Your Marketing Playbook

BAM Media
  • 4.6 (16)
  • Marketing
  • Updated Weekly

Your no-BS guide to social media, marketing, content and AI for real estate agents. Every week I break down what's actually working right now so you can stop guessing and start growing (with a little bit of sarcasm and humor). Build a brand people actually follow Get real engagement Create content that generates leads Use AI to work smarter without overwhelm I'm Eric Simon, co-founder of BAM Media and founder of The Broke Agent, real estate's #1 humor brand. I have over 1.5 million followers across platforms and I'm in the trenches every day posting, testing, and figuring this out.

  1. 6d ago

    7 Ways To Beat The Instagram Algorithm In 2026

    The Broke Agent discusses seven proven tactics to reset engagement and outsmart changing social media algorithms, including shifting video backgrounds, using AI critique boards, and delivering timely local news with personal hot takes. The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That's what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ ⏰ Timestamps: 00:00 Intro 01:12 Seven Proven Methods to Beat the Ever-Changing Algorithm 02:03 #1: Repost Your Best Content (It's Basically a Crime Not To) 04:44 #2: Repackage Old Content Into a Completely Different Format 06:25 #3: Share a Contrarian Opinion (It Doesn't Have to Be Controversial) 09:00 #4: Let AI Critique Your Content Before You Post It 09:43 #5: Post Something Ridiculously Simple (Text-Only Wins Big) 10:44 #6: Captions, Subtitles, and Text Hooks Are Non-Negotiable 11:50 #7: Break the News Before Anyone Else Does ✅ Stay Connected With Us 👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/ BAM PARTNERS 𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today's market → https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about 𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/ 𝐒𝐡𝐢𝐥𝐨: The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence → https://shilo.ai/ 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/ 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral #RealEstateMarketing #ContentCreation #SocialMediaAlgorithm

  2. Jul 16

    How To Get ChatGPT (And Every Other AI) To Recommend You As An Agent

    Dave Hutch joins The Broke Agent to audit real agent websites live and break down the exact trick that gets AI to recommend you. The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent Become a member of BAMx: https://www.skool.com/bamx 👉 ReminderMedia: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That's what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to the BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ ⏰ Timestamps: 00:00 Intro 00:43 How To Check If Your Website Is AI Searchable 03:46 Live Audit: The AI Website Blueprint 07:49 Your Bio Is Basically an AI Prompt 09:35 Why Hiding Your Name Kills Personal Branding ✅ Stay Connected With Us 👉 The Broke Agent: https://www.instagram.com/thebrokeagent/ 👉 Dave Hutch: https://www.instagram.com/thedavehutch/ BAM PARTNERS Realtor.com The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today's market → https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign Zoodealio Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! https://www.skool.com/bamx/about Rayse Rayse gives agents the tools to make their value undeniable. From buyer presentations to client collaboration and closing reports, Rayse ensures every effort is seen and every client stays engaged. https://www.rayse.com/ Shilo The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence. https://shilo.ai/ PropStream The most trusted provider of comprehensive real estate data nationwide. Try it FREE: https://trial.propstreampro.com/bam/ Summit VA Solutions Leverage your business with a real estate-trained virtual assistant. https://www.summitvasolutions.com/byronlazine-referral

  3. Jul 9

    Claude Skill Tutorial: Create Your Own Content Board Of Advisors In 20 Minutes

    Dave Hutch joins The Broke Agent to break down the Claude skill that puts Hormozi, Suby, and a skeptic on your board of advisors to critique your content ideas. He explains how he created it and why the verdict beats posting on a guess. The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That's what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ ⏰ Timestamps: 00:00 Intro 01:11 What Is The "Board of Advisors"? 03:11 He Used AI to Make a Post and It Completely Flopped 04:00 Building a Fake Boss Who Loves Every One of Your Ideas 07:31 The AI Prompt That Tests Your Content Idea Before You Post It 10:36 Why He Runs This in Claude Cowork Instead of a Normal Chat 15:26 Meet the Board: Savage AI Personas Roast and Refine His Idea 18:25 The Verdict: How the Board Combines Every Critique Into One Winning Concept 20:42 The Origin of the "Board of Advisors" Idea 22:43 Should AI Ever Write the Actual Script? ✅ Stay Connected With Us 👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/ 👉 Connect with Dave Hutch: https://www.instagram.com/thedavehutch/ BAM PARTNERS 𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today's market → https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign 𝐙𝐨𝐨𝐃𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com, or join BAMx and get access for free! https://www.skool.com/bamx/about 𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyer Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. https://www.rayse.com/ 𝐒𝐡𝐢𝐥𝐨: The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence. https://shilo.ai/ 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/ 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral #ContentCreation #ClaudeAI #AIForRealEstate

