Impact Farming

Farm Marketer
  • 4.9 (15)
  • BUSINESS
  • UPDATED SEMIMONTHLY

Welcome to Impact Farming, a podcast show dedicated to helping Canadian farmers excel in the business of farming. Our goal at Impact Farming is to introduce our audience, Canadian Farmers, to the people and ideas that are going to make an impact on their farm business. Host Tracy Brunet chats with today's most successful farm advisors and industry leaders to bring our audience the best and most important ideas. This show is designed to bring Canadian farmers impactful farm business information that can be consumed on the go.

  1. EMILI: Driving Agriculture Innovation Through Collaboration with Jacqueline Keena

    6D AGO

    EMILI: Driving Agriculture Innovation Through Collaboration with Jacqueline Keena

    Innovation in agriculture is accelerating, but moving new technology from concept to practical on-farm adoption takes collaboration, testing, and trusted partners across the industry. In this episode of The Impact Farming Show, Tracy sits down with Jacqueline Keena, Managing Director of EMILI, to explore how this Manitoba-based organization is helping bridge the gap between agtech innovation and real-world farming. Jacqueline shares how EMILI connects farmers, agtech companies, researchers, and industry partners to accelerate the development and adoption of new agricultural technologies. From innovation farms to collaborative research projects, EMILI is helping move promising ideas from the lab to the field. If you're interested in the future of agtech, innovation in agriculture, and how collaboration is shaping the next generation of farming solutions, this is a conversation you won't want to miss. Conversation Highlights • What EMILI is and why the organization was created • The gap in the agriculture innovation ecosystem EMILI aims to fill • How EMILI brings together farmers, researchers, and agtech companies • The mission and long-term vision driving the organization • A closer look at EMILI's Innovation Farms and how they help test new technologies in real farming environments • Examples of collaborations and projects currently underway • Upcoming initiatives and opportunities within the ag innovation space • How farmers and industry professionals can connect with and get involved with EMILI Episode Timestamps 1:10 – Introduction to the episode and guest 1:50 – Meet Jacqueline Keena and her role at EMILI 5:11– What EMILI is and why the organization was created 8:00 – The agriculture industry gap EMILI was designed to address 11:30 – Who and how EMILI serves across the agriculture ecosystem 13:30 - Farmer's concerns about adoption early stage tech 16:30 – Current projects and collaborations happening - Bushel Plus, Elmers, AGi3 and more 22:39 – Upcoming initiatives and what's ahead for the organization 26:00 – How farmers and industry professionals can learn more and get involved Agriculture innovation doesn't happen in isolation. It requires collaboration between farmers, technology developers, researchers, and industry leaders who are all working toward practical solutions for the future of farming. Organizations like EMILI play an important role in helping those connections happen and ensuring that promising technologies are tested and validated in real-world farming environments. If you're interested in the future of agtech and how innovation is shaping agriculture, this episode offers a great look at how collaboration can accelerate progress across the industry. Thanks for tuning in, Tracy ========== 💬 If you enjoyed this episode of The Impact Farming Show, please take a moment to subscribe, share the episode with a colleague, and leave a review. It helps more farmers and agriculture professionals discover the show. And if you know someone in the agriculture industry who would benefit from learning more about ag innovation and collaboration, send this episode their way. SHOW RESOURCES Learn more about EMILI Website: https://emilicanada.com/ Events Page: https://emilicanada.com/events/ ======= 🔎 Related Phrases: Ag Tech, Agriculture Innovation, AI in Agriculture, Jacqueline Keena, Farm Risk Management, EMILI, Tracy Brunet, Impact Farming Show, Agriculture, Farming, Farmlife, Agribusiness, Farm Business, Farm Finance, Farm Management, Sustainable Farming,  Farming Tips, Farm Business Management, Farming Success, Farm Funding Solutions, Agricultural Finance, Farming Innovations, Farm Financial Solutions, Agribusiness #aginnovation #agtech #FarmBusiness #FarmFinance #FarmManagement #SustainableFarming #FarmingTips #FarmBusinessManagement #FarmingSuccess #FinancialIndependenceForFarmers #WealthManagementForFarmers #FarmFundingSolutions #AgriculturalFinance #FarmingInnovations #FarmFinancialSolutions  ⚠️ Disclaimer: I do not accept any liability for any loss or damage incurred from you acting or not acting as a result of watching any of my publications. You acknowledge that you use the information I provide at your own risk. Do your research.  © The Impact Farming Show: Produced by Farm Marketer

