5 episodes

Sit down with husband and wife, Connor & Kaitlyn Parker, as they discuss all things related to life, travel, entrepreneurship, & the beauty of wine stains.

Wine Stains Connor & Kaitlyn Parker

    • Business
    • 5.0 • 1 Rating

Sit down with husband and wife, Connor & Kaitlyn Parker, as they discuss all things related to life, travel, entrepreneurship, & the beauty of wine stains.

    Wine Stains Pod - Ep. 005: Client Experience, Expectations & Spontaneity

    Wine Stains Pod - Ep. 005: Client Experience, Expectations & Spontaneity

    WE'RE DISCUSSING:


    The unfortunate but very on-brand event that happened during our initial attempt at recording episode 5 while in Asheville, NC
    Debating how to count the days of a vacation (long story, ya just gotta listen)
    Luxury experiences + expectations
    Client experience + expectations
    How scarcity mindset as an entrepreneur can lead to taking on work that’s unaligned and sub-par
    Learning when and how to say no (and yes)
    How to identify when you’re out of alignment
    Things Kaitlyn takes into consideration when accepting clients outside of a ‘niche’
    Connor’s great one-liner about client experience
    Kaitlyn’s Airbnb booking mistakes and honest thoughts about the platform (it gets real passionate - ha)
    Spontaneity vs. making plans
    Takeaway lessons from our road trip so far
    Where we were headed next and why
    Bullet points / takeaways from the #winestainswisdom within the episode

    THE WINE:

    Stags’ Leap Cabernet Sauvignon Napa Valley 2017 - https://www.totalwine.com/wine/red-wine/cabernet-sauvignon/stags-leap-cabernet-sauvignon-napa/p/13388750

    THINGS/PEOPLE WE MENTIONED:


    Ozarks (tv show) on Netflix
    Bottleshock (movie)
    Vine to Voice (a brand voice & brand messaging course by Copy Uncorked) - https://copyuncorked.com/courses
    Notion Project Management software (Connor’s)
    Clickup Project Management software (Kaitlyn’s)
    The Copy House (a website copywriting course by Copy Uncorked) - https://copyuncorked.com/courses
    The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company - https://rstyle.me/+BtZVQlly8Rkb--W-lu86SQ

    STAY CONNECTED


    Kaitlyn on Instagram - @kaitlynhparker - https://www.instagram.com/kaitlynhparker/
    Connor on Instagram - @connor_parker - https://www.instagram.com/connor_parker/
    The Podcast on Instagram - @winestainspod - https://www.instagram.com/winestainspod/
    Website: https://kaitlynhparker.com/wine-stains-podcast

    • 1 hr 4 min
    Wine Stains Pod - Episode 4: Announcement: How We're Spending the Next 30 Days

    Wine Stains Pod - Episode 4: Announcement: How We're Spending the Next 30 Days

    Sit down with husband and wife Connor & Kaitlyn Parker as they share a big announcement about their early summer plans and generally just banter about life, dating, and family heritage.

    WE'RE DISCUSSING:


    Our tasting, convo, and review of this week's wine; plus what we've learned about wine tasting from Kaitlyn's Dad
    #Wineofwisdom: Why copywriting/branding is so important to creating word of mouth buzz for your business
    Our spontaneous summer 2021 travel plans - what we're doing, why, and how
    The weirdness of the English language - I.e. Arkan-SAS (SAW) versus Kan-SAS
    Hillary Duff and our favorite old Disney Channel Original Movies + characters
    Our heritage and the nationality Kaitlyn thought she was (but isn't)
    The story of when/how we met and why I originally thought Connor wasn't American

    THIS WEEK'S WINE:


    Quilt by Joseph J. Wagner (Napa Valley) - 2018 - https://www.wine.com/product/quilt-cabernet-sauvignon-2018/605800

    THINGS/PEOPLE WE MENTIONED:


    Not much to note for this one!

    STAY CONNECTED


    Kaitlyn on Instagram - @kaitlynhparker - https://www.instagram.com/kaitlynhparker/
    Connor on Instagram - @connor_parker - https://www.instagram.com/connor_parker/
    The Podcast on Instagram - @winestainspod - https://www.instagram.com/winestainspod/
    Website: winestainspod.com

    • 52 min
    Wine Stains Pod - Ep. 003: What We Wish We Knew About Running a Business

    Wine Stains Pod - Ep. 003: What We Wish We Knew About Running a Business

    Sit down with husband and wife Connor & Kaitlyn Parker as they share an honest reflection on what they wish they knew earlier about running a business, as well as some of what's gone well.

