic. We also share if and how we're using AI in our day to day. About Jack: Jack is an SEO Specialist with 5 years of experience, and a podcast host and producer with more than 10 years of experience. Alongside Search with Candour, he also hosts, edits & produces the popular movie podcast Sequelisers, all about fixing bad film sequels. He’s also a published writer with previous work including the 300+ page graphic novel D-Day: Storming Fortress Europe (published by Osprey in 2020 and British Showcase Vol. 1 (published Markosia Enterprises in 2013). Where to find Jack: Jack's Facebook page @jlwchambers on Instagram Jack's Website Jack on YouTube Jack Chambers-Ward on LinkedIn About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Check out all episodes: The SEO Mindset Podcast website Resources used for episode Alphabet earnings, Q4 2025: CEO’s remarksGoogle's AI Overviews have 2B monthly usersAI Mode Hits 75M Users52% U.S. adults use AI large language models like ChatGPTChatGPT Statistics in Companies [January 2026]LLM Usage StatisticsAge of AI Models Copyright 2026 Sarah & Tazmin Mentioned in this episode: Support the podcast today! Are you enjoying what Sarah and Tazmin are doing fancy supporting the podcast? Well it just so happens, you can… For the same price of a Starbucks, Costa or your favourite coffee shop drink, you can give us a one off tip or a monthly donation. Why not also help us share the podcast? Share us with your friends, colleagues, family, anyone who would benefits from our podcast. Captivate Tips/Memberships Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Contact Tazmin

    57 min
  2. How Constant Pressure and Demands Impact our Personal and Work Life with Fleur Peacock

    FEB 26

    How Constant Pressure and Demands Impact our Personal and Work Life with Fleur Peacock

    How does constant pressure and demands impact our personal and work life? We have Fleur Peacock on the podcast to discuss this very topic. The average person receives 146 phone notifications daily, which translates to one notification every ten minutes. It’s no wonder we struggle to switch off, and feel constantly under pressure. Sarah and Fleur talk about the chaos of demands on people today, how it impacts our nervous system and overall performance in the workplace. Make sure to stick around to the end where she shares practical strategies you can implement today, to get better control of the chaos. About Fleur After 14 years in the fitness industry, moving countries, and navigating breast cancer, Fleur's work was never about reinventing herself. It was about coming home to who she'd always been. MoreMoxie is a body of work expressed through speaking, retreats, and embodied experiences, rooted in courage, connection, and the belief that after survival, something truer and more spacious becomes possible. This isn’t about routines or mindset hacks. It’s about reconnecting with your body, your nervous system, and your voice, so you can live and lead in ways that actually fit. Fleur create spaces where people can step out of survival mode and rebuild their lives and identities with honesty, depth, and room for joy. Shaped by lived experience as much as training, my work is real, embodied, and human. Expect warmth, truth, the occasional swear word, and a deep obsession for the nervous system. This is serious work but it’s allowed to be joyful. Where to find Fleur Fleur Peacock on Instagram Fleur Peacock on LinkedIn Fleur Peacock's website About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Sign up to be a guest on the podcast here. Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Check all episodes: The SEO Mindset Podcast website Resources used for episode People receive a phone notification every ten minutes on average Copyright 2026 Sarah & Tazmin Mentioned in this episode: Support the podcast today! For the same price of a Starbucks, Costa or your favourite coffee shop drink, you can give us a one-off tip or a monthly donation. You can also sign up to our newsletter. It’s a fab resource that Tazmin puts together. Stay up to date with the latest from the podcast, and get more advice and tips straight into your inbox. Captivate Tips/Memberships Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Contact Tazmin

    50 min
  3. What Is Self-Awareness (and Why It’s Important) with Chiazom Nwachukwu

    FEB 19

    What Is Self-Awareness (and Why It’s Important) with Chiazom Nwachukwu

    What is self-awareness and why is it so important? That's exactly what we discuss on this week's episode with Chiazom Nwachukwu. We discuss what self-aware means to us, challenges we've overcome, that one 'aha' moment and 3 practical strategies that you can implement today to change our mindset and be more self-aware. About Chiazom Chiazom Nwachukwu is a Digital Marketing Professional and the founder of Mugs & Mindsets — a growing movement and soon to launch podcast that sparks deep, reflective conversations around self-awareness, mindset shifts, and navigating life with purpose, one story at a time. With years of experience in digital storytelling, Chiazom uses her voice to bridge the gap between personal growth and professional visibility, especially for underrepresented voices. Her talks are warm, thought-provoking, and rooted in real-life lessons that inspire audiences to pause, reflect, and rise. Where to find Chiazom Chiazom's Website Chiazom on YouTube @the_azom on Instagram Chiazom Nwachukwu on LinkedIn About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Resources used for episode Mugs and Mindsets on YouTubeChioma Masi Onoshakpor on LinkedIn Copyright 2026 Sarah & Tazmin Mentioned in this episode: Support the podcast today! For the same price of a Starbucks, Costa or your favourite coffee shop drink, you can give us a one-off tip or a monthly donation. You can also sign up to our newsletter. It’s a fab resource that Tazmin puts together. Stay up to date with the latest from the podcast, and get more advice and tips straight into your inbox. Captivate Tips/Memberships Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Contact Tazmin

    48 min
  4. Feeling battered and exhausted - is now time for a career shift?

    FEB 12

    Feeling battered and exhausted - is now time for a career shift?

