What's Working

What's Working
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Real strategies. Real results. What's actually working right now. Hosted by Isaac Medeiros and Zain Ali, What's Working Pod is a weekly business podcast dedicated to one question: what's actually working right now? Isaac Medeiros is the founder of Mini Katana and Content Forge. Zain Ali is the co-founder of Zainith Agency and Etta Maison Each episode covers the strategies, tools, and business models that are producing real results for founders and entrepreneurs.

  1. 3 days ago

    This 9-Figure Founder Replaced His Whole Creative Team with AI | Nik Sharma

    Nik Sharma sold his agency Sharma Brands for a reason most people miss, and now he's building entire DTC brands using only AI, from ads to assets. In this episode of What's Working Podcast, Nik breaks down the exact move that led him to sell Sharma Brands through a reverse RFP process, why he wanted a blank slate going into January, and how he went from running one of the most recognized DTC agencies to becoming Chief Growth Officer at Lunar Solar while quietly launching an AI first brand holdco on the side. He walks through launching a health and wellness brand using nothing but AI, covering static ads, UGC, copywriting, and design briefs, including what happened when they finally commissioned a real photo shoot. Nik introduces the concept of the creative supply chain, the idea that brands don't fail because of bad products or poor media buying, but because they run out of creative to feed the machine. He explains every format of creative a brand needs, how to build an endless supply behind it, and what most agencies get wrong. The conversation also covers whether services still have a real moat in an AI world, why taste is the only durable advantage left, how he's validating new brands for under $150K before scaling, and what he learned from watching brand incubators raise millions and still fail. Nik also shares his personal brand strategy, why he's most bullish on Twitter and YouTube, and what he'd do differently building a personal brand from scratch today. If you're running an agency, building a DTC brand, or figuring out where AI fits in your business in 2025, this episode is essential. Nik Sharma is a DTC operator and former founder of Sharma Brands, now Chief Growth Officer at Lunar Solar. Key Takeaways: AI is a tool, not a replacement for "taste": While AI is democratizing software and automating lower-level tasks, human taste and strategic direction are becoming the ultimate moats for both brands and agencies. The "Creative Supply Chain" is the biggest growth bottleneck: Brands trying to scale from $50M to $100M usually don't fail because of a bad product or bad media buying—they fail because they haven't built a system to constantly generate a diverse, never-ending supply of ad creatives.Connect with Nik: Follow Nik on X: https://x.com/mrsharmaConnect with the hosts: Follow Isaac on X: https://x.com/theisaacmed Follow Zain on X: https://x.com/NotZainAgainProduction & Scaling Partners: This video is fully edited and produced by Content Forge. Need DFY YouTube organic for your brand or full-service editing for your YouTube channel? Get a free consultation here: https://getcontentforge.com/ Need help launching or scaling your brand on TikTok Shop? Book a free consultation with Zain at: https://zainith.agency/Chapters:00:00 - Intro00:34 - Who Is Nik Sharma?01:31 - Why He Sold His Agency04:17 - His AI Wake-Up Call05:13 - Do Services Still Have a Moat?07:42 - Launching a Brand With Just AI08:39 - What Categories He's Building In12:10 - The 70% Ads Budget Future13:06 - AI Video Ads That Actually Work15:12 - The Creative Supply Chain Explained18:01 - Will AI Kill Jobs?21:29 - How to Build a Personal Brand Today23:47 - Twitter vs YouTube vs LinkedIn27:31 - The Holdco Model32:35 - Where to Follow Nik #NikSharma #Ecommerce #WhatsWorkingPodcast

