Reside Platform Podcast

Reside Platform

Welcome to Reside Platform Podcast! Join us as we discuss all things real estate and business related. As four entrepreneurs who own real estate companies in tech, investors, real estate, and management,  and eight-figure coaching companies, we offer unique insights and expertise on the latest trends and news in the industry. From marketing strategies to client acquisition, we share our experiences and tips on how to succeed in the competitive world of real estate. We also explore current events and trends that impact us all, providing valuable insights and actionable advice for listeners. Join us for engaging conversations and practical advice on how to thrive in the fast-paced world of real estate and business. 

  1. The One Rule Couples Working Together MUST Follow with Ally & Andrew Burnett

    2D AGO

    The One Rule Couples Working Together MUST Follow with Ally & Andrew Burnett

    Suneet sits down with husband-and-wife team Andrew and Ally Burnett from Secure Home Finder in Coastal Carolinas. They share their unconventional journey of building a real estate business together, from their early friction over spreadsheets and lead tracking to becoming a top-producing team. Ally reveals how she failed her real estate exam four times while dealing with a chronically sick child, and Andrew explains why he added every single real estate agent on Facebook (much to Ally's frustration). The couple discusses their division of labor—Andrew as the lead agent in the field, Ally as director of operations—and why they always meet recruiting prospects together. They also share game-changing tactics like converting podcast episodes into eBooks, using AI to create Google Maps routes for clients, and why posting 5-6 times daily on Facebook has generated 15-20 inbound recruiting messages in six months. This is a must-listen for any team leader or couple considering working together in real estate. Chapters: (00:00:00) - Why This Couple Refuses to Use Spreadsheets (Until She Fixed Everything)(00:01:43) - The Unconventional Marriage Proposal: Baby, House, and Real Estate License in 50 Days(00:03:28) - How Sharing an Office Led to Accidental Real Estate Training(00:05:42) - The Great Lead Strategy Battle: When Your Spouse Questions Your Tech Stack(00:08:15) - Failing the Real Estate Exam 4 Times While Your Child is Chronically Ill(00:11:34) - From $10M Producer with Zero Tracking to Spreadsheet-Driven Empire(00:16:23) - Why Meeting Both Spouses Before Joining a Team is Non-Negotiable(00:20:47) - The Facebook Friend Strategy That Generated 15-20 Inbound Recruiting Messages(00:24:33) - Converting Podcast Episodes into eBooks: The Recruiting Game-Changer(00:28:12) - Using AI to Create Custom Google Maps Routes for Buyer ToursLinks and Resources: WebsiteAndrew Burnett on FacebookAlly Burnett on FacebookTeam Leader Secrets by Suneet AgarwalReside PlatformReside Platform WebsiteThanks so much for joining us this week. Want to subscribe to the Reside Platform Podcast? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!

    35 min
  2. 70% Email Open Rates & 50 Agents: The Formula That Actually Works with Jennifer Gale

    MAR 4

    70% Email Open Rates & 50 Agents: The Formula That Actually Works with Jennifer Gale

    Jennifer Gale, broker-owner of Ontario's fastest-growing boutique brokerage, shares how she grew from 21 to 50 agents in just 12 months—capturing 25% of her local market. In this conversation with Suneet Agarwal, Jennifer reveals her implementation-focused approach to growth, including achieving 70-80% email open rates, leveraging traditional marketing (billboards, bus shelters, and buses), and building a culture where new agents consistently outperform experienced ones. She discusses the power of authentic visibility, the importance of being coachable, and why she prefers selling ten $200,000 condos over waiting a year for one luxury listing. Jennifer also shares her "each one teach one" philosophy, her transition from solo agent to team leader, and how showing up consistently as your true self attracts the right people. Plus, she reveals the exact DM script one of her agents used to land a $5 million industrial building contract within her first three months in real estate. Chapters: (00:00:00) - Introduction: Jennifer Gale's superpower and showing up for your team(00:01:00) - How Jennifer started her brokerage by necessity, not by plan(00:02:45) - Growing from 21 to 50 agents in 12 months in a market of 200 agents(00:04:30) - The implementation strategy: emails, calls, and social media(00:06:20) - Achieving 70-80% email open rates using Follow Up Boss(00:08:15) - Rachel Little's role as chief of marketing and digital creator(00:11:00) - Traditional marketing domination: billboards, buses, and bus shelters(00:13:30) - How Follow Up Boss and agent leaderboards drive healthy competition(00:16:00) - The fulfillment of coaching agents and creating legacy over self-actualization(00:18:30) - Why new agents outperform experienced agents at Jennifer's brokerage(00:21:00) - Authentic visibility: showing up fully as yourself to attract your people(00:23:00) - Every interaction is an opportunity: the open-minded approach to lead gen(00:25:30) - The $5 million deal from a simple Facebook DM script(00:27:00) - Advice for team leaders: staying consistent and walking beside your people(00:29:30) - Holding agents accountable with permission and transparency(00:31:00) - Social media strategy: posting 3x daily across three Facebook and three Instagram accountsLinks and Resources: WebsiteJennifer Gale on FacebookTeam Leader Secrets by Suneet Agarwal Reside PlatformReside Platform WebsiteThanks so much for joining us this week. Want to subscribe to the Reside Platform Podcast? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!

