The Walk Thru

BAM Media
  • 4.6 (15)
  • BUSINESS
  • UPDATED WEEKLY

Close out your week with Byron Lazine, The Broke Agent, and a rotating cast of characters as they cover the week’s trending stories.

  1. 1D AGO

    AI Just Changed Real Estate Marketing (Here's How) | The Walk Thru 187

    Tessa Jelten joins Jason Cassity and The Broke Agent to discuss the ripple effect of content creation, new AI platforms like OpenClaw that could potentially help agents, and Valentine’s Day content ideas. 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx _______ 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ 🔗 This episode's sources: https://www.instagram.com/p/DT_W5ifEilJ/?img_index=1 https://www.instagram.com/p/DURdwtdjtrt/ https://www.kimi.com/ https://twin.so/ ⏰ Timestamps: 00:00 - 01:36 Intro 01:36 Topic#1-Ripple Effect Of Content Creation 06:55 Topic#2-New AI Platforms To Help Agents 36:15 Topic#3-Valentine's Day Content Ideas ✅ Stay Connected With Us — 👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/ 👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/ 👉 Connect with Tessa Jelten: https://www.instagram.com/tessaabellaa/ -------------------- 🤝BAM PARTNERS 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Zoodealio's cash offer platform is included in your BAMx membership (Over $2300 annual value!) → https://www.skool.com/bamx/about 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral 𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/ ——— #marketing #openclaw #contentideas

    41 min

  2. FEB 5

    Watch This Before You Film Another Real Estate Video | The Walk Thru 186

    Krys Benyamein joins Jason Cassity and The Broke Agent to get granular on their entire video content creation process: what exactly each of them does, from ideation to filming, editing, and posting videos. 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx _______ 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ ⏰ Timestamps: 00:00-03:02 Intro 03:03 Topic #1-Content Ideation ✅ Stay Connected With Us — 👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/ 👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/ 👉 Connect with Krys Benyamein: https://www.instagram.com/krysbenyamein/ -------------------- 🤝BAM PARTNERS 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Zoodealio's cash offer platform is included in your BAMx membership (Over $2300 annual value!) → https://www.skool.com/bamx/about 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral 𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/ ——— #realestate #realestatecontent #contentcreationprocess

    43 min

  3. JAN 29

    The Weekly Content Formula That Gained This Agent 100,000 Followers | The Walk Thru 185

    Shannon Gillette joins Jason Cassity and The Broke Agent to discuss a surprising stat every listing agent needs to know, how to get more agents to your broker opens, content that converts, and whether agents should talk about faith or politics in their content. Join us for BAM Pro Bowl III next Wednesday, February 4: https://nowbam.com/probowl/ 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx _______ 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ 🔗 This episode's sources: https://www.instagram.com/p/DTqHMyqDn_E/ https://www.instagram.com/p/DPQFJ_JkR22/ https://www.instagram.com/p/DSk2jKpAWKy/ https://www.instagram.com/p/DOe_KVPiZBB/ https://www.awakensummit.com/ ⏰ Timestamps: 00:00-02:22 Intro 02:23 Topic #1-Content That Converts 28:29 Topic #2-Should Agents Talk Faith or Politics In Content? ✅ Stay Connected With Us — 👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/ 👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/ 👉 Connect with Shannon Gillette: https://www.instagram.com/shannon_gillette/ -------------------- 🤝BAM PARTNERS 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral ——— #realestate #realestatecontent #faith