    28 min
  2. Simplifying Farm Succession: A New Approach for Canadian Farm Families with Derryn Shrosbree

    APR 24

    Simplifying Farm Succession: A New Approach for Canadian Farm Families with Derryn Shrosbree

    Farm succession planning is one of the most important – and often most delayed – conversations on family farms. While Canadian agriculture is built on family ownership, the majority of farms still do not have a clear succession plan in place. In this episode of The Impact Farming Show, Tracy sits down with Derryn Shrosbree to talk about why succession planning so often stalls and what farm families can do to move forward with confidence. After years of helping farmers navigate complex succession planning through 33seven, Derryn saw firsthand how overwhelming and fragmented the process can become. That experience led him to launch Farmstrong, a new approach designed to simplify the process and bring all the moving pieces together in one integrated solution. If succession planning has been sitting on your farm's "someday" list, this conversation will help you understand why the process feels so complicated—and how it can become much more manageable. Conversation Highlights • Why farm succession planning is one of the biggest challenges facing Canadian agriculture • The surprising reason many farmers delay or avoid succession conversations • How dealing with multiple advisors can complicate the process for farm families • Lessons Derryn has learned after years of helping farms navigate generational transitions • The inspiration behind launching Farmstrong Financial and the Farmstrong Workshop • How an integrated approach can simplify succession planning • Why protecting family farms is critical to the future of Canadian agriculture • Practical first steps farmers can take to begin their succession journey Episode Timestamps 0:21 - Introduction to the episode and guest 0:46 - Meet Derryn Shrosbree and his work helping farm families 1:27 - Why Derryn became passionate about farm succession planning 5:10 - Key lessons learned from working with farm families over the years 8:03 - Family office concept when it comes to succession planning 9:10 - The overwhelm factor and complexity of traditional succession planning 9:46 - The challenge of working with multiple advisors 10:06 - How a family office gets it done with ease and "one throat to choke" accountability 12:21 - Tracy's apology of family office as sports team coach or orchestra conductor 13:38 - The inspiration behind launching Farmstrong Financial 16:21 - Making it easy, clear, accountable and reducing the billable hours for farmers 18:46 - Are you farming for your legacy or for your government? 20:21 - How Farmstrong simplifies the succession planning process 28:21 - What this approach could mean for the future of Canadian farm families 36:01 - First steps farmers can take to begin the succession conversation Farm succession planning is about more than transferring land and assets—it's about protecting family legacies and ensuring the future of Canadian agriculture. If this episode sparked ideas or important conversations for your farm family, share it with someone who should hear it. Starting the conversation today can make all the difference for the next generation. To learn more about succession planning and explore additional resources for farm families, visit the show notes and connect with the experts working to support the future of Canadian farms. Thanks for tuning in, Tracy ============ SHOW RESOURCES Connect with Derryn Shrosbree and 33seven for expert guidance on farm succession and estate planning https://www.33seven.ca Subscribe to The Impact Farming Show for more conversations shaping the future of agriculture https://www.farmmarketer.com/impact_farming_show/sign-up 🔔 Stay updated with in-depth podcasts on agricultural market updates, expert farm economy analysis, the latest farming technology innovations, and more — hit subscribe! https://www.youtube.com/@farmmarketer3270/?sub_confirmation=1  🔎 Related Phrases: Derryn Shrosbree, Farm Inheritance Laws, Farm Transition Planning, Farm Succession Planning, Tracy Brunet, Impact Farming Show, Agriculture, Farming, Farmlife, Agribusiness, Farm Business, Farm Finance, Farm Management, Sustainable Farming,  Farming Tips, Farm Business Management, Farming Success, Farm Funding Solutions, Agricultural Finance, Farming Innovations, Farm Financial Solutions, Farm Founders, Farm Successors, Agribusiness #FarmTransitionPlanning #FarmSuccessionPlanning #FarmFounders #FarmSuccessors #TracyBrunet #ImpactFarmingShow #FarmBusiness #FarmFinance #FarmManagement #SustainableFarming #TransitionPlanning #SuccessionPlanning #FarmingTips #FarmBusinessManagement #FarmingSuccess #FinancialIndependenceForFarmers #WealthManagementForFarmers  #AgriculturalFinance #FarmingInnovations #FarmFinancialSolutions  ⚠️ Disclaimer: I do not accept any liability for any loss or damage incurred from you acting or not acting as a result of watching any of my publications. You acknowledge that you use the information I provide at your own risk. Do your research.  © The Impact Farming Show: Produced by Farm Marketer

