Business School for the Rehab Chiropractor

Justin Rabinowitz
  • 5.0 (39)
  • ENTREPRENEURSHIP

Welcome to Business School for the Rehab Chiropractor where we coach you on how to run the practice and business of your dreams. Your host is Justin Rabinowitz - a multiple Rehab Chiropractic practice business owner and investor. In addition to running his own locations, Justin works with Rehab Chiropractors across the US talking about everything from sales to marketing, and creating the business systems necessary to succeed.

  1. 5D AGO

    Ask Justin: Real Estate, Stepping back and How to Invest for Long-Term Wealth

    In this episode of Business School for the Rehab Chiropractor, your host Justin Rabinowitz breaks down what actually matters when building a profitable, scalable chiropractor practice.  He shares his perspective on choosing the right niche for your practice, if you should buy your own real estate for your office, where to invest for long-term wealth, his big 2026 goal, and why stepping out of patient care became a strategic decision for growth. In this episode, you’ll hear about: Justin’s big 2026 plansWhy he no longer treats patientsHow stepping back can create more opportunities in your business Your Host: Justin Rabinowitz Founder of RehabChiro Coach. Justin works with chiropractors and clinic owners to build profitable, scalable practices rooted in clear business models and disciplined execution. To learn more about how Justin and Rehab Chiro Coach can help you finally build the business of your dreams, click here to book a free strategy call with his team. To get your first month free with Jane.app, use my code Rehabchiro1mo Click here to book your demo

    14 min

  2. FEB 18

    Live from Virginia Beach: Ask Justin About Marketing, and Ethically Leading Your Practice

    In this episode of Business School for the Rehab Chiropractor, your host Justin Rabinowitz takes you inside his live Q&A in Virginia Beach. Justin covers a variety of topics across two hours, including what he calls the ethical exit and the real path out of insurance dependency and into a practice that actually pays you what you’re worth.  Justin breaks down the mindset, messaging, and systems that allowed his clinic to go all-cash, double fees, grow 34% during 2020 while being closed for six weeks, and eventually scale to a seven-figure practice that runs without him in the treatment room. In this episode, you’ll hear about: Why “just drop insurance” isn’t a planThe myth that “more new patients” will fix everythingThe Game of Opposites: How to explain your uniqueness Your Host: Justin Rabinowitz Founder of RehabChiro Coach. Justin works with chiropractors and clinic owners to build profitable, scalable practices rooted in clear business models and disciplined execution. To learn more about how Justin and Rehab Chiro Coach can help you finally build the business of your dreams, click here to book a free strategy call with his team. To get your first month free with Jane.app, use my code Rehabchiro1mo Click here to book your demo

    1h 60m

  3. FEB 11

    Ask Justin: Independent Contractors, Scaling, and the Hidden Errors That Could Be Keeping Your Practice Small

    In this episode of Business School for the Rehab Chiropractor, Justin breaks down one of the most misunderstood topics in the profession; independent contracting. He explains why many clinics unknowingly operate in a legal gray zone, how tax realities can expose leadership gaps, and what it actually means to build a clinic that can grow beyond the owner. In this episode, you’ll hear about: What most chiropractors don’t get right about budgeting and financial planning.The real tradeoffs between one big clinic and multiple locations when scaling.And why leadership maturity can make or break a clinic’s success. Your Host: Justin Rabinowitz Founder of RehabChiro Coach. Justin works with chiropractors and clinic owners to build profitable, scalable practices rooted in clear business models and disciplined execution. To learn more about how Justin and Rehab Chiro Coach can help you finally build the business of your dreams, click here to book a free strategy call with his team. To get your first month free with Jane.app, use my code Rehabchiro1mo Click here to book your demo

