Michael Hern built a real estate empire one dog walk, one ferry terminal coffee, and one hyper-local story at a time. Today, he runs a team on New Jersey’s Gold Coast doing $135–$150 million in annual volume. And after all that? He still drives an hour to his farm to work cattle. This episode isn’t just about hustle; it’s about how to build a business that works without burning out. Michael breaks down the two-tiered SCALE model he uses to train his team and run his life. First comes the foundation: Seen, Communicate, Add to the database, Leave a lasting impression, and Education. Once that’s in place, he walks us through how to evolve it: Systems & Simplify, Challenge & Curiosity, Amplify & Automate, Leverage & Leadership, Execute & Expand. These aren’t just tactics—they’re values. Michael also shares how unplugging for 12 days off-grid, journaling in solitude, and reconnecting with what matters has helped him grow as a business owner, a husband, and father. This episode will give you a playbook for visibility, trust, and leadership. And maybe (just maybe!) inspire you to schedule some thinking time of your own. Resources: Read Extreme Ownership by Jocko WillinkOrder the Millionaire Real Estate Agent Playbook | Volume 2 Connect with Jason: Linkedin Produced by NOVA This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information. WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