    44 min
  3. 10 Mistakes Farm Families Make in Succession Planning with Tracy Brunet | The Impact Farming Show

    APR 22

    10 Mistakes Farm Families Make in Succession Planning with Tracy Brunet | The Impact Farming Show

    Farm succession is one of the most important conversations happening in agriculture today. Across North America, many farm families hope the farm will continue into the next generation, yet a large percentage of operations still do not have a clear transition plan in place. In this solo episode, Tracy dives into insights gathered from conversations with farm advisors, succession planners, and agricultural thought leaders featured on the show. While every farm and family is unique, there are common patterns that experts consistently see when succession planning goes wrong. The good news is that many of these challenges are avoidable once farm families understand what to watch for and begin having the right conversations early. In this episode, I share ten of the most common mistakes farm families make when planning for the future of their operation and what producers can start thinking about today to set their farm and family up for long-term success. In this episode you will learn about: • Why waiting too long to start succession conversations can create unnecessary pressure and conflict • The importance of asking the next generation if they truly want to farm instead of making assumptions • Why treating the farm like a business during transition is critical for long-term sustainability • The challenge of parents holding onto control too long and how it can stall the next generation • Why avoiding difficult family conversations often leads to bigger issues later • The risks that come from a lack of financial transparency within the family • How outside advisors can bring clarity and structure to the succession process • The difference between treating children equally versus treating them fairly • Why tax and estate planning should start much earlier than most families expect • The importance of preparing the next generation for leadership, not just ownership Key takeaway Succession planning is not a single event. It is a process that unfolds over years of communication, planning, and gradual transition. The earlier farm families start these conversations, the more options they have and the smoother the transition can be. By understanding the common mistakes many farm families make, producers can take proactive steps to protect their legacy and help ensure the farm continues for future generations. Thanks for tuning in, Tracy ============ SHOW RESOURCES FREE Transition Planning Resource eBook: If transition planning is on the horizon for your farm, don't miss downloading our FREE resource guide. https://www.farmmarketer.com/impact_farming_show/free_resources ============ 🔎 Related Phrases: Agriculture, FarmLife, Farming, Farmlife, Agribusiness, Farm Business, Farm Finance, Farm Management, Farm Transition Planning, Farm Succession Planning, Tracy Brunet, Impact Farming Show, Sustainable Farming, Farming Tips, Farm Business Management, Farming Success, Farm Funding Solutions, Agricultural Finance, Farming Innovations, Farm Financial Solutions, Farm Founders, Farm Successors, Agribusiness #Farming #FarmLife #Farmer #Agriculture #FarmTransitionPlanning #FarmSuccessionPlanning   #FarmBusiness #FarmFinance #FarmManagement #SustainableFarming #TransitionPlanning #SuccessionPlanning #FarmingTips #FarmBusinessManagement #FarmingSuccess    #AgriculturalFinance #FarmingInnovations #FarmFinancialSolutions  ⚠️ Disclaimer: I do not accept any liability for any loss or damage incurred from you acting or not acting as a result of watching any of my publications. You acknowledge that you use the information I provide at your own risk. Do your research.  © The Impact Farming Show: Produced by Farm Marketer

    37 min
  4. Understanding the Rye Market with Jason McGillivray of Scoular | KWS Hybrid Rye Series

    APR 17

    Understanding the Rye Market with Jason McGillivray of Scoular | KWS Hybrid Rye Series

