Shop Fix Academy Podcast

Shop Fix Academy
  • 4.8 (48)
  • Management
  • Biweekly

If your shop can’t run without you, something is broken. Shop Fix Academy Podcast is built on one belief: fix the owner, fix the shop. Hosted by Berg and Guy, each episode features real conversations with shop owners, advisors, technicians, and industry experts sharing what’s actually working: increasing car count and ARO, building dependable teams, creating systems that scale, and shifting from operator to leader. This is real-world execution from the people living it every day. If you’re still the one holding everything together, this is where that changes.

  1. 5d ago

    Stop Refusing Cars! This Is How Marketing REALLY Turns Into Profit | EP20 | Shop Fix Academy Podcast

    Most auto repair shop owners assume weak car count means they need more marketing, but sending more customers into a shop that isn't ready to say "Yes" can make the REAL problem even worse. Ryan Hillenbrand joins Guy Roberts and Michael “The Berg” Rosenberger to explain how better operations, stronger average repair orders, and a consistent customer experience have to come before aggressively buying more demand. Learn the marketing tiers a growing repair shop should work through, from the opportunities already available inside the business to professional digital marketing and the advanced tactics many owners jump into too early. Your repair shop needs to convert its marketing into sustainable revenue before deciding where the next marketing dollar should go. Our Sponsors:Tekmetric is the all-in-one platform built specifically for auto repair—it's what modern, growth-minded shop owners are running on. https://auto.tekmetric.com/4g8XPX0 When Leads Near Me and Shop Fix Academy work together, auto repair shops win. When proven digital marketing combines with powerful coaching and a passionate community, the results are remarkable!Book your strategy session today. Mention code SHOPFIX and get $500 off your first month.https://leadsnearme.com/ShopFixPodcast/Our Products:If you want your shop to reach the next level, start with the person leading it and build your foundation with Shop Fix LITE.⁠https://shopfixacademy.com/shop-fix-lite?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=join-lite&utm_content=cta⁠Better leadership starts with learning what to do differently, so create your free training account and start putting proven Shop Fix strategies to work in your shop.⁠https://shopfixacademy.com/free-training?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=freetrainingaccount&utm_content=cta⁠Motivation can get you started, but growth takes continued execution, so see what’s coming up at Shop Fix Academy and get in the room for what’s next.⁠https://shopfixacademy.com/upcoming-events?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=sfa-events-2026&utm_content=cta

  2. Oct 12

    How A Software Engineer Built A $1.5M/Month Multi-Shop Operation | EP19 | Shop Fix Academy Podcast

    A shop can stay busy yet still lose money when the owner doesn't know which numbers to track, which systems are broken, or what needs to change first. In this episode, Guy Roberts and Michael “The Berg” Rosenberger sit down with Matt Carlson, a former Microsoft software engineer who had never worked in a professional repair shop before starting his own. Matt eventually grew to five locations generating $1.56 million in one month! Matt breaks down how broken workflows, pay plans, and a lack of accountability kept his first shop stuck, and what happened when he finally began implementing the systems and coaching already available to him. Improving the way you operate doesn't require abandoning the purpose behind your shop. A strong mission can help attract the right employees, customers, and community. Learn how Matt turned operational chaos into scalable growth, while creating a cycle between business and nonprofit that makes a much larger impact beyond the shop.

  3. Oct 12

    How To Build Systems So Good Your Auto Shop Runs Itself | EP18 | Shop Fix Academy Podcast

    Almost every shop owner can relate to being so stuck working as a technician in their shop that they never have a chance to grow the business itself. Shop Fix Academy Coach Kyle Meadows was in the same boat: sleeping at the shop so he could work 24/7, just trying to get the next mortgage payment, always working on the next car..but he actually found a way out, and in this episode he breaks down how you can do the same! From less thank $20K months at his auto repair shop to averaging over $600k months now, Kyle has locked down VITAL systems and processes that make it so he doesn't even have to BE AT THE SHOP. Learn the specific techniques he uses at his shop today that allowed him to spend 4 months this year on vacation while his shop was still printing money! Anyone can achieve true freedom in their shop with the right systems.

