DPT to CEO: The Podcast

Morgan Meese
  • 5.0 (8)
  • Entrepreneurship
  • Updated Biweekly

My name is Morgan Meese & I’m a doctor of physical therapy and business & marketing consultant for clinicians. On this podcast, you’ll find stories from practice owners taking this journey, advice on marketing and sales for new business owners, and as many how-to’s I can put together to help you start, launch, and grow your own successful solo practice. I want to help as many other healthcare professionals as I can take the leap into starting their very own solo practices to build healthy, wealthy, and happy lives. Buy me a coffee :) www.buymeacoffee.com/buymorgancoffee

  1. 6d ago

    How to Organize Your PT Business: The 4 Routines That Change Everything

    If your practice feels like organized chaos, it's not because you're bad at business. It's because nobody taught you how to run one. Most physical therapists are technically excellent at their jobs and completely winging it when it comes to the day-to-day operations behind the scenes. In this episode I walk you through the four core business routines that hold a sustainable cash based physical therapy practice together, plus the client journey system and tech stack that make sure nothing falls through the cracks. This isn't about adding more to your plate. It's about building a structure that actually runs without you having to reinvent the wheel every single day. We cover the daily power hour that keeps your marketing, sales, and client delivery moving even on your hardest weeks, the weekly reset that gives you a clean slate and clear priorities every single week, the monthly admin and finance review that stops you from being surprised by your own revenue, and the monthly content planning system that eliminates the what do I post today scramble for good. We also break down the client journey from first lead to long-term retention, why most PT practice owners are focused entirely on getting new clients while ignoring the retention side that creates predictable recurring revenue, and the simple five to six tool tech stack that keeps a solo cash based practice running without overcomplicating everything. If your business feels chaotic, one of five core functions is broken. This episode helps you figure out which one. --- Morgan Meese, the founder of a successful out-of-network physical therapy practice, has transformed her expertise into a role as a dedicated business and marketing coach. Specializing in cash pay physical therapy, Morgan owns a digital business where she collaborates with fellow clinicians, guiding them in launching and expanding their own cash-based solo practices. Her coaching extends to helping new business owners navigate the complexities of owning a physical therapy practice, incorporating elements like mobile physical therapy and telehealth. Morgan's unique approach incorporates niche marketing strategies, addressing the specific needs of clinicians and entrepreneurs. As a woman in business with ADHD herself, she also offers insights on time management for business owners, emphasizing the importance of digital marketing to attract more clients. Join Morgan on her journey of empowering women entrepreneurs, physical therapists and healthcare providers, combating burnout, and building a thriving business so you never have to go back to the clinic again. Find me on IG: ⁠DPT to CEO⁠ and ⁠Dr. Morgan Meese⁠ ---To learn more, visit ⁠our website⁠. Free eBook ⁠“So You Want To Start a Solo Practice” ⁠ DPT to CEO: ⁠Youtube⁠ ⁠Apply ⁠for the DPT to CEO 1:1 Coaching Program with Morgan. Just getting started? ⁠The Therapy Business Basics Mini Course⁠ is the place to start! ⁠Buy me coffee⁠ 😄 -- Follow me on Instagram: @drmorganmeese | Join my Facebook Group: DPT to CEO | Ready to start your own cash based practice? Let's talk! morganmeese.com/bookacall | MUSIC: We Are The Best Team! by WinnieTheMoog Link: https://filmmusic.io/song/6235-we-are-the-best-team- License:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Like our content? Buy us a coffee! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/buymorgancoffee⁠⁠

    How to Organize Your PT Business: The 4 Routines That Change Everything

  2. Jul 19

    How I Actually Run My PT Business (Systems, Schedule, and Workflow)

