Online Marketing Made Easy with Amy Porterfield

Amy Porterfield
  • 4.9 (4.5K)
  • MARKETING
  • UPDATED WEEKLY
Online Marketing Made Easy with Amy Porterfield

Ever wish you had a business mentor with over a decade of experience whispering success secrets in your ear? That’s exactly what you’ll get when you tune into the top-ranked Online Marketing Made Easy Podcast with your host, 9 to 5er turned CEO of a multi-million dollar business & NY Times Best Selling Author, Amy Porterfield. Her specialty? Breaking down big ideas and strategies into actionable step-by-step processes designed to get you results with a whole lot less stress. Tune in, get inspired, and get ready to discover why hundreds of thousands of online business owners turn to Amy for guidance when it comes to all things online business including digital courses, list building, social media, content, webinars, and so much more. Whether you're a budding entrepreneur, have a comfy side-hustle, or are looking to take your business to the next level, each episode is designed to help you take immediate action on the most important strategies for starting and growing your online business today.

  1. 3 DAYS AGO

    #752: The Art & Science of Sales Page Copy: Tips From Pro Copywriters

    Quick tips for writing irresistible copy! From emails to social media and sales page messaging, listen for tricks that will sell your product instantly.  In this episode, I share:  (4:47) How to clearly define the problem your offer solves  (9:40) Simple tips for writing personalized, intimate, and effective sales copy (12:36) A real life example of how to use a statistic in your messaging  (16:39) The two frameworks my team uses to write copy in the right place at the right time  (21:16) Why you should be testing and updating sales copy in real-time during launches (29:51) Tips and strategies for writing for social media and email  Listen in and get ready to sell your product instantly with these impactful copywriting tips. Soon enough, you'll be a pro at writing content that your audience can't resist! Resources Mentioned in the Episode #370 | Behind-The-Scenes: How I Collect Money-Making Testimonials #236 | How to Clarify Your Message #556 | How To Take Your Small Business To Multi-million Dollar Success Digital Course Academy List Builder’s Society Building a StoryBrand by Donald Miller  Read This or Die by Ray Edwards My Facebook Post with Scout  Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    37 min

  2. FEB 11

    #751: The Secrets to Realistic Recurring Revenue with Stu McLaren

    Learn membership expert Stu McLaren’s proven strategies for creating predictable recurring revenue that gives you the confidence to grow your business!  Get your copy of Predictable Profits In this episode, we discuss:  (1:11) The story behind how Stu became the go-to membership expert  (9:49) Why less membership content actually creates better results (and how to break free from the “content hamster wheel”!) (12:42) The three green-light indicators that prove you’re in the perfect market for a membership  (16:20) Six powerful reasons people join memberships  (21:34) My favorite strategies for keeping members engaged and progressing  (25:24) The biggest mistakes to avoid when starting your membership (including the one that I made!)  (31:00) How established entrepreneurs can add a membership without sacrificing their premium offerings  (36:49) Proof that recurring revenue gives you the freedom to experiment and grow your business with confidence  This conversation will completely transform how you think about memberships and the invaluable impact they can have on both your business and life 一 don’t miss it!  Memberships Mentioned in the Episode The Twisterhood Membership Simply Skilled Teaching EB Academics  Glitterbombers Memberships    Autism Little Learners  P'zazz Art Studio Memberships Beauty Content Studio  Follow Stu  Get your copy of Predictable Profits instagram.com/stumclaren  membership.io Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    48 min

  3. FEB 4

    #750: Announcement Episode! 📣 A BIG Change After 12 Years

    Online Marketing Made Easy is evolving! Get a sneak peek of the podcast rebrand and elevated content coming your way.  In this episode, we discuss:  (1:15) Why it’s time to evolve and create something new  (3:20) What’s staying the same and what’s changing with the new show  (5:00) A sneak peek at upcoming episodes and exciting episode topics  (7:37) The real reason behind this shift and how I plan on helping you reach your next big milestone   Listen in and get ready for an elevated experience with The Amy Porterfield Show, coming in early March 2025!   Resources Mentioned in the Episode instagram.com/jefferson_fisher  Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    10 min

  4. JAN 28

    #749: Unlocking AI's Potential: What Entrepreneurs Need to Know Today with Rick Mulready

    Feeling overwhelmed by AI? Join me and Rick Mulready for a fun, practical conversation about mastering ChatGPT and Claude.ai to streamline your business! In this episode, we discuss:  (5:19) Why Rick went all-in with AI and how it completely transformed his business model  (12:14) The most important thing to master first on ChatGPT (hint: it’s not what you think!)  (25:12) My biggest lightbulb moment about promoting and talking to AI in a way that gets results   (31:41) A complete walkthrough of custom GPTs from what they are to how to use them like a pro (42:35) Real-life examples of how I’m using AI to improve my podcast prep  (47:22) The key differences between Claude and ChatGPT (54:44) How to create AI solutions that actually save you time (including Rick’s amazing coaching hack) (59:53) The three strategies you need to move from beginner to intermediate with AI  Get ready to feel confident and excited about using AI in your business, even if you’re starting from scratch!  Resources Mentioned in the Episode The AI Playbook Premium   The GPT Instructions Writer GPT Create Your Writing Style Paragraph GPT AI Knowledge Base Navigator   GoFullPage Chrome Extension  10x Is Easier Than 2x by Dan Sullivan Radical Candor by Kim Scott  #742: AI Strategies for Entrepreneurs: From Time-Saving Hacks to Exploring Creative Strategies  Follow Rick  youtube.com/RickMulready     AI Playbook Newsletter rickmulready.com instagram.com/rickmulready Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    1h 7m

