At 16, Mannywellz went to get his learner's permit. His mom sat him down and told him he couldn't. He didn't have papers. A few years later the college bills came in at $20,000 to $50,000 and there was no way to pay them. So he told his family to put his younger sister through school instead. He would sing. Mannywellz (Emmanuel Ajomale) moved from Nigeria to Maryland at 9, taught himself to produce on Fruity Loops, and built a sound that sits between Afrobeats, R&B, soul and gospel. He made "Peace" with Tems before most of the world knew her name, has records with Wale, toured with Jidenna, and is one of the DACA artists on the Grammy-winning album American Dreamers. He's fully independent, and his catalog pays his bills. In this episode we get into what one independent song really costs (from $2,500 to $30,000), paying producers in ownership when you can't pay in cash, why "nothing is usually as organic as it seems," quitting a bank job over a record deal that didn't exist, how "Peace" with Tems came together, getting dropped by his distributor right before his biggest run, and what therapy told him about carrying too much. Become a Member of The Room (Afropolitan Private Membership) Join our private community for deeper insights and exclusive content: https://www.patreon.com/c/Afropolitanpodcast EPISODE SPONSORS Zobo Money — Zobo is a money transfer app built for Africans in the diaspora. It lets you send money from the US, UK, and Europe to countries like Nigeria, Cameroon, Ghana, and more. https://www.zobo.money/afropolitan BONUS OFFER: Use code AFROPOLITAN and get a $10 bonus when you sign up, complete your KYC, and send $50 or more to Africa. Hisa — Hisa is an all-investments platform that lets you invest in Nigerian stocks, US stocks and ETFs from one app. https://invite.hisa.co/7fkf/AFROPOLITAN BONUS OFFER: Use code AFROPOLITAN and get your first two trades commission-free. CONVO BY AFROPOLITAN Book 1:1 calls with Africa's boldest thinkers: https://convo.vip/ WHERE TO FIND MANNYWELLZ Instagram: https://www.instagram.com/mannywellz X/Twitter: https://x.com/Mannywellz YouTube: https://www.youtube.com/user/MannywellzTV Facebook: https://www.facebook.com/Mannywellzz Website: https://mannywellz.com All links: https://www.fvr.fan/mannywellz AFROPOLITAN Twitter/X: https://x.com/afropolitan Instagram: https://www.instagram.com/afropolitanpodcast Newsletter: https://www.afropolitan.io/newsletter Patreon: https://www.patreon.com/c/Afropolitanpodcast TIMESTAMPS 0:00 "I found out I didn't have papers when I was 16" 1:51 The biggest misconception about going independent 3:40 "I don't hate deals. I just hate unfair deals" 4:43 Born in Nigeria, raised in Maryland by a gospel songwriter 5:57 Asa, Ryan Leslie and teaching himself to make beats 7:18 Fusing Lagos and America before it was a lane 9:16 What independence actually costs 10:10 The DC couple who taught him publishing and masters 11:47 Why viral moments fizzle without infrastructure 13:45 The real budget to get one song off the ground 15:41 When producers charged $100,000 a beat 16:05 Mixing, from $50 to $5,000 a track 17:13 Pay in ownership when you can't pay in cash 18:21 The No I.D. and Brent Faiyaz story 19:29 A friend's first $600 publishing check 20:19 Videos, stylists and a $5,000 creative director quote 23:56 Photo shoots and usage rights 25:10 What can $5,000 of marketing really buy? 25:43 Dating the algorithm 26:33 "Nothing is usually as organic as it seems" 26:56 Follow Eche and Chika on Snapchat 27:36 The Room on Patreon 28:28 Sponsor: Zobo Money 29:13 Sponsor: Hisa 30:20 Pink Sweat$ and the team behind "Honesty" 34:54 Losing his voice in the middle of a tour 36:17 Finding out at 16, and choosing not to hide 38:47 Giving his college shot to his sister 39:22 Fans in London and Lagos he couldn't fly to see 40:23 Four days at Ledo Pizza, four hours at DKNY 42:45 Why he couldn't keep a job past six months 43:45 Quitting the bank over a record deal that didn't exist 44:32 The pandemic taught him what money is 44:57 How "Peace" with Tems came together 49:18 What it feels like to have a hit 49:46 "I have the hit. It just hasn't been received" 52:38 Wasn't the spotlight a risk? 54:44 When a border officer asked him to sing 55:43 Why he passed on Substack 57:43 Small Chops, the starter before the album 58:59 Back in Lagos after 18 years 1:00:17 Too American for Nigeria, too Nigerian for America? 1:04:02 Why Lagos is his top streaming city 1:05:40 The lesson that cost him the most 1:07:45 How his parents took him leaving school 1:09:30 Buying a house with his mom 1:10:43 The question he wishes people asked 1:13:03 Rapid fire 1:17:09 What therapy told him 1:18:48 Learning to rest 1:19:44 Who should be in this chair next