  4. Jul 2

    Turn Boring AI Scripts Into Viral Talking Head Videos With ChatGPT

    Krys Benyamein joins The Broke Agent to discuss how he uses ChatGPT to create better talking head videos, the carousel trick that rescued a flopped video, the teleprompter feature inside Instagram's Edits app that saves you from recording 6,000 takes, why repeating your video script in your caption is hurting your reach, and why posting your outtakes gets more DMs than anything you spent hours editing. The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ ⏰ Timestamps: 00:00-01:04 Intro 01:05 Krys Reveals How Often He's Actually Posting 02:27 The Brutal Truth About Why Your Content Is Flopping This Summer 05:51 Why Regurgitating Headlines Is Killing Your Content 11:40 Krys's AI Dictation Strategy 16:15 Knowing Your Audience Changes Everything 21:36 Why Your Video Setting Has to Match the Feeling You're Selling 23:46 The Instagram Teleprompter Trick That Kills 6,000 Takes 28:45 The Carousel Trick That Turned a Flopped Video Into a Game Changer 40:16 The Caption Mistake That's Secretly Hurting Your Reach 45:23 If Your Content Worked Once, Steal It and Reuse It Everywhere 48:30 Train Your Brain to Spot Content in Your Everyday Life 53:40 Why Showing Your Outtakes Beats a Polished Final Video ✅ Stay Connected With Us — 👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/ 👉 Connect with Krys Benyamein: https://www.instagram.com/krysbenyamein/ BAM PARTNERS 𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today’s market → https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about 𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/ 𝐒𝐡𝐢𝐥𝐨 is the intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence → https://shilo.ai/ 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦 The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/ 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral #AIForRealtors #ContentStrategy #RealEstateMarketing

  5. Jun 25

    The Psychology Behind Real Estate's Most Viral Listing Videos

    Matt Lionetti joins The Broke Agent to discuss how he builds listing videos that sell homes without ever mentioning the price, why he casts real people to show what life feels like in a property, the story behind his viral "Dear Older Me" video, and the one question he asks before posting anything. The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ 🔗 Show Resources: https://www.instagram.com/p/DZVIF7exuuW/ https://www.instagram.com/p/DZsUPNMRP_j/ ⏰ Timestamps: 00:00 The First Thing Matt Does When He Gets a Listing 05:51 You Don't Have to Be Creative to Make a Great Listing Video 07:39 Matt's Unique Content Switch 10:37 The Content Filter Every Agent Needs: "Would I Actually Like This?" 12:38 Watch This Listing Video Then Try Not to Cry 15:43 The Golf Ball Condo Tour That Nailed Its Target Buyer 18:07 What to Do When a Listing Video Flops 21:53 Why "Comment the Word X" Destroys Listing Video Energy 26:40 The Hardest House Matt Ever Had to Market 36:52 Speed Tours: Genius Niche or Brand Trap? 40:35 Matt's Full Tactical Breakdown for Agents at Any Listing 49:08 The Five-Point Summary: Matt's Listing Video Framework ✅ Stay Connected With Us — 👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/ 👉 Connect with Matt Lionetti: https://www.instagram.com/matt.lionetti/ BAM PARTNERS 𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today’s market → https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about 𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/ 𝐒𝐡𝐢𝐥𝐨: The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence → https://shilo.ai/ 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/ 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral #RealEstateMarketing #ListingVideos #RealEstateContent

  6. Jun 18

    Why You Aren't Getting Leads On Social Media (4 Ways To Fix It)

    The Broke Agent lays out a real-world content strategy for real estate agents, from identifying your ideal client to hijacking trends, using a five-filter system that makes every post more targeted and more fun to create. The Broke Agent YouTube Channel:https://www.youtube.com/@thebrokeagent 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱:https://www.skool.com/bamx 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚:Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you →https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel:https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter:https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM:https://nowbam.com/ ⏰ Timestamps: 00:00 Intro: Why Your Content Is Going Nowhere (And You Know It) 01:30 Filter #1: The Audience Filter 04:02 Filter #2: The Location Filter 06:50 Filter #3: The New Information Filter 08:01 Filter #4: The Authenticity Filter 09:19 Bonus Filter #5: The Trend Filter 09:34 How To Hit All 5 Filters In One Post (Live Example) 10:17 The Full 5-Filter Recap ✅ Stay Connected With Us 👉 Connect with The Broke Agent:https://www.instagram.com/thebrokeagent/ BAM PARTNERS 𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦:The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today’s market →https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign 𝐙𝐨𝐨𝐃𝐞𝐚𝐥𝐢𝐨:Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! →https://www.skool.com/bamx/about 𝐑𝐚𝐲𝐬𝐞:Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged.https://www.rayse.com/ 𝐒𝐡𝐢𝐥𝐨:The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence →https://shilo.ai/ 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦:The most trusted provider of comprehensive real estate data nationwide. Try it FREE →https://trial.propstreampro.com/bam/ 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬:Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant →https://www.summitvasolutions.com/byronlazine-referral #RealEstateMarketing #RealEstateAgent #ContentStrategy