    In this Product Spotlight episode of Impact Farming, we continue our series exploring KWS Hybrid Rye and the growing opportunities around this crop. Host Tracy sits down with Jason McGillivray, Trade Unit Manager – Specialty Grains Group at Scoular, to discuss the evolving rye market, demand trends, and practical marketing strategies for farmers. With many growers currently holding rye in their bins or planning future acres, Jason shares insights into what buyers are looking for, where demand is growing, and how producers can position themselves to capture market opportunities. From market timing to quality factors and forward contracting strategies, this conversation offers practical takeaways for producers looking to better market their rye crop. In This Episode • An overview of Scoular and its role in specialty grain markets in Canada • What farmers should be thinking about right now if they have rye in storage • How the end-use market for rye is evolving and where demand is growing • Key quality factors buyers look for when purchasing rye • How farmers can make their grain more market-ready and easier to move • Marketing strategies and considerations for the 2026 rye crop • Whether forward contracting after winter survival checks makes sense for growers Why This Conversation Matters Rye markets have been evolving in recent years, with expanding uses in distilling, milling, feed, and specialty grain markets. Understanding how buyers like Scoular evaluate supply, quality, and demand can help farmers make more informed marketing decisions. This episode provides practical insights to help producers navigate the rye market and position their crop for success. Tune in to hear how rye markets are evolving and what farmers should be thinking about when it comes to marketing their crop. SHOW RESOURCES Connect with Our Guest Jason McGillivray Trade Unit Manager – Specialty Grains Group Scoular 📍 Saskatoon, Saskatchewan https://www.scoular.com   Learn More About Hybrid Rye This episode is part of our ongoing Hybrid Rye Series, presented in collaboration with KWS Seeds Canada, exploring agronomy, markets, and profitability opportunities for Canadian farmers. KWS Canada https://www.kws.com/ca/en/ ============================= ✅ About The Impact Farming Show: Produced by Farm Marketer. Farm Marketer is a Canadian digital media company specializing in publishing agriculture content that matters most to Canadian farmers: news, commodities, agriculture events, agriculture real estate for sale, and much more.  Farm Marketer is also the proud producer of the award-winning agriculture show The Impact Farming Show. This weekly video and podcast show is dedicated to introducing farmers to the people and ideas that will impact their farming operations. Join show host Tracy Brunet as she speaks to top minds and change makers about what's currently IMPACTING agriculture.    🔔 Hit subscribe for informative podcasts & shows on agriculture news, farming mental health support, farm real estate listings, agriculture technology innovations, & more! https://www.youtube.com/@farmmarketer3270/?sub_confirmation=1  ================================= Related Searches 🔎 Hybrid Rye, Sustainable Farming, AgTech, Farming Innovation, Agriculture Podcast, KWS Seeds, PollenPLUS, Canadian Farming, Agriculture Innovation, Farm Tech, Sustainable Agriculture, Farming Future, Rye Farming, Farmers of Canada, Ag Industry, Agriculture Growth, Tech in Agriculture, Livestock Feed, Forage Systems, AgriBusiness, Agriculture, Farming, Grain Farmer, Dairy Farmer, Cattle Farmer #HybridRye #SustainableFarming #CanadianFarming #AgricultureInnovation #SustainableAgriculture #GrainFarming #LivestockFeed #ForageSystems #AgriBusiness #Agriculture #Farming  ⚠️ Disclaimer: I do not accept any liability for any loss or damage incurred from you acting or not acting as a result of watching any of my publications. You acknowledge that you use the information I provide at your own risk. Do your research.  Copyright Notice: This video and my YouTube channel contain dialogue, music, and images that are the property of The Impact Farming Show: Produced by Farm Marketer. You are authorized to share the video link and channel and embed this video in your website or others as long as a link back to my YouTube channel is provided.  © The Impact Farming Show: Produced by Farm Marketer

    19 min
  5. U.S. Farmland Markets, Water Rights, and What's Ahead for Agricultural Real Estate with Court Merrigan

    APR 15

    U.S. Farmland Markets, Water Rights, and What's Ahead for Agricultural Real Estate with Court Merrigan