    WE'RE DISCUSSING:


    Today's wine (we'll be sharing it at the beginning of the episode from now on!) and just a bit about tasting wines in general
    Growth, accountability, rosy retrospection and staying in your lane with running a business
    (3) things we each wish we knew earlier / have learned since working for ourselves
    Bouncing back from mistakes/errors and learning where confidence really comes from
    The importance of results over just goals and understanding profitability
    Delegating, outsourcing, crafting SOPs and hiring
    #TEMPLATEEVERYTHING
    Systems, tools, and processes we use

    THIS WEEK'S WINE:


    From Tinto VB (https://www.tintowineandcheese.com/) - R8 Cabernet Sauvignon - https://www.r8wineco.com/

    THINGS/PEOPLE WE MENTIONED:


    Green Lights by Matthew McConaughey - https://rstyle.me/+-Ki2wJR08ZwlI6PuuEGYDA
    Birddogs (Connor's favorite pants and shorts) - https://www.birddogs.com/
    Dubsado (Kaitlyn's CRM) - https://www.dubsado.com/

    STAY CONNECTED


    Kaitlyn on Instagram - @kaitlynhparker - https://www.instagram.com/kaitlynhparker/
    Connor on Instagram - @connor_parker - https://www.instagram.com/connor_parker/
    The Podcast on Instagram - @winestainspod - https://www.instagram.com/winestainspod/
    Website: winestainspod.com

    *Some of the above links are affiliate links, which means we may make a small commission at no extra cost to you, should you choose to purchase.

    • 57 min
    Wine Stains Pod - Ep. 002: Quality Over Quantity & Completing the Stress Cycle

    Wine Stains Pod - Ep. 002: Quality Over Quantity & Completing the Stress Cycle

    Sit down with husband and wife Connor & Kaitlyn Parker as they share a bit more on the personal front, from love languages, personal style, to weight fluctuations, and pretty much everything in between.

    WE'RE DISCUSSING:


    "The 5 Love Languages" and what each of ours is
    How our personal style & shopping choices have evolved (quality over quantity, brands we love, and our day-to-day "uniform")
    Stereotypes within the financial industry and the "power suit"
    What to spend more on vs. where to save
    Body image, diets, and weight fluctuations over the years (and the difference between a cost + pay-off)
    Burnout and "completing the stress cycle"
    Coffee shop culture and random thoughts about reading
    Interior design and curating your home (aka after-work hobbies for Kaitlyn)

    THIS WEEK'S WINE:


    Imagery Cabernet Sauvignon - https://www.imagerywinery.com/store/?view=product&slug=2019-Imagery-Cabernet-Sauvignon

    THINGS/PEOPLE WE MENTIONED:


    Housewives video of the song we reference: https://youtu.be/kUONWrJ3wLk
    The 5 Love Languages by Gary Chapman - https://rstyle.me/+XDseUCm1YUIVLVGs-eymMw
    Connor's Favorite Veja Shoes - https://rstyle.me/+o4e23QbPq-dV8Isa-FiIDw
    Outerknown S.E.A Tee - https://www.outerknown.com/products/sea-tee-crew-indigo
    Amazon the Drop - https://www.amazon.com/thedrop/
    Burnout by Emily & Amelia Nagoski - https://rstyle.me/+IQcf_96LWLnwc5WjNMb6RA
    The Kindle Paperwhite - https://rstyle.me/+01-XS8D7g8L8AsWFh0Ykyg
    Brooke Sager of The Blaire House - https://theblairehouse.com/

    STAY CONNECTED


    Kaitlyn on Instagram - @kaitlynhparker - https://www.instagram.com/kaitlynhparker/
    Connor on Instagram - @connor_parker - https://www.instagram.com/connor_parker/
    The Podcast on Instagram - @winestainspod - https://www.instagram.com/winestainspod/
    Website: winestainspod.com
    Kaitlyn's personal blog - https://kaitlynhparker.com

    *Some of the above links are affiliate links, which means we may make a small commission at no extra cost to you, should you choose to purchase.

    • 1 hr 2 min
    Wine Stains Pod - Ep. 001: WTF is Wine Stains & Social Media Marketing 101

    Wine Stains Pod - Ep. 001: WTF is Wine Stains & Social Media Marketing 101

    Sit down with husband and wife Connor & Kaitlyn Parker as they share the behind-the-scenes (aka very raw, very candid) story of how the Wine Stains podcast came to be.

    WE'RE DISCUSSING:


    How the "Wine Stains Pod" came to be
    What does Kaitlyn do all day? (life as a copywriter)
    Managing personal and business finances as dual entrepreneurs
    When & how we both made the leap to full-time business owners
    Social media throwbacks, honest thoughts about certain channels, and marketing 101 (26:53)
    Team-building and the importance of outsourcing/hiring the right people
    Practicing "less but better" lifestyle philosophy
    Focusing on creating content that resonates (rather than feeling like it has to be revolutionary)
    Whether we consider ourselves to be "CEOs", what that title means to us, and what to consider when claiming your own title
    3 quick bullet points/takeaways on marketing from Kaitlyn

    THINGS WE MENTIONED:


    Profit First by Mike Michalowicz - https://rstyle.me/+oXAB9cA9DJEPi4ZFKyOyUw
    The Copywriter Club - https://thecopywriterclub.com/
    Who, Not How by Dan Sullivan - https://rstyle.me/+YcC3bwagHEQhWSZz8QRLlg
    Essentialism by Greg McKeown - https://rstyle.me/+PNaRFAB9YgBBnURNmcmOXA
    The Benham Brothers - https://benhambrothers.com/courses/

    STAY CONNECTED:


    Connor on Instagram - @connor_parker - https://www.instagram.com/connor_parker/
    Kaitlyn on Instagram - @kaitlynhparker - https://www.instagram.com/kaitlynhparker/
    The Podcast on Instagram - @winestainspod - https://www.instagram.com/winestainspod/
    Website: winestainspod.com
    Kaitlyn's personal blog: https://kaitlynhparker.com/

    • 59 min

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