We Are Selling with Lee Woodward

Lee Woodward

We Are Selling is a weekly podcast about real estate, business and tackling life's challenges. Hosted by renowned real estate industry coach, Lee Woodward, learn from experts in their field and maximise your life.

  1. The Real Numbers Behind Australian Agency Profit, with Chris Mercer

    1D AGO

    The Real Numbers Behind Australian Agency Profit, with Chris Mercer

    Send a message directly to Lee ( Include your details ) We unpack the real numbers behind Australian agency performance, from average agent GCI and deals to why non‑selling owners outperform selling principals. We compare franchise and independent profitability, and show how property management scale underwrites resilient profit. • average agent GCI near 430k and 22.85 deals • impact of PAs and EBUs on productivity and cost • fee growth driven by property values not volume • agents vs owners: who makes more and when • why non‑selling owners build stronger margins • franchise sales profit vs independent sales profit • independent advantage in property management scale • split creep, break‑even, and margin control • contribution over turnover for agents and PMs • how to access Trend Tracker and REAP data Get the Trend Tracker report here: reekdashboard.com/reek-trend-tracker Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Top 100 Business Stories & Life Lessons Of Charles Tarbey

    29 min
  2. JAN 29

    How Clear Expectations Turn Stressful Sales Into Confident Decisions with Danny Grant

    Send a message directly to Lee ( Include your details ) We map out how to lead vendors with clarity, align expectations before launch, and manage pricing with facts so campaigns maintain momentum and deliver outcomes. Calm leadership, written reports, and early feedback turn stress into confident decisions. • setting an expectations meeting with a clear agenda • agreeing on a communication plan, owners help design • treating price as a conversation guided by evidence • acting on early feedback to protect momentum • using written reports for alignment and compliance • avoiding digital-only delivery of bad news • framing adjustments as improving the price • leading with one decisive accept-the-offer moment • adding small service touches to build trust “Mobile: 0404 821 155, Email: Danny@grantspace.com.au grantspace.com.au Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Top 100 Business Stories & Life Lessons Of Charles Tarbey

    27 min
  3. JAN 21

    Gross Commission Isn’t Your Bestie, Leftovers Are with Mai Harris

    Send a message directly to Lee ( Include your details ) We share practical ways to keep more of what you earn by choosing the right structure, building cash flow discipline, and planning for profit first. Accountant Mai Harris also maps a clear path into property, super, and teaching money skills to the next generation. • choosing PAYG, sole trader, or company for commission income • setting a base wage and pre-allocating tax, GST, super, and marketing • understanding gross margin, break-even, and monthly reviews • avoiding tax shocks with reserves and automation • funding assets with profit, not hope • when property makes sense and how to avoid cash bleed • using super and SMSF to build retirement income • defining financial success as freedom of choice • a plan to teach budgeting and tax basics in schools Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Top 100 Business Stories & Life Lessons Of Charles Tarbey

    30 min
  4. JAN 13

    A Young Agent Proves That Process, Prospecting, And Mentors Can Beat Experience with Gus Camden

    Send a message directly to Lee ( Include your details ) We chart the rise of a 23-year-old sales agent, Gus Camden, from cadet to market leader, showing how mentors, structure, and a door-to-data plan generated 63 sales and a $1.2m year. Practical scripts, fee defence, and a listing toolkit reveal how to win trust without discounting. • early prospecting habits and tight farm selection • daily structure for connects and appraisals • mentorship from John McGrath on mindset and patterns • lessons from Matt Steinwede on traditional prospecting • territory metrics, price bands, and stock constraints • door knocking to data capture to quarterly rotations • communication cadence with calls, texts, and DL drops • handwritten cards, reports, and neighbour outreach • A3 case studies and listing presentation flow • storytelling to demonstrate invisible work and value • fee objection handling and justification scripts • team lanes, vendor WhatsApp, and daily updates • Sunday opens and buyer pipeline conversion • goals for 90 sales and scaling buyer work Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Top 100 Business Stories & Life Lessons Of Charles Tarbey

    30 min
  5. 12/27/2025

    Guaranteed Events, Planned Success

    Send a message directly to Lee ( Include your details ) Lee Woodward map's out 2026 around guaranteed events, build a practical learning menu, and share a simple reach‑out call that makes you top of mind when sellers act after the holidays. Preparation becomes profit through price improvement, documentation, and a team‑based system. • locking guaranteed events first to shape the year • running short sprints between milestones to keep momentum • setting a focused 2026 learning menu for real gains • building a listed‑to‑settled checklist with clear ownership • why finished product outperforms rushed listings • using sales funder to remove prep friction • writing buyer‑ready information memorandums and surveys • the psychology and wording of the reach‑out call • using “next property” to open real conversations • preparation time as the driver of price and confidence Book in your event, and I look forward to seeing you there Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Top 100 Business Stories & Life Lessons Of Charles Tarbey

    17 min
  6. 12/24/2025

    Yearly Controller, Real Results

    Send a message directly to Lee ( Include your details ) We step through the Yearly Controller, a paper-diary system that locks in priorities, reduces chaos, and drives monthly performance reviews. Charles Tarbey shares practical examples for leaders and agents, from saving key staff to aligning objectives with a personal vision. • why analogue writing cements commitment and recall • bookings stay digital, commitments live on paper • pre‑loading the year with recurring reviews and checkpoints • reducing low‑value drag with scheduled procedures • monthly real‑time performance and objective resets • staff member time to protect culture and retention • linking objectives to a clear what and why • FTK strategy for building recurring family income • flexible planning that prevents daily frustration • end‑of‑year reflection and focus on what matters I will keep this going every week throughout the holiday period Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Top 100 Business Stories & Life Lessons Of Charles Tarbey

    24 min
  7. 12/17/2025

    Lead Generation That Actually Works with Christian Bartley

    Send a message directly to Lee ( Include your details ) We unpack a lead generation system that replaces random activity with scheduled, owned, and tracked inputs, turning appraisals into predictable outcomes and lifting market share to dominant levels. Christian Bartley shares how coding the area, segmenting communication, and replacing the lister created freedom and durable growth. • focusing on conversations as the primary input to income • coding the area and cleaning data for precision • brand, market, and target communication pillars • measuring the chain from inputs to profit • training and replacing the main lister to scale • using templates with hooks and clear calls to action • turning marketing from cost to asset with predictability • why systems outlast superstars and owners Call Christian 0410-695-325  christian@realmentor.com.au The Complete Leader Conference: 29–30 October, Sydney, Brighton Le Sands Hosted by Lee Woodward Training Systems Brought to you by The Complete Salesperson Course & Super Coaching Program 🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more → 📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today → Discover more: Next Events Lee's New Book – Claiming Doors Explore Lee Woodward Short Courses The Top 100 Business Stories & Life Lessons Of Charles Tarbey

    26 min

About

We Are Selling is a weekly podcast about real estate, business and tackling life's challenges. Hosted by renowned real estate industry coach, Lee Woodward, learn from experts in their field and maximise your life.

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