    In this episode of The Impact Farming Show, Tracy sits down with agricultural broker and consultant Court Merrigan from LandVest to explore the evolving landscape of farmland real estate in the United States. Court shares insights from working across diverse agricultural regions, providing a fascinating high-level view of how farmland markets are responding to economic pressures, geopolitical uncertainty, and changing resource dynamics. From water scarcity in arid regions to the resilience of diversified farming systems, this conversation offers valuable perspective for farmers, landowners, and investors watching farmland values closely.   In This Episode - Court's background in agricultural real estate • His journey into farmland brokerage and consulting • Regions and states where he works with farmland transactions • What makes agricultural real estate unique compared to traditional property markets - U.S. farmland markets in recent years • How the farmland market performed in 2025 compared to prior years • Trends in farmland demand, pricing, and buyer behaviour - Political instability and global uncertainty • How wars, tariffs, and trade tensions are affecting U.S. farmers • Whether geopolitical uncertainty is slowing or accelerating land purchases - Farmland demand and buyer appetite • What current buyers are looking for • Whether uncertainty is making investors cautious or increasing interest in farmland as a hard asset - How 2026 is shaping up • Current listings and sales activity • What Court is seeing in the market right now - Water and farmland value • Why water access is becoming one of the biggest determinants of farmland value in certain regions. • The importance of irrigation rights and water availability in arid regions - Crop diversity and resilience • Why regions with more diversified crop systems tend to withstand commodity price shocks better • What that means for farmland value and long-term stability - Looking ahead • Court's outlook for farmland markets through the rest of 2025 • Key trends farmers and landowners should be watching Farmland is more than just an asset. It's the foundation of food production, generational wealth, and the future of agriculture. Conversations like this remind us how interconnected global markets, natural resources, and local farming realities truly are. Thanks for tuning in, Tracy p.s. FREE Transition Planning Resource eBook: If transition planning is on the horizon for your farm, don't miss downloading our FREE resource guide. https://www.farmmarketer.com/impact_farming_show/free_resources ============================= 🔔 Stay updated with in-depth podcasts on agricultural market updates, expert farm economy analysis, the latest farming technology innovations, and more — hit subscribe! https://www.youtube.com/@farmmarketer3270/?sub_confirmation=1  ✅ Important Link to Follow 🔗 Linktree http://linktr.ee/FarmMarketer  ============================= 🎬 Recommended Playlists 👉 Farm Business Management  https://www.youtube.com/playlist?list=PLEhfbfi9NHV9m39kWPrnd1hTHGLmZAxp1  👉 Ag. Economy  https://www.youtube.com/playlist?list=PLEhfbfi9NHV8P3CztzfyPingugkGzUoYb  ================================= 🔎 Related Phrases: Farmland Values, USA Farmland Values, Impact Farming Show, Agriculture Podcast, Tracy Brunet, Farm Business, Court Merrigan, Landvest, Farm Finance, Farm Management, Sustainable Farming, Farming Tips, Farm Business Management, Farming Success, Wealth Management for Farmers, Farm Funding Solutions, Agricultural Finance, Farming Innovations, Farm Financial Solutions, Agribusiness, Agriculture, Farming, Farmers, Family Farm, Farm Life #farmland #farmbusiness  #FarmFinance #FarmManagement #SustainableFarming  #FarmingTips #FarmBusinessManagement #FarmingSuccess #Tariffs  #FarmLife #Agriculture #Farming #Farmer #Ranchers  #Agribusiness  #Familyfarm #Farmstories #Familyfarming #Familyfarms #Familyfarmers #Agloans #Agribusiness #Agricultureworldwide #Agriculturemachinery #Agriculturejobs #Farminglife #Organicfarming  ⚠️ Disclaimer: I do not accept any liability for any loss or damage incurred from you acting or not acting as a result of watching any of my publications. You acknowledge that you use the information I provide at your own risk. Do your research.  Copyright Notice: This video and my YouTube channel contain dialogue, music, and images that are the property of The Impact Farming Show: Produced by Farm Marketer. You are authorized to share the video link and channel and embed this video in your website or others as long as a link back to my YouTube channel is provided.  © The Impact Farming Show: Produced by Farm Marketer

    51 min
  6. Canadian Farmland Values & the Agriculture Economic Outlook with JP Gervais

