100 episodes

Join the scrappy, skeptical Adweek news team as we debate the highs and lows of creativity, advertising, marketing, media and technology.

Yeah, That's Probably an Ad Adweek

    • Business
    • 4.7 • 125 Ratings

Join the scrappy, skeptical Adweek news team as we debate the highs and lows of creativity, advertising, marketing, media and technology.

    243 - The Little Lad Who Loves Berries and Cream

    243 - The Little Lad Who Loves Berries and Cream

    In Starburst's 2007 commercial, "Bus Station," we were introduced to a new character — the little lad who loves berries and cream. Recently, the spot has seen a surprise resurgence on TikTok, prompting new remixes of the character's repetitive song and marionette-like dance. On this episode of 'Yeah, That's Probably an Ad,' we're joined by Adweek's director of audience engagement Jess Zafarris to discuss the ad's surprise comeback.

    • 51 min
    242 - Honoring The Trevor Project

    242 - Honoring The Trevor Project

    Every year, Adweek recognizes the best and brightest executives working in marketing with our Brand Genius Awards. As a part of the awards, we also honor one Brand Save recipient, our annual recognition of standout work in the nonprofit sector. This week on 'Yeah, That's Probably an Ad', we're discussing the winner of Adweek's 2021 Brand Save award, The Trevor Project. 

    • 50 min
    241 - Shedding the Stigma Around Celebrity Endorsements

    241 - Shedding the Stigma Around Celebrity Endorsements

    On this episode of 'Yeah, That's Probably an Ad,' we're joined by Adweek senior editor Robert Klara to discuss the history of celebrity endorsements and whether a stigma still remains around celebrities appearing in ads.

    • 45 min
    240 - Ranking the Celebrity McDonald's Meals

    240 - Ranking the Celebrity McDonald's Meals

    McDonald's kicked off it's "famous orders" campaign with a pre-Super Bowl spot in 2020. However, it wasn't until Travis Scott's meal that things really took off. Since then, we've seen famous orders from J Balvin, BTS, and most recently Saweetie.

    Adweek's David Griner and Shannon Miller are joined by audience engagement editor Jess Zafarris and commerce reporter Emmy Liederman to chat about their favorite (and least favorite) of the famous orders meals, the consumer response to and success of each, and whose famous orders they'd like to see next.

    • 51 min
    239 - Is Hard Seltzer Here to Stay?

    239 - Is Hard Seltzer Here to Stay?

    The alcohol industry has undergone a lot of change over the past few years. From established beer brands that now pull in most of their revenue from hard seltzer sales to the rise of a huge swath of flavored malt beverages and ready-to-drink cocktails (and even NFTs), it's hard to keep up with an industry moving at such a rapid pace.

    Luckily, we have two industry experts to get you up to speed on everything you need to know about all of these developments. On this episode of "Yeah, That's Probably an Ad," we're joined by Samer Khudairi, Adweek freelance writer and organizer of the Barrel and Flow beer festival, and Adweek senior editor T.L. Stanley, to chat about the crowded alcohol landscape.

    • 43 min
    238 - HBO Max — 14 Months Later

    238 - HBO Max — 14 Months Later

    HBO Max debuted on May 27, 2020 as a relatively late entrant in a crowded streaming landscape. However, over it's first 14 months, it has proven itself to be worthy of the $14.99 per month it charges users (or $9.99 for the ad supported tier).

    This week, we're joined by Adweek's streaming editor, Kelsey Sutton, to discuss all things HBO Max and how it stacks up against the other players in the streaming wars.

    • 37 min

Customer Reviews

4.7 out of 5
125 Ratings

125 Ratings

mary_buzbee ,

Love it!

Best way to stay up-to-date on industry things, especially as a young person just starting out in the industry.

BFx827 ,

Keeping me in the Loop

not that i ever was really in the loop, but this podcast makes me feel included and involved and up to date on all the major news and issues in our industry. a valuable and fun tool in my quest to be relevant!!

Reny8888888888899 ,

A podcast worthy of praise

Love this podcast! It is my go-to for staying up to date in the ad industry. I’m a Junior copywriter and have been listening to this podcast for almost a year now. I really gain valuable insight from it and it’s fun. It never gets old with all the topics they pick. This last episode of diversity and inclusion and mentorship was a great one! All those topics are so valuable to me! Highly recommend this podcast for anyone, from students to CEOs.

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