Grow Your Clinic

The Clinic Mastery Team
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Want to know how to Grow Your Clinic? In this podcast, the Clinic Mastery team share the stories and strategies of successful clinic owners so that you can confidently grow your clinic too. Check out clinicmastery.com to access the growth resources mentioned in the podcast.  

  1. How to Recruit Practitioners Without Posting a Job Ad | GYC Podcast 363

    5 HRS AGO

    How to Recruit Practitioners Without Posting a Job Ad | GYC Podcast 363

    What if your Instagram could become your most powerful recruitment tool? In this episode of the Grow Your Clinic podcast, we unpack a smarter, proactive approach to hiring that goes beyond traditional job ads. We dive into the power of a simple weekly recruitment time block and how adopting an “always hiring” mindset helps you attract the right practitioners before you even need them. From creating a standout ‘Join Our Team’ page to building binge-worthy social content that showcases your culture, we cover practical ways to position your clinic as a magnet for top talent. You’ll also learn how to leverage your team’s network, nurture relationships with past applicants, and build a go-to pipeline of future hires - so you’re never starting from scratch. If you’re ready to turn your online presence into a consistent stream of aligned candidates, this episode gives you the playbook. Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/  In This Episode You'll Learn:   📸 Tips for creating a binge-worthy Instagram grid to attract ideal candidates  🌟 How to boost applicant numbers and quality without job ads  🗓️ The power of time-blocking for recruitment efforts  🤝 Building a pipeline of potential applicants through relationship management  📈 Strategies for showcasing your clinic's culture and values to prospective team members Resources: CM's Recruitment Immersion (for members only) Visit us: ► http://www.clinicmastery.com ► https://www.instagram.com/clinicmastery/ ► http://facebook.com/clinicmastery If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on: iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTuWatch on YouTube - https://www.youtube.com/@clinicmasteryWe appreciate your support and feedback!

    58 min

  2. 4 DAYS AGO

    How Clinic Owners Waste Money On Paid Marketing | GYC Podcast 362

    Struggling to make paid ads actually work for your clinic? In this episode we’re joined by Peter Flynn, who expands on his CM Summit talk on ‘Paid Marketing Without Wasting Money’. Peter unpacks the foundational elements that must be in place before you spend a dollar on ads, including crafting a strong offer, building a high-converting website, and tightening your follow-up systems. We explore the difference between clicks and real conversions, why tracking the wrong metrics can quietly waste your budget, and how understanding lifetime value changes the way you invest in marketing. Plus, we dive into why targeting the right clients - not more clients - is the key to sustainable growth. If you’re running ads (or thinking about it), this episode shows you how to stop burning budget and start building a marketing system that actually converts. Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/  In This Episode You'll Learn:   💰 How to maximise your paid marketing without wasting money  📈 The importance of a strong website and offer for conversions  🔍 Key mistakes to avoid when using Google Ads  🗣️ When to consider leaving your current ads agency  📊 Understanding the difference between clicks and conversions  🤝 The significance of targeting the right clients for your clinic  🛠️ Practical steps to prepare your clinic for successful advertising Resources: CM's Free Google Ads audit offer GYC 2027 Summit Tickets On Sale Now! Watch Pete's full Summit Session here GYC 2026 Summit Recordings (for CM members) Visit us:  ► http://www.clinicmastery.com  ► https://www.instagram.com/clinicmastery/  ► http://facebook.com/clinicmastery If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on: iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTuWatch on YouTube - https://www.youtube.com/@clinicmasteryWe appreciate your support and feedback!

    48 min
  3. Content That Attracts Patients AND Therapists | GYC Podcast 361

    3 MAY

    Content That Attracts Patients AND Therapists | GYC Podcast 361

    From Magikarp to Gyarados: Let's talk about evolving your clinic's content strategy. In this episode we’re joined by Michael Rizk  (@that.physioguy), who expands on his CM Summit talk on Social Media Marketing, using his now-iconic Pokémon slides. Mick shares how simple 7 - 10 second videos, B-roll footage and strong captions can build trust, attract patients, and even create a powerful recruitment funnel. We explore how using local settings boosts relatability, why consistency beats perfection every time, and how today’s algorithms give anyone a shot at visibility - no big following required. Plus, we unpack practical ways to start small, stay consistent, and tap into trends without overcomplicating the process. If you’re ready to stop overthinking and start creating content that actually works, this episode shows you how to keep it simple and get real results. Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/  In This Episode You'll Learn:   ⚡ Way too much about Pokemon 🌟 How to start creating content for your clinic today  📈 The importance of building a recruitment funnel through social media  🎥 Practical tips for filming engaging content, even on a tight schedule  🤝 The value of showcasing your team and clinic culture  🧩 How to leverage local landmarks to build trust with your audience  🚀 The unlimited upside of consistent content creation Resources: GYC 2027 Summit Tickets On Sale Now! Watch Mick's full Summit Session here GYC 2026 Summit Recordings (for CM members) Visit us:  ► http://www.clinicmastery.com  ► https://www.instagram.com/clinicmastery/  ► http://facebook.com/clinicmastery If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on: iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTuWatch on YouTube - https://www.youtube.com/@clinicmasteryWe appreciate your support and feedback!