  7. Jun 11

    How To Get Started With Claude: Step-By-Step Guide

    Haley Ingram joins The Broke Agent to discuss how real estate agents can use Claude AI to automate their marketing, build a consistent content habit, train AI to match their brand voice, and stop wasting hours on tasks that a $20/month tool can handle for them. The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That's what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ 🔗 Show Resources:https://claude.ai ⏰ Timestamps: 00:00 - 01:48 Intro 01:49 - 03:26 ChatGPT vs. Claude: Which One Wins for Real Estate Marketing? 03:27 - 04:51 Paid vs. Free Claude: Is the $20/Month Worth It? 04:52 - 07:51 Don't Import Your ChatGPT History Into Claude (Here's Why) 07:52 - 09:11 How to Let Claude Audit Your Entire Instagram Strategy 09:12 - 13:23 The Right Way to Build a Brand Identity Inside Claude 13:24 - 16:08 How to Use Claude So It Never Forgets Who You Are 16:09 - 22:33 Skills vs. Projects in Claude: Agents Are Using This Wrong 22:34 - 23:59 The Prompt Trick That Makes Claude Ask Better Questions 24:00 - 26:53 Talk to Claude Out Loud for 5 Minutes Before You Type Anything 26:54 - 30:40 Claude Code: Agents Can Build Landing Pages Without a Developer 30:41 - 43:34 The Honest Truth About How Long It Actually Takes to Learn Claude 43:35 - End The One Prompting Tip That Changes Everything for Content ✅ Stay Connected With Us 👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/ 👉 Connect with Haley Ingram: https://www.instagram.com/coffeecontracts/ BAM PARTNERS 𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today's market → https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about 𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/ 𝐒𝐡𝐢𝐥𝐨: The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence → https://shilo.ai/ 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/ 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral #RealEstateMarketing #ClaudeAI #AIForRealtors

  8. Jun 11

    The Unwritten Rules of Social Media Nobody Tells You

    The Broke Agent discusses the 11 unwritten rules of social media that the "gurus" completely ignore. He breaks down the exact strategies he used to build an audience of over 1.5 million followers across all platforms. This is built specifically for real estate agents who are tired of wasting hours on videos that get zero engagement. The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱:https://www.skool.com/bamx 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚:Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That's what we do for you →https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel:https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter:https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM:https://nowbam.com/ ⏰ Timestamps: 00:00 - 01:19 Intro: Rule 1 The Always Be Posting Advantage Nobody Talks About 02:23 Rule 2: Taking a Break is Bad, Announcing It is Worse 03:54 Rule 3: Engage Back or Lose Them Forever 04:42 Rule 4: Your Client is Watching Your Stories While You Ignore Their Texts 05:30 Rule 5: Sharing Your Feed Post To Stories is Killing Your Reach 06:39 Rule 6: Your Caption is Not a Press Release 07:29 Rule 7: Stop Begging for Engagement With Zero Direction 08:57 Rule 8: Same Format Every Time = Invisible Account 10:22 Rule 9: Stop Asking for Business, Your Content is Already the Pitch 11:28 Rule 10: Your Audience Forgot 90% of What You Posted. Reuse It. 12:19 Rule 11: If You Wouldn't Stop Scrolling for It, Don't Post It ✅ Stay Connected With Us — 👉 Connect with The Broke Agent:https://www.instagram.com/thebrokeagent/ BAM PARTNERS 𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦:The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today's market →https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨:Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! →https://www.skool.com/bamx/about 𝐑𝐚𝐲𝐬𝐞:Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged →https://www.rayse.com/ 𝐒𝐡𝐢𝐥𝐨:Shilo is the intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence →https://shilo.ai/ 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦:The most trusted provider of comprehensive real estate data nationwide. Try it FREE →https://trial.propstreampro.com/bam/ 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬:Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant →https://www.summitvasolutions.com/byronlazine-referral #RealEstateMarketing #SocialMediaStrategy #TheBrokeAgent

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4.6
out of 5
16 Ratings

About

Your no-BS guide to social media, marketing, content and AI for real estate agents. Every week I break down what's actually working right now so you can stop guessing and start growing (with a little bit of sarcasm and humor). Build a brand people actually follow Get real engagement Create content that generates leads Use AI to work smarter without overwhelm I'm Eric Simon, co-founder of BAM Media and founder of The Broke Agent, real estate's #1 humor brand. I have over 1.5 million followers across platforms and I'm in the trenches every day posting, testing, and figuring this out.

Information

  • Creator
    BAM Media
  • Years Active
    2022 - 2026
  • Episodes
    208
  • Rating
    Explicit
  • Copyright
    © BAM Media
  • Show Website
    Your Marketing Playbook