She Slays the Day

Lauryn Brunclik
  • 5.0 (177)
  • Entrepreneurship
  • Weekly

You didn't go through years of school, clinical hours, and board exams to end up exhausted, underpaid relative to your potential, and wondering if this is really it. But if you're a healthcare practice owner who feels more trapped than free, more drained than inspired, and more stuck than successful — you're not broken. You're just underleveraged. She Slays the Day is the podcast for healthcare professionals who refuse to settle for a career that looks good on paper but feels like a grind in real life. Hosted by Dr. Lauryn Brunclik — chiropractor, clinic growth expert, brand strategist, and the voice behind the Rich Doc Energy movement — this show is built for providers who are ready to stop trading time for income and start building something bigger. Each week, Lauryn brings unfiltered conversations, sharp strategy, and the kind of honesty most business podcasts are afraid of. She breaks down the real mechanics of growing a practice without losing yourself in it: clinic optimization, team systems, wealth building, personal branding, diversifying income, and designing a life with actual freedom in it — not just the Instagram version. This isn't motivational fluff. This is tactical, direct, and built for action. Whether you're a chiropractor, dentist, physical therapist, veterinarian, or any private practice owner in healthcare, you'll find episodes that speak to the specific challenges of running a clinic while trying to build wealth, raise a family, and stay sane. Through solo deep dives and interviews with top entrepreneurs, industry disruptors, and experts across business, finance, and leadership, the show covers what it actually takes to go from overwhelmed clinic owner to CEO of a rich life — one built on leverage, not just labor. With over six years on air, 350+ episodes, and hundreds of thousands of downloads, the show has become one of the most trusted voices in the healthcare business space. Thousands of practice owners tune in every week not just for the strategy but for the energy — the kind that makes you feel like you can actually pull this off. New episodes drop every Sunday morning everywhere you listen to podcasts. If you're done being bored, broke, or burnt out — and you're ready for Rich Doc Energy — hit subscribe and start building. Follow Dr. Lauryn B: Instagram: @drlaurynb YouTube: @dr.laurynb

  1. 6d ago

    388 – Identity Exhaustion: The Hidden Cost of Being Needed feat. Allisa Verhille

    Have you built a successful practice only to realize you don't know who you are outside of it? What happens when being the dependable problem solver stops feeling like a strength and starts feeling like a trap? Dr. Lauryn Brunclik sits down with leadership advisor Allisa Verhille to explore identity exhaustion, the hidden cost of becoming the person everyone counts on. Drawing from their own experiences, Lauryn and Allisa unpack how perfectionism, people pleasing, and an addiction to productivity can keep high-achieving doctors and entrepreneurs stuck. They explore the difference between burnout and identity exhaustion, the Four Rs framework for rethinking your role, and practical ways to set boundaries, trust your team, and delegate without taking every task back. It’s a candid conversation about building a thriving practice without disappearing into the work that made you successful. Key Takeaways Identity Exhaustion vs. Burnout: Discover why high-achieving healthcare entrepreneurs can feel completely exhausted despite loving their work, and how tying your self-worth to being needed creates a different challenge than traditional burnout.Breaking Free from the High-Achiever Identity: Learn how perfectionism, people pleasing, and productivity addiction can quietly dictate your decisions, and explore the Four Rs framework for redefining success beyond your responsibilities.Delegation, Trust, and Leadership Growth: Understand why being indispensable can actually limit your practice's growth, and how learning to delegate, trust your team, and release control creates stronger leaders and more sustainable businesses.Building a Life Beyond Your Accomplishments: Explore practical ways to establish boundaries, prioritize what truly matters, and create a successful business without sacrificing your relationships, personal identity, or enjoyment of life along the way. About the Guest Allisa Verhille is an international bestselling author, executive leadership advisor, speaker, and founder of The Flamekeeper Institute. With more than 25 years of experience in leadership and organizational transformation, Allisa helps high-performing executives and entrepreneurs navigate the often-overlooked personal costs of professional success. She is the creator of Identity Exhaustion, a proprietary concept examining what happens when the roles, responsibilities, and expectations that once fueled success become obstacles to continued growth and fulfillment. Drawing from her extensive experience in corporate and healthcare leadership, Allisa challenges high achievers to rethink their relationship with productivity, redefine their identities beyond their accomplishments, and build meaningful lives and careers that no longer require sacrificing themselves to sustain success. Book a free consultation with Allisa at The Flamekeeper Institute Resources: Find all things Dr. Lauryn B including ways to work with her Follow Dr. Lauryn: Instagram | Facebook | LinkedIn Follow She Slays on YouTube Mentioned in this episode: INSiGHT CLA This episode is brought to you by the INSiGHT scanning system from CLA, the tool that helps chiropractors show patients objective neurological data so the value of care becomes clear, fueling conversion, retention, and growth. She Slays listeners get preferred pricing, affordable financing, and a free Getting Into Scanning guide. CLA (Current) Clinic Mind Clinic Mind is the all-in-one EHR and practice management platform built for chiropractors — billing, documentation, scheduling, and patient follow-up in one place, whether you run a cash practice, take insurance, or are scaling to multiple locations. She Slays the Day listeners get an exclusive offer. Clinic Mind Holistic Marketing Hub This episode is sponsored by Holistic Marketing Hub. Created by marketing strategist Molly Cahill, it's a proven Instagram system with a 500+ caption content library and a step-by-step curriculum that's helped 400+ chiropractors, acupuncturists, and other health pros fill their practices with right-fit patients. Enroll Now! Holistic Marketing Hub

