119 episodes
The Strategic Travel Entrepreneur Rita M. Perez
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- Business
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5.0 • 7 Ratings
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Travel Industry Disruptors welcome! In this weekly podcast, I share, along with featured guests, the actual strategies that will keep your travel business moving forward. We discuss foundations, marketing, sales, client experience, systems, supplier relations, and everything in between to empower you to run an effective and profitable travel business, and not just another travel hobby.For travel agents/advisors, travel suppliers, tour operators, travel coaches, travel creators, travel business owners, travel agency owners, and travel industry support partners.
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Ep 118 What Spaceship Earth Taught Me about Business
Last week I was on a local staycation visiting the Orlando theme parks, and little did I know, a business lesson would emerge from 1- one of my favorite attractions and 2- one that I've never noticed before on the dozens of times I've ridden it. Join in on this episode to see the takeaways I had for the travel business.
In this episode, I discuss:
· The evolution of documenting and preserving history
· Having backup in case of emergencies or unexpected events
· Having a centralized business hub
Enjoy (and take action)!
Register for the Hispanics in Travel Audio Series:
https://takethehelm.thrivecart.com/hispanics-in-travel/
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⚓⚓Please LIKE and SUBSCRIBE for more episodes:
SCHEDULE a 1-on-1 Consultation Call with me: https://calendly.com/ritaventures/marketing-consulting
GET MONTHLY MARKETING SUPPORT by joining Marketing Business School:
https://takethehelm.vipmembervault.com/products/courses/view/1117728
WORK WITH the Lead Generation Calculator:
https://takethehelm.vipmembervault.com/products/courses/view/1138259
Support the show---------------------------------------------------------------
APPLY for a complimentary Marketing Strategy Audit Session:
https://forms.gle/5V9WpsxBNxsyrCaA6
Say HI on Social:
Facebook: http://www.facebook.com/takethehelmvbs
Instagram: http://www.instagram.com/takethehelmvbs
Group: https://www.facebook.com/groups/529490048073622
Enjoy this episode? Support the Podcast and Get a Shout Out in an Upcoming Episode!
https://www.buzzsprout.com/1711405/supporters/new
Direct EMAIL:
rita@steeryourmarketing.com -
Ep 117 Marketing that Speaks to Your Ideal Client
We all know WHAT you should be marketing, but do you know how to appeal to the WHO? Effective marketing for your travel business speaks to the people our ideal clients and partners are. Join me as I share insights to get your digital audience thinking---how did they know that?!
In this episode, I discuss:
· Positioning yourself as an expert in your niche
· Truly understanding the pain points your clients are currently experiencing (and how you alleviate them)
· Some exercises you can do to uplevel your digital marketing efforts
Enjoy (and take action)!
Register for the Hispanics in Travel Audio Series:
https://takethehelm.thrivecart.com/hispanics-in-travel/
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⚓⚓Please LIKE and SUBSCRIBE for more episodes:
SCHEDULE a 1-on-1 Consultation Call with me: https://calendly.com/ritaventures/marketing-consulting
GET MONTHLY MARKETING SUPPORT by joining Marketing Business School:
https://takethehelm.vipmembervault.com/products/courses/view/1117728
WORK WITH the Lead Generation Calculator:
https://takethehelm.vipmembervault.com/products/courses/view/1138259
Support the show---------------------------------------------------------------
APPLY for a complimentary Marketing Strategy Audit Session:
https://forms.gle/5V9WpsxBNxsyrCaA6
Say HI on Social:
Facebook: http://www.facebook.com/takethehelmvbs
Instagram: http://www.instagram.com/takethehelmvbs
Group: https://www.facebook.com/groups/529490048073622
Enjoy this episode? Support the Podcast and Get a Shout Out in an Upcoming Episode!
https://www.buzzsprout.com/1711405/supporters/new
Direct EMAIL:
rita@steeryourmarketing.com -
Ep 116 Search Engines vs Social Media for your Travel Business
This week I wanted to delve into the world of marketing strategies, because they are not all created equal. The strategy you lean on should take into consideration your stage of business and what your business needs the most right now.
In this episode, I discuss:
· The MCC Method of marketing your travel business
· What search engines and social media are and best for
· Never forgetting the value of personal relationships
Enjoy (and take action)!
Get the Google Starter Kit: https://takethehelm.vipmembervault.com/products/courses/view/1155935
Register for the Hispanics in Travel Audio Series:
https://takethehelm.thrivecart.com/hispanics-in-travel/
-------------------------------------------------------------------------------
⚓⚓Please LIKE and SUBSCRIBE for more episodes:
SCHEDULE a 1-on-1 Consultation Call with me: https://calendly.com/ritaventures/marketing-consulting
GET MONTHLY MARKETING SUPPORT by joining Marketing Business School:
https://takethehelm.vipmembervault.com/products/courses/view/1117728
WORK WITH the Lead Generation Calculator:
https://takethehelm.vipmembervault.com/products/courses/view/1138259
Support the show---------------------------------------------------------------
APPLY for a complimentary Marketing Strategy Audit Session:
https://forms.gle/5V9WpsxBNxsyrCaA6
Say HI on Social:
Facebook: http://www.facebook.com/takethehelmvbs
Instagram: http://www.instagram.com/takethehelmvbs
Group: https://www.facebook.com/groups/529490048073622
Enjoy this episode? Support the Podcast and Get a Shout Out in an Upcoming Episode!
https://www.buzzsprout.com/1711405/supporters/new
Direct EMAIL:
rita@steeryourmarketing.com -
Ep 115 Insider Inspiration to Plan with Intention (and a few updates!)