    22 min

  4. FEB 4

    The Biggest Pricing Mistake Chiropractors in Canada Keep Making

    In this episode of Business School for the Rehab Chiropractor Justin speaks to Kurtis Gryba, a practice owner from Saskatoon, Saskatchewan, Canada who shares how opening a clinic during COVID exposed the cracks in traditional pricing, insurance dependence, and service models.   He also shares how it forced him to rethink how a sustainable chiropractic practice is actually built. Justin and Kurtis also talk about those crucial leadership moments that determine whether a clinic stays small, becomes chaotic, or grows with intention. In this episode, you’ll hear about: The biggest pricing mistake chiropractors in Canada keep making. How the insurance model shapes patient behavior and clinic profitability.What it really takes to restructure a clinic without losing momentum or team trust.Your Host: Justin Rabinowitz Founder of RehabChiro Coach. Justin works with chiropractors and clinic owners to build profitable, scalable practices rooted in clear business models and disciplined execution. To learn more about how Justin and Rehab Chiro Coach can help you finally build the business of your dreams, click here to book a free strategy call with his team. To get your first month free with Jane.app, use my code Rehabchiro1mo Click here to book your demo

    53 min

  5. JAN 28

    Ask Justin: Hiring, Sales Discomfort, and Leading Through Growth Tension

    This episode is a solo Q&A. The Ask Justin Show is where real practice owners submit real questions they are dealing with right now. No theory. No surface level advice. Just practical answers based on what actually works inside growing clinics. In this episode, Justin Rabinowitz answers questions around hiring, leadership, sales discomfort, and what to do when growth creates tension inside your team. These are the questions many owners think about but rarely say out loud. Here’s what we cover: Hiring a digital marketing assistant and what questions actually matterGrowing a practice without feeling pushy or sales drivenHiring your first chiropractor and navigating salary, benefits, and expectationsWhat to do when you want to grow but your staff does notHow to decide when to push for accountability and when to pull backLeading team members who resist change or struggle with confidenceJustin breaks down how to think through each situation instead of reacting emotionally. The goal is not to force growth. The goal is to build a business that can grow without burning you or your team out. If you are feeling stuck between where your practice is and where you want it to go, this episode will help you think more clearly about your next move. Apply for a Non Member Ticket to Our Next Live Event in Orlando on Jan 31–Feb 1Your Host: Justin RabinowitzFounder of RehabChiro Coach.Justin works with chiropractors and clinic owners to build profitable, scalable practices rooted in clear business models and disciplined execution.

    13 min

  6. JAN 21

    How Chris Spinella Lost $50,000 to Insurance and Deciding to Go All In on Cash Care

    Dr. Chris Spinella  built his early career owning an insurance based chiropractic practice. The work was steady, but the margins were thin. Low reimbursements meant high volume, long days, and constant pressure to see more patients just to stay afloat. Then everything changed. After a major insurance company mishap, Chris lost more than $50,000 in unpaid claims. Money that had already been earned simply disappeared. That moment forced a hard look at the business he had built and the risks he was carrying without realizing it. Chris knew he wanted out of the insurance model, but the transition was not easy. He worried about losing patients. He worried about his staff. He worried about supporting his family. Despite the fear, he had a strong conviction that a cash based model was the right path forward. Instead of easing into it halfway, Chris committed fully. He invested heavily in business education, refined his clinical skills, and even became a patient at Justin’s practice to experience the model firsthand from the other side. The result was a successful transition. By clearly communicating the value of the new model, Chris retained many of his existing patients. Over time, he expanded into a larger facility and brought on an associate, creating a business that supported both growth and quality of care. In this episode, Chris shares what it really takes to leave insurance behind and why conviction matters more than comfort. Here’s what we talk about: Life inside an insurance driven chiropractic practice The $50,000 insurance loss that changed everything The fears that come with leaving insurance behind Why conviction matters when changing your business model Investing in education to support a major transition Retaining patients through clear communication Expanding into a larger facility and hiring an associate Helping other chiropractors make the move to cash care Chris’s story shows what can happen when you commit fully to a model that aligns with your values and your long term goals. Apply for a Non Member Ticket to Our Next Live Event in Orlando on Jan 31–Feb 1 ----more----   Your Host: Justin Rabinowitz Founder of RehabChiro Coach. Justin works with chiropractors and clinic owners to build profitable, scalable practices rooted in clear business models and disciplined execution.

