The Listings Lab Podcast With Jess Lenouvel

Jess Lenouvel

Are you ready to learn how to scale your real estate business from 6 to 7 figures and create unlimited scalability and financial freedom in the process? It’s time to take back your life and avoid the oh-so-common realtor burnout. Learn techniques and strategies to help you build relationships at scale and create a business full of clients you love with systems that give you the freedom to live your life. It’s time to put aside the old-school real estate tactics and embrace a new way of business where you can have predictability in everything that you do.

  1. 4d ago

    The 3 Things That Finally Made Me Comfortable on Camera

    When I first started recording videos, I used to take the elevator up to the roof of my building so nobody would see me. That included my husband. He’d come up to check on me and I’d yell at him to go away. I genuinely hated being on camera. So if filming yourself feels awful, you’re not broken and you’re not “just not a camera person.” Agents got this idea that people who are good on camera were born that way. They weren’t. There were three specific things I did to get there, and I watch them work for agent after agent. You already know how to talk. You can hold a 40-minute listing appointment with no notes. The only new part is doing it into a phone. And polished, the thing this industry trained you to be, is exactly what doesn’t work on video anymore. In this episode, I’m showing you how I went from hiding on a rooftop to filming all day without thinking about it. What to record, why you need to stop watching yourself back, and the trap that keeps agents “preparing” to film instead of ever filming. Every week you wait is a week your competition gets more comfortable than you. Stop getting ready to do the thing. Start doing the thing. Do you have questions about The Listings Lab or our 7-Figure Agent programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

  2. Oct 23

    The Market Shifted. Your Marketing Didn't. Here's How to Fix That.

    The market shifted. Your marketing didn’t. And that gap is costing you right now. Five years ago you could post a listing, throw some content out there, and the phone kept ringing. Here’s the truth no agent wants to hear: those posts were never doing the work. The market was. Now the volume is gone, and all those random acts of marketing have stopped working. We’re back in a balanced market, and for most agents that feels like a bad one when it’s really just normal. But if your messaging still sounds like the days of six offers and two-week sales, you’re setting expectations you can’t meet and wondering why nothing lands. In this episode, I’m breaking down the three things your marketing has to do differently now. You might be talking to the wrong person. Your listing posts were never marketing. And social media doesn’t pay you, your database does. Fix these three and you’ll quietly take market share while half the agents around you post less and blame the market. Ignore them and you’ll keep waiting for a hot market that isn’t coming back. Do you have questions about The Listings Lab or our 7-Figure Agent programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

  3. Oct 16

    The 10-Week Window Most Real Estate Agents Completely Waste (October to January)

    Most agents start to freak out toward the end of the year. Everything feels chaotic. If you didn’t hit your goals, you’re scrambling to squeeze out whatever business you can before the year ends. If you did well, you have no idea how you’ll pull it off again next year. It feels like luck, and luck isn’t repeatable. Either way, it’s stressful. And it’s no way to run a business that’s actually built to last. So let’s do it differently this year. In this episode, I’m walking you through the best content to post in Q4 to set yourself up for a calm, effective end of the year, and how to position yourself for an even stronger 2027. No scrambling, no guessing, no praying it works out again. 🎯 Want me to map out your daily content for you so you never have to figure out what to post? That’s exactly what I do inside the Visible Agent. Join here 👉 https://thelistingslab.thrivecart.com/annual-edition-the-visible-agent/ Do you have questions about The Listings Lab or our 7-Figure Agent programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

  4. Oct 9

    10 Things That Make You the Only Agent Worth Remembering Online

    Every agent is trying to be better. Better photos, better captions, better hooks, better everything. Here’s the problem with better: it puts you in a competition that’s already full. You’re up against agents with more money, more time, bigger teams, and a videographer on retainer. And now you’re competing with AI on top of it. Being the only one is a completely different game. When someone in your market thinks about a specific thing you do, one name comes to mind, and you want it to be yours. In this episode, I walk you through 10 things that separate you from every other agent in your market online. Nine of them are decisions, not tactics, which means you can’t hand them off to a VA or an editor. They force you to get clear on who you are, what you believe, the stories you tell, and the one person you’re actually talking to. By the end, you’ll have a rough draft of your positioning on a single page. Grab a pen and write the numbers one to ten down the side. We’re filling them in together. Want to come to TLL Live in Toronto from November 2nd to November 4th? Click the link below to grab your ticket! ⁠https://www.thelistingslab.com/event/⁠ Do you have questions about The Listings Lab or our 7-Figure Agent programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