    33 min

  2. 24 Jun

    How Apple made him $100m | Roman Khan

    Roman Khan has spent the last decade building, scaling, and acquiring e-commerce brands, taking his portfolio to nine figures in revenue. From nearly going bankrupt to achieving a 3% OpEx and netting eight figures in EBITDA, Roman has mastered the mechanics of highly profitable DTC businesses. Now, he’s shifting his focus from private equity to the highly inefficient public markets. In Episode 12 of What's Working, Roman breaks down his tactical playbooks for scaling massive e-commerce brands. He explains how to spot a winning product category using Google Trends, why the "Bryan Johnson" strategy is crucial for brand awareness, and how to use his PC1, PC2, and PC3 framework to maximize cash distributions. Plus, discover why he believes TikTok fundamentally changed the influencer game and why he thinks Hong Kong is the ultimate home base for any serious e-commerce entrepreneur. Key Takeaways: Spotting the Mega-Trend: A successful brand requires the right category at the right time. Roman explains how to use search volume data and find the "whale" in a market to guarantee your product has massive tailwinds. Public vs. Private M&A: Roman is shifting his focus to public micro-cap companies, explaining that public markets are often mispriced. You can sometimes buy companies for less than their cash on hand or cut excess bloat to massively multiply your returns. The TikTok Shift: TikTok completely removed the "S-curve" of follower dependency, bringing a true merit-based culture to influencer marketing and top-of-funnel brand awareness. The Profit Contribution (PC) Framework: Roman breaks down how he achieves eight figures in EBITDA by meticulously tracking three levels of profit contribution (PC1, PC2, PC3) and driving revenue per employee to over $3 million. Cash Flow & Float: Why negotiating net-90 payment terms and shrinking production lead times is the ultimate secret to taking actual cash distributions off the table every single month.Connect with Roman: Follow Roman on X: https://x.com/RomanEcomConnect with the hosts: Follow Isaac on X: https://x.com/theisaacmed Follow Zain on X: https://x.com/NotZainAgainProduction & Scaling Partners: This video is fully edited and produced by Content Forge. Need DFY YouTube organic for your brand or full-service editing for your YouTube channel? Get a free consultation here: https://getcontentforge.com/ Need help launching or scaling your brand on TikTok Shop? Book a free consultation with Zain at: https://zainith.agency/Chapters: 00:00 - Intro & Roman's 9-Figure E-com Journey 03:32 - First Principles: What Makes a Good E-commerce Brand? 08:12 - The "Whale" Strategy & Scaling Raycon 09:51 - Tracking Google Keyword Trends for Product Validation 15:26 - Why Public E-com Markets Are Undervalued Right Now 24:26 - TikTok Shop vs. Meta Ads: Margins & Conversions 27:48 - Hitting a 3% OpEx & $3M Revenue per Employee 31:30 - Slashing Logistics & Packaging Costs by 20% 35:00 - The PC1, PC2, PC3 Profit Framework Explained 37:46 - Maximizing Cash Flow & Managing Payment Terms 44:25 - Why Hong Kong is Still the Best Base for E-commerce 46:13 - Outro & Where to Find Roman #BusinessStrategy #EcommerceTips #WealthBuilding

    47 min

  3. 3 Jun

    Chris Meade | Why I Quit a 8-Fig D2C Brand for Brick & Mortar | What's Working Podcast

    Chris Meade took the ultimate leap of faith, pulling his $7,000 life savings from a 401k to build Crossnet. By age 27, he had grown the invented sport into a massive $10 million business netting $2 million in EBITDA. Today, he has moved away from the brutal grind of physical products to focus on high-cash-flow brick-and-mortar Pilates studios and the ultra-exclusive Founders Club. In Episode 11 of What's Working, Chris breaks down his incredibly diverse entrepreneurial journey. He reveals the harsh realities of seasonal, heavy-product e-commerce businesses, how he made $60k a month writing a newsletter, and why he eventually walked away from lucrative sponsorships to protect the integrity of his community. Plus, discover how he's scaling his Pilates studios to a 4-month payback period with zero paid marketing, and exactly how Founders Club uses Claude AI to run customer service and match members. Key Takeaways: Brick & Mortar vs. E-com: Physical businesses with great margin profiles generate real cash every single day without the inventory tax traps of DTC. Chris's Pilates studios are seeing a 4-month payback period with $0 in paid marketing, smashing the industry standard of 18 months. The Problem with Sponsors: Chris built a newsletter that generated up to $60,000 a month in sponsorships. However, he realized that relying on sponsor money compromises your integrity when making recommendations and eventually "sucks the soul out of everything". AI for Unified Brand Voice: To keep customer interactions consistent across 40 employees, Chris exported five years of newsletters and customer service data into Claude to create a master "brand voice". AI-Curated Community Matching: Founders Club uses proprietary AI tools to analyze 200 minutes of entry interviews alongside Slack data, perfectly matching founders based on shared experiences and interests.Connect with Chris: Follow Chris on X: https://x.com/thechrismeadeConnect with the hosts: Follow Isaac on X: https://x.com/theisaacmed Follow Zain on X: https://x.com/NotZainAgainProduction & Scaling Partners: This video is fully edited and produced by Content Forge. Need DFY YouTube organic for your brand or full-service editing for your YouTube channel? Get a free consultation here: https://getcontentforge.com/ Need help launching or scaling your brand on TikTok Shop? Book a free consultation with Zain at: https://zainith.agency/Chapters:00:00 - Intro & The Crossnet Origin Story01:31 - The Brutal Reality of Seasonal E-com Businesses04:48 - Writing a Newsletter & Making $60k/Month from Sponsors06:38 - Hosting Dinners for 4,000 Founders Around the World08:03 - Why Sponsorships Destroy Community Integrity09:15 - Pivoting to Brick & Mortar: The Pilates Studio Empire12:29 - Achieving a 4-Month Payback Period with $0 Paid Ads15:48 - The Launch & Explosive Growth of Founders Club21:48 - Rejecting E-com Grifters & Fake "Gurus"23:31 - Taking the Leap: Funding a Startup with a $7k 401k27:46 - AI-Powered "Curated Connections" for Founders30:05 - Using Claude to Build a Unified Brand Voice for 40 Employees32:50 - Why the Average Age of Founders Club is 4034:59 - Outro & Where to Find Chris

