The Real Estate Agent Playbook

Jeremy Kane
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The Real Estate Agent Playbook is a podcast for agents looking to take their business to the next level. Hosted by a successful agent and high school basketball coach, the show combines real estate expertise with a winning mindset to help agents succeed in the competitive world of real estate. Listeners can expect to learn strategies for scaling their business, building a strong community, and producing at the highest levels. Whether you're new to the industry or a seasoned pro, The Real Estate Agent Playbook will give you the tools you need to win at the game of real estate.

  1. FEB 11

    Why Successful Real Estate Agents Are Quietly Leaving

    Success wasn’t the problem. The structure behind it was. Right now, many successful real estate agents are quietly leaving the industry — not because they failed, but because the business they built couldn’t sustain the market shift. During the COVID years, real estate created a perfect storm for agents. Demand was high. Inventory was low. Speed mattered more than systems. Many agents earned more than ever before — but their business was built almost entirely on new transactions, not repeat clients or referrals. When the market slowed, the income changed faster than the structure did. In this episode, I break down why so many high-performing agents are stepping away right when they were close, what actually caused burnout, and why this moment doesn’t mean starting over — it means rebuilding with intention. This isn’t about hustle. It’s not about motivation. And it’s definitely not about failure. It’s about sustainability. In this episode, we cover:The difference between agents who “can’t hack it” and agents who quietly exit after successHow the COVID-era market rewarded speed over structureWhy businesses built on constant new business don’t compoundHow burnout becomes a structural problem, not a personal oneWhy repeat and referral systems are still available — and often overlooked If your business once worked but now feels fragile… If the income changed but the expenses didn’t… If you’re questioning whether this industry is still sustainable for you… This video is for you. This episode is part of the What Agents Need to Succeed in 2026 series — focused on clarity, stability, and longevity in a changing market. 📌 Subscribe for real strategy, not hype. #RealEstateAgents #RealtorBurnout #RealEstateBusiness #AgentGrowth #RealEstate2026 📕RESOURCES🔗 🎓 👀FREE Mini Course for real estate agents!🚀🕸 bit.ly/3YyaqIW 🎙🎙Recently Launched podcast, give me a follow! http://bit.ly/3jROrhh 🚀Book a call to learn more about the wolf pack and 5X your business🐺 https://reagentwolfpack.com 😀Book an individual game plan call for your real estate business https://bit.ly/3Neh4hu Jeremy Kane is a licensed Realtor® in Littleton, Colorado with EXP Realty and a member of the Wolf Pack Organization. The opinions shared on this show represent the opinions and values of Jeremy Kane and do not necessarily represent the opinions and values of EXP Realty or the Wolf Pack Organization. The opinions and ideas shared in this podcast do no guarantee or promise any results of success to the listener.

    29 min

  2. FEB 2

    Stop 'Checking In': The Sphere Strategy for 2026

    "Just checking in" is the fastest way to get ignored. In 2026, if your real estate business relies entirely on bothering people or burning cash on paid leads, you do not own a business. You are renting attention. In this episode, I dismantle the old-school sphere of influence advice. We move away from random, awkward check-in calls and replace them with a predictable Annual Review System. This shift positions you as a strategic wealth advisor instead of a desperate salesperson. I break down exactly how to structure the Annual Review call to add real value, even when home prices are flat, and why this is the single most powerful asset to stabilize your income in the shifting 2026 market. TIMESTAMPS 0:00 - The Problem with "Just Checking In" 1:03 - Why Paid Leads are Renting vs. Owning 5:22 - The Real Reason Most Sphere Systems Fail 8:01 - The Shift: Advisor vs. Salesperson 10:24 - The Annual Review System (Step-by-Step) 11:10 - How to Lead When Prices Are Flat 12:09 - Connecting Your Sphere to Listing Launches JOIN THE REAL ESTATE AGENT PLAYBOOK Ready to build a scalable business without the burnout? https://bit.ly/3Neh4hu #RealEstateSphere #RealEstateSystems #JeremyKane #RealEstateCoaching #RealEstate2026 📕RESOURCES🔗 🎓 👀FREE Mini Course for real estate agents!🚀🕸 bit.ly/3YyaqIW 🎙🎙Recently Launched podcast, give me a follow! http://bit.ly/3jROrhh 🚀Book a call to learn more about the wolf pack and 5X your business🐺 https://reagentwolfpack.com 😀Book an individual game plan call for your real estate business https://bit.ly/3Neh4hu Jeremy Kane is a licensed Realtor® in Littleton, Colorado with EXP Realty and a member of the Wolf Pack Organization. The opinions shared on this show represent the opinions and values of Jeremy Kane and do not necessarily represent the opinions and values of EXP Realty or the Wolf Pack Organization. The opinions and ideas shared in this podcast do no guarantee or promise any results of success to the listener.