    48 min
  4. Why Great Leaders Choose Clarity Over Comfort | GYC Podcast 360

    29 APR

    Why Great Leaders Choose Clarity Over Comfort | GYC Podcast 360

    Avoiding tough conversations to keep the peace in your clinic? We’re joined by Andrew Daubney, who expands on his CM Summit talk, “Building Your Leadership Team,” to unpack why great leaders choose clarity and avoid a comfort culture. We dive into the shift from seeing leadership as a reward to embracing it as a responsibility - one that demands accountability, honest conversations, and upholding standards even when it’s uncomfortable. Andrew breaks down how to build a leadership team with intent (not hope), identify and develop the right people early, and create clear expectations that actually drive performance. We also explore the three pillars of effective leadership - upholding standards, maintaining psychological safety, and acting early - plus how to create a culture where trust, ownership, and growth can thrive. If you want to step up as a leader, build a stronger team, and stop avoiding the conversations that matter, this episode gives you the framework to lead with clarity and confidence. Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/  In This Episode You'll Learn:   🌟 The three pillars of high-performing leadership teams  🤝 How to develop a healthy leadership culture  📈 Strategies to reduce reliance on the clinic owner as the bottleneck  📝 The importance of defining leadership roles and expectations  💬 Tips for identifying and nurturing potential leaders within your team  📚 Why leadership is a skill that can be taught and developed Resources: GYC 2027 Summit Tickets On Sale Now! Watch Andrew's full Summit Session here GYC 2026 Summit Recordings (for CM members) Visit us:  ► http://www.clinicmastery.com  ► https://www.instagram.com/clinicmastery/  ► http://facebook.com/clinicmastery If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on: iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTuWatch on YouTube - https://www.youtube.com/@clinicmasteryWe appreciate your support and feedback!

    54 min
  5. From 8 to 18 Clinics in 9 Months... Here's What Nearly Broke Us! | GYC Podcast 359

    26 APR

    From 8 to 18 Clinics in 9 Months... Here's What Nearly Broke Us! | GYC Podcast 359

    Scaling too fast and feeling the cracks start to show? In this episode of the Grow Your Clinic podcast, we’re joined by Marcio, CEO of Move Beyond, who unpacks lessons from his CM Summit talk, “What clinics get wrong when they grow too fast,” and his experience scaling from 8 to 18 clinics in just 9 months! We dive into why rapid growth without a clear vision and exit strategy leads to poor decisions, and how getting crystal clear on both creates alignment and direction. Marcio also shares hard-earned insights on financial discipline, building the right reporting and accountability structures, and why culture - not numbers - is often the real deal breaker in growth and acquisitions. Plus, we explore how embracing mistakes and leading with transparency can build trust and stronger teams through change. If you’re growing (or planning to), this episode will help you scale with clarity, control, and confidence - without the chaos. Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/  In This Episode You'll Learn:   🌟 The six pillars for profitable clinic growth  📊 How to navigate change management with your team  💰 The importance of financial forecasting for understanding your numbers  🚀 Strategies to build your clinic as a valuable asset  🤝 The role of culture in successful clinic acquisitions  🔄 Embracing a growth mindset to foster innovation and resilience Resources: GYC 2027 Summit Tickets On Sale Now! Watch Marcio's full Summit Session here GYC 2026 Summit Recordings (for CM members) Visit us:  ► http://www.clinicmastery.com  ► https://www.instagram.com/clinicmastery/  ► http://facebook.com/clinicmastery If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on: iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTuWatch on YouTube - https://www.youtube.com/@clinicmasteryWe appreciate your support and feedback!

    57 min
  6. Fill Your Books Without Chasing New Patients | GYC Podcast 358

    19 APR

    Fill Your Books Without Chasing New Patients | GYC Podcast 358

    Confused about what your patient visit numbers really mean - and how they impact care quality? In this episode of the Grow Your Clinic podcast, we dive deep into Patient Visit Average (PVA) and why it’s far more than a statistic. We break down how tracking the average number of patient visits can reveal treatment effectiveness, guide clinical pathways, and improve patient engagement, without ever feeling like over-servicing. You’ll hear practical strategies for communicating the value of each appointment, coaching younger therapists, navigating discharge decisions, and ensuring every visit adds real-world value. Plus, we explore how continuous reassessment and open communication keep patients invested in their care, helping them thrive long after they leave the clinic. If you want to understand PVA in a way that boosts patient care, strengthens your team, and supports long-term clinic success, this episode is your guide. Need to systemise your clinic? Start your free trial of Allie!  https://www.allieclinics.com/  In This Episode You'll Learn:  📊 Understanding Patient Visit Average (PVA) and its significance  🤔 How to avoid over-servicing while ensuring quality care  🧠 Strategies for getting your team on board with client retention  🔍 The importance of tracking patient outcomes and progress  💬 Effective communication techniques to enhance patient engagement  🏥 Insights on navigating the NDIS landscape for better client support Visit us:  ► http://www.clinicmastery.com  ► https://www.instagram.com/clinicmastery/  ► http://facebook.com/clinicmastery If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on: iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTuWatch on YouTube - https://www.youtube.com/@clinicmasteryWe appreciate your support and feedback!