  2. Oct 18

    387 - Personal Branding for Chiropractors: Live Coaching feat. Dr. Matthew Barnhart

    What if your biggest obstacle to building a personal brand isn't a lack of knowledge, but the fear of putting yourself out there? Do you need a finished online program before you start growing an audience? In this special behind-the-scenes episode, Dr. Lauryn shares a real one-on-one coaching call with Kentucky chiropractor Dr. Matthew Barnhart, who wants to expand his impact and income beyond his clinic. Listen as Lauryn helps Dr. Barnhart turn a broad spinal health idea into a focused personal branding strategy built around his own story, an ideal audience, and a clear message. They unpack why niching down makes you more memorable, how to structure stories that connect, why building an audience should come before perfecting a product, and how to overcome the perfectionism that keeps healthcare providers from showing up on camera. Key Takeaways Build your personal brand around a specific audience. Trying to help everyone makes your message harder to remember. Identify your ideal client and the specific problem you're uniquely positioned to solve.Your personal story is your greatest branding advantage. Credentials and expertise establish credibility, but storytelling creates the emotional connections that make an audience trust and remember you.Build an audience before perfecting your product. Stop hiding behind website development, course creation, and endless preparation. Test your niche and message through content before investing months into an unproven offer.Courage and consistency beat perfectionism. You don't need expensive equipment or flawless videos to start growing online. Focus on strong hooks, relatable stories, and speaking directly to one person. About the Guest Dr. Matthew Barnhart is a Kentucky-based chiropractor at Kentucky Pain Institute / Spurlock Chiropractic Centre in Morehead, Kentucky. A 2013 graduate of Logan University, where he earned his Doctor of Chiropractic and Bachelor of Human Biology degrees, Dr. Barnhart has over a decade of experience in chiropractic care, with specialized training in athletic rehabilitation, pregnancy and pediatric care, non-surgical spinal decompression, and spinal trauma. His own experience recovering from significant spinal injuries has fueled his passion for helping patients take a proactive approach to long-term spinal health. Now, Dr. Barnhart is working to expand his impact beyond the clinic through the Disc Recovery Blueprint and Spine Longevity Method, educational resources designed to make his expertise accessible to a broader audience. Resources: Find all things Dr. Lauryn B including ways to work with her Follow Dr. Lauryn: Instagram | Facebook | LinkedIn Follow She Slays on YouTube Mentioned in this episode: Holistic Marketing Hub This episode is sponsored by Holistic Marketing Hub. Created by marketing strategist Molly Cahill, it's a proven Instagram system with a 500+ caption content library and a step-by-step curriculum that's helped 400+ chiropractors, acupuncturists, and other health pros fill their practices with right-fit patients. Enroll Now! Holistic Marketing Hub

