WHERE BRAINS MEET BEAUTY

Jodi Katz

The beauty industry's top talent share their wisdom, advice and authenticity with our WHERE BRAINS MEET BEAUTY™ listeners. Topics include: work/life balance, how to hustle and how to handle challenges - all discussed with great honesty and humor. Conversations humanizing the beauty exec experience. Hosted by Jodi Katz, Founder and Creative Director of Base Beauty Creative Agency. New episodes launch every other Wednesday - follow us to get alerts! Episodes can be found on all streaming platforms and our website www.wherebrainsmeetbeauty.com Follow us on LinkedIn @JodiKatz and @BaseBeautyCreativeAgency for announcements, BTS, and more! For inquiries about the show, please email Natasha@basebeauty.com.

  1. 3d ago

    Episode 317, Ron Gee, Beauty Industry Executive and Luminary Advisor of Accenture: What Really Happens When Beauty Brands Get Acquired And What Comes Next

    Ron Gee’s career has taken him from chemical engineering and Kraft Foods to senior leadership roles at some of the biggest companies in beauty including L’Oréal, Coty and Shiseido. Now an Industry Luminary Advisor at Accenture, Ron joins Jodi and CEW President Elana Szyfer to unpack the unexpected career decisions that led him from engineering to finance, M&A and ultimately beauty and why learning the language of finance became one of the most important building blocks of his career. The conversation offers a rare insider’s look at beauty M&A: why major companies continue acquiring emerging brands, why some acquisitions fail to meet expectations, and why a brand’s relationship with its consumer can be every bit as valuable as its products. Ron and Elana revisit examples including BECCA, Prescriptives and Clarisonic while exploring what can happen when an entrepreneurial brand enters a much larger organization and why timing, corporate culture and preserving the people behind a brand can make such a difference. But the conversation ultimately becomes about what comes after a big corporate career. Ron shares why he’s increasingly drawn to helping smaller and middle-market companies grow, rather than simply taking another major operating role, while Jodi, Ron and Elana explore the rise of fractional executives and experienced leaders choosing work based on joy, relationships and impact. And in a revealing look at the next generation of beauty consumers, Ron shares what his 20-year-old twin daughters are actually buying, experimenting with and prioritizing from devices and nail art to NARS and Drunk Elephant. This episode is presented by Beauty Connect.

  2. 5d ago

    Episode 316 Shane Evans, CEO & Co-Founder of Heights Wellness Retreat: From Massage to Longevity - Reinventing Wellness Before the Market Catches Up

    Shane Evans, CEO and co-founder of Heights Wellness Retreat, turned one disappointing spa experience into a business that has endured for more than two decades. After starting her career selling fitness memberships and later moving into medical sales, a frustrating birthday massage sparked an idea: what if high-quality massage could be professional, convenient and affordable enough to become a regular wellness habit? Four months later, the first Massage Heights opened and nine months after that, Shane opened location number two. Today, Shane is transforming that original concept into Heights Wellness Retreat, evolving 100+ locations from a massage-and-skincare model into a broader destination for wellness, longevity, technology and community. She joins Jodi and co-host Lindy Firstenberg for a fascinating conversation about the changing wellness consumer, the rise of peptides and compounding pharmacies, the importance of making wellness part of a routine, and why the future may belong to destinations that bring multiple modalities from red light and cryotherapy to sauna and vibroacoustic technology under one roof. But Shane’s story is also about entrepreneurship, leadership and knowing when to reinvent what you’ve already built. She shares why she returned to lead the company she founded, how she thinks about franchisee profitability and staying independent, and why her definition of success has shifted from money to something much more meaningful: freedom. It’s an inspiring look at what happens when an entrepreneur refuses to let a successful 22-year-old business stand still and instead asks what the modern wellness consumer will need next. This episode is presented by Beauty Connect.

  3. Oct 12

    Episode 315 Michelle Lee, CMO Landing International and K Beauty World - Seeing What’s Next: Beauty, Culture and the Career Power of Reinvention

    Michelle Lee has built a career around seeing where culture is headed next. From Editor-in-Chief of Allure and Nylon to a global leadership role at Netflix and now CMO of Landing International and K Beauty World, her path is anything but conventional. Michelle opens up about feeling intimidated when she first reached the top ranks of publishing, learning to take bigger creative risks, and recognizing early that the traditional media model was about to radically change. Together with Jodi and guest co-host Lindy Firstenberg, Michelle explores what the modern beauty experience actually looks like as the lines between beauty, health and wellness disappear. They dig into personalization, the growing “pharmification” of beauty and wellness, and what Michelle learned overseeing global editorial and publishing at Netflix, including watching Squid Game become a worldwide phenomenon and seeing firsthand how culture can travel across borders. Michelle also gets candid about stepping away from an intense full-time executive career, building a fractional career through relationships and side hustles, and the three résumé bullet points she believes everyone should be intentionally building. Then the conversation turns to K-beauty: why its first U.S. wave faded, how TikTok Shop and Amazon helped fuel its resurgence, and why succeeding in the U.S. requires far more than simply bringing a successful international brand stateside. It’s a conversation about reinvention, cultural fluency and building a career and a brand that’s ready for what comes next. This episode is presented by Beauty Connect.

  4. Oct 12

    Episode 314, Michael Marcano, CMO ZO Skin Health: The Power of Raising Your Hand, Building a Career by Saying Yes to Opportunity

    Michael Marcano, CMO of ZO Skin Health, didn’t follow the traditional path to the C-suite. He grew up in Far Rockaway, Queens, dreaming of becoming a doctor, worked full-time while finishing college, and even auditioned for American Idol…twice…before finding his way into the beauty industry. His career story is a lesson in curiosity, persistence and being willing to pursue opportunities even when you don’t have the expected credentials. Michael shares how he deliberately built his career by raising his hand, asking successful colleagues to teach him, telling people where he wanted to go, and cultivating both mentors and sponsors. That approach helped him break into marketing at L’Oréal and ultimately build a 13-year career at The Estée Lauder Companies. His advice is refreshingly actionable: working hard matters, but you also have to advocate for yourself—and sometimes a move that looks lateral or even backward can lead somewhere much bigger. Now at ZO Skin Health, Michael is applying those lessons to an entirely different challenge: taking a respected professional skincare brand with deep physician credibility and building greater consumer awareness. He and Jodi explore the power of the provider voice, why skincare brands need to talk about the often-overlooked “during” between the before and after, and what it takes to lead a team through transformation. It’s a candid conversation about ambition, career reinvention, leadership and what can happen when you stop waiting for the next opportunity and start actively creating it. This episode is presented by Beauty Connect.

4.2
out of 5
57 Ratings

About

The beauty industry's top talent share their wisdom, advice and authenticity with our WHERE BRAINS MEET BEAUTY™ listeners. Topics include: work/life balance, how to hustle and how to handle challenges - all discussed with great honesty and humor. Conversations humanizing the beauty exec experience. Hosted by Jodi Katz, Founder and Creative Director of Base Beauty Creative Agency. New episodes launch every other Wednesday - follow us to get alerts! Episodes can be found on all streaming platforms and our website www.wherebrainsmeetbeauty.com Follow us on LinkedIn @JodiKatz and @BaseBeautyCreativeAgency for announcements, BTS, and more! For inquiries about the show, please email Natasha@basebeauty.com.

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