1of10 Podcast

1of10 Media

Welcome to the 1of10 Podcast - where we interview some of the top people in the YouTube industry and learn their strategies to achieving success. Join our weekly podcast!

  1. 1 DAY AGO

    He Quit His *Dream* Job To Go Full-Time On YouTube (1.3m Subs)

    Try 1of10 for $1 here: https://1of10.com/affiliate/podcast/ Book a call with us: https://1of10.com/strategy Meet Matty. The co-founder of one of YouTube's biggest personal brand channels. He and his brother, Mike were once years into studies, on the path to becoming Doctors. They started a YouTube channel together as a creative outlet. That channel became their passion, led to them quitting their studies and now sits at over 1.3 million subscribers. Today Matty shares his journey, the story behind their most viral videos and how people can grow on YouTube in 2026. Get the Chrome extension: https://chromewebstore.google.com/det... Check out the 1of10 newsletter: https://1of10.com/newsletter Check out the 1of10 blog: https://1of10.com/blog/ Guests Socials YouTube: / @mikeandmatty Instagram: / mattygrov Website: https://mikeandmatty.com/ Follow Us on Twitter: https://x.com/1of10media Follow me on Twitter: https://x.com/richard_YTS Listen on Spotify: https://open.spotify.com/show/4z9KeRG... Listen on Apple: https://podcasts.apple.com/us/podcast... Chapters 00:00 Intro 00:49 Who Is Matty? 02:08 From Doctor To YouTuber 04:55 Matty's Viral Videos 07:47 How Matty Was Early On YouTube 10:43 How To Ideate Million View Vids 15:36 How To Research YouTube 17:08 Where To Find Inspiration 19:30 From 250k - 500k 20:53 When To Hire 24:05 How They Found Their Niche 27:15 Building Systems 29:10 Building Revenue Streams 32:47 Quitting As A Doctor 40:27 Using AI For YouTube 41:43 Final Piece of Advice

    44 min
  2. 6 DAYS AGO

    Meet The Doctor Who Became A YouTube Millionaire

    In this episode of the 1of10 Podcast, Shane Hummus breaks down exactly how he turned YouTube into a multi-million dollar business. From starting with RuneScape videos as a kid to generating over $10M from his channel and scaling to $1M+ months, Shane shares the real strategies behind growing, monetizing, and treating YouTube like a business. If you want to grow faster, make more money, and stop guessing on YouTube, this episode is packed with actionable insights. Try 1of10 for $1 here: https://1of10.com/affiliate/podcast/ Book a call with us: https://1of10.com/strategy Get the Chrome extension: https://chromewebstore.google.com/detail/1of10com-optimization-too/gkfdnmclhbgbidnpmimfdobgjpeblckn Check out the 1of10 newsletter: https://1of10.com/newsletter Check out the 1of10 blog: https://1of10.com/blog/ Follow Us on Twitter: https://x.com/1of10media Follow me on Twitter: https://x.com/richard_YTS Guests Socials YouTube: @ShaneHummus Instagram: https://www.instagram.com/shanehummus/ X: https://x.com/ShaneHummus Shane's cohort: https://www.thecontentgrowthengine.com/ Chapters 00:00 Intro 01:05 From Pharmacist to YouTube Business 05:16 $300K Debt & Discovering YouTube 08:10 Why YouTube Is Just Distribution 10:04 Building Content That Actually Works 13:40 Why Small Channels Make More Money 17:06 The ICON Method (Viral Ideas) 20:32 Finding Ideas in Adjacent Niches 23:06 Turning Views Into a Business 27:01 Title, Thumbnail, Intro Strategy 30:38 Uploading, Testing, and Systems 33:59 CTAs That Actually Convert 37:05 Lead Magnets That 10x Results 38:35 How to Choose Your Niche

    41 min

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Welcome to the 1of10 Podcast - where we interview some of the top people in the YouTube industry and learn their strategies to achieving success. Join our weekly podcast!

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