  3. Oct 11

    386 - The Bruncliks Unfiltered: Money, Marriage, and Midlife feat. Kirby

    What happens when the business plan that was supposed to make $1.6 million stops feeling like the right plan? And how do you know when the financially optimal decision isn’t actually the best decision for your life? Lauryn is joined by Kirby for an unscripted conversation about ambition, money, marriage, faith, and what it means to build a life that actually feels rich. Together, they unpack why they scrapped their planned launches to build Rich Doc Lab, how one unified message changed Lauryn’s business, and the AI tools transforming the way they work. They also get candid about buying a bigger home, maximizing net worth versus enjoying your money, raising kids, and making sure ambition never comes at the expense of the relationships that matter most. Key Takeaways The best financial decision isn’t always the one that maximizes net worth. Your money strategy should support the life, family, and experiences you actually value.Sometimes business growth requires abandoning a plan that already works. Lauryn and Kirby walked away from projected revenue to create one cohesive offer, audience, and message through Rich Doc Lab.AI is rapidly changing how small business owners operate. From marketing and advertising to research and business automation, AI agents can remove enormous amounts of manual work when given the right context and systems.Ambition needs boundaries. Money, business growth, and achievement matter, but Lauryn and Kirby continually bring their decisions back to their marriage, their kids, and the kind of life they want to build together. Resources: Find all things Dr. Lauryn B including ways to work with her Follow Dr. Lauryn: Instagram | Facebook | LinkedIn Follow She Slays on YouTube Mentioned in this episode: Clinic Mind Clinic Mind is the all-in-one EHR and practice management platform built for chiropractors — billing, documentation, scheduling, and patient follow-up in one place, whether you run a cash practice, take insurance, or are scaling to multiple locations. She Slays the Day listeners get an exclusive offer. Clinic Mind Holistic Marketing Hub This episode is sponsored by Holistic Marketing Hub. Created by marketing strategist Molly Cahill, it's a proven Instagram system with a 500+ caption content library and a step-by-step curriculum that's helped 400+ chiropractors, acupuncturists, and other health pros fill their practices with right-fit patients. Enroll Now! Holistic Marketing Hub INSiGHT CLA This episode is brought to you by the INSiGHT scanning system from CLA, the tool that helps chiropractors show patients objective neurological data so the value of care becomes clear, fueling conversion, retention, and growth. She Slays listeners get preferred pricing, affordable financing, and a free Getting Into Scanning guide. CLA (Current)

  4. Oct 4

    385 - How to Get Recommended by AI: AEO for Small Businesses feat. Kimberly Reynolds

    What happens when your potential patients stop Googling and start asking AI who they should trust? SEO still matters, but showing up first on Google no longer guarantees that ChatGPT, Gemini, Perplexity, or other AI platforms will cite or recommend your practice. So how do you make sure your business becomes part of the answer? Dr. Lauryn sits down with digital marketing strategist Kimberly Reynolds to break down Answer Engine Optimization, or AEO, and what practice owners should be doing now. They cover website schema, Google Business Profiles, reviews, LinkedIn, AI optimized articles, original expertise, and why small businesses still have an opportunity to outrank bigger competitors. They also explore the emerging world of ChatGPT advertising and why early adopters may have a major advantage. Key Takeaways SEO is no longer enough on its own. Strong SEO creates the foundation, but AEO helps AI engines understand, cite, and ultimately recommend your practice when users ask for answers or local recommendations.AI needs signals that establish trust and authority. Website schema, Google Business Profile activity, reviews, personal expertise, LinkedIn content, and third party validation all help AI connect your name, business, expertise, and reputation.Content needs to change for the AI search era. Instead of producing massive articles covering everything, focus on one specific question, answer it immediately, organize content into clear sections, include FAQs, and contribute original opinions, experiences, or data.Small businesses still have an early mover advantage. Many larger competitors have not fully optimized for AEO yet, giving innovative practice owners an opportunity to establish authority before the space becomes significantly more competitive. About the Guest Kimberly Reynolds is a digital marketing strategist with decades of experience spanning website development, SEO, paid media, and artificial intelligence. She began building and marketing websites in 1995 before moving heavily into paid advertising and eventually managing paid media for a major social media company. Today, Kimberly helps businesses adapt to the changing search landscape through Answer Engine Optimization, AI focused content strategy, and paid advertising. Her work focuses on helping businesses become more discoverable, credible, and recommendable across both traditional search engines and emerging AI platforms. Check out all the services Kimberly offers by visiting her website. Follow Kimberly on LinkedIn Resources: Find all things Dr. Lauryn B including ways to work with her Follow Dr. Lauryn: Instagram | Facebook | LinkedIn Follow She Slays on YouTube Mentioned in this episode: Holistic Marketing Hub This episode is sponsored by Holistic Marketing Hub. Created by marketing strategist Molly Cahill, it's a proven Instagram system with a 500+ caption content library and a step-by-step curriculum that's helped 400+ chiropractors, acupuncturists, and other health pros fill their practices with right-fit patients. Enroll Now! Holistic Marketing Hub Clinic Mind Clinic Mind is the all-in-one EHR and practice management platform built for chiropractors — billing, documentation, scheduling, and patient follow-up in one place, whether you run a cash practice, take insurance, or are scaling to multiple locations. She Slays the Day listeners get an exclusive offer. Clinic Mind INSiGHT CLA This episode is brought to you by the INSiGHT scanning system from CLA, the tool that helps chiropractors show patients objective neurological data so the value of care becomes clear, fueling conversion, retention, and growth. She Slays listeners get preferred pricing, affordable financing, and a free Getting Into Scanning guide. CLA (Current)