    APR 8

    Canadian Farmland Values & the Agriculture Economic Outlook with JP Gervais

    Farmland continues to be one of the most important and closely watched assets in Canadian agriculture.  In this episode of The Impact Farming Show, Tracy sits down with J.P. Gervais, Executive Vice President of Ag Production and Chief Economist at Farm Credit Canada, to discuss the 2025 FCC Canadian Farmland Values Report and the current economic outlook for Canadian agriculture. They break down farmland value trends across Canada, discuss what's driving land demand, and explore how economic pressures such as interest rates, fertilizer prices, fuel costs, and global uncertainty may shape the road ahead for farmers.   In This Episode • What the FCC Canadian Farmland Values Report is and why it matters to farmers • Key findings from the 2025 farmland values report • Regional differences across Canada, including farmland trends in BC and Manitoba • What FCC is seeing in farmland transactions and demand heading into 2026 • Cropland vs. pastureland demand and the influence of strong cattle markets • Whether farmland values are expected to continue increasing • The broader economic outlook for Canadian agriculture • Global factors impacting agriculture including war, fuel prices, and fertilizer costs • Interest Rates 101 for farmers and what producers should understand moving forward • Interest rate expectations for 2026 and beyond • Final insights for Canadian farmers navigating land purchases and financial decisions   Timestamps 0:00 – Welcome to the episode and guest introduction 2:05 – What the FCC Canadian Farmland Values Report is and what it measures 4:00 – Overview of the 2025 farmland values results 5:45 – Surprising trends in the report  10:30 – Farmland as an investment – a market all of its own? 13:12 – BC decreases and Manitoba increases 16:30 – Cropland vs pastureland demand and the cattle market 20:45 – Global economic pressures impacting farmers pre-war 22:32 – Current economic outlook for Canadian agriculture 26:24 – Interest rate outlook for 2026 and beyond 31:30 – Variable versus fixed interest rates – what does a person do? 33:20 – Interest Rates 101 for farmers – economy, inflation, interest rates, and wild cards 35:00 – Final advice for Canadian farmers and how to access the FCC Canadian Farmland Values Report Listen to the full episode for practical insights on farmland values, land demand, and the economic outlook and discover what farmers like you need to know to make informed decisions in 2026 and beyond. Thanks for tuning in, Tracy Brunet SHOW RESOURCES FCC Canadian Farmland Values Report  Check out the latest report from Farm Credit Canada: https://www.fcc-fac.ca/en/knowledge/economics/farmland-values-report FREE Transition Planning Resource eBook: If transition planning is on the horizon for your farm, don't miss downloading our FREE resource guide. https://www.farmmarketer.com/impact_farming_show/free_resources 🔔 Stay updated with in-depth podcasts on agricultural market updates, expert farm economy analysis, the latest farming technology innovations, and more — hit subscribe! https://www.youtube.com/@farmmarketer3270/?sub_confirmation=1  ……………… SHOW SPONSOR This episode is brought to you by 33seven. We've guided 150 farm transitions, each with its own set of challenges, and we've seen it all. Our job is to turn tough decisions into clear succession plans that work for your farm, your family, and your future. Let 33seven make your legacy count. https://www.33seven.ca 🔎 Related Phrases: Impact Farming Show, Agriculture Podcast, Tracy Brunet, Farm Business, JP Gervais, Farm Credit Canada, 2025 Farmland Values Report, Canadian farmland values, Farm Finance, Farm Management, Sustainable Farming, Farming Tips, Farm Business Management, Farming Success, Wealth Management for Farmers, Farm Funding Solutions, Agricultural Finance, Farming Innovations, Farm Financial Solutions, Agribusiness, Agriculture, Farming, Farmers, Family Farm, Farm Life #FarmBusiness #FarmFinance #FarmManagement #SustainableFarming  #FarmingTips #FarmBusinessManagement #FarmingSuccess #Tariffs  #FarmLife #Agriculture #Farming #Farmer #Ranchers  #Agribusiness  #Familyfarm #Farmstories #Familyfarming #Familyfarms #Familyfarmers #Agloans #Agribusiness #Agricultureworldwide #Agriculturemachinery #Agriculturejobs #Farminglife #Organicfarming  ⚠️ Disclaimer: I do not accept any liability for any loss or damage incurred from you acting or not acting as a result of watching any of my publications. You acknowledge that you use the information I provide at your own risk. Do your research.  Copyright Notice: This video and my YouTube channel contain dialogue, music, and images that are the property of The Impact Farming Show: Produced by Farm Marketer. You are authorized to share the video link and channel and embed this video in your website or others as long as a link back to my YouTube channel is provided.