    Most PT programs teach you how to treat patients. Nobody teaches you how to actually operate a business. If you've ever gotten your first patient and thought "wait, how do I actually run this thing?" — this episode is for you. In this episode I walk you through the exact systems, tools, and daily routines that run a sustainable cash based physical therapy practice from the ground up. This isn't theory. This is what actually works day to day whether you're a solo practice owner just getting started or building toward a team. We cover the three-part client journey structure that creates monthly recurring revenue so you stop starting at zero every month, the tech stack that actually makes sense for a solo cash based practice without overcomplicating everything, the communication and operations layer that keeps your business running behind the scenes, the daily Big Three non-negotiables that keep your practice moving no matter how many patients you have, and the biggest mistake practice owners make when they start growing and exactly how to avoid it. The goal isn't to find the perfect system. The goal is to find one you'll actually open every day and use consistently. Because the practices that scale aren't the ones with the fanciest tools. They're the ones where the operator built the habit before they needed it. Links mentioned in this episode: Therapy Business Basics Mini Course (the best place to start if you're just getting going): --- Morgan Meese, the founder of a successful out-of-network physical therapy practice, has transformed her expertise into a role as a dedicated business and marketing coach. Specializing in cash pay physical therapy, Morgan owns a digital business where she collaborates with fellow clinicians, guiding them in launching and expanding their own cash-based solo practices. Her coaching extends to helping new business owners navigate the complexities of owning a physical therapy practice, incorporating elements like mobile physical therapy and telehealth. Morgan's unique approach incorporates niche marketing strategies, addressing the specific needs of clinicians and entrepreneurs. As a woman in business with ADHD herself, she also offers insights on time management for business owners, emphasizing the importance of digital marketing to attract more clients. Join Morgan on her journey of empowering women entrepreneurs, physical therapists and healthcare providers, combating burnout, and building a thriving business so you never have to go back to the clinic again. Find me on IG: ⁠DPT to CEO⁠ and ⁠Dr. Morgan Meese⁠ ---To learn more, visit ⁠our website⁠. Free eBook ⁠“So You Want To Start a Solo Practice” ⁠ DPT to CEO: ⁠Youtube⁠ ⁠Apply ⁠for the DPT to CEO 1:1 Coaching Program with Morgan. Just getting started? ⁠The Therapy Business Basics Mini Course⁠ is the place to start! ⁠Buy me coffee⁠ 😄 -- Follow me on Instagram: @drmorganmeese | Join my Facebook Group: DPT to CEO | Ready to start your own cash based practice? Let's talk! morganmeese.com/bookacall | MUSIC: We Are The Best Team! by WinnieTheMoog Link: https://filmmusic.io/song/6235-we-are-the-best-team- License:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Like our content? Buy us a coffee! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/buymorgancoffee⁠⁠

    How I Actually Run My PT Business (Systems, Schedule, and Workflow)

  3. Jul 12

    Your Cash Based Practice Isn’t Growing (And It’s Not a Marketing Problem)

    You have a practice. You're doing the work. You're seeing patients. So why does it still feel like you're hitting a wall every month? After coaching 100+ cash based physical therapy practice owners, I can tell you it's almost never your market, your specialty, or your follower count. It's almost always one of five structural problems that are completely fixable once you can see them clearly. In this episode I break down the real reasons your PT business isn't growing the way it should be, and more importantly, what to actually do about each one. This isn't generic business advice. This is a direct diagnostic for practice owners who are already making $3K to $10K a month and can't figure out what the ceiling is. We cover why splitting your time between your practice and a clinical job creates an artificial growth ceiling, why having a full patient schedule with no protected CEO time is a trap that catches up with you fast, why your consult calls aren't converting and why it has almost nothing to do with your price, why leads are falling through the cracks and how real revenue is sitting in old DMs and cold inquiry threads right now, and why waiting for referrals before building the relationships that actually earn them keeps most practice owners stuck longer than anything else. None of these problems are about where you live, what you specialize in, or how many followers you have. They're structural. They're fixable. And once you can see which ones apply to your practice, you can do something about them. --- Morgan Meese, the founder of a successful out-of-network physical therapy practice, has transformed her expertise into a role as a dedicated business and marketing coach. Specializing in cash pay physical therapy, Morgan owns a digital business where she collaborates with fellow clinicians, guiding them in launching and expanding their own cash-based solo practices. Her coaching extends to helping new business owners navigate the complexities of owning a physical therapy practice, incorporating elements like mobile physical therapy and telehealth. Morgan's unique approach incorporates niche marketing strategies, addressing the specific needs of clinicians and entrepreneurs. As a woman in business with ADHD herself, she also offers insights on time management for business owners, emphasizing the importance of digital marketing to attract more clients. Join Morgan on her journey of empowering women entrepreneurs, physical therapists and healthcare providers, combating burnout, and building a thriving business so you never have to go back to the clinic again. Find me on IG: ⁠DPT to CEO⁠ and ⁠Dr. Morgan Meese⁠ ---To learn more, visit ⁠our website⁠. Free eBook ⁠“So You Want To Start a Solo Practice” ⁠ DPT to CEO: ⁠Youtube⁠ ⁠Apply ⁠for the DPT to CEO 1:1 Coaching Program with Morgan. Just getting started? ⁠The Therapy Business Basics Mini Course⁠ is the place to start! ⁠Buy me coffee⁠ 😄 -- Follow me on Instagram: @drmorganmeese | Join my Facebook Group: DPT to CEO | Ready to start your own cash based practice? Let's talk! morganmeese.com/bookacall | MUSIC: We Are The Best Team! by WinnieTheMoog Link: https://filmmusic.io/song/6235-we-are-the-best-team- License:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Like our content? Buy us a coffee! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/buymorgancoffee⁠⁠

