Volume

Vix Meldrew
  • 5.0 (2)
  • MARKETING
  • UPDATED WEEKLY

🎙️ Volume is the podcast for coaches, course creators, and online experts who want to turn their content into a thriving community — and that community into consistent revenue.Hosted by Vix Meldrew, Community Growth Strategist and Volume Coach, this show dives into the strategies and stories behind building a Volume business: one where your content attracts, your community grows, and your offers sell with ease.Each episode unpacks practical tips on:Content that connects and convertsGrowing and nurturing an engaged audienceLaunching and selling without burnoutScaling your group programs, memberships, and mastermindsIf you’re ready to stop shouting into the void and start turning up the volume on your message, this podcast will help you build an audience that buys, raves, and sticks around.Hit follow and let’s grow louder, together. 🔊

  1. 4D AGO

    3 Differences between Selling and Delivering to 10 Clients and 100 Clients (Ep 84)

    Volume

    19 min

  2. OCT 31

    First Five Figure Launch | How Alice used Sales Spice + Ads to have her Best Launch Ever (Ep 83)

    Volume Podcast – Facebook Ads Mastery with Alice B Episode Overview: In this episode, host Vix welcomes Facebook and Instagram ads expert Alice B Strand, founder of Flow, to discuss why every coach and course creator should be using Facebook ads in 2025 and beyond. Alice shares her journey from service provider to online educator, her experience as a SalesWise coach and client, and actionable strategies for scaling with ads. Key Topics Covered: The importance of Facebook ads for coaches and course creators in 2025/2026.Alice’s background in marketing, her transition from agency work to productized offers and online courses.Why running your own ads (at least at first) is crucial for understanding your funnel and results.The evolution of Flow, Alice’s self-paced ads course, and how it empowers entrepreneurs to manage their own ads.The synergy between organic content and paid ads for sustainable business growth.Data-driven decision making: how to analyze launches, funnels, and ad performance without overwhelm.The “curse of the expert” and the value of outside perspective and community support.Real-world results: Alice’s best-ever launch, recurring revenue, and the impact of SalesWise coaching.Mindset shifts around ad budgets, lead generation, and scaling peacefully.Actionable Takeaways: Don’t rely solely on organic growth—paid ads can accelerate your results and provide predictable lead flow.Start with a manageable ad budget; you don’t need thousands per month to see results.Use data (not just vibes!) to make small, strategic tweaks to your funnel and ads.Community and expert feedback can help you see blind spots and optimize your messaging and offers.Focus on mastering the core business pillars: traffic, conversions, and delivery.Resources & Mentions: Flow: Alice’s self-paced Facebook ads course for coaches and course creators.SalesWise: Vic’s mastermind for scaling group offers, with access to ads training and expert support.Connect with Alice on Instagram and Threads: @alicebisstrandLearn more about SalesWise and apply: vixmildrew.com/spiceSpecial Offers: Enrollment for SalesWise is open until November 14th. Book a one-hour success call with Vic to audit your business and identify growth opportunities.Connect & Follow: - Alice B: Instagram | Website Vix: vixmildrew.com/spiceThanks for listening! If you enjoyed this episode, please subscribe, rate, and review the show.

    51 min

  3. OCT 31

    1 Mastermind Call 100 Sales | How Sara from BTL Copy Sells Out Every Offer (Ep 82)

    Volume Podcast – Interview with Sara Joel (BTL Copy / The Website Girl) Episode Highlights: Host Vix welcomes Sarah Joel, founder of BTL Copy, known as "The Website Girl" and a standout in the service provider space.Sarah shares her journey from freelance copywriter to digital product creator, educator, and community leader.Discussion on transitioning from 1:1 services to scalable offers like courses, templates, and workshops.Sarah’s philosophy on authenticity, building demand, and the importance of personality in business.Behind-the-scenes of Sarah’s marketing strategies, including her viral “side character” soft/hard launch and how she creates momentum and engagement.Insights into launching and selling digital products, the myth of passive income, and the necessity of consistent, specific messaging.Sarah’s experience inside the Sales Spice Mastermind: why she joined, what she’s learned, and the value of community and mentorship at every business stage.Actionable advice for service providers and digital product creators on building a personal brand, engaging an audience, and selling with confidence.Key Takeaways: People buy from people they like—let your personality shine in your content and offers.Consistency and specificity in messaging are crucial for building demand and making sales.Community and mentorship provide invaluable perspectives and support, no matter your business level.There’s no such thing as true passive income—ongoing marketing and engagement are essential.Don’t be afraid to try new things, act quickly on audience feedback, and evolve your offers.Connect with Sarah Joel: Website & Newsletter: betweenthelinescopy.com/subscribeInstagram & Threads: @btlcopyLearn more about Sales Spice Mastermind: vixmeldrew.com/spiceDM Vix on Instagram @vixmeldrew for more info or to apply.Thank you for listening to The Volume Podcast!