    42 min

  7. JAN 14

    Ask Justin: Perfectionism, Price Mistakes, and Why "Fine" Is Killing Your Biz

    Click HERE to watch this video episode on YouTube! The Ask Justin Show is where real practice owners submit real questions about the decisions they’re stuck on right now. No theory. No comfort answers. Just clear thinking around what actually moves a business forward. In this episode, Justin Rabinowitz tackles some of the most common traps that keep practices stuck at “stable but not growing”—including perfectionism, underpricing, and waiting for the right time to act. If your business is technically working but hasn’t meaningfully changed in months (or years), this episode will challenge you to look at what you’re avoiding. Here’s what we cover: Why calling yourself a “perfectionist” is useless unless you can clearly define what perfect actually means How vague goals create stress, indecision, and stagnation instead of progress Why the best time to raise your prices was yesterday—and what your schedule is already telling you The economics behind pricing and capacity (and why waiting until you’re slammed is backward thinking) Why being stuck in the middle on pricing confuses the market and guarantees mediocrity The hard truth about cash practices charging $80–$150 and trying to compete on both value and affordability The “when–then” fallacy that keeps smart clinicians waiting instead of building Why hoping things will change is not a business strategy The tension between needing new patients and needing systems—and why avoiding systems caps your income What it actually takes to grow past $25K–$35K per month without burning out Why “fine” is often just fear in disguise—and not the vision you signed up for when you took on debt and risk Justin breaks down how business owners get stuck by playing small, delaying decisions, and protecting short-term comfort instead of building something intentional. This episode is for owners who know their practice could be more—but haven’t yet decided if they’re willing to do what that actually entails. Apply for a Non Member Ticket to Our Next Live Event in Orlando on Jan 31–Feb 1 ----more---- Your Host: Justin Rabinowitz Founder of Rehab Chiro Coach. Justin works with chiropractors and clinic owners to build profitable, scalable practices rooted in clear business models and disciplined execution.

    17 min

  8. JAN 7

    How Tony Tran Built a Profitable Cash and PI Practice Without Burning Out

    Dr. Tony Tran graduated chiropractic school in 2016 and followed a familiar path. He joined a personal injury focused clinic, learned the system, and fell into the trap many associates do early in their career- overworked and underpaid. Over time, the model started to wear on him. The days felt repetitive. His schedule was full but his autonomy was limited. He wanted more control over how he practiced, how he spent his time, and how the business actually worked. In 2020, during COVID, Tony opened Prolific Wellness. He started in a 150 square foot office with a clear intention to build something different. Over time, he strategically dropped insurance panels, leaned into cash care, and kept PI patients only when he could control the quality and structure of care. Today, Prolific Wellness operates out of a 1,500 square foot space with three treatment rooms and a team of  five people. The business is roughly 50 percent cash and 50 percent PI, with a long term goal of becoming fully cash based. In this conversation, Tony breaks down the decisions, tradeoffs, and math behind building a practice that supports growth without sacrificing control. Here’s what we talk about: Why Tony left a PI heavy associate role to open his own practice Starting a business during COVID and why it forced clarity early How and why he dropped insurance panels strategically Building a profitable practice inside a 150 square foot office Growing into a 1,500 square foot space with a real team The current 50/50 cash and PI model and where it’s heading What he looks for when hiring an associate Why understanding the math of your business matters more than feelings Tony’s story is a reminder that scale does not start with more space or more patients. It starts with understanding your model and building intentionally. Apply for a Non Member Ticket to Our Next Live Event in Orlando on Jan 31–Feb 1 ----more---- Your Host: Dr. Justin Rabinowitz Founder of Rehab Chiro Coach. Justin works with chiropractors and clinic owners to build profitable, scalable practices rooted in clear business models and disciplined execution.

    46 min
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5
out of 5
39 Ratings

About

Welcome to Business School for the Rehab Chiropractor where we coach you on how to run the practice and business of your dreams. Your host is Justin Rabinowitz - a multiple Rehab Chiropractic practice business owner and investor. In addition to running his own locations, Justin works with Rehab Chiropractors across the US talking about everything from sales to marketing, and creating the business systems necessary to succeed.

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