    Your Cash Based Practice Isn’t Growing (And It’s Not a Marketing Problem)

  4. Jul 5

    Sales and Coaching in Physical Therapy: What Nobody Teaches You in PT School | Dr. Samantha Ritz

    Most physical therapists graduate with exceptional clinical skills and almost zero business training. Nobody teaches you how to have a sales conversation. Nobody teaches you how to coach someone through making a decision about their health. And nobody tells you that those two skills are actually more connected than you think. In this episode, I sit down with Sam, our sales and coaching specialist here at DPT to CEO, to pull back the curtain on what actually happens inside the conversations that help clinicians decide to build their own cash based physical therapy practice. Sam has a unique perspective because she works on both the sales side and the coaching side of our program. That means she sees what holds clinicians back from taking the leap, what happens when they finally decide to go for it, and what separates the practice owners who build something sustainable from the ones who stay stuck thinking about it. We talk about what sales conversations with clinicians actually look like, the fears and hesitations that come up most often, and why so many physical therapists have a complicated relationship with the idea of selling their services. We also dig into why sales and coaching are more similar than most people realize, and how getting better at one actually makes you better at the other. If you're a clinician who works with patients every day, this conversation will change how you think about communication, buy-in, and patient adherence too. Because the skills that make someone a great coach are the same skills that make someone a great clinician. And if you've been thinking about starting your own cash based practice but keep finding reasons to wait, Sam's answer to one question in particular might be exactly what you need to hear. Connect with Sam here: Instagram | Website --- Morgan Meese, the founder of a successful out-of-network physical therapy practice, has transformed her expertise into a role as a dedicated business and marketing coach. Specializing in cash pay physical therapy, Morgan owns a digital business where she collaborates with fellow clinicians, guiding them in launching and expanding their own cash-based solo practices. Her coaching extends to helping new business owners navigate the complexities of owning a physical therapy practice, incorporating elements like mobile physical therapy and telehealth. Morgan's unique approach incorporates niche marketing strategies, addressing the specific needs of clinicians and entrepreneurs. As a woman in business with ADHD herself, she also offers insights on time management for business owners, emphasizing the importance of digital marketing to attract more clients. Join Morgan on her journey of empowering women entrepreneurs, physical therapists and healthcare providers, combating burnout, and building a thriving business so you never have to go back to the clinic again. Find me on IG: ⁠DPT to CEO⁠ and ⁠Dr. Morgan Meese⁠ ---To learn more, visit ⁠our website⁠. Free eBook ⁠“So You Want To Start a Solo Practice” ⁠ DPT to CEO: ⁠Youtube⁠ ⁠Apply ⁠for the DPT to CEO 1:1 Coaching Program with Morgan. Just getting started? ⁠The Therapy Business Basics Mini Course⁠ is the place to start! ⁠ Buy me coffee⁠ 😄 -- Follow me on Instagram: @drmorganmeese | Join my Facebook Group: DPT to CEO | Ready to start your own cash based practice? Let's talk! morganmeese.com/bookacall | MUSIC: We Are The Best Team! by WinnieTheMoog Link: https://filmmusic.io/song/6235-we-are-the-best-team- License:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Like our content? Buy us a coffee! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/buymorgancoffee⁠⁠

    Sales and Coaching in Physical Therapy: What Nobody Teaches You in PT School | Dr. Samantha Ritz