    37 min
  7. Farm Succession Across the Globe: What Farmers Are Facing Right Now

    APR 1

    Farm Succession Across the Globe: What Farmers Are Facing Right Now

    Farm Succession Across the Globe: What's at Stake for the Next Generation of Agriculture #farming #agriculture #farmsuccessionplanning #farmlife  Farm succession is one of the most important and most complex conversations happening in agriculture today. Across the globe, farm families are facing a massive transition as trillions of dollars in agricultural assets prepare to change hands in the coming decades. In this special international panel episode of The Impact Farming Show, host Tracy Brunet brings together succession experts from Canada, the United States, and Ireland to discuss what is really happening inside farm families right now. Together, the panel explores the financial realities, emotional roadblocks, and communication challenges that often stall succession planning and what successful farm transitions actually look like.  The Global Succession Reality Agriculture is entering one of the largest generational transitions in history. Yet despite the scale of this transition, many farm families still struggle to move from intention to action. Succession planning isn't just a financial decision—it's a family conversation.   In This Episode In this global panel discussion, we explore: • What's happening in agriculture right now in Canada, Ireland, and the United States • The real conversations happening (or not happening) around the farm kitchen table • The massive wealth transfer coming in agriculture over the next two decades • The biggest roadblocks that prevent farm succession plans from moving forward • What successful farm transitions have in common • Lessons farmers around the world can learn from each other • The first conversation every farm family should start today Conversation Timestamps: 0:00 – Introduction 2:07 - Guest introductions: Who are you, where are you from, and what's your connection to agriculture? 6:00 – What's happening in agriculture right now in Canada, Ireland, and the United States 12:00 – The great wealth transfer: Why succession planning matters more than ever 31:35 – Where farm families get stuck in the succession process 33:50 – On farm versus off farm children: How do you handle fair and equal? 52:44 – The danger of equal inheritance to the farm continuation  1:02:44 – What are the options to handle fair and equal for your family 1:13:11- Benefits of buying farm land ahead of time instead of waiting to inherit 1:21:35 – What successful farm transitions actually look like 1:31:35 – Rapid-fire round: Biggest risks, underrated lessons, and avoided conversations 1:33:55 – What we can learn from each other and call to action This global conversation highlights the common struggles farm families share, the lessons different countries can learn from one another, and why the time to start planning is now. 👉🏻 Subscribe to The Impact Farming Show so you never miss an episode https://www.farmmarketer.com/impact_farming_show/sign-up Thanks for tuning in, Tracy ============ Show Resources Eamonn Walsh – Ireland Founder of The Financial Farmer and a specialist in helping Irish farmers strengthen financial management and succession readiness. https://alliedfinancial.ie Mike Downey – United States Agriculture strategist with UnCommon Farms, working with U.S. producers on farm profitability, business structure, and long-term succession strategy. https://uncommonfarms.com https://www.nextgenag.us/the-team/ Derryn Shrosbree – Canada Founder of 33seven and farm transition advisor helping Canadian farm families create clear, workable succession plans. https://www.33seven.ca Hosted by Tracy Brunet of Farm Marketer and The Impact Farming Show. ============ 🔎 Related Phrases: Farm Transition Planning, Farm Succession Planning, Tracy Brunet, Impact Farming Show, Derryn Shrosbree, Mike Downey, Eamonn Walsh, Agriculture, Farming, Farmlife, Agribusiness, Farm Business, Farm Finance, Farm Management, Sustainable Farming,  Farming Tips, Farm Business Management, Farming Success, Farm Funding Solutions, Agricultural Finance, Farming Innovations, Farm Financial Solutions, Farm Founders, Farm Successors, Agribusiness #FarmTransitionPlanning #FarmSuccessionPlanning #FarmFounders #FarmSuccessors #TracyBrunet #ImpactFarmingShow #FarmBusiness #FarmFinance #FarmManagement #SustainableFarming #TransitionPlanning #SuccessionPlanning #FarmingTips #FarmBusinessManagement #FarmingSuccess #FinancialIndependenceForFarmers #WealthManagementForFarmers #FarmFundingSolutions #AgriculturalFinance #FarmingInnovations #FarmFinancialSolutions  ⚠️ Disclaimer: I do not accept any liability for any loss or damage incurred from you acting or not acting as a result of watching any of my publications. You acknowledge that you use the information I provide at your own risk. Do your research.  © The Impact Farming Show: Produced by Farm Marketer

    1h 40m
  8. From Seed to Success: Helping Prairie Farmers Make Smart Seed Choices | FP Genetics

    MAR 27

    From Seed to Success: Helping Prairie Farmers Make Smart Seed Choices | FP Genetics

