The Aaron Novello Podcast

Aaron Novello
  • 5.0 (25)
  • Entrepreneurship
  • Updated Daily

Welcome to the Aaron Novello Podcast!Are you looking to master the art of real estate sales?Do you want to level up your business and lifestyle?You are in the right place!Aaron and his guests share winning real estate sales strategies and techniques and show you how to win the inner game that leads to financial freedom.Get ready.Here is your host, top producing real estate agent and coach to some of the top agents in the U.S. and internationally, Aaron Novello. 

  1. 1d ago

    The Listing Appointment Script With an 80% Close Rate

    Most agents never learn how to take control of a listing appointment until they've already lost one to a lower fee or a bigger promise from another agent. That drive home replaying every word, wishing you'd handled it differently, is exactly what this episode is built to fix. This is a live listing appointment roleplay where I walk through the exact process I use to close listings at an 80% rate against the 20% national average. You'll watch the full conversation play out, including the moment the seller brings up commission, because that's usually where agents lose control of the room. Here's what's inside this one: ✅ The real estate objection handling script I've used through 2,000 home sales and 17 years in this business ✅ Why the assumptive close real estate agents skip is actually the difference between presenting and closing ✅ How I isolate objections one at a time with a "set aside" instead of letting five stack up at once ✅ The real math behind my close rate, 7 nos before I get to 1 yes, and why that ratio is normal, not a warning sign ✅ Real estate closing techniques 2026 that hold up when a competitor undercuts you on fee If you want to know how to close a listing appointment without freezing up when the objection comes, or you're looking for real estate roleplay training instead of another generic script, this episode gives you both the mechanism and the proof behind it. Knowing how to take control of a listing appointment isn't about personality, it's a skill, and this is the closest thing to sitting in the room with me while I run it live. This is the real estate listing presentation 2026 training built from doing the work, not talking about it.

  2. 3d ago

    Call Me Back Later Isn't An Objection (Probate Script)

    You hang up thinking you got blown off. Probate lead objection handling says otherwise, and this call proves it. This is a real call breakdown, not a script read out loud for effect. You'll hear exactly how a probate seller who tried to push things off for 30 days ended up agreeing to a walkthrough in the same conversation, and why that shift had nothing to do with luck or pressure. Inside this episode: ✅ The exact question sequence I use for real estate cold calling roleplay practice that actually holds up once you're on a live, unscripted call ✅ Why "call me back later" is almost never the call me back later objection real estate agents assume it is, and what it actually signals from a probate seller ✅ How a simple probate investor script structure gets you past beneficiary confusion and legal delays without sounding pushy or rehearsed ✅ The exact beneficiary question that turned a stall into a conversation about a $1 million property ✅ Real cold calling probate leads tactics pulled straight from an actual recorded call, not a hypothetical If you've been calling motivated seller leads and keep hitting the same wall when someone says they need more time, this breakdown will change how you hear that response. This is real estate cold calling techniques that really work applied to an actual probate file, with a real number attached to it, not a theory. You'll also see how a basic probate cold calling script gets adjusted mid-call the moment the seller's story doesn't match the plan, which is exactly where most agents freeze and lose the lead. Whether you're brand new to probate real estate script work or you've been doing this for years, the point is the same. How to overcome objections in real estate comes down to asking better questions, not pushing harder. Get probate lead objection handling right on calls like this one and you'll never hear "call me back later" the same way again.

  3. 4d ago

    80% Of New Agents Quit. Here's Why This Team Didn't.