  5. Jun 28

    Why Clients Don't Book After Consults in Your Cash-Based PT Practice

    You had a great consult call, they seemed interested, said it sounded like exactly what they needed, and then they ghosted. Or said they couldn't afford it. Or asked if you take insurance at the last minute. Sound familiar? The problem is almost never your price. It's what happened at the end of that call. Most cash based physical therapy practice owners are running evaluations instead of consultations, and there's a huge difference between the two. If you're hearing "I'll think about it" or "let me know" at the end of your discovery calls, this episode breaks down exactly why your consults aren't converting and what to change to start booking more evaluations consistently. The biggest mistake? You're solving their problem on the call instead of leading them to a decision. When you give away the value of a full evaluation for free, there's no clear reason for them to book with you. In this episode, you'll learn: Why running an evaluation instead of a consultation kills conversions, the phrase that ends every consult call with no booking, how to make an offer that leads to a yes or no (not "maybe"), what to do when they say "I need to think about it", how to handle insurance objections without losing the sale, and the mindset shift from clinician to professional consultant. Key Topics Covered: The difference between consultation calls and evaluation sessions, why "let me know" hands control back to an indecisive prospect, how to position yourself as the guide in the conversation, addressing objections about cost and insurance coverage, and converting discovery calls into booked evaluations. --- Morgan Meese, the founder of a successful out-of-network physical therapy practice, has transformed her expertise into a role as a dedicated business and marketing coach. Specializing in cash pay physical therapy, Morgan owns a digital business where she collaborates with fellow clinicians, guiding them in launching and expanding their own cash-based solo practices. Her coaching extends to helping new business owners navigate the complexities of owning a physical therapy practice, incorporating elements like mobile physical therapy and telehealth. Morgan's unique approach incorporates niche marketing strategies, addressing the specific needs of clinicians and entrepreneurs. As a woman in business with ADHD herself, she also offers insights on time management for business owners, emphasizing the importance of digital marketing to attract more clients. Join Morgan on her journey of empowering women entrepreneurs, physical therapists and healthcare providers, combating burnout, and building a thriving business so you never have to go back to the clinic again. Find me on IG: ⁠DPT to CEO⁠ and ⁠Dr. Morgan Meese⁠ ---To learn more, visit ⁠our website⁠. Free eBook ⁠“So You Want To Start a Solo Practice” ⁠ DPT to CEO: ⁠Youtube⁠ ⁠Apply ⁠for the DPT to CEO 1:1 Coaching Program with Morgan. Just getting started? ⁠The Therapy Business Basics Mini Course⁠ is the place to start! ⁠Buy me coffee⁠ 😄 -- Follow me on Instagram: @drmorganmeese | Join my Facebook Group: DPT to CEO | Ready to start your own cash based practice? Let's talk! morganmeese.com/bookacall | MUSIC: We Are The Best Team! by WinnieTheMoog Link: https://filmmusic.io/song/6235-we-are-the-best-team- License:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Like our content? Buy us a coffee! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/buymorgancoffee⁠⁠

    Why Clients Don't Book After Consults in Your Cash-Based PT Practice

  6. Jun 21

    How to Sell Physical Therapy Services: Why Confidence (Not Scripts) Converts Clients