    Last year was tough and many are questioning if now is a good time for a career shift? Shifting career paths isn’t just a practical decision, it’s an emotional one. In this episode, we explore how to navigate redundancy, exhaustion, or misalignment with honesty and steadiness, before making any big moves. We’ll share how to pause, reflect on what you actually want your life to feel like, and take practical, grounded steps towards a more aligned next chapter. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Resources used for episode Redesigning Your SEO Career | Whiteboard Friday | Tazmin SulemanImproving Your Financial Literacy Priti Rathi GuptaTaking Your First Step To Financial Freedom Copyright 2026 Sarah & Tazmin Mentioned in this episode: Support the podcast today! For the same price of a Starbucks, Costa or your favourite coffee shop drink, you can give us a one-off tip or a monthly donation. You can also sign up to our newsletter. It’s a fab resource that Tazmin puts together. Stay up to date with the latest from the podcast, and get more advice and tips straight into your inbox. Captivate Tips/Memberships Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Contact Tazmin

    45 min
  5. What is analytical thinking (and why its an important professional skill)?

    FEB 5

    What is analytical thinking (and why its an important professional skill)?

    What is analytical thinking and why is it important in the workplace? According to a survey (link in resources) 69% of employers said analytical thinking is a top skill. We discuss what analytical thinking actually is, how it relates to SEO and make sure to stick around to the end as we also discuss practical strategies to improve this skill (whilst also looking after your mental health and wellbeing). About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Resources used for episode Job Skills for 2026: A Comprehensive Guide for Career Development Copyright 2026 Sarah & Tazmin Mentioned in this episode: Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Contact Tazmin Support the podcast today! For the same price of a Starbucks, Costa, or your favourite local coffee shop drink, you can give us a one off tip or a monthly donation. Also, have you subscribed to the podcast? If not why not! Receive notifications whenever a new episode is available, and why not leave us a cheeky 5-star review or rating while your there? Captivate Tips/Memberships

    45 min
  6. How to Effectively Set Goals when Life Gets in the Way

    JAN 29

    How to Effectively Set Goals when Life Gets in the Way

    How do you effectively set goals when life gets in the way? Even the best plans can fall apart when life gets busy, messy, or exhausting. In this episode, Tazmin shares how to adapt your goals when your energy dips, build a “bare minimum” version of your plan, and keep moving forward without abandoning yourself. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Sign up to be a guest on the podcast here. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Copyright 2026 Sarah & Tazmin Mentioned in this episode: Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Contact Tazmin Support the podcast today! Enjoy and like listening to the podcast, then why not support us? For the same price of a Starbucks, Costa, or your favourite local coffee shop drink, you can give us a one off tip or a monthly donation. You can also follow us on social media, we’re on LinkedIn and Instagram, just search The SEO Mindset podcast. Connect, let us know how we're doing, and get more advice and practical tips. Captivate Tips/Memberships

    41 min
  7. Choosing the Right Goal (Not Just a Good One)

    JAN 22

    Choosing the Right Goal (Not Just a Good One)

    How do you choose the right goal, and not just a good one? In this bonus episode, Tazmin reflects on one of the most overlooked reasons people struggle to feel successful.... By choosing goals that look good on paper but don’t feel right in real life. She shares two simple questions to help you choose goals that truly support the person you are and the one you are becoming. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Sign up to be a guest on the podcast here. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Copyright 2026 Sarah & Tazmin

    50 min
  8. Causes and Fixes for Poor Focus with Steven Wilson-Beales

    JAN 15

    Causes and Fixes for Poor Focus with Steven Wilson-Beales

    What are the common causes for a lack of or poor focus, and can it be fixed? This is the very topic we explore with guest, Steven Wilson-Beales. We cover what having focus means, his own experiences, and practical strategies you can implement to improve. About Steven: Steve brings over 20 years of experience managing digital content teams across music, entertainment, education, and publishing. Currently Co-Chair of the Journalism Advisory Board for the Association of Publishers, he helps brands and publishers refine their editorial strategies and adapt to the evolving zero-click search landscape. His career began in music journalism, writing for a national student website before joining Universal Music to review chart releases and interview bands. After launching a consultancy business supporting the Association of Colleges in the Further Education sector, he returned to music as Head of Internet at Ministry of Sound. He went on to lead the Entertainment desk at MSN UK before joining Global as Head of Editorial in 2014. Outside of his content leadership roles, he writes and produces electronic music under the alias Zylinderkopf. Where to find Steven: Steven's Website Steven Wilson-Beales on LinkedIn About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Subscribe to the podcast and never miss an episode: Listen to The SEO Mindset Podcast Check out all episodes: The SEO Mindset Podcast website Resources used for episode Leadership in SEOHarry Clarkson Bennett LinkedInBeers and SEO with Barry and Steve Copyright 2026 Sarah & Tazmin Mentioned in this episode: Support the podcast today! For the same price of a Starbucks, Costa, or your favourite local coffee shop drink, you can give us a one off tip or a monthly donation. Also, have you subscribed to the podcast? If not why not! Receive notifications whenever a new episode is available, and why not leave us a cheeky 5-star review or rating while your there? Captivate Tips/Memberships Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Contact Tazmin

    49 min

About

The SEO Mindset is a weekly podcast that gives you actionable, personal growth and development tips, guidance and advice, to help you to optimise your SEO career and not just the algorithms. The podcast is dedicated to talking about important topics that aren't often spoken about in the industry such as imposter syndrome, burnout, anxiety, self awareness etc. Sarah and Tazmin, along with their special guests highlight important topics, share own experiences as well as giving actionable solutions. Basically we have open, honest and frank conversations to help others in the industry. Each week we cover topics specific to careers in the SEO industry but also broader topics. We will help you to not only build your inner confidence but to also thrive in your career. Your hosts are Mindset Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years experience working in the industry.