    36 min

  4. 20 May

    How Memes Made Him a Multi Million Founder

    Jason Levin went from ghostwriting for tech founders to going undercover in the meme world, ultimately raising a $3 million seed round from industry giants like Balaji Srinivasan to build Meme Lord an AI-powered SaaS platform combining Google Trends and Canva for marketers. In Episode 10 of What's Working, Jason breaks down why "Memes Make Millions" isn't just a catchy book title, but a billion-dollar reality. He pulls back the curtain on "memetic warfare," explaining how everyone from massive crypto exchanges to the Ukrainian government relies on memes to control the narrative. Jason also rips into the current state of "AI slop," explains why e-commerce founders need to stop hosting lazy networking dinners, and reveals why LinkedIn is currently the greatest humor arbitrage opportunity on the internet. Key Takeaways: The LinkedIn Humor Arbitrage: LinkedIn is starved for entertainment because users are terrified of getting fired. Posting unhinged, humorous content on a hyper-professional platform creates a massive opportunity to stand out and go viral. Stop Hosting Lazy Networking Dinners: Founder dinners are overplayed and lazy, especially for bootstrapped DTC brands trying to copy cash-rich SaaS companies. To actually generate ROI, create bizarre, non-eating experiences or public stunts (like renting a movie theater to watch Instagram Reels). The "AI Founder" Fallacy: While automated, faceless AI marketing sounds genius to introverted software engineers, it entirely misses the human element required to build trust, ultimately resulting in massive customer churn. Memes Are the Oldest Marketing Form: Humor isn't a new internet trend; it's the oldest form of marketing. Memes (image + text) are simply the most information-dense, modern evolution of classic advertising.Connect with Jason & Meme Lord: Follow Jason on X: https://x.com/iamjasonlevin Check out the software: https://memelord.com/Connect with the hosts: Follow Isaac on X: https://x.com/theisaacmed Follow Zain on X: https://x.com/NotZainAgainProduction & Scaling Partners: This video is fully edited and produced by Content Forge. Need DFY YouTube organic for your brand or full-service editing for your YouTube channel? Get a free consultation here: https://getcontentforge.com/ Need help launching or scaling your brand on TikTok Shop? Book a free consultation with Zain at: https://zainith.agency/Chapters:00:00 - Intro & The Power of Memes00:55 - What is Meme Lord?02:43 - "Memetic Warfare" & Government Memes04:00 - Raising $3M from Balaji & Sam Lessin04:26 - Why Boring Enterprise Companies Need Humor07:44 - Will Social Platforms Ban Memes?09:37 - The Problem with Introverted "AI Founders"11:27 - Renting a Movie Theater for Instagram Reels13:14 - Why E-com Founders Need to Stop Hosting Dinners18:34 - Should Luxury Brands Use Memes?20:41 - The LinkedIn Humor Arbitrage21:56 - Why Reddit is the Worst Platform on the Internet23:54 - Becoming Un-Cancelable25:03 - The NY Governor Race Hit Pieces26:34 - How Record Labels Use Memes to Break Indie Music27:22 - Outro & Where to Find Jason #WhatsWorkingPodcast #JasonLevin #MemeLord #MemeMarketing #B2BMarketing #EcommerceGrowth #AI