  5. Oct 2

    The 7-Part Formula for Talking Head Videos That Actually Get You Clients

    Every agent says the same thing: "I just need to get in front of people, and then I'm good." Then you open Instagram and that whole skill set vanishes. There's a screen between you and the client now, and everything you're great at in the room doesn't travel through it. A talking head reel is the closest thing we have to that living room. Just your face, your voice, and one person listening. And authority content is the one most agents butcher, usually because they're secretly talking to other agents, skipping the good stuff because it feels obvious, or teaching before anyone has a reason to care. In this episode, I break down the anatomy of an authority talking head video into seven parts you can run in 60 to 90 seconds, with a full script example so you can see exactly how it comes together. Make one of these and it could be the best piece of content you put out all year. Want to come to TLL Live in Toronto from November 2nd to November 4th? Click the link below to grab your ticket! https://www.thelistingslab.com/event/ Do you have questions about The Listings Lab or our 7-Figure Agent programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

  6. Sep 25

    Why Most Agents Are Using AI Wrong (And the 5-Step System That Actually Changes Your Business)

    Two types of agents exist right now. The one with six AI tools open and nothing to show for it. And the one who is completely frozen, watching everyone else build things and feeling more behind every single day. In this episode I am breaking down exactly what to stop doing with AI, some of which you have probably been told is exactly what you should be doing, and then walking you through the five-step framework that finally turns AI from a shiny distraction into something that actually runs your business. We cover the six ways agents are using AI that are quietly hurting them, why building an app before you have consistent clients is one of the most expensive mistakes you can make right now, and the exact ladder of commands, context, connections, capabilities, and cadence that determines whether any of this actually works for you. If you have been spending time on AI and your pipeline has not moved, this episode is the one that explains why. Do you have questions about The Listings Lab or our 7-Figure Agent programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

  7. Sep 11

    The One Mistake That Will Hurt Real Estate Agents in 2027 (And How to Avoid It)

    I watched a top-producing agent in my market completely fall apart. Not because she lacked talent or drive. She was one of the hardest working people I knew. But she had built her entire business on a single source of leads, and when it slowed down, she had nothing to catch her. I almost made the same mistake. The agents who thrive in 2027 will not necessarily be the most skilled or the most charismatic. They will be the ones who built their business on multiple arms of generation, so that when one slows down, the others hold them up. Right now, most agents are running on one arm. Some are running on none and just hoping referrals keep showing up. That is not a business strategy. That is a gamble. In this episode, I break down the three pillars every real estate business needs to have in place, why most agents are missing at least two of them, and what to do about it before the market forces your hand. If you are serious about building a business that holds up no matter what the market does, this is the framework that separates agents who last from the ones who are always one slow month away from panic. Do you have questions about The Listings Lab or our 7-Figure Agent programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

  8. Sep 4

    Why Cold Calling is the Wrong Tool for Real Estate Agents in 2026

    Cold calling is dead. And the fact that this industry still teaches it as a legitimate lead generation strategy in 2026 is genuinely concerning. If you're spending hours a day dialing strangers who never asked to hear from you and reading off a script, I need you to stop. Not because it's uncomfortable, but because it doesn't work. There are agents right now generating more leads in a week than a cold caller generates in a month, without ever interrupting a stranger's Tuesday afternoon. The industry has been selling agents on this for decades. Memorize the opener. Practice the objection handler. Dial fifty numbers a day. And agents have faithfully ground through that advice, dreading their own to-do list and producing results too inconsistent to build a real business on. In this episode, I'm breaking down why cold calling scripts are the wrong tool entirely and exactly what to do instead so you generate leads who already know you, already trust you, and are already halfway sold before the first conversation happens. Do you have questions about The Listings Lab or our 7-Figure Agent programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/

5
out of 5
23 Ratings

About

Are you ready to learn how to scale your real estate business from 6 to 7 figures and create unlimited scalability and financial freedom in the process? It’s time to take back your life and avoid the oh-so-common realtor burnout. Learn techniques and strategies to help you build relationships at scale and create a business full of clients you love with systems that give you the freedom to live your life. It’s time to put aside the old-school real estate tactics and embrace a new way of business where you can have predictability in everything that you do.

You Might Also Like