    The hardest part of year one isn't the market. It's learning to detach from outcome in real estate before doubt wins. If you're six months into this business wondering whether you actually have what it takes, you're not alone. Every agent who's made it past year one has faced the same gut check when the market shifts and the "easy" deals disappear. This episode breaks down exactly what separates the agents who quit from the ones who stay, and why the answer has nothing to do with luck. I walk through real client stories and coaching conversations that show what new real estate agent advice actually looks like when it's tested by a cooling market. You'll hear the difference between agents who piece it together solo and agents who plug into a system built specifically around new real estate agent team benefits , this is the real real estate team vs solo agent comparison nobody talks about honestly. Here's what this episode covers: ✅ Why detaching from outcome is the single most underrated skill in this business ✅ The real reason 80% of new agents quit in year one, and what the other 20% do differently ✅ How real estate coaching for new agents turns market shifts into skill-building instead of burnout ✅ A breakdown of probability based negotiation and how one agent used it to close a deal price alone couldn't solve ✅ Why understanding why join a real estate team matters more now than it did in a hot market ✅ Practical real estate agent skills training you can start using this week, not someday If you've ever felt like the market changing means you're not good enough, this episode exists to prove that theory wrong. Detaching from the outcome in real estate is a learnable skill, not a personality trait, and it's the difference between agents who survive year one and agents who thrive past it.

  4. 6d ago

    From $13K a Year to 200 Deals: What Changed

    Rates hit 7.3% and most agents quit. This is how real estate agents survive high interest rates and still close deals. I started in this business making exactly $13,000 my first year. I know what it feels like to work every hour you have and still watch your numbers shrink. If you're a real estate agent working 80 hours a week and your pipeline still isn't growing, it's not because you're not trying hard enough. The real estate interest rates 2026 environment is nothing like 2020, and the agents ignoring that gap are the ones falling behind right now. ✅ Why deal volume dropped 30% and what that number actually means for your business ✅ The real estate market shift 2026 that quietly killed the scripts that used to work ✅ What real real estate agent time freedom looks like once you stop chasing every lead yourself ✅ How I went from $13K a year to over 200 deals without adding more hours to my week ✅ Why real estate syndications for agents is becoming the smarter move for experienced agents ✅ The exact mindset behind buying back your time real estate agents rarely talk about This isn't motivation. It's the math behind how real estate agents survive high interest rates instead of waiting on rates to drop. If you're serious about how to succeed in real estate 2026, you have to stop repeating what worked three years ago and start building the skill that actually gets paid now. This is my from broke to real estate success story, and it was never about working harder. It was about knowing exactly what to change when the market changed under me.

  5. Jul 16

    How To Prequalify A Seller In Real Estate (85% Close Rate)

    Booking the appointment is easy. Closing it means you already know how to prequalify a seller in real estate before you ever pull into the driveway. Here's the truth nobody in this industry wants to admit: NAR reports the average agent converts about 20% of the listing appointments they go on. I run mine at 85%, and the difference isn't charisma or better listing presentation tips. It's what happens before I ever knock on the door. In this breakdown I walk through the exact listing appointment questions to ask before you agree to show up, so you're not walking into a home blind. This is the same process I use to prequalify a seller in real estate every single time, and it's built around three simple filters: motivation, timeline, and decision makers. ✅ The real estate prequalification questions that separate a real seller from a tire kicker ✅ Seller motivation questions real estate agents overlook because they're afraid to ask them ✅ A repeatable listing appointment script you can use on the phone before you ever schedule the visit ✅ Why how to convert more listing appointments starts with the call, not the presentation ✅ The exact real estate agent prequalifying script I use to know I've already won before I walk in If you're tired of showing up to appointments only to get shopped on commission, this changes that. You'll learn how to prepare for a listing appointment the right way and walk in already knowing the outcome instead of hoping for one. This isn't about extracting a signature. It's about contribution. When you prequalify a seller in real estate the right way, you're serving the seller before you ever ask for the business.