    38 min

  5. 14 May

    How Clean Girl Took Over the Entire Internet

    Maxwell Maher went from owning a failing moving company to building "Clean Girl" a media juggernaut that racked up 18 billion views and 27 million followers in under two years. Now, his products are sitting on the shelves of 5,000 stores across the country, including Target and Walmart. In this episode of What's Working, Maxwell breaks down his insane entrepreneurial journey: from knocking on doors at age 13 for landscaping gigs to scaling a massive blue-collar moving company. He reveals why he eventually pivoted to content creation, how he engineered viral success for the Clean Girl brand, and the exact AI-powered feedback loop his team uses to optimize every single upload. Plus, Maxwell drops contrarian advice on why you should strictly use an iPhone to shoot videos and why high-production value might actually be hurting your brand's reach. Key Takeaways: The "Cost Per Million Watch Hours" Metric: Views are a vanity metric. To build a sustainable media empire, you must optimize for watch time efficiency and track exactly what it costs your business to acquire a million hours of human attention. Expensive Cameras Hurt Virality: Data analysis across billions of views shows that craft elements (perfect lighting, 4K cameras, color grading) account for less than 1% of a video's success. An iPhone workflow feels more native to the feed and significantly reduces production bottlenecks. Don't Enter "Broke" Industries: Maxwell built a moving company netting $170k/year in pure profit but struggled to exit because his competitors couldn't afford to buy him out. Ensure your industry has well-capitalized strategic buyers before diving in.Connect with Maxwell & Clean Girl: Follow Maxwell on X: https://x.com/Maxwell_Maher Check out the Clean Girl YouTube channel: https://www.youtube.com/@_The_Clean_GirlConnect with the hosts: Follow Isaac on X: https://x.com/theisaacmed Follow Zain on X: https://x.com/NotZainAgainProduction & Scaling Partners: This video is fully edited and produced by Content Forge. Need DFY YouTube organic for your brand or full-service editing for your YouTube channel? Get a free consultation here: https://getcontentforge.com/ Need help launching or scaling your brand on TikTok Shop? Book a free consultation with Zain at: https://zainith.agency/Chapters:00:00 - Intro & The 18 Billion View Empire01:59 - The Secret to 20 Million YouTube Subscribers04:31 - Quality vs. Quantity in Content Creation06:02 - Building an AI Feedback Loop for Viral Videos08:05 - The Ultimate Metric: Cost Per Million Watch Hours10:40 - Why YouTube Shorts Don't Convert (And What Does)12:00 - The Red Bull Strategy for Target & Walmart Retail18:23 - From $15/hr Landscaping to Scaling a Moving Company23:09 - The Danger of Building Businesses in "Broke" Industries27:23 - The Future of Crypto & Meme Coins31:06 - How to Start a Viral Brand from Scratch Today34:32 - Will AI Content Replace Real Creators?37:25 - Why iPhone Workflows Destroy Expensive Cameras42:53 - Outro & Where to Find Maxwell #WhatsWorkingPodcast #MaxwellMaher #CleanGirl #YouTubeShorts #ViralContent #EcommerceGrowth #RetailStrategy #CreatorEconomy