  5. Sep 27

    384 – Pinterest Marketing: Turn Your Expertise Into Online Income feat. Kelsey Vetter

    What if you could turn the knowledge you've already created for your patients into an entirely new revenue stream without becoming a social media influencer? Is Pinterest the overlooked marketing platform that could help you build a business beyond the four walls of your clinic? This week, Dr. Lauryn sits down with Pinterest marketing expert Kelsey Vetter to explore how this visual search engine can help entrepreneurs reach new audiences, sell digital products, and diversify their income. Together, they break down what makes Pinterest different from Instagram and TikTok, how to identify what your ideal customers are searching for, and why you don't need a massive following to start generating sales. From Pinterest SEO and paid advertising to creating low-ticket digital products and building email funnels, Kelsey shares practical strategies for turning your existing expertise into an online business. Key Takeaways Pinterest is a search engine, not just another social media platform. Learn how to reach potential customers who are actively searching for solutions without constantly creating content or building a large following.Digital products can create new revenue streams for clinic owners. Discover how to turn existing patient resources, educational materials, and specialized knowledge into products that can reach customers beyond your local market.Pinterest SEO and content strategy drive traffic and sales. Understand how keywords, compelling visual hooks, and search intent help your content get discovered and encourage users to take action.Not every business belongs on Pinterest. Learn how to validate audience demand, evaluate organic versus paid marketing, and determine whether Pinterest fits your business model. Guest Bio Kelsey Vetter is the founder of Kelsey Vetter Co., a Pinterest marketing agency helping entrepreneurs and online business owners turn Pinterest into a consistent source of traffic and sales. With 14 years of marketing experience, including five years dedicated exclusively to Pinterest, Kelsey has helped over 300 businesses unlock the platform's potential through tailored organic strategies, paid advertising, and strategic content creation. Her services include Pinterest profile audits, strategy sessions, account setup, and full-service management, helping brands attract customers and create sustainable growth beyond traditional social media. Follow Kelsey: TikTok | Instagram Resources: Find all things Dr. Lauryn B including ways to work with her Follow Dr. Lauryn: Instagram | Facebook | LinkedIn Follow She Slays on YouTube Mentioned in this episode: Holistic Marketing Hub This episode is sponsored by Holistic Marketing Hub. Created by marketing strategist Molly Cahill, it's a proven Instagram system with a 500+ caption content library and a step-by-step curriculum that's helped 400+ chiropractors, acupuncturists, and other health pros fill their practices with right-fit patients. Enroll Now! Holistic Marketing Hub Clinic Mind Clinic Mind is the all-in-one EHR and practice management platform built for chiropractors — billing, documentation, scheduling, and patient follow-up in one place, whether you run a cash practice, take insurance, or are scaling to multiple locations. She Slays the Day listeners get an exclusive offer. Clinic Mind INSiGHT CLA This episode is brought to you by the INSiGHT scanning system from CLA, the tool that helps chiropractors show patients objective neurological data so the value of care becomes clear, fueling conversion, retention, and growth. She Slays listeners get preferred pricing, affordable financing, and a free Getting Into Scanning guide. CLA (Current)