    15 min

  3. JAN 30

    Stop 'List & Pray': The 30-Day Listing Launch Strategy (2026)

    Most agents rush to the MLS the second they get a signed contract. In 2026, "List & Pray" is a strategy for failure. If you want to build a scalable real estate business, you need to stop rushing and start running your listings with intention. In this episode, I’m breaking down the exact 30-Day Listing Launch Strategy that separates top producers from the average agent. We cover why speed kills your leverage, how to communicate like a leader (not a salesperson), and the specific weekly workflow that builds momentum before the house even hits the market. This isn't just about marketing; it's about taking control of the outcome. TIMESTAMPS 0:00 – Market shift + why listings still matter (intro/context)1:07 – The “List & Pray” problem (what broke when the market changed)3:33 – Why speed without structure fails (price-cut panic + being reactive)6:43 – The philosophy shift: longer DOM = opportunity (leverage brand + expertise)8:37 – The 30-day listing launch strategy (step-by-step weekly plan)11:25 – The weekly seller communication system (what you cover every week)12:36 – How to handle price reductions like a pro (metrics, proof, timing)13:14 – The refresh & relaunch tactic (price drop timing + re-marketing push)14:33 – What’s next / outro (tease next video + CTA) 🚀 JOIN THE PLAYBOOK Ready to build a business that serves your life? https://calendly.com/jkrealtorexp/wolfpack-discovery-call-clone #RealEstateAgent #ListingStrategy #RealEstateCoaching #JeremyKane #RealEstate2026 📕RESOURCES🔗 🎓 👀FREE Mini Course for real estate agents!🚀🕸 bit.ly/3YyaqIW 🎙🎙Recently Launched podcast, give me a follow! http://bit.ly/3jROrhh 🚀Book a call to learn more about the wolf pack and 5X your business🐺 https://reagentwolfpack.com 😀Book an individual game plan call for your real estate business https://bit.ly/3Neh4hu Jeremy Kane is a licensed Realtor® in Littleton, Colorado with EXP Realty and a member of the Wolf Pack Organization. The opinions shared on this show represent the opinions and values of Jeremy Kane and do not necessarily represent the opinions and values of EXP Realty or the Wolf Pack Organization. The opinions and ideas shared in this podcast do no guarantee or promise any results of success to the listener.

    16 min

  4. JAN 23

    Why Busy Real Estate Agents Are Still Losing in 2026

    Most real estate agents aren’t failing — they’re just busy in the wrong direction. In this episode, I break down why hard-working, productive agents still feel stuck in 2026 and what’s actually holding their business back. If your calendar is full but your income feels inconsistent… If one slow month still creates stress… If you’re doing “all the right things” but don’t feel in control… This episode is for you. We’re entering a market where hustle alone no longer works. The agents who win in 2026 aren’t louder or busier — they’re clearer. In this episode, I explain why being busy doesn’t equal stability, how the market is exposing weak foundations, and the real reason good agents feel stuck even when deals are getting done. This episode kicks off The 2026 Real Estate Agent Playbook — a practical, no-hype series for agents who want clarity, leverage, and long-term stability in their business. In this episode, we cover:Why “busy” doesn’t mean profitable or stableThe difference between activity and tractionHow the market reveals weak business foundationsThe clarity gap most agents never fixWhy direction matters more than effort in 2026 📌 Subscribe if you want real strategies, not hype. This channel is built for agents who want to last — not just survive the next cycle. #realestateagents #RealEstateBusiness #agentgrowth #realtorlife #RealEstate2026 📕RESOURCES🔗 🎓 👀FREE Mini Course for real estate agents!🚀🕸 bit.ly/3YyaqIW 🎙🎙Recently Launched podcast, give me a follow! http://bit.ly/3jROrhh 🚀Book a call to learn more about the wolf pack and 5X your business🐺 https://reagentwolfpack.com 😀Book an individual game plan call for your real estate business https://bit.ly/3Neh4hu Jeremy Kane is a licensed Realtor® in Littleton, Colorado with EXP Realty and a member of the Wolf Pack Organization. The opinions shared on this show represent the opinions and values of Jeremy Kane and do not necessarily represent the opinions and values of EXP Realty or the Wolf Pack Organization. The opinions and ideas shared in this podcast do no guarantee or promise any results of success to the listener.