    2 min

  4. OCT 27

    Tripled enrollments | How SEO expert Jodie Mitchell had her first 5 Figure Launch (Ep 81)

    Episode with Jodie Mitchell, Wedding Photographer & SEO Expert Episode Overview: In this episode of Volume, host Vix welcomes Jody, a wedding photographer, SEO expert, and founder of the Page One Club. Jody shares her journey from copywriting and SEO to building a successful wedding photography business, and how she leveraged her expertise to help other service providers master SEO. Key Topics Discussed: Jody’s background: From copywriter to wedding photographer to SEO educator.The importance of SEO for service providers, creators, and coaches.Why SEO is often deprioritized and how to make it more approachable.The evolution of Jody’s offers, including the Page One Club and her record-breaking launch after joining Sales Spice.The power of messaging, positioning, and community support in launching and scaling offers.Lessons learned from launching: the value of more frequent emails, strategic ad campaigns, and shifting from over-teaching to implementation-focused programs.The role of community and expert support in Sales Spice, and how it helped Jody overcome launch challenges and mindset wobbles.Actionable Takeaways: SEO doesn’t have to be overwhelming—start with simple, impactful tasks.Consistent messaging and strategic positioning are key to converting cold leads.Community support and expert feedback can make a huge difference during launches.Don’t be afraid to experiment with ads and increase your email frequency during launches.Focus on implementation and quick wins for your clients, not just education.Guest Info: Follow Jody on Instagram: @numberone Website: numberone.com Join the Page One Club for ongoing SEO support and community. Ready to level up your SEO and launches? Connect with Jody and check out the Page One Club. For more support and expert guidance, consider joining Sales Spice! To Jody for sharing her story, and to Tadpole the cat for the entertainment!

    28 min

  5. OCT 24

    From 3 clients in a Beta Launch to over 100 in less than a Year | Facebook Ads Mentor Nicole Eldridge (Ep 80)

    Episode: Growing a Group Program to 100+ Members with Nicole Eldridge Episode Summary: In this episode of The Volume Podcast, host Vix welcomes Nicole Eldridge, local ads expert and founder of Hometown Advantage. Nicole shares her journey from elementary school teacher to Facebook ads strategist, and how she grew her group program to over 100 members in just a year. The conversation dives deep into the realities of launching, scaling, and refining a group program for local businesses, including the challenges, mindset shifts, and systems that made it possible. Guest: Nicole Eldridge Local ads expertFounder of Hometown AdvantageSpecializes in helping local businesses succeed with Facebook adsKey Topics & Takeaways: Nicole’s transition from teaching to digital marketing and content creationThe power of starting small: launching with just three members and iterating from thereUsing Facebook ads as an upfront investment to test and grow a new programThe importance of refining curriculum and delivery based on real client feedbackHow to balance organic and paid traffic for group program launchesThe compounding effect of repeated launches: from 3 to 8 to 20+ members per launchBuilding systems and hiring support to scale client experience as the program growsThe value of community, feedback, and direct coaching in programs like Sales SpiceMindset shifts around scaling, reinvesting in your business, and overcoming imposter syndromeActionable Insights: Don’t be afraid to launch before everything is “proven”—use early rounds to learn and improveInvest in both traffic (ads) and conversion (offer, messaging, follow-up) for successful launchesShare every client result, big or small, to build credibility and momentumAs your program grows, reinvest in systems, support, and client experienceSeek out communities and coaching for feedback, accountability, and new ideasConnect with Nicole: Instagram: @nicoleeldridgeadsThreads: @nicoleeldridgeadsWebsite: nicoleeldridgemedia.comLearn more about Sales Spice: Applications open until November 14thApply at: vixmildew.com/spice If you enjoyed this episode, please subscribe, leave a review, and share with your fellow business owners. For more behind-the-scenes stories and actionable strategies, stay tuned for upcoming episodes!