    33 min
  3. 100 Calls Per Day for 100 Days: What Really Happens When You Commit with Andrew Burnett

    FEB 25

    100 Calls Per Day for 100 Days: What Really Happens When You Commit with Andrew Burnett

    Suneet sits down with Andrew Burnett, team leader of Secure Home Finder in Myrtle Beach, to discuss his journey from pizza franchise manager to successful real estate investor and team builder. Andrew shares how he transitioned through multiple entrepreneurial ventures—including Uber driving, timeshare marketing, and even a teeth whitening business—before finding his calling in real estate. He reveals his team's aggressive lead conversion strategy, including their commitment to making 100 calls per day for 100 days straight, which resulted in 16 transactions from 10,000 dials last year. Andrew dives deep into his rental property investment strategy, explaining how he acquired 59 doors in just two years using the BRRRR method (Buy, Renovate, Rent, Refinance, Repeat) in a single Indiana market. He also shares tactical insights on handling online leads, including why speed-to-lead matters, how his team uses "money time ponds" for lead routing, and why agents shouldn't hold more than 50-75 active leads at a time. This episode is packed with actionable advice for both agents looking to convert more leads and investors interested in building a rental portfolio. Chapters: (00:00:00) - Meet Andrew Burnett: The Man Making 100 Calls a Day (Yes, Really)(00:01:00) - The 100 Calls Per Day for 100 Days Challenge(00:03:00) - Building a Team with His Wife Ally(00:05:00) - From Pizza Hut to Restaurant Management Career(00:08:00) - The Uber Experiment and Timeshare Sales(00:11:00) - Getting Into Real Estate and Starting a Marketing Company(00:14:00) - The Teeth Whitening Business Side Hustle(00:16:00) - Partnering with Reside and Growing from 5 to 20 Agents(00:17:00) - Building a 59-Door Rental Portfolio in Two Years(00:19:00) - Finding the Right Market: Why Indiana?(00:21:00) - The BRRRR Strategy Explained(00:23:00) - Generating 400-500 Online Leads Per Month(00:25:00) - Money Time Ponds and Lead Routing Strategy(00:27:00) - The 30-Call Follow-Up System(00:29:00) - Advice for Agents and Team Leaders(00:31:00) - Social Media Strategy and AI ToolsLinks and Resources: WebsiteAndrew Burnett on FacebookTeam Leader Secrets by Suneet Agarwal Reside PlatformReside Platform WebsiteThanks so much for joining us this week. Want to subscribe to the Reside Platform Podcast? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!

    34 min
  4. Why Waiting 3 Years to Buy Your Dream Home Could Cost You $50,000 with Ally Burnett

    FEB 18

    Why Waiting 3 Years to Buy Your Dream Home Could Cost You $50,000 with Ally Burnett

    Suneet sits down with Ally Burnett, co-team leader of the Secure Home Finder team in South Carolina's second home market. Ally and her husband Andrew have grown their team from 5 to 15 agents in under six months while raising four children without a nanny. They discuss the unique challenges of serving clients in a second home market, the importance of building trust over years before a transaction, and how to effectively work with your spouse in business. Ally shares her recruiting strategies, including making at least 5 calls per day and leveraging past clients to find great agents. She emphasizes the power of time blocking, consistency in follow-up, and creating a concierge experience for clients. The conversation covers practical advice on team leadership, the value of coaching and mentorship, and how to balance work-life integration when your favorite hobby is working. Ally also introduces their new Buyer's Box Podcast and their expansion plans into North Carolina with thousands of leads ready to convert. Chapters: (00:00:00) - Why Growing From 5 to 15 Agents in 6 Months Isn't What You Think(00:01:00) - The Truth About Building a Real Estate Business With Your Spouse (And Why Most Fail)(00:03:00) - Work-Life Integration: How to Stop Choosing Between Family and Your Team(00:06:07) - The Long Game: Why Second Home Buyers Take Years to Convert (And How to Win Them)(00:09:00) - What "Concierge Experience" Really Means in Real Estate (It's Not What You Think)(00:12:00) - The $100K Mistake: Why Trying to Do It Alone Will Cost You Everything(00:14:00) - Time Blocking With 4 Kids and No Nanny: The System That Actually Works(00:15:00) - The Uncomfortable Truth About Recruiting: 5 Calls Per Day Changes Everything(00:19:00) - How One Lost Lead Became a Top Producing Agent on Our Team(00:23:00) - Scaling Into North Carolina: What 1000s of Leads and a New Podcast Taught UsLinks and Resources: WebsiteAlly Burnett on FacebookTeam Leader Secrets by Suneet Agarwal Reside PlatformReside Platform WebsiteThanks so much for joining us this week. Want to subscribe to the Reside Platform Podcast? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!