  5. JAN 21

    #748: Married To An Entrepreneur: A Sit Down With Hobie’s and My Relationship Coach

    Learn how relationship coach Sydney Ashland helps power couples transform their communication and thrive in both business and love.  Relationship coach Sydney Ashland joins Amy and Hobie to discuss the unique challenges that arise when traditional relationship dynamics are flipped. In this episode, we discuss:  (2:24) Why Hobie and I started working with a relationship coach  (8:55) How Sydney went from helping stressed out doctors to transforming relationship dynamics in high-achieving couples  (11:30) The raw truth about the moment when Hobie said, “I’m nobody’s priority” (15:13) Why female breadwinners face unique relationship challenges (and how to overcome them) (24:08) The game-changing coregulation technique that saved our communication  (34:26) How to recognize if you’re communicating with your partner, or talking past them  (39:18) The surprising truth about codependency vs. interdependency  (43:54) How Hobie and I got out of the Netflix evening routine slump  (48:31) Sydney’s advice for couple who are feeling stuck in their relationship  Listen in to learn techniques that will help you build a loving relationship alongside the business of your dreams!  Follow Sydney sydneyashland.com  Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    52 min

  6. JAN 14

    #747: How to Take Your Rightful Seat At The Table with Anthony O’Neal

    Personal finance expert Anthony O’Neal shares proven, transformative strategies for taking control of your life, income, and future!  In this episode, we discuss:  (4:33) Anthony’s journey from homelessness to financial freedom  (8:57) Examples of what it means to “take you seat of the head of the table”  (12:04) How to balance a 9-to-5 while building your vision for the future  (21:37) The importance of financial disciplines and telling yourself the truth about your spending habits  (29:32) How to know who to invite to your table and when it’s time to remove someone for a season  (33:15) Why Anthony believes healthy and equitable relationships are far more valuable than money  Listen in to learn how to design a life you truly love by taking your seat at the head of the table!  Follow Anthony  instagram.com/anthonyoneal  youtube.com/c/anthonyoneal  The Table podcast Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    41 min

  7. JAN 7

    #746: Facing Your Deep Beliefs To Change Your Life (and Business) with Gabby Bernstein

    Transform your life and business! Gabby Bernstein shares her powerful Internal Family Systems four-step process for breakthrough healing and success. Join Gabby on her Change Your Life Tour in New York, L.A., San Francisco or Boston gabbybernstein.com/events Get your copy of Gabby's book, Self Help: gabbybernstein.com/selfhelp   Transform your life and business! Gabby Bernstein shares her powerful Internal Family Systems four-step process for breakthrough healing and success.  In this episode, we discuss:  (8:07) Identifying protection mechanisms and understanding where they come from (13:13) Gabby’s four-step Self Help process: checking in, getting curious, connecting compassionately, and checking back  (20:13) Examples of how our unconscious blocks can prevent personal and business growth   (29:47) What is really means to “do the work”   (31:43) Strategies for working proactively (and in the moment) when you notice anxiety, patterns, or beliefs that are holding you back  (40:55) Why truth-telling is essential for authentic leadership and creating a lasting impact  My friend, if you’re ready for a profound approach to personal development, you don’t want to miss this conversation with Gabby!  Follow Gabby  Dear Gabby podcast instagram.com/gabbybernstein gabbybernstein.com Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com  Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    48 min

  8. 12/31/2024

    #745: The Truth About Risk, Criticism, and Success: 4 Lessons I Wish I'd Learned Sooner

    Ready to level up your business? Learn the four powerful lessons that helped me build a multi-million dollar brand (and how they can help you too!).  In this episode, we discuss:  (2:20) Why the money in your bank account reflects your willingness to bet on yourself  (6:53) How to stop letting criticism from the wrong sources hold you back  (14:03) My go-to mindset practice for turning setbacks into opportunities for growth   (19:55) Examples of how I use Jill Stanton’s “Catch, Cancel, Correct” framework to overcome negative self-talk Listen in and learn how to get out of your own way so you can build the business you’ve always dreamed of! Resources Mentioned in the Episode Free Guide! 4 Ways To Rewire Your Mind, Business, Vision, and More for Unrecognizable Success In 2025  The Let Them Theory by Mel Robbins  Two Weeks Notice  Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    30 min
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Ever wish you had a business mentor with over a decade of experience whispering success secrets in your ear? That’s exactly what you’ll get when you tune into the top-ranked Online Marketing Made Easy Podcast with your host, 9 to 5er turned CEO of a multi-million dollar business & NY Times Best Selling Author, Amy Porterfield. Her specialty? Breaking down big ideas and strategies into actionable step-by-step processes designed to get you results with a whole lot less stress. Tune in, get inspired, and get ready to discover why hundreds of thousands of online business owners turn to Amy for guidance when it comes to all things online business including digital courses, list building, social media, content, webinars, and so much more. Whether you're a budding entrepreneur, have a comfy side-hustle, or are looking to take your business to the next level, each episode is designed to help you take immediate action on the most important strategies for starting and growing your online business today.

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