    If you've bought a script, memorized it word for word, and still fumbled on a sales call, this episode explains exactly why that happened. Most physical therapists spend so much time trying to say the "right" thing, they forget clients aren't just listening to your words — they're reading your energy. In this episode, I break down why confidence, not perfectly memorized lines, is what actually converts clients in your cash based physical therapy practice. If you've tried scripts and still feel unsure during consult calls, this will help you understand what really matters in sales conversations. Scripts fail because they assume confidence comes from preparation, but confidence is a felt experience, not a recited one. When you're focused on the next line instead of listening to the person in front of you, clients feel that disconnection. The moment someone pushes back, scripts fall apart because they can't account for real human responses. Your client isn't evaluating your vocabulary — they're evaluating your certainty. Do you believe this will work? Because they're deciding whether to believe you. People make emotional decisions and justify with logic, and the emotion they need to feel is safety. Safety comes from your tone, your pace, and your lack of panic when they say "I need to think about it." Key Topics Covered:Why scripts fall apart under pressure and what to focus on instead, how confidence impacts client decisions more than perfect words, what actually builds trust in consult calls, the difference between reacting and responding during difficult conversations, and why trust is the real conversion factor in sales. --- Morgan Meese, the founder of a successful out-of-network physical therapy practice, has transformed her expertise into a role as a dedicated business and marketing coach. Specializing in cash pay physical therapy, Morgan owns a digital business where she collaborates with fellow clinicians, guiding them in launching and expanding their own cash-based solo practices. Her coaching extends to helping new business owners navigate the complexities of owning a physical therapy practice, incorporating elements like mobile physical therapy and telehealth. Morgan's unique approach incorporates niche marketing strategies, addressing the specific needs of clinicians and entrepreneurs. As a woman in business with ADHD herself, she also offers insights on time management for business owners, emphasizing the importance of digital marketing to attract more clients. Join Morgan on her journey of empowering women entrepreneurs, physical therapists and healthcare providers, combating burnout, and building a thriving business so you never have to go back to the clinic again. Find me on IG: ⁠DPT to CEO⁠ and ⁠Dr. Morgan Meese⁠ ---To learn more, visit ⁠our website⁠. Free eBook ⁠“So You Want To Start a Solo Practice” ⁠ DPT to CEO: ⁠Youtube⁠ ⁠Apply ⁠for the DPT to CEO 1:1 Coaching Program with Morgan. Just getting started? ⁠The Therapy Business Basics Mini Course⁠ is the place to start! ⁠Buy me coffee⁠ 😄 -- Follow me on Instagram: @drmorganmeese | Join my Facebook Group: DPT to CEO | Ready to start your own cash based practice? Let's talk! morganmeese.com/bookacall | MUSIC: We Are The Best Team! by WinnieTheMoog Link: https://filmmusic.io/song/6235-we-are-the-best-team- License:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Like our content? Buy us a coffee! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/buymorgancoffee⁠⁠

    How to Sell Physical Therapy Services: Why Confidence (Not Scripts) Converts Clients

  7. Jun 14

    Why Your Cash Based PT Practice Isn't Growing (And What To Fix)

    If you're already making $2-5K a month in your practice but still starting every month at zero, this episode is for you. You built the practice, you have patients, you're doing the work — so why isn't it growing the way it should be? This isn't about working harder or posting more. It's about the three systems that create the difference between surviving session-to-session and building a practice that actually pays you consistently. After six and a half years of building my own practice and coaching hundreds of other PTs, I'm breaking down exactly what keeps practices stuck at this stage and what needs to change to crack through to consistent growth. In this episode, I cover why effort without strategy just creates the feeling of progress without results, the difference between visibility and clarity in your marketing, why inconsistent inputs kill momentum, and the three specific systems that transform feast-or-famine into predictable revenue. This isn't theory — this is what actually works when you're ready to stop white-knuckling every slow week. Key Topics Covered: Why the "doing everything right" feeling is actually a warning sign, the messaging gaps that confuse potential clients, how inconsistent marketing creates inconsistent revenue, the three systems every growing practice needs, and why community gets you started but systems get you to consistent. Links mentioned in this episode: What To Charge For Cash Based Physical Therapy Services | How To Determine Your Rate Free Pricing Calculator --- Morgan Meese, the founder of a successful out-of-network physical therapy practice, has transformed her expertise into a role as a dedicated business and marketing coach. Specializing in cash pay physical therapy, Morgan owns a digital business where she collaborates with fellow clinicians, guiding them in launching and expanding their own cash-based solo practices. Her coaching extends to helping new business owners navigate the complexities of owning a physical therapy practice, incorporating elements like mobile physical therapy and telehealth. Morgan's unique approach incorporates niche marketing strategies, addressing the specific needs of clinicians and entrepreneurs. As a woman in business with ADHD herself, she also offers insights on time management for business owners, emphasizing the importance of digital marketing to attract more clients. Join Morgan on her journey of empowering women entrepreneurs, physical therapists and healthcare providers, combating burnout, and building a thriving business so you never have to go back to the clinic again. Find me on IG: ⁠DPT to CEO⁠ and ⁠Dr. Morgan Meese⁠ ---To learn more, visit ⁠our website⁠. Free eBook ⁠“So You Want To Start a Solo Practice” ⁠ DPT to CEO: ⁠Youtube⁠ ⁠ Apply ⁠for the DPT to CEO 1:1 Coaching Program with Morgan. Just getting started? ⁠The Therapy Business Basics Mini Course⁠ is the place to start! ⁠Buy me coffee⁠ 😄 -- Follow me on Instagram: @drmorganmeese | Join my Facebook Group: DPT to CEO | Ready to start your own cash based practice? Let's talk! morganmeese.com/bookacall | MUSIC: We Are The Best Team! by WinnieTheMoog Link: https://filmmusic.io/song/6235-we-are-the-best-team- License:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Like our content? Buy us a coffee! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/buymorgancoffee⁠⁠