  6. Jul 13

    Scared to Lose $700? You'll Never Make Millions

    You've got an emotionally attached seller standing in your way and you're about to walk. Before you do, you need to hear this. Most agents treat an overpriced listing like a yes or no decision. It's not. It's a reading problem. When a seller is so connected to a number that logic doesn't land, the answer isn't in what they're saying. It's in what's happening around them. The caregiver putting pressure on mom. The life circumstance forcing the move. The market that's about to do your convincing for you. Here's what this conversation covers: ✅ How to spot real seller motivation in real estate even when the seller is telling you something different ✅ Why fighting the price at the listing appointment is the exact reason agents keep losing to competitors who just say yes ✅ The price reduction strip strategy that starts AFTER you get the contract signed, not before ✅ How to assess whether an overpriced seller in real estate is actually motivated enough to work with ✅ The real math on taking a risk, your downside is $700, your upside is $10K to $30K, and if that ratio scares you, that's the conversation we need to have ✅ Real examples of overpriced listing strategy plays that worked, ones that didn't, and exactly what the difference was ✅ When listing price negotiation happens before signing vs. after, and why the timing changes everything ✅ How to handle a seller who won't reduce price without blowing up the relationship or losing the listing If you've been walking away from listings because the real estate listing price is too high, this is the framework that changes how you make that call.

  7. Jul 12

    Why I Told a Seller Not to List and He Trusted Me More

    Most agents think leaving a listing appointment without a signed agreement is a failure. That belief is costing you more deals than you know. Real estate agent emotional intelligence is not about being nice. It is about having the judgment to tell a seller the truth even when the truth is "don't list right now", and understanding that move builds more trust than any closing script ever will. I walked into a situation where a husband came to me wanting to sell. His wife had stage 4 cancer and did not want to move. They had an ADU sitting empty. Most agents would have tried to work the deal anyway. I told him the most probable outcome was simple: rent out the ADU, bring in $3,000 a month, let his wife stop working and stay in the home she loves. He agreed. No listing. No commission. And now he trusts me completely. Here is what that conversation taught me about telling sellers the truth and why being fully unattached to the outcome is the highest-leverage thing you can do as a listing agent: ✅ Why seller trust evaporates the moment they sense you need the deal more than they do ✅ The difference between real estate agent good judgment and just running a script at an appointment ✅ How probability thinking changes the way you read every seller situation you walk into ✅ Why some sellers will never list until they hit rock bottom, and why that is not your job to fix ✅ The four skills you actually need to list property at high volume, and which one nobody is coaching This is what listing agent mindset looks like in the real world. Not theory. Not a role play. A real conversation about a real situation where the right call was to walk away. If you have ever lost a seller you thought was close and had no idea why, this one is for you.

  8. Jul 11

    I Convert 85% of Listing Appointments. Here's Exactly Why

    You're going on real estate listing appointments and walking out without the listing. That's not a market problem. That's a skills problem. The average agent converts 20% of listing appointments. I convert 85%. The difference has nothing to do with the market, your years of experience, or whose name is on your yard sign. It comes down entirely to one thing: how skilled you are, and how hard you've practiced that skill. Here's what this breakdown covers: ✅ Why real estate listing appointment tips that worked in 2020 are actively costing you business right now in this market ✅ The ego-driven approach most agents default to at listing appointments and exactly why it repels sellers instead of winning them over ✅ How listing appointment conversion actually works when you lead with questions instead of credentials ✅ The specific questioning framework that drives my listing conversion rate in real estate from a one-in-five shot to better than four-in-five ✅ Why your real estate agent skills training needs to include role play five days a week if you actually want to compete at the top level ✅ The brutal truth about what separates the 100 agents doing over 20 million in volume from the other 19,900 in the same MLS ✅ How to build the kind of practiced real estate prospecting skills that create security for yourself regardless of what the market does This is not motivational content. This is a live room breakdown of the exact mechanism behind a consistent listing appointment conversion rate that most agents will never reach because they are not willing to practice at the level it requires. If you want to dominate your market instead of just compete in it, this is where you start.

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out of 5
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About

Welcome to the Aaron Novello Podcast!Are you looking to master the art of real estate sales?Do you want to level up your business and lifestyle?You are in the right place!Aaron and his guests share winning real estate sales strategies and techniques and show you how to win the inner game that leads to financial freedom.Get ready.Here is your host, top producing real estate agent and coach to some of the top agents in the U.S. and internationally, Aaron Novello. 

Information

  • Creator
    Aaron Novello
  • Years Active
    2020 - 2026
  • Episodes
    600
  • Rating
    Clean
  • Copyright
    © 2026 The Aaron Novello Podcast
  • Show Website
    The Aaron Novello Podcast

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