Marketing Strategy Academy with Jen Vazquez

Jen Vazquez | Pinterest Manager, Marketing Strategist + Brand Photographer

🎙️ Hey there, solopreneurs and small businesses with tiny but mighty teams! Ready to level up your business? Welcome to the podcast where fierce female service providers get the inside scoop on strategic marketing that actually works. Join Jen as she shares the real deal, drops some serious marketing wisdom, and serves up Pinterest tips hotter than your morning coffee. We dive deep into everything from Pinterest mastery to SEO secrets, email marketing strategies that convert, and harnessing the power of AI. Plus, we’re all about repurposing content so you can maximize your efforts across every platform without burning out. We’ll also guide you through smart marketing workflows designed to help you work smarter, not harder, so you can get back to doing what you love. And it’s not just about the strategies—we’re bringing in mindset and organization experts to help you break through roadblocks, get organized, and take action with confidence. Tune in weekly for solo episodes and guest chats with marketing pros who’ve cracked the code and are here to help you do the same. Follow @marketingstrategyacademypod + @jenvazquezmedia on IG to engage with us!

  1. 12H AGO

    320 | Why Pinterest Courses Don’t Work (And What Actually Gets Results)

    Send a text If you’ve taken a Pinterest course and still aren’t seeing traffic or clients, this episode is going to feel really validating. I’m breaking down why most Pinterest courses don’t actually work for service-based business owners — and it’s not because the courses are bad or because you’re doing something wrong. I’m sharing a real client story about what happened when we stopped piling on more information and started implementing a strategy built around her actual business and life. Plus, the one deeper question you should be asking new clients that completely changes how you track where leads are really coming from. 🎓 Register for my FREE Pinterest Masterclass: learn.jenvazquez.com/free-pinterest-masterclass Watch or read here: https://jenvazquez.com/why-pinterest-courses-dont-work/ Support the show 🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week. 👉 Register free: https://learn.jenvazquez.com/free-pinterest-masterclass 📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery Agency Website: https://jenvazquez.com FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

    17 min
  2. MAR 4

    319 | Evergreen Marketing for Service Providers: Build a System That Brings Leads Without Daily Posting

    Send a text If marketing feels heavier than it should, this episode explains why. Most service providers are building around effort instead of infrastructure. In this episode, I break down what evergreen marketing actually is (and what it’s not), and the four parts of a predictable marketing system: clear positioning, one primary traffic source, a repeatable content engine, and a clear conversion path. Evergreen doesn’t mean passive. It means predictable. If you want leads without relying on daily posting, this is the structure that makes that possible. Book a Discovery Call: https://jenvazquez.com/discovery Blog: https://jenvazquez.com/evergreen-marketing-system-service-providers/ Support the show 🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week. 👉 Register free: https://learn.jenvazquez.com/free-pinterest-masterclass 📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery Agency Website: https://jenvazquez.com FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

    10 min
  3. FEB 25

    318 | When Beautiful Photos Still Don’t Lead to Sales

    Send a text If your brand or product photos look good but don’t seem to lead to bookings or sales, the issue probably isn’t quality. It’s strategy. In this episode, I break down how photos influence buying decisions before anyone reads a single word, and why alignment matters more than perfection. If you’re a service provider or product-based business, this will help you see your images as marketing tools — not just pretty visuals. If you’re ready for photos that actually support your business, explore working together. Book a Brand Photography Session https://jenvazquez.com/visuals See more photos: https://jenvazquez.com/why-your-brand-photos-arent-converting/ Support the show 🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week. 👉 Register free: https://learn.jenvazquez.com/free-pinterest-masterclass 📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery Agency Website: https://jenvazquez.com FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

    4 min
  4. FEB 18

    317 | Why More Content Isn’t Fixing Your Marketing

    Send a text If you’ve been posting more but seeing less clarity, less traction, and more burnout — this episode is for you. We’re talking about why volume doesn’t build trust, why platforms don’t reward “more” the way you think they do, and what actually creates growth: clarity, focus, and a repeatable marketing system. If you’re ready for marketing that feels lighter and more aligned, press play. The Creative Marketing Summit is next week - don't miss your free ticket.   ALL THE LINKS: https://jenvazquez.com/why-more-content-isnt-fixing-your-marketing/ Want help? Book a call:  https:jenvazquez.com/discovery Support the show 🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week. 👉 Register free: https://learn.jenvazquez.com/free-pinterest-masterclass 📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery Agency Website: https://jenvazquez.com FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

    6 min
  5. FEB 11

    316 | Why Pinterest Feels Overwhelming (And What’s Actually Causing It)

    Send a text If Pinterest feels heavy or confusing, this episode will help you understand why. We’re talking about the real cause of overwhelm — unclear messaging, scattered content, and trying to follow every single tip you hear. You’ll learn why Pinterest works best when you solve one clear problem for one clear person, and how narrowing your strategy creates momentum. If you’re ready to simplify your visibility plan, this one’s for you. ALL THE LINKS: https://jenvazquez.com/why-pinterest-feels-overwhelming/ Support the show 🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week. 👉 Register free: https://learn.jenvazquez.com/free-pinterest-masterclass 📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery Agency Website: https://jenvazquez.com FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

    3 min
  6. FEB 1

    314 | Using Neuromarketing to Build a Standout Brand with Nicole Powell

    Send a text Are you accidentally making your brand harder to buy from? In this guest interview, Jen talks with Nicole Powell, founder of Halcon Marketing, about neuromarketing—how the brain processes marketing messages and why most buying decisions happen before people can explain them. You’ll learn what neuromarketing actually is, the “curse of knowledge” mistake that makes messaging confusing, and why some offers need facts + ROI more than emotional storytelling. Nicole also shares practical advice for standing out in crowded markets, using data without fear, and doing audience research that actually improves conversions. Plus, Nicole shares a free guide + workbook with five neuromarketing secrets you can apply to your brand right away. ALL LINKS: https://jenvazquez.com/neuromarketing-for-service-businesses/ The Fresh Patch Podcast - Where Good Pets Get It. Welcome to the Fresh Patch Podcast where we talk about everything, from dog...Listen on: Apple Podcasts   Support the show 🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week. 👉 Register free: https://learn.jenvazquez.com/free-pinterest-masterclass 📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery Agency Website: https://jenvazquez.com FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

    47 min
5
out of 5
54 Ratings

About

🎙️ Hey there, solopreneurs and small businesses with tiny but mighty teams! Ready to level up your business? Welcome to the podcast where fierce female service providers get the inside scoop on strategic marketing that actually works. Join Jen as she shares the real deal, drops some serious marketing wisdom, and serves up Pinterest tips hotter than your morning coffee. We dive deep into everything from Pinterest mastery to SEO secrets, email marketing strategies that convert, and harnessing the power of AI. Plus, we’re all about repurposing content so you can maximize your efforts across every platform without burning out. We’ll also guide you through smart marketing workflows designed to help you work smarter, not harder, so you can get back to doing what you love. And it’s not just about the strategies—we’re bringing in mindset and organization experts to help you break through roadblocks, get organized, and take action with confidence. Tune in weekly for solo episodes and guest chats with marketing pros who’ve cracked the code and are here to help you do the same. Follow @marketingstrategyacademypod + @jenvazquezmedia on IG to engage with us!

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