    41 min

  4. JAN 22

    How To Get Leads On Social Media Without Posting | The Walk Thru 184

    Tessa Jelten and Karina Mejia join Jason Cassity and The Broke Agent to discuss breaking news on Instagram, how to get leads on social without posting, trending content, and low-effort content. They also cover the marketer of the week, who is dominating on social right now with AI content. 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx _______ 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ 🔗 This episode's sources: https://www.instagram.com/reels/DTSuEP7kpX7/ https://www.instagram.com/reels/DTiavoAjtZH/ https://nowbam.com/the-difference-between-agents-who-generate-leads-from-social-media-and-those-who-dont/ https://www.instagram.com/reel/DTSmD-aDUs3/?igsh=dmRjOXlxejM2d3dw https://www.instagram.com/p/DTTmKENEqwN/ https://www.instagram.com/p/DTIn8KgEWOS/ https://www.instagram.com/p/DTaYLseja-c/ https://www.instagram.com/p/DOOrKcuDT3J/ ⏰ Timestamps: 00:00–02:24 Intro 02:25 Topic #1-IG Breaking News 09:59 Topic #2-How To Get Leads On Social Without Posting 21:53 Topic #3-Trending Content 27:42 Topic #4-Low-Effort Content 30:56 Topic #5-Marketer of the Week ✅ Stay Connected With Us — 👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/ 👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/ 👉 Connect with Tessa Jelten: https://www.instagram.com/tessaabellaa/ 👉 Connect with Karina Mejia: https://www.instagram.com/karina_mejiaa/ -------------------- 🤝 BAM PARTNERS 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/ ——— #trendingcontent #realestatemarketing #instagramnews

    38 min

  5. JAN 15

    SEO & GEO 101 for Real Estate Agents: The Playbook for Local Leads | The Walk Thru 183

    Max Liporace joins Jason Cassity and The Broke Agent to discuss Max’s business, LendFriend Mortgage, and to break down the three things agents need to focus on with SEO and GEO (Generative Engine Optimization) to increase online traffic. 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx _______ 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ Lend Friend Mortgage: https://www.lendfriendmtg.com/ ⏰ Timestamps: 00:00–02:00 Intro 02:00 LendFriend Mortgage, memes, and the strategy that worked 06:18 What is GEO (and how is it different from SEO)? 08:00 Top 3 strategies for ranking higher in GEO (AI search) and SEO 10:17 Strategy #1: Google My Business profile 11:56 What Max did to optimize his Google My Business profile 13:38 Strategy #2: Writing Blogs 21:41 Strategy #3: Getting on Other People’s Websites 34:00 William Burton post on Trump’s proposed institutional investor ban ✅ Stay Connected With Us — 👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/ 👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/ 👉 Connect with Matt Liporace: https://www.instagram.com/lendfriend/ -------------------- 🤝 BAM PARTNERS 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/ ——— #geostrategy #realestatemarketing #seostrategy

    40 min

  6. 12/18/2025

    The Marketing Shifts Every Agent Needs To Know For 2026 | The Walk Thru 181

    Jason Cassity and The Broke Agent discuss the 2026 State of Social report by Brandwatch and key social media trends highlighted by Sprout Social before breaking down what worked and didn’t work in 2025, and sharing their goals and resolutions for 2026. 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx _______ 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ 🔗 This episode's sources: https://www.brandwatch.com/reports/state-of-social/ https://sproutsocial.com/insights/social-media-trends/ ⏰ Timestamps: 00:00–01:22 Intro 01:23 Topic #1-2026 State of Social report 13:17 Topic #2-Key Trends For 2026 23:03 Topic #3-What Worked/Didn't In 2025 32:02 Topic #4-Goals/Resolutions for 2026 ✅ Stay Connected With Us — 👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/ 👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/ -------------------- 🤝BAM PARTNERS 𝐌𝐨𝐬𝐚𝐢𝐤 is the premier client experience platform, picking up where CRMs leave off, spanning search, transaction management, and client retention. It’s everything you need to showcase your value, build client loyalty and drive referrals. BAMx members now receive Mosaik as part of their membership! One-time activation fee applies. Access is limited by market: https://www.skool.com/bamx/classroom/387ce2ae?md=3f3235450b3a4b8ca93413310d85a799 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about 𝐙𝐢𝐥𝐥𝐨𝐰 𝐒𝐡𝐨𝐰𝐜𝐚𝐬𝐞: Say hello to Zillow Showcase. Highlight your best to sellers and outshine competitors with its design to not exceed 10% of listings in your market. https://grow.zillow.com/showcase 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/ ——— #socialmediatrends #realestatemarketing #2026goals