As we enter September, the start of the last quarter of the year, there is a sense of power and possibility in the air. Hear some travel business inspiration and updates from Rita :)
In this episode, I discuss:
· Some updates on what's happening the rest of the year in the world of the Strategic Travel Entrepreneur
· Becoming profitable by breaking down your numbers and product/service mix
· Your willingness to go the extra mile to attain your success
· It's not quitting time
Enjoy (and take action)!
Take the quick 2-Question SURVEY: https://forms.gle/yDqQqmods5Tn2NZG9
-------------------------------------------------------------------------------
⚓⚓Please LIKE and SUBSCRIBE for more episodes:
SCHEDULE a 1-on-1 Consultation Call with me: https://calendly.com/ritaventures/marketing-consulting
GET MONTHLY MARKETING SUPPORT by joining Marketing Business School:
https://takethehelm.vipmembervault.com/products/courses/view/1117728
WORK WITH the Lead Generation Calculator:
https://takethehelm.vipmembervault.com/products/courses/view/1138259
Support the show---------------------------------------------------------------
APPLY for a complimentary Marketing Strategy Audit Session:
https://forms.gle/5V9WpsxBNxsyrCaA6
Say HI on Social:
Facebook: http://www.facebook.com/takethehelmvbs
Instagram: http://www.instagram.com/takethehelmvbs
Group: https://www.facebook.com/groups/529490048073622
Enjoy this episode? Support the Podcast and Get a Shout Out in an Upcoming Episode!
https://www.buzzsprout.com/1711405/supporters/new
Direct EMAIL:
rita@steeryourmarketing.com -
Ep 114 Using Traveler Motivations in your Marketing with Sahara Rose De Vore
Welcome back to the podcast, Sahara Rose De Vore of The Travel Coach Network, to discuss the results of her recent survey on traveler motivations. We peel back a few of the layers of being in travel and trends we're seeing coming to the forefront for our industry.
In this episode, we discuss:
· Going beyond the surface level travel motivations
· A recent PhocusWire article about travel influencing
· Revenue streams for the modern travel advisor
· and so much more!
Enjoy (and take action)!
Learn more about The Travel Coach Network and get the free coaching resource *affiliate link*: https://thetravelcoachnetwork.mykajabi.com/a/30752/PcLjkYYA
Sahara on Ep 68: https://www.buzzsprout.com/1711405/11003429
-------------------------------------------------------------------------------
⚓⚓Please LIKE and SUBSCRIBE for more episodes:
SCHEDULE a 1-on-1 Consultation Call with me: https://calendly.com/ritaventures/marketing-consulting
GET MONTHLY MARKETING SUPPORT by joining Marketing Business School:
https://takethehelm.vipmembervault.com/products/courses/view/1117728
WORK WITH the Lead Generation Calculator:
https://takethehelm.vipmembervault.com/products/courses/view/1138259
Support the show---------------------------------------------------------------
APPLY for a complimentary Marketing Strategy Audit Session:
https://forms.gle/5V9WpsxBNxsyrCaA6
Say HI on Social:
Facebook: http://www.facebook.com/takethehelmvbs
Instagram: http://www.instagram.com/takethehelmvbs
Group: https://www.facebook.com/groups/529490048073622
Enjoy this episode? Support the Podcast and Get a Shout Out in an Upcoming Episode!
https://www.buzzsprout.com/1711405/supporters/new
Direct EMAIL:
rita@steeryourmarketing.com -
Ep 113 Ascending in your Travel Business
The AITB Audio Series launched on 8/16 and I wanted to share some short snippets from the 30-50 minute long interviews.
Listen in to hear incredible stories of entrepreneurship and learn some of the things it really takes to get to the next level in your business
Special thank you to our Featured Speakers:
Lori Gold, Owner, Explore More Mexico
Dr. Terika L. Haynes, CEO and Founder Dynamite Travel
Angela Hughes, Owner and President, Trips & Ships Luxury Travel
Edouard Jean, Owner, Massive Travels, Inc.
Jackie Williams, Agency Owner, NuVibe Travel Experiences, LLC
Enjoy (and take action)!
REGISTER to listen to the Travel Tech Audio Summit--only $5!
https://travelbiztraining.com or https://takethehelm.thrivecart.com/ascending-audio-series/
Join us in the Think Tank on 8/22 at 2:30pm EST: https://takethehelm.thrivecart.com/mentoring-think-tank/
Listen to Ep 84 The 4 Phases of the Travel Business: https://www.buzzsprout.com/1711405/12082738
-------------------------------------------------------------------------------
⚓⚓Please LIKE and SUBSCRIBE for more episodes:
SCHEDULE a 1-on-1 Consultation Call with me: https://calendly.com/ritaventures/marketing-consulting
GET MONTHLY MARKETING SUPPORT by joining Marketing Business School:
https://takethehelm.vipmembervault.com/products/courses/view/1117728
Support the show---------------------------------------------------------------
APPLY for a complimentary Marketing Strategy Audit Session:
https://forms.gle/5V9WpsxBNxsyrCaA6
Say HI on Social:
Facebook: http://www.facebook.com/takethehelmvbs
Instagram: http://www.instagram.com/takethehelmvbs
Group: https://www.facebook.com/groups/529490048073622
Enjoy this episode? Support the Podcast and Get a Shout Out in an Upcoming Episode!
https://www.buzzsprout.com/1711405/supporters/new
Direct EMAIL:
rita@steeryourmarketing.com
Customer Reviews
Relatable Host. Game Changing Content.
After binging several episodes, I’m reminded of what I’ve been missing in my biz…strategy. The content here is game changing and Rita is such a relatable host. Truly a gift to our industry. Thanks Rita!
Passionate and Strategic
Rita has such a dynamic personality and is so passionate about her industry - this all shines through in her podcast. She welcomes guests who have strategic and applicable tips to share with her audience and brings so much value to her listeners!
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