  6. Sep 20

    383 – Chiropractic Growth: Ads, Sales, Profitability & Freedom feat. Dr. Travis Stewart

    Are your ads actually underperforming—or is the real problem what happens after the lead comes in? In Part Two of Dr. Lauryn’s conversation with Dr. Travis Stewart, they dig into the numbers and systems clinic owners need to understand if they want marketing to translate into sustainable growth. They break down cost per lead, booking rates, show rates, customer acquisition cost, follow-up, sales, and why more new patients cannot fix a broken conversion process. From there, the conversation expands into business partnerships, profitability, associate pay, student debt, work ethic, wealth building, and the pursuit of balance. Travis and Lauryn also explore what chiropractic needs to change if practice owners, associates, and the profession itself are going to thrive long term. About the Guest Dr. Travis Stewart is the owner of Move Chiropractic in Boulder, Colorado, and co-founder of Making Moves, the coaching company behind Chiro Ads Academy. After opening his practice during the 2020 lockdown, Travis helped grow it from roughly $12K to $70K per month by bringing his marketing in-house and developing his own Facebook and Instagram advertising system. Since then, Travis and his team have helped more than 450 chiropractic practices implement their own ads, managing over $5 million in ad spend and generating more than $30 million in care plan revenue for clients. He also hosts The Arena, where he shares strategies for chiropractic practice growth, marketing, leadership, and entrepreneurship. Follow and connect with Dr. Travis on Instagram Resources: Rich Doc Playbook: Secure your spot today! Find all things Dr. Lauryn B including ways to work with her Follow Dr. Lauryn: Instagram | Facebook | LinkedIn Follow She Slays on YouTube Mentioned in this episode: Clinic Mind Clinic Mind is the all-in-one EHR and practice management platform built for chiropractors — billing, documentation, scheduling, and patient follow-up in one place, whether you run a cash practice, take insurance, or are scaling to multiple locations. She Slays the Day listeners get an exclusive offer. Clinic Mind INSiGHT CLA This episode is brought to you by the INSiGHT scanning system from CLA, the tool that helps chiropractors show patients objective neurological data so the value of care becomes clear, fueling conversion, retention, and growth. She Slays listeners get preferred pricing, affordable financing, and a free Getting Into Scanning guide. CLA (Current) Holistic Marketing Hub This episode is sponsored by Holistic Marketing Hub. Created by marketing strategist Molly Cahill, it's a proven Instagram system with a 500+ caption content library and a step-by-step curriculum that's helped 400+ chiropractors, acupuncturists, and other health pros fill their practices with right-fit patients. Enroll Now! Holistic Marketing Hub

  7. Sep 13

    382 – Facebook Ads for Chiropractors: Ditch the Agency and Go In-House feat. Dr. Travis Stewart