    38 min

  7. 12/11/2025

    How Ken Pozek's Content Marketing Lead To 600+ Deals In 2025 | The Walk Thru 180

    Ken Pozek joins Jason Cassity to break down the content strategy behind his 600+ closed deals in 2025. He shares the Instagram and YouTube system that powers his conversions, the weekly Live format that keeps him consistent, and the content cadence agents can use to drive real business all year long. 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx _______ 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ 🔗 This episode's sources:https://www.youtube.com/watch?v=jDZeipoPS9g ⏰ Timestamps: 00:00-2:59 Intro 03:00 Topic #1- December Content / 2026 Content Cadence 11:00 Topic #2- Content That Converts ✅ Stay Connected With Us — 👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/ 👉 Connect with Ken Pozek: https://www.instagram.com/kenpozek/ -------------------- 🤝BAM PARTNERS 𝐌𝐨𝐬𝐚𝐢𝐤 is the premier client experience platform, picking up where CRMs leave off, spanning search, transaction management, and client retention. It’s everything you need to showcase your value, build client loyalty and drive referrals. BAMx members now receive Mosaik as part of their membership! One-time activation fee applies. Access is limited by market: https://www.skool.com/bamx/classroom/387ce2ae?md=3f3235450b3a4b8ca93413310d85a799 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about 𝐙𝐢𝐥𝐥𝐨𝐰 𝐒𝐡𝐨𝐰𝐜𝐚𝐬𝐞: Say hello to Zillow Showcase. Highlight your best to sellers and outshine competitors with its design to not exceed 10% of listings in your market. https://grow.zillow.com/showcase 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/ ——— #youtube #marketingideas #instagram

    26 min

  8. 12/04/2025

    How This Agent Closed $7M In 10 Months From Instagram | The Walk Thru 179

    Selene Hanna joins Jason Cassity and The Broke Agent to discuss her Instagram strategy that gained her 25k followers and over $7M in closings in just 10 months. They also cover their content ideas for the month of December. 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx _______ 👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/ 🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily 🧐 Check out BAM: https://nowbam.com/ 🔗 This episode's sources: https://www.instagram.com/p/DOKVQAzD4mq/ https://www.instagram.com/p/DPCUDrOEq2f/ https://www.instagram.com/p/DO8vjzZkVGq/ https://www.instagram.com/p/DO6gesCgVSJ/?img_index=5 https://www.instagram.com/p/DOT9tMBkoc8/?img_index=4 https://www.instagram.com/p/DNTG7-fRs-E/ https://www.instagram.com/reel/DQnFt7Ikux2/ ⏰ Timestamps: 00:00-02:08 Intro 02:09 Topic #1-Content To Clients 46:58 Topic #2-December Post Ideas ✅ Stay Connected With Us — 👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/ 👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/ 👉 Connect with Selene Hanna: https://www.instagram.com/selene_hanna/ -------------------- 🤝BAM PARTNERS 𝐌𝐨𝐬𝐚𝐢𝐤 is the premier client experience platform, picking up where CRMs leave off, spanning search, transaction management, and client retention. It’s everything you need to showcase your value, build client loyalty and drive referrals. BAMx members now receive Mosaik as part of their membership! One-time activation fee applies. Access is limited by market: https://www.skool.com/bamx/classroom/387ce2ae?md=3f3235450b3a4b8ca93413310d85a799 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about 𝐙𝐢𝐥𝐥𝐨𝐰 𝐒𝐡𝐨𝐰𝐜𝐚𝐬𝐞: Say hello to Zillow Showcase. Highlight your best to sellers and outshine competitors with its design to not exceed 10% of listings in your market. https://grow.zillow.com/showcase 𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/ ——— #realestatemarketing #marketingideas #instagram

    55 min
See All (185)

4.6
out of 5
15 Ratings

About

Close out your week with Byron Lazine, The Broke Agent, and a rotating cast of characters as they cover the week’s trending stories.

Information

  • Creator
    BAM Media
  • Years Active
    2022 - 2026
  • Episodes
    185
  • Rating
    Clean
  • Copyright
    © BAM Media
  • Show Website
    The Walk Thru

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