    In this Product Spotlight episode of The Impact Farming Show, we sit down with Courtney Ross of FP Genetics to explore how strong relationships, deep industry experience, and innovative seed genetics are helping Manitoba and Eastern Saskatchewan farmers navigate today's challenges. Courtney shares her journey across multiple areas of agriculture, including the farm, retail, finance, and extension. She explains how this well-rounded perspective allows her to better support growers and their trusted advisors with practical, informed recommendations. The conversation also highlights some of the key challenges farmers are facing today and how FP Genetics is delivering solutions through strong, performance-driven seed genetics. With the introduction of FP Genetics' Eastern Product Specialist role, Courtney brings a local, boots-on-the-ground presence to the region. This means stronger connections, more personalized support, and insights tailored specifically to Prairie growing conditions. Key Takeaways - Courtney's journey into agriculture and what fuels her passion for the industry - How her diverse experience across the ag sector benefits farmers and agronomy partners - The biggest challenges facing growers today and how seed genetics can help address them - What the new Eastern Product Specialist role means for Manitoba and Eastern Saskatchewan - How FP Genetics is supporting farmers with regionally adapted, high-performing varieties - Where farmers and agronomy partners can go to learn more about FP Genetics In today's farming environment, where margins are tight and conditions are unpredictable, having the right seed and the right support can make a meaningful difference. This episode showcases how FP Genetics is investing in both innovation and relationships to help farmers succeed. If you are looking to make more confident seed decisions this season, this episode is worth your time. Tune in and learn how the right genetics, paired with the right support, can elevate your farm's performance. 🔗 RESOURCES To explore FP Genetics' seed varieties or connect with Courtney Ross, visit FP Genetics online or reach out to your local retailer or agronomy partner. https://www.fpgenetics.ca ============ ✅ CONNECT With The Impact Farming Show & Farm Marketer 👉 Facebook (The Impact Farming Show): https://web.facebook.com/impactfarming/?_rdc=1&_rdr  👉 Instagram (The Impact Farming Show): https://www.instagram.com/impact_farming_show/ 👉 Facebook (Farm Marketer): https://web.facebook.com/farmmarketercom/?_rdc=1&_rdr   👉 Instagram (Farm Marketer): https://www.instagram.com/farmmarketercom/?hl=en  👉 Twitter (X): https://x.com/farmmarketercom   👉 Website: https://www.farmmarketer.com/     Related Searches 🔎 FP Genetics, Seed Varieties, Sustainable Farming, AgTech, Farming Innovation, Agriculture Podcast, Canadian Farming, Agriculture Innovation, Farm Tech, Sustainable Agriculture, Farming Future, Farmers of Canada, Ag Industry, Agriculture Growth, Tech in Agriculture, Livestock Feed, Forage Systems, AgriBusiness, Agriculture, Farming, Grain Farmer, Dairy Farmer, Cattle Farmer #FPGenetics #SustainableFarming #CanadianFarming #AgricultureInnovation #SustainableAgriculture #GrainFarming #AgriBusiness #Agriculture #Farming  ⚠️ Disclaimer: I do not accept any liability for any loss or damage incurred from you acting or not acting as a result of watching any of my publications. You acknowledge that you use the information I provide at your own risk. Do your research.  Copyright Notice: This video and my YouTube channel contain dialogue, music, and images that are the property of The Impact Farming Show: Produced by Farm Marketer. You are authorized to share the video link and channel and embed this video in your website or others as long as a link back to my YouTube channel is provided.  © The Impact Farming Show: Produced by Farm Marketer

    10 min
See All (434)

Ratings & Reviews

4.9
out of 5
15 Ratings

About

Welcome to Impact Farming, a podcast show dedicated to helping Canadian farmers excel in the business of farming. Our goal at Impact Farming is to introduce our audience, Canadian Farmers, to the people and ideas that are going to make an impact on their farm business. Host Tracy Brunet chats with today's most successful farm advisors and industry leaders to bring our audience the best and most important ideas. This show is designed to bring Canadian farmers impactful farm business information that can be consumed on the go.

Information

  • Creator
    Farm Marketer
  • Years Active
    2018 - 2026
  • Episodes
    434
  • Rating
    Clean
  • Show Website
    Impact Farming

You Might Also Like