    What if the marketing agency you hired to grow your chiropractic practice is actually keeping you from understanding one of the most important parts of your business? In Part One of this conversation, Dr. Lauryn sits down with Dr. Travis Stewart to unpack how taking control of his own Facebook and Instagram ads helped transform a struggling new practice. Travis shares how he went from roughly $12K to $70K a month by bringing marketing in-house, developing condition-specific ad funnels, and learning how to create messaging that actually builds trust and converts. They also explore the shift from clinician to CEO, simplifying marketing so it remains sustainable, building a team around a bigger vision, and confronting the burnout and identity challenges that can come when your entrepreneurial ambitions grow beyond patient care. Key Takeaways Owning your marketing creates control. Travis stopped depending on agencies, learned the mechanics of Facebook and Instagram advertising, and built an in-house system that helped take his practice from roughly $12K to $70K per month.Effective chiropractic advertising starts with relevance and trust. Condition-specific messaging, strong hooks, clear positioning, social proof, and a compelling call to action can make an ad feel built specifically for the patient seeing it.Practice growth requires a CEO mindset. Learning to track data, understand demand generation, simplify systems, and make informed business decisions became just as important as being an excellent chiropractor.More revenue does not automatically create more freedom. As the practice grew, Travis moved from being money-poor and time-rich to money-rich and time-poor, forcing him to build a team, delegate, and rethink where his time and attention belonged. About the Guest Dr. Travis Stewart is the owner of Move Chiropractic in Boulder, Colorado, and co-founder of Making Moves, the coaching company behind Chiro Ads Academy. After opening his practice during the 2020 lockdown, Travis helped grow it from roughly $12K to $70K per month in just a few months by bringing his marketing in-house and developing his own Facebook and Instagram advertising system. Since then, Travis and his team have helped more than 450 chiropractic practices implement their own ads, managing over $5 million in ad spend and generating more than $30 million in care plan revenue for clients. He also hosts *The Arena*, where he shares strategies for chiropractic practice growth, marketing, leadership, and entrepreneurship. Resources: Rich Doc Playbook: Secure your spot today! Find all things Dr. Lauryn B including ways to work with her Follow Dr. Lauryn: Instagram | Facebook | LinkedIn Follow She Slays on YouTube Mentioned in this episode: Holistic Marketing Hub This episode is sponsored by Holistic Marketing Hub. Created by marketing strategist Molly Cahill, it's a proven Instagram system with a 500+ caption content library and a step-by-step curriculum that's helped 400+ chiropractors, acupuncturists, and other health pros fill their practices with right-fit patients. Enroll Now! Holistic Marketing Hub INSiGHT CLA This episode is brought to you by the INSiGHT scanning system from CLA, the tool that helps chiropractors show patients objective neurological data so the value of care becomes clear, fueling conversion, retention, and growth. She Slays listeners get preferred pricing, affordable financing, and a free Getting Into Scanning guide. CLA (Current) Rich Doc Playbook Let's be honest. We've all been given the same playbook. Go to grad school. Become a great doctor. Open a clinic. Help enough people. Work hard. Build a successful practice. Make plenty of money. Be happy. That was the promise. Yet here you are. Maybe your clinic is thriving. Maybe you're still trying to get it off the ground. Either way, there's a good chance you're chasing the same thing almost every healthcare entrepreneur is chasing: the belief that the next milestone will finally make everything click. The Rich Doc Playbook was created to challenge that assumption. Not because building a successful clinic isn't important, but because we believe there's a bigger conversation our profession isn't having. Rich Doc Playbook Clinic Mind Clinic Mind is the all-in-one EHR and practice management platform built for chiropractors — billing, documentation, scheduling, and patient follow-up in one place, whether you run a cash practice, take insurance, or are scaling to multiple locations. She Slays the Day listeners get an exclusive offer. Clinic Mind

  8. Sep 6

    381 - Marketing Strategy Beyond Social Media: Build an Ecosystem feat. Whitney Abraham