  4. Oct 5

    Eric Thomas: Give Up Your Dreams OR Give Up Your Life! | EP17 | Shop Fix Academy Podcast

    Most struggling shop owners are not short on effort. They are repeating activity without the disciplined execution, self-leadership, and culture needed to move the business forward. In this episode of the Shop Fix Academy Podcast, Guy Roberts and Michael “The Berg” Rosenberger sit down with Eric Thomas to explain why motivation can start the engine yet fail to carry a business to the next level. Eric reveals how consistent activity becomes rehearsed failure when a team stays busy without producing the required result. Learn why successful owners plateau, how past wins create complacency, and why the leader must change before the shop can grow. From visible standards and team fit, to accountability that requires strong commitment, this conversation shows how a repair shop can create consistent performance without depending on individual heroics. If you want your shop to reach the next level, start with the person leading it and build your foundation with Shop Fix LITE. https://shopfixacademy.com/shop-fix-lite?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=join-lite&utm_content=cta Better leadership starts with learning what to do differently, so create your free training account and start putting proven Shop Fix strategies to work in your shop. https://shopfixacademy.com/free-training?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=freetrainingaccount&utm_content=cta Motivation can get you started, but growth takes continued execution, so see what’s coming up at Shop Fix Academy and get in the room for what’s next. https://shopfixacademy.com/upcoming-events?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=sfa-events-2026&utm_content=cta

  5. Sep 28

    Willie Robertson: Is Your Business Worth Keeping? | EP16 | Shop Fix Academy Podcast

    “Don’t work with family” is Willie Robertson’s humorous warning, but Duck Commander grew because the Robertsons learned when to lead, when to let go, and where each person fit. In this episode, Guy Roberts and Michael “The Berg” Rosenberger sit down with the Duck Commander CEO and Duck Dynasty star to break down the family business decisions that helped turn Phil Robertson’s vision into a multigenerational company. Willie explains why a son or daughter should never be treated as the automatic successor, how matching people to roles they actually want protects the business, and why real empowerment requires the current owner to step aside. He also reflects on the $1 million offer Phil received, why money is not every employee’s strongest motivator, and why growth cannot come at the expense of the families behind the business. Learn how clear roles, honest communication, and real authority give a family business its best chance to grow and give the next generation something worth carrying forward.Your shop can only grow as far as your leadership does, so explore Shop Fix Academy and become the leader your business needs next.https://shopfixacademy.com/shop-fix-lite?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=join-lite&utm_content=ctaYour service advisors play a major role in your shop’s growth, so invest in their development with Sales Fix.https://shopfixacademy.com/sales-fix?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=join-sales-fix&utm_content=ctaGive your technicians room to keep growing by building their skills and investing in their development through Tech Fix.https://shopfixacademy.com/tech-fix?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=join-tech-fix&utm_content=cta

  6. Sep 21

    Jon Taffer: How To Rescue Your Auto Shop And Who To Blame! | EP15 | Shop Fix Academy Podcast

    Every failing business has a failing owner. In this episode featuring Bar Rescue's Jon Taffer, Guy Roberts and Michael "The Berg" Rosenberger challenge shop owners to stop blaming their employees, competitors, location, or circumstances. Learn why excuses are the common denominator of failure and how real progress begins when an owner accepts personal responsibility. Jon Taffer breaks down what he notices first inside a business, including cleanliness, organization, systems, and the pride demonstrated by the team. But rescuing an auto shop takes more than fixing its operations: owners must build trust and create a strong emotional connection with both customers and employees. From the first phone call to the final vehicle pickup, every customer interaction is an opportunity to strengthen or damage the relationship.Build stronger systems and raise the standards inside your shop with Free Training from Shop Fix Academyhttps://shopfixacademy.com/free-training?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=freetrainingaccount&utm_content=ctaReady to replace excuses with action? Join Shop Fix LITE for the coaching and accountability to keep moving forward.https://shopfixacademy.com/shop-fix-lite?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=join-lite&utm_content=ctaIf your business needs more than another quick fix, book a Membership Call to find the right level of support for your shop.https://calendly.com/d/cnn9-zv8-hdm/shop-fix-membership-interview?month=2026-09&utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=join-pro&utm_content=cta