    56 min
  7. How Top Clinics Predict Profit Before It Happens | GYC Podcast 357

    12 APR

    How Top Clinics Predict Profit Before It Happens | GYC Podcast 357

    Feeling uncertain about your clinic’s finances and how to plan for growth in 2026? In this episode of the Grow Your Clinic podcast, we dive into how clinic owners can establish clear financial goals and take control of profitability - even in unpredictable times. We break down how to define success with concrete profit targets, create a “life by design” roadmap, and use the Rolling Break-Even spreadsheet to turn complex numbers into actionable weekly targets. You’ll learn how to manage cash flow with purpose, allocate funds across multiple accounts, and make confident, data-driven decisions instead of guessing. Plus, we explore how to embrace challenges - like rising costs or staffing changes - as opportunities to streamline operations, optimize home visit routes, and innovate for long-term growth. If you’re ready to step into 2026 with clarity, control, and a clear path to profitability, this episode gives you the toolkit to budget smarter, plan proactively, and navigate uncertainty with confidence. Need to systemise your clinic? Start your free trial of Allie!  https://www.allieclinics.com/  Mentioned Resources: GYC Podcast Ep 312: The Clinic Owner's Way to Use Your Profit & Loss Peter Flynn's Breakdown of the CM Rolling Breakeven Spreadsheet OptimoRoute Planner Telehealth Course for CM Members Finance Module for CM Members  More Podcast Episodes & Free Resources GYC 2027 Summit Tickets On Sale Now! Earlybird tickets are now available (50 already sold): Next year we’re heading to Adelaide in March for the CM 2027 Summit!  With the Fringe Festival, LIV Golf and other major events on, it will be an exciting time in the city. If you’re planning to come, it’s worth getting organised early. In This Episode You'll Learn:  📊 The importance of scenario planning for profitability  🤖 How AI can assist or hinder your financial analysis  📈 Strategies for optimising clinic operations and revenue  🚗 Tips for managing costs and improving efficiency in home care visits  📝 The significance of cash flow management and allocation strategies Visit us:  ► http://www.clinicmastery.com  ► https://www.instagram.com/clinicmastery/  ► http://facebook.com/clinicmastery If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on: iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTuWatch on YouTube - https://www.youtube.com/@clinicmasteryWe appreciate your support and feedback!

    58 min
  8. Handling A Clinic Crisis That Made It On The News | GYC Podcast 356

    8 APR

    Handling A Clinic Crisis That Made It On The News | GYC Podcast 356

    What would you do if your clinic was suddenly in a negative news story?  Hannah Dunn shares how she navigated this high-pressure moment at her OT clinic using her four-part “What Now Framework,” presented at the 2026 Grow Your Clinic Summit. She walks through managing emotions, understanding the reality, controlling the narrative, and building a path forward.  Hear how she collaborated with her team and advisors to clarify facts, communicate transparently with clients, and protect her clinic’s reputation - turning a crisis into an opportunity to strengthen trust, leadership, and resilience. Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/   Resources:  GYC 2027 Summit Tickets On Sale Now!Earlybird tickets are now available (50 already sold): Next year we’re heading to Adelaide in March for the CM 2027 Summit!  With the Fringe Festival, LIV Golf and other major events on, it will be an exciting time in the city. If you’re planning to come, it’s worth getting organised early. GYC 2026 Summit Recordings (for CM members)If you weren’t able to be there in 2026, or you’d like to revisit any sessions, you’ve got access to the full recordings!  There’s a lot in there covering: AI, tech and systemsMarketing and client growthLeadership and teamKeynotes and big ideas In This Episode You'll Learn:  🌪️ How to handle a clinic crisis with grace and confidence  📞 Effective communication strategies for your team and clients  🛠️ The "What Now Framework" for navigating rapid change  📰 Tips for managing media inquiries and controlling the narrative  🤝 The importance of team support during challenging times Visit us:  ► http://www.clinicmastery.com  ► https://www.instagram.com/clinicmastery/  ► http://facebook.com/clinicmastery If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on: iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTuWatch on YouTube - https://www.youtube.com/@clinicmasteryWe appreciate your support and feedback!

    51 min
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About

Want to know how to Grow Your Clinic? In this podcast, the Clinic Mastery team share the stories and strategies of successful clinic owners so that you can confidently grow your clinic too. Check out clinicmastery.com to access the growth resources mentioned in the podcast.  

Information

  • Creator
    The Clinic Mastery Team
  • Years Active
    2018 - 2026
  • Episodes
    363
  • Rating
    Clean
  • Copyright
    © 2026 Grow Your Clinic
  • Show Website
    Grow Your Clinic

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