    Is your marketing actually growing your business—or are you just posting on social media and hoping something happens? What if the problem isn’t your content, your follower count, or the algorithm, but the fact that you’ve never built a true marketing ecosystem around your business? Dr. Lauryn sits down with Whitney Abraham, founder of Your CMO & Co., to break down what strategic marketing looks like beyond Instagram. They explore the role of a fractional CMO, turning an audience into revenue, knowing when to delegate marketing, and why successful entrepreneurs often wait too long to address burnout and resentment. Whitney also shares why certainty is one of the strongest predictors of entrepreneurial success—and her simple formula for building confidence through self-talk, action, and repetition. Key Takeaways Social media is only one piece of a successful marketing strategy. Sustainable business growth requires an integrated marketing ecosystem that connects content, email, launches, partnerships, messaging, and sales around a clear objective.A fractional CMO can bring executive-level marketing strategy without the expense of hiring a full-time C-suite executive. The goal is not simply to create more content, but to orchestrate the entire marketing operation around revenue and growth.A large audience does not automatically equal a profitable business. Before monetizing followers, business owners need to understand why people followed them, whether that audience aligns with what they want to sell, and how to strategically convert attention into opportunity.Certainty and self-trust are critical to entrepreneurial success. Whitney’s confidence formula—positive self-talk + action + repetition—helps entrepreneurs build proof that they can solve problems, make decisions, and continue moving forward. About the Guest Whitney Abraham is the founder of Your CMO & Co., a marketing agency built for business owners who want to leverage the internet to strategically scale their companies. A serial entrepreneur, Whitney has built multiple seven-figure online businesses and an eight-figure business from the ground up. She has spent nearly a decade in digital marketing and has coached thousands of women on building, launching, and scaling businesses of their own. After years of watching entrepreneurs struggle to execute the strategies they were learning, Whitney created Your CMO & Co. to provide the complete marketing ecosystem of a fractional CMO combined with hands-on implementation and operational support. Book a Call with Whitney Follow Whitney on Instagram Resources: Rich Doc Playbook: Secure your spot today! Find all things Dr. Lauryn B including ways to work with her Follow Dr. Lauryn: Instagram | Facebook | LinkedIn Follow She Slays on YouTube Mentioned in this episode: Rich Doc Playbook Let's be honest. We've all been given the same playbook. Go to grad school. Become a great doctor. Open a clinic. Help enough people. Work hard. Build a successful practice. Make plenty of money. Be happy. That was the promise. Yet here you are. Maybe your clinic is thriving. Maybe you're still trying to get it off the ground. Either way, there's a good chance you're chasing the same thing almost every healthcare entrepreneur is chasing: the belief that the next milestone will finally make everything click. The Rich Doc Playbook was created to challenge that assumption. Not because building a successful clinic isn't important, but because we believe there's a bigger conversation our profession isn't having. Rich Doc Playbook INSiGHT CLA This episode is brought to you by the INSiGHT scanning system from CLA, the tool that helps chiropractors show patients objective neurological data so the value of care becomes clear, fueling conversion, retention, and growth. She Slays listeners get preferred pricing, affordable financing, and a free Getting Into Scanning guide. CLA (Current) Clinic Mind Clinic Mind is the all-in-one EHR and practice management platform built for chiropractors — billing, documentation, scheduling, and patient follow-up in one place, whether you run a cash practice, take insurance, or are scaling to multiple locations. She Slays the Day listeners get an exclusive offer. Clinic Mind

See All (410)

5
out of 5
177 Ratings

About

You didn't go through years of school, clinical hours, and board exams to end up exhausted, underpaid relative to your potential, and wondering if this is really it. But if you're a healthcare practice owner who feels more trapped than free, more drained than inspired, and more stuck than successful — you're not broken. You're just underleveraged. She Slays the Day is the podcast for healthcare professionals who refuse to settle for a career that looks good on paper but feels like a grind in real life. Hosted by Dr. Lauryn Brunclik — chiropractor, clinic growth expert, brand strategist, and the voice behind the Rich Doc Energy movement — this show is built for providers who are ready to stop trading time for income and start building something bigger. Each week, Lauryn brings unfiltered conversations, sharp strategy, and the kind of honesty most business podcasts are afraid of. She breaks down the real mechanics of growing a practice without losing yourself in it: clinic optimization, team systems, wealth building, personal branding, diversifying income, and designing a life with actual freedom in it — not just the Instagram version. This isn't motivational fluff. This is tactical, direct, and built for action. Whether you're a chiropractor, dentist, physical therapist, veterinarian, or any private practice owner in healthcare, you'll find episodes that speak to the specific challenges of running a clinic while trying to build wealth, raise a family, and stay sane. Through solo deep dives and interviews with top entrepreneurs, industry disruptors, and experts across business, finance, and leadership, the show covers what it actually takes to go from overwhelmed clinic owner to CEO of a rich life — one built on leverage, not just labor. With over six years on air, 350+ episodes, and hundreds of thousands of downloads, the show has become one of the most trusted voices in the healthcare business space. Thousands of practice owners tune in every week not just for the strategy but for the energy — the kind that makes you feel like you can actually pull this off. New episodes drop every Sunday morning everywhere you listen to podcasts. If you're done being bored, broke, or burnt out — and you're ready for Rich Doc Energy — hit subscribe and start building. Follow Dr. Lauryn B: Instagram: @drlaurynb YouTube: @dr.laurynb

Information

  • Creator
    Lauryn Brunclik
  • Years Active
    2019 - 2026
  • Episodes
    410
  • Rating
    Explicit
  • Copyright
    © 2026 Dr. Lauryn B - All Rights Reserved
  • Show Website
    She Slays the Day

You Might Also Like