  7. Sep 14

    30 Years of Auto Repair Management Advice In 30 Mins | EP14 | Shop Fix Academy Podcast

    People don’t quit companies, they quit bosses. And in this episode of the Shop Fix Academy Podcast, Guy and Berg break down just how much your manager can make, or break, your auto repair shop. After more than 30 years in the automotive industry, one pattern has become impossible to ignore: when car count is steady, ARO is steady, and a shop still can’t move the needle, the problem is often sitting in the manager’s seat. The good news? Management can be fixed. Today, we are digging into 25+ battle-tested lessons for shop owners on how to build, support, and hold a great manager accountable. From where your manager should physically sit in the shop, to daily meeting cadence, how to correct employees, how to find meaningful coaching moments throughout the day, and why your manager needs to understand the P&L, we cover the entire owner-manager relationship. This is THE operating playbook for building a manager who can actually run your shop. Build stronger leaders, create greater accountability, and take back control of your shop with free webinar replays and guides from Shop Fix Academy. https://shopfixacademy.com/replays-and-guides?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=replays-and-guides&utm_content=cta The right room can change what you believe is possible for your shop. Check out Shop Fix Academy’s upcoming events and get in the room with owners and teams committed to getting better. https://shopfixacademy.com/upcoming-events?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=sfa-events-2026&utm_content=cta Knowing what needs to change is one thing. Having the coaching, systems, and accountability to change it is another. Join Shop Fix LITE and start taking back control of your shop. https://shopfixacademy.com/shop-fix-lite?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=join-lite&utm_content=cta

  8. Sep 7

    Super Tech OR Owner: My 15 Year Struggle & How I Fixed It | EP13 | Shop Fix Academy Podcast

    90 hours a week, elite technician credentials, and a growing shop... but Eric Walker was still failing as an owner. Why? He couldn't grow long term while carrying the whole auto shop on his back. The cars were being fixed, but nobody’s work was ever good enough. So the “super tech” kept stepping in, taking over, and teaching his team to depend on him. In this episode, Guy Roberts and Michael "The Berg" Rosenberger dig into the shift from technician identity to actual ownership. Learn the moment Eric realized his standards were holding his people back, why letting a technician struggle can actually reduce the owner’s struggle, and why the guy with the quickest answer can become the biggest bottleneck in the building. Your job is no longer to be the hero who fixes every car themselves. Your job is to build people who can solve problems without you. Eric spent more than a decade carrying the load. Today, his auto shop has a 13 person team rowing in the same direction even when he isn’t there.Stop searching for better technicians and start developing the ones you have with Tech Fix.https://shopfixacademy.com/tech-fix?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=join-tech-fix&utm_content=ctaGet the structure and support to stop carrying your entire shop yourself with Shop Fix LITE.https://shopfixacademy.com/shop-fix-lite?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=join-lite&utm_content=ctaLearn how top shop owners build teams that perform without everything falling back on you with our free Replays & Guides.https://shopfixacademy.com/replays-and-guides?utm_source=sfa-podcast&utm_medium=podcast&utm_campaign=shopfix-resources&utm_content=cta

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4.8
out of 5
48 Ratings

About

If your shop can’t run without you, something is broken. Shop Fix Academy Podcast is built on one belief: fix the owner, fix the shop. Hosted by Berg and Guy, each episode features real conversations with shop owners, advisors, technicians, and industry experts sharing what’s actually working: increasing car count and ARO, building dependable teams, creating systems that scale, and shifting from operator to leader. This is real-world execution from the people living it every day. If you’re still the one holding everything together, this is where that changes.

Information

  • Creator
    Shop Fix Academy
  • Years Active
    2022 - 2026
  • Episodes
    123
  • Rating
    Clean
  • Copyright
    © Shop Fix Academy
  • Show Website
    Shop Fix Academy Podcast

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