    27 min
  5. The First 90 Days: What Team Leaders MUST Do to Win

    FEB 11

    The First 90 Days: What Team Leaders MUST Do to Win

    Lauren and Brooke break down exactly what team leaders should focus on in their first 90 days—whether launching a new team or resetting an existing one. They discuss why most leaders fail not because of bad strategy, but because of poor adoption, and how to build trust, clarity, and accountability without micromanaging. From setting clear standards to engineering early wins, this conversation reveals the leadership moves that separate teams that thrive from teams that struggle. If you're stepping into leadership or looking to tighten your team's execution, this episode is your roadmap. Chapters: (00:00:00) - The First 90 Days: Why Leadership Clarity Beats Strategy(00:01:44) - Setting Expectations and Building Trust Without Burnout(00:03:15) - Why Teams Form Beliefs About You Before Results Show Up(00:04:23) - Clarity Over Control: What Winning Actually Looks Like(00:06:18) - The "Be Liked" Trap: Why Flexibility Breaks Trust(00:09:14) - Normalizing Discomfort: How Growth Actually Happens(00:10:52) - Days 31-60: Engineering Early Wins That Compound(00:13:02) - Resetting Culture: It's Never Too Late to Start(00:15:12) - Final Takeaway: Clarity, Consistency, and CareLinks and Resources: Team Leader Secrets by Suneet Agarwal Reside PlatformReside Platform WebsiteThanks so much for joining us this week. Want to subscribe to the Reside Platform Podcast? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!

    17 min
  6. The Secret to Selling Houses in a Down Market with Rick and Brittany Turley

    FEB 2

    The Secret to Selling Houses in a Down Market with Rick and Brittany Turley

    Rick and Brittany Turley share how they built a successful father-daughter real estate team in Las Vegas through market cycles, from the 2008 crash to today's shifting landscape. Rick reveals his strategic geographic expansion into rural Nevada mining towns where minerals are driving economic growth and cheap Zillow leads cost just $50 per zip code. Brittany breaks down her exact follow-up system of 21+ touchpoints that helps her close 25+ deals per year while being a mom and team leader. They discuss time blocking, the impact of AI on Vegas hospitality workers, high-end market trends with billionaires fleeing California, and why following up is the single most important skill realtors need to master in 2026. Chapters: (00:00:00) - Introduction and the Turley Team Background (00:01:11) - How Brittany Started Working with Her Dad in 2014 (00:03:42) - Surviving the 2008 Real Estate Crash in Vegas (00:06:18) - What It Takes to Be a Successful Realtor Today (00:08:13) - Mike Tyson Just Bought a House in Seven Hills (00:09:47) - AI is Taking Over 75% of Vegas Strip Jobs by 2035 (00:12:03) - The Geographic Expansion Strategy Into Rural Nevada (00:15:23) - Finding Cheap Zillow Leads in Mining Towns (00:18:05) - Brittany's Top Advice: Time Blocking and Follow Up (00:21:07) - Rick's Financial Philosophy on Team Growth Links and Resources: Team Leader Secrets by Suneet Agarwal Send Vegas referrals to: administration@theturleyteam.comCall the Turley Team: (702) 637-0640

    23 min
  7. The Fast Food Cycle That's Sabotaging Your Success with Shannon Cheplak