    Why Your Cash Based PT Practice Isn't Growing (And What To Fix)

  8. May 31

    Physical Therapy Entrepreneurship: How to Pivot and Build Your Dream Practice | Karen Baltz Gibbs

    What if I told you that your first business plan doesn't have to be your forever plan? In this episode of DPT to CEO Therapy Entrepreneurs, I sit down with Karen Baltz Gibbs, founder of Garage Training & Rehab in Newberg, Oregon, who completely transformed her 20-year clinical career into a uniquely intimate garage-based practice. In this interview, we dive deep into why you're not locked into one path as a physical therapy entrepreneur, how to pivot from traditional clinic models to cash based physical therapy, and the mindset shifts that make entrepreneurship feel less scary. We also talk about selling services when you're just starting out, overcoming fears about starting your own practice, and what makes a garage-based clinic successful. Karen built a space that strips away the overwhelm and brings care back to its roots: personal connection, trust, and real human progress. As a sole provider, she guides clients through every step of their journey, from injury recovery to strength building to long-term wellness. Her key message resonates deeply: "Life is short. Live your dream and share your passion. You get to create your own path. You can change direction. You can reinvent. You can build a business that feels like you." About Karen: Karen is the founder of Garage Training & Rehab in Newberg, Oregon, where physical therapy, personal training, and licensed massage therapy intersect. After 20 years in traditional clinical settings, she created something that aligned with her values and the way she wanted to care for people. Connect with Karen: Website Instagram --- Morgan Meese, the founder of a successful out-of-network physical therapy practice, has transformed her expertise into a role as a dedicated business and marketing coach. Specializing in cash pay physical therapy, Morgan owns a digital business where she collaborates with fellow clinicians, guiding them in launching and expanding their own cash-based solo practices. Her coaching extends to helping new business owners navigate the complexities of owning a physical therapy practice, incorporating elements like mobile physical therapy and telehealth. Morgan's unique approach incorporates niche marketing strategies, addressing the specific needs of clinicians and entrepreneurs. As a woman in business with ADHD herself, she also offers insights on time management for business owners, emphasizing the importance of digital marketing to attract more clients. Join Morgan on her journey of empowering women entrepreneurs, physical therapists and healthcare providers, combating burnout, and building a thriving business so you never have to go back to the clinic again. Find me on IG: ⁠DPT to CEO⁠ and ⁠Dr. Morgan Meese⁠ ---To learn more, visit ⁠our website⁠. Free eBook ⁠“So You Want To Start a Solo Practice” ⁠ DPT to CEO: ⁠Youtube⁠ ⁠Apply ⁠for the DPT to CEO 1:1 Coaching Program with Morgan. Just getting started? ⁠The Therapy Business Basics Mini Course⁠ is the place to start! ⁠Buy me coffee⁠ 😄 -- Follow me on Instagram: @drmorganmeese | Join my Facebook Group: DPT to CEO | Ready to start your own cash based practice? Let's talk! morganmeese.com/bookacall | MUSIC: We Are The Best Team! by WinnieTheMoog Link: https://filmmusic.io/song/6235-we-are-the-best-team- License:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Like our content? Buy us a coffee! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/buymorgancoffee⁠⁠

    Physical Therapy Entrepreneurship: How to Pivot and Build Your Dream Practice | Karen Baltz Gibbs
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Trailer

5
out of 5
8 Ratings

About

My name is Morgan Meese & I’m a doctor of physical therapy and business & marketing consultant for clinicians. On this podcast, you’ll find stories from practice owners taking this journey, advice on marketing and sales for new business owners, and as many how-to’s I can put together to help you start, launch, and grow your own successful solo practice. I want to help as many other healthcare professionals as I can take the leap into starting their very own solo practices to build healthy, wealthy, and happy lives. Buy me a coffee :) www.buymeacoffee.com/buymorgancoffee

Information

  • Creator
    Morgan Meese
  • Years Active
    2020 - 2026
  • Episodes
    165
  • Rating
    Clean
  • Copyright
    © Morgan Meese
  • Show Website
    DPT to CEO: The Podcast

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