    2 min

  6. OCT 21

    40 members in 4 minutes | How Kinsey created Community in her Founding Member Launch (Ep 79)

    Volume Podcast – Episode with Kinsey Soderberg of Authentic AI Episode Summary: In this episode, host Vix welcomes Kinsey Soderberg, founder of Authentic AI, to discuss building an authentic brand in the age of AI, launching the AI Systems Lab, and the journey of creating community-driven offers for women entrepreneurs. Kinsey shares her initial skepticism about AI, how she embraced it, and her mission to help women use AI tools in alignment with their values and voice. Guest: Kinsey SoderbergFounder of Authentic AIInstagram: @aikinzieWebsite: diywith.aiAI Systems Lab: diywith.ai/labEpisode Highlights: Kinsey’s journey from AI skeptic to advocate for authentic, values-driven AI use.The creation and success of the AI Systems Lab membership, enrolling 70+ founding members.The importance of training AI tools on your unique brand, not just your “voice.”Community-first launching: how bringing your audience along for the journey leads to high engagement and conversion.Lessons learned from running memberships, including managing churn, maintaining value, and fostering community.The value of creative, personalized support in group programs like Sales Spice.Kinsey’s upcoming plans: solidifying the AI Systems Lab, listening to member feedback, and developing new resources for service providers.Actionable Takeaways: Embrace AI as a tool to amplify your unique brand and voice, not replace it.Build offers based on real community needs and feedback.Community-first launches can drive high conversion and engagement.Memberships require ongoing attention to value, engagement, and member experience.Links Mentioned: diywith.aidiywith.ai/lab@aikinzie on Instagramvixmarjorie.com/spice (for Sales Spice program info)Connect with Kinsey: Instagram: @aikinzieWebsite: diywith.aiAI Systems Lab: diywith.ai/labLearn more about Sales Spice: vixmarjorie.com/spiceThanks for listening! If you enjoyed this episode, please subscribe, rate, and review the show.

    44 min

  7. AUG 28

    Your Autumn Content Reset (Ep 78)

    Welcome back to the podcast! In this episode, we dive into the energy of autumn and how it’s the perfect time for a content reset. As routines shift and the online business world gears up for its busiest season, it’s time to refresh your strategy and make your content work harder for you. What We Cover: Why autumn is the ideal season for a content resetHow to identify which content formats are working for you (and which to drop)The importance of reviewing your data, not just guessing what worksIdeas for experimenting with new content styles and seriesRefreshing your inspiration by curating your social feeds and seeking new sourcesHow to spot and adapt viral trends in your nicheFour key questions to guide your content reset:Which formats are working for me?What new styles can I experiment with?What content inspires me, and how can I recreate those vibes?What’s going viral in my niche, and how can I adapt it?Action Steps: Review your recent content performance and double down on what’s working.Pick one new content style to experiment with for 30 days.Curate your inspiration: unfollow, mute, or block accounts that don’t inspire you, and actively seek out new ideas.Identify a trending format or topic in your niche and remix it for your brand.Mentioned in This Episode: Volume, my membership for creators and brand founders (doors opening soon!)Free training coming up on September 24th—mark your calendar!If you want help applying this reset to your business, DM me on Instagram @vixmeldrew. Let me know what’s come up for you, and I’ll see you in the next episode!

    12 min

  8. AUG 22

    How to ACTUALLY go Viral on Instagram (Ep 77)

    Harnessing Virality: Strategies for Exponential Growth In this episode of the Create Your Community podcast, we dive into the concept of virality and how to go viral strategically. Host Vix shares insights into what virality means across different levels, from micro to mainstream, and why it's essential for business growth. The episode outlines evergreen strategies such as leveraging social standing, familiarity triggers, and storytelling, as well as timely topical and trending strategies, like adding spins to current events and using trending audios. Vix underscores the importance of creating content that resonates beyond your current audience to ensure consistent business growth. The episode concludes with an invitation to join Vix’s volume membership for a mini-mind event focused on applying these strategies effectively. 00:00 Introduction and Podcast Update 00:25 Understanding Virality: Levels and Importance 01:41 Micro and Mainstream Virality Explained 04:39 The Necessity of Attention in Business 11:23 Evergreen Strategies for Going Viral 26:08 Timely and Trending Strategies for Virality 31:31 Conclusion and Membership Invitation

    34 min
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Ratings & Reviews

5
out of 5
2 Ratings

About

🎙️ Volume is the podcast for coaches, course creators, and online experts who want to turn their content into a thriving community — and that community into consistent revenue.Hosted by Vix Meldrew, Community Growth Strategist and Volume Coach, this show dives into the strategies and stories behind building a Volume business: one where your content attracts, your community grows, and your offers sell with ease.Each episode unpacks practical tips on:Content that connects and convertsGrowing and nurturing an engaged audienceLaunching and selling without burnoutScaling your group programs, memberships, and mastermindsIf you’re ready to stop shouting into the void and start turning up the volume on your message, this podcast will help you build an audience that buys, raves, and sticks around.Hit follow and let’s grow louder, together. 🔊

Information

  • Creator
    Vix Meldrew
  • Years Active
    2024 - 2025
  • Episodes
    88
  • Rating
    Explicit
  • Copyright
    © 2025 Vix Meldrew All Rights Reserved.
  • Show Website
    Volume

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