    JAN 21

    The Fast Food Cycle That's Sabotaging Your Success with Shannon Cheplak

    Suneet sits down with Shannon Cheplak, elite fitness coach and nutrition expert who specializes in transforming real estate professionals. Shannon breaks down why 99% of her clients are from the real estate and mortgage industry, revealing the unique health challenges agents face—from skipping breakfast to run to showings, eating fast food between appointments, and falling into the "all-in or nothing" mentality that sabotages success. She shares her proven 3-day-per-week strength training system, the game-changing protein formula (0.8-1 gram per pound of bodyweight), and why meal prep is the single most important factor for results. Shannon also tackles common fitness myths, explains why women won't "accidentally get jacked," discusses the critical importance of fiber for longevity, and reveals how improving your health directly correlates to increased income. Whether you're a new agent struggling with structure or a top producer looking to optimize performance, Shannon delivers actionable strategies to build sustainable habits that will transform both your body and your business. This episode proves that taking care of your health isn't just about looking good—it's about making more money, having better relationships, and building the energy to dominate your market. Chapters: (00:00:00) - Introduction: Meet Shannon Cheplak, Elite Fitness Coach(00:01:00) - The $12K Challenge: Motivation Meets Money(00:02:30) - Why 99% of Shannon's Clients Are Realtors(00:05:00) - The All-In or Nothing Trap That Kills Your Progress(00:07:15) - How Real Estate Ruins Your Health (And What to Do About It)(00:11:00) - The 3-Day Workout System for Busy Professionals(00:15:00) - Protein: The Non-Negotiable Macro You're Missing(00:21:00) - Why Women Won't Accidentally Get Jacked(00:25:00) - Steps, Fiber, and Longevity: The Overlooked Essentials(00:31:00) - Progressive Overload: How to Actually Get Results(00:35:00) - The #1 Game-Changer: Meal Prep StrategyLinks and Resources: WebsiteTeam Leader Secrets by Suneet Agarwal Reside PlatformReside Platform WebsiteThanks so much for joining us this week. Want to subscribe to the Reside Platform Podcast? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!

    38 min
  8. The Agent Who Quit Selling 100 Homes to Build Something Better with Brandi Fugate

    JAN 14

    The Agent Who Quit Selling 100 Homes to Build Something Better with Brandi Fugate

    Brandi Fugate built Private Label Real Estate by doing the impossible—she walked away from selling 100 homes a year to become a full-time broker and team leader. In this episode, Brandi shares her journey from mortgage lending to real estate, how she scaled her indie brokerage by 370% in one year through relentless recruiting, and the systems that allow her to be home by 3 PM every day while her team projects 500 transactions for 2026. She reveals her playbook for working online leads (especially realtor.com and Zillow), why LP MAMA is superior to quick ALM calls, how she onboards new agents in just five days with "Hello Week," and why spoiling agents with white-glove support is her competitive advantage. Brandi also opens up about caring for her 97-year-old grandmother with dementia and how building a business that supports life—not consumes it—became her mission. If you're a producing agent wondering how to scale without burning out, or a broker looking for a recruiting and systems blueprint, this episode is pure gold. Chapters: (00:00:00) - Why Most Agents Can't Scale Past 100 Deals—And What Brandi Did Instead(00:02:48) - From Mortgage Lending to Real Estate Success(00:05:42) - Opening Private Label Real Estate(00:09:47) - Working Online Leads: Realtor.com and Zillow Strategy(00:12:23) - The Decision to Exit Production for Family(00:15:18) - Recruiting 370% Growth: The Numbers Behind the Scale(00:19:12) - Culture First: What Brandi Looks for in Agents(00:22:47) - Hello Week: Five-Day Agent Onboarding System(00:27:38) - LP MAMA vs. ALM: Why Longer Calls Win(00:32:18) - Building a White Glove Admin Team with VAs(00:37:22) - Pod System and Future Leadership Development(00:40:15) - Final Advice: Keep Recruiting and Implement FastLinks and Resources: WebsiteBrandi Fugate on LinkedInTeam Leader Secrets by Suneet Agarwal Reside PlatformReside Platform WebsiteThanks so much for joining us this week. Want to subscribe to the Reside Platform Podcast? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!

    42 min
5
out of 5
6 Ratings

About

Welcome to Reside Platform Podcast! Join us as we discuss all things real estate and business related. As four entrepreneurs who own real estate companies in tech, investors, real estate, and management,  and eight-figure coaching companies, we offer unique insights and expertise on the latest trends and news in the industry. From marketing strategies to client acquisition, we share our experiences and tips on how to succeed in the competitive world of real estate. We also explore current events and trends that impact us all, providing valuable insights and actionable advice for listeners. Join us for engaging conversations and practical advice on how to thrive in the fast-paced world of real estate and business. 

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