    43 min

  6. 11 May

    Launching Nationwide in Target Destroyed then Saved His Business

    Colin McGuire acquired a dormant Australian hair care brand and scaled it to $7 million in just 18 months. His DTC growth was so explosive that Target's lead retail buyer actually filled out a customer service form on his website begging to stock the product. In this episode of What's Working, Colin breaks down his incredible e-commerce journey, starting from running Facebook's earliest "Dark Post" ads in 2010 to building an agency that acquired a brand portfolio doing $84 million in top-line revenue. He reveals the exact playbook he used to revive Glimmr, how to successfully finance a mass retail launch, and the shocking data behind the "Retail Halo" effect. Key Takeaways: The Retail Halo Effect: A 37-week tracking study proved that $0.32 of every single dollar spent on Meta ads flowed directly through to Target in-store sales. Mass Retail Cash Flow: Launching into mass retail requires serious financial engineering; Colin utilized a $350,000 line of credit from HighBeam and leveraged JP Morgan's Target program to secure 72-hour payment terms. Go DTC First to Win Retail: Retailers like Target aren't trying to compete with Walmart on value, they want digitally native brands that already have engineered cultural relevance on TikTok and Instagram. Track Your Numbers Manually: Instead of over-automating dashboards early on, manually updating blended retail metrics in a spreadsheet forces you to "feel" your numbers, allowing for highly confident ad scaling decisions. The 3-Pronged Social Affiliate Playbook: Glimmr engineered virality by coordinating massive volumes of micro-affiliates, B-tier creators, and A-list influencers to post in waves, forcing the algorithm to recognize their relevance.Connect with Colin & Glimmr: Follow Colin on X: https://x.com/colinvmcguireConnect with the hosts: Follow Isaac on X: https://x.com/theisaacmedProduction & Scaling Partners: This video is fully edited and produced by Content Forge. Need DFY YouTube organic for your brand or full-service editing for your YouTube channel? Get a free consultation here: https://getcontentforge.com/ Need help launching or scaling your brand on TikTok Shop? Book a free consultation with Zain at: https://zainith.agency/Chapters:00:00 - Intro & The Glimmr Target Story00:54 - Accidentally Becoming an Early Facebook Advertiser in 201004:00 - From Agency Owner to Acquiring an $84M Brand Portfolio05:52 - Acquiring a Dormant Australian Brand (Glimmr)08:18 - Scaling to $7 Million in 18 Months via Meta & TikTok Shop09:09 - The 3-Pronged Social Affiliate Strategy13:30 - How Target's Lead Buyer Begged to Stock Glimmr18:43 - Financing Mass Retail (HighBeam & JP Morgan)20:04 - The "Retail Halo" Study: $0.32 of Every Meta Dollar Goes to Target23:44 - Why You Should Track Retail Metrics Manually24:49 - Expanding Full-Chain & Raising a Seed Round28:27 - Outro & Where to Find Colin #WhatsWorkingPodcast #ColinMcGuire #EcommerceGrowth #RetailStrategy #MetaAds #TikTokShop #DTCBrands

    29 min

  7. 29 Apr

    $200m a year by just selling wallets?

    Connor MacDonald helped scale Ridge from a couple million in revenue to over $200 million a year. How? By ditching the traditional agency model, going in-house, and ruthlessly optimizing everything from growth-hacking subreddits to coining brand-new e-commerce metrics. In Episode 7 of What's Working, Connor (CMO of Ridge and host of the Marketing Operators podcast) breaks down his wild origin story of buying Ethereum at $12 just to pay for Reddit upvotes. He reveals Ridge's exact strategy for unlocking TikTok Shop, explaining why you don't need thousands of winning creators to drive massive GMV. Connor also steps onto a soapbox to deliver a reality check on AI: stop building messy Zapier automations and start fixing your core data infrastructure. Finally, he coins a brilliant new e-commerce metric the "Attention Value of Inventory." Key Takeaways: The Attention Value of Inventory (AVI): Drops and flashy new products generate disproportionate top-of-funnel clicks. Even if customers ultimately buy your standard core products, you need that flashy inventory to run ads against. Don't soft-launch and quietly sell out of your most attention-grabbing SKUs. The TikTok Shop Creator Math: You don't need thousands of winning affiliates. Connor reveals that for some of the biggest brands on the platform, just 12 creators are driving up to 60% of their total TikTok Shop GMV. Repurposing TikTok for Meta: Ridge’s main goal for TikTok Shop isn't just native platform revenue it's building a massive creator army to generate high-performing UGC, securing the usage rights, and scaling those winning videos on Meta and YouTube Shorts. Fix Your Data Before Adding AI: The real AI unlock comes from having pristine naming conventions and clean data infrastructure (like local transcripts and MCPs) that LLMs like Claude can easily query, not from chaining together fragile automation tools.Connect with Connor & Ridge: Follow Connor on X: https://x.com/couuor Listen to the Marketing Operators Podcast wherever you get your podcasts. Check out Ridge: https://ridge.com/Production & Scaling Partners: This video is fully edited and produced by Content Forge. Need DFY YouTube organic for your brand or full-service editing for your YouTube channel? Get a free consultation here: https://getcontentforge.com/ Need help launching or scaling your brand on TikTok Shop? Book a free consultation with Zain at: https://zainith.agency/Chapters:00:00 - Intro & The Ridge Growth Story01:24 - Buying Ethereum at $12 for Reddit Growth Hacks03:52 - Why Connor & Sean Frank Left the Agency World for Ridge05:59 - The Value of Hiring Marketers with Agency Experience09:00 - Ridge's Big Bet on TikTok Shop & Creator Activation11:31 - Structuring an Affiliate Program (Retainers vs. Commission)14:40 - Getting Usage Rights to Scale TikTok Ads on Meta18:38 - Will Instagram Shops Finally Beat TikTok?27:32 - The Insane Creator Math: 12 Creators, 60% of GMV33:53 - Connor's Soapbox: Why Clean Data Beats Shiny AI Tools37:29 - The AI Tech Stack: Local LLMs, MCPs & Querying Transcripts44:03 - How Ridge Achieved Its Biggest Q1 Ever47:33 - Coining a New E-com Metric: "Attention Value of Inventory"50:48 - Outro & Where to Find Connor #WhatsWorkingPodcast #ConnorMacDonald #RidgeWallet #EcommerceGrowth #TikTokShop #MarketingStrategy #ArtificialIntelligence #DTC

    51 min

  8. 15 Apr

    Pastor to Media CEO

    Aaron Orendorff went from an infantry soldier and pastor to burning his life to the ground, only to rebuild it into becoming the Chief Content Officer for The Operators and former Editor in Chief at Shopify Plus. In Episode 6 of What's Working, dive into his wild journey of faking Wix blogs to land bylines in the NYT, shaping the early days of Shopify Plus enterprise, and building the DTC Index at Common Thread Collective. Aaron drops pure alpha on why agencies fail when trying to launch their own brands, the difference between personalization and segmentation, and why AI will never replace writers with actual "skin in the game." Key Takeaways: The Agency Trap: Why an agency launching its own DTC brand is usually a massive mismanagement of resources. It rarely works, though it does give you "skin in the game" to sell to clients. AI is a Multiplier, Not a Creator: AI will not supplant the subject matter expert with real-world expertise and empathy. Use AI as a multiplier to repurpose your best ideas, not to generate them from scratch. The SEO Mention Strategy: Aaron finessed his way into a career at Shopify by aggressively writing high-value content and tagging the exact decision-makers he wanted to work with on social media. Problem-First Marketing: Discover the difference between simply segmenting an audience and finding the true emotional resonance that actually solves a customer's problem.Connect with Aaron & The Operators: Follow Aaron on X: https://x.com/AaronOrendorff Follow Aaron on LinkedIn: https://www.linkedin.com/in/aaronorendorff Check out the new AI Operators Podcast: https://www.youtube.com/channel/UCuGneytUApsb7SEynqoZ0ugProduction & Scaling Partners: This video is fully edited and produced by Content Forge. Need DFY YouTube organic for your brand or full-service editing for your YouTube channel? Get a free consultation here: https://getcontentforge.com/ Need help launching or scaling your brand on TikTok Shop? Book a free consultation with Zain at: https://zainith.agency/Chapters:00:00 - Intro & The Content Forge Shoutout04:43 - Aaron's Wild Background: Infantry & Pastor12:33 - Burning His Life Down & Rebuilding in Content16:12 - Faking Wix Blogs & Pitching the NYT18:21 - The Cold Pitch That Landed Shopify Plus23:01 - Marketing First Principles: Personalization vs. Segmentation29:06 - Joining CTC & Building the DTC Index36:59 - Why Agencies Should NEVER Start E-com Brands42:03 - Will AI Supplant Real Writers?48:56 - Announcing the AI Operators Podcast55:04 - Outro & Where to Find Aaron #WhatsWorkingPodcast #AaronOrendorff #TheOperators #ShopifyPlus #EcommerceMarketing #ContentStrategy #AIWriters

    56 min
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Real strategies. Real results. What's actually working right now. Hosted by Isaac Medeiros and Zain Ali, What's Working Pod is a weekly business podcast dedicated to one question: what's actually working right now? Isaac Medeiros is the founder of Mini Katana and Content Forge. Zain Ali is the co-founder of Zainith Agency and Etta Maison Each episode covers the strategies, tools, and business models that are producing real results for founders and entrepreneurs.

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    What's Working
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