    9 min

  5. JAN 2

    The 2026 AI Shock Every Real Estate Agent Must Understand

    AI is transforming real estate in 2026, but agents aren't going extinct - here's the shocking truth about why AI still needs human agents to close deals and build trust. As a team leader of 225+ agents with multiple ICONs on my team, I'm seeing this stratification happen in real-time. The uncomfortable reality? AI is already automating 60-70% of traditional salesperson tasks - paperwork, CMAs, lead qualification, and follow-ups. Second and third-tier agents probably will get replaced. But here's what the data doesn't show: top agents are becoming MORE valuable, not less. In this episode, I break down the man-machine symbiosis that's creating unstoppable agents in 2026. You'll discover what AI can and cannot replace in real estate transactions, why human expertise still dominates in high-stakes negotiations, and the exact AI tools my highest producers are using to handle 30-40% more transactions without burning out. I'll show you specific AI tools for video creation, lead qualification, and content generation - with actual demos so you can implement them immediately. This isn't theory - it's what's working RIGHT NOW for agents closing at the highest level. 📕RESOURCES🔗 🎓 👀FREE Mini Course for real estate agents!🚀🕸 bit.ly/3YyaqIW 🎙🎙Recently Launched podcast, give me a follow! http://bit.ly/3jROrhh 🚀Book a call to learn more about the wolf pack and 5X your business🐺 https://reagentwolfpack.com 😀Book an individual game plan call for your real estate business https://bit.ly/3Neh4hu Jeremy Kane is a licensed Realtor® in Littleton, Colorado with EXP Realty and a member of the Wolf Pack Organization. The opinions shared on this show represent the opinions and values of Jeremy Kane and do not necessarily represent the opinions and values of EXP Realty or the Wolf Pack Organization. The opinions and ideas shared in this podcast do no guarantee or promise any results of success to the listener.

    12 min

  6. 12/26/2025

    Transforming from Introvert to Entrepreneur: Open House Success! | Scott Kumler

    Introvert… but still want to build a real business in real estate? In this episode, Scott Kumler breaks down how he went from “quiet + uncomfortable” to confident open house operator—and how you can do it without turning into a fake hype machine. If you’re an agent who dreads small talk, worries about awkward conversations, or feels like open houses are only for extroverts, this is for you. What you’ll learnThe introvert-friendly open house setup that reduces anxiety and increases conversationsHow to create “natural” connection without forcing sales energyA simple flow to turn open house traffic into real follow-up (without feeling weird)The mindset shift from employee brain to entrepreneur brain Chapters 00:00 Intro + “Introvert to Entrepreneur” setup 01:04 Why open houses became his main growth engine 03:41 The “5 open houses/week” season that built momentum fast 07:06 Sign strategy + staying long enough to make it worth it 09:15 Key truth: open houses = buyer pipeline, not “selling the house” 14:06 2022 market shift → stress + big business decision point 18:24 Team scale story (3 agents → 55) + what changed 28:22 Brokerage shift convo: why eXp entered the picture 32:17 Timeline/decision window (Dec 1, 2024) + what he’s weighing Connect w/ Scott Kumler👇🏻 https://www.facebook.com/scott.kumler.3 https://www.instagram.com/scott_kumler_az_realtor/ https://www.youtube.com/@ScottKumlerRealtor https://calendly.com/kumlergrouprealestate/scottkumler 📕RESOURCES🔗 🎓 👀FREE Mini Course for real estate agents!🚀🕸 bit.ly/3YyaqIW 🎙🎙Recently Launched podcast, give me a follow! http://bit.ly/3jROrhh 🚀Book a call to learn more about the wolf pack and 5X your business🐺 https://reagentwolfpack.com 😀Book an individual game plan call for your real estate business https://bit.ly/3Neh4hu Jeremy Kane is a licensed Realtor® in Littleton, Colorado with EXP Realty and a member of the Wolf Pack Organization. The opinions shared on this show represent the opinions and values of Jeremy Kane and do not necessarily represent the opinions and values of EXP Realty or the Wolf Pack Organization. The opinions and ideas shared in this podcast do no guarantee or promise any results of success to the listener.

    42 min

  7. 12/22/2025

    DON'T SCREW THIS UP: Choosing Your eXp Sponsor (Primary vs. Co-Sponsor)

    Choosing your eXp sponsor is the MOST important decision you'll make - even more than joining eXp itself. Here's how to evaluate primary sponsors vs co-sponsors and avoid the mistakes 90% of new agents make. 🎯 What You'll Learn: • Primary sponsor vs co-sponsor roles explained • Features vs Outcomes: The real evaluation framework Why "local support" often means much more local, much less support • Revenue-share implications of co-sponsorship • Real scenarios: fixing weak uplines, top producers vs powerhouse systems • When you actually NEED a co-sponsor ⚠️ Critical: Your primary sponsor is nearly permanent. Choose wisely. TIMESTAMPS: 0:00 - Intro: Why This Decision Matters 0:45 - Primary vs Co-Sponsor Explained 3:15 - Features vs Outcomes Framework 8:30 - The Local Support Myth 11:45 - Top Producer Trap 13:20 - Fixing Weak Sponsor Situations 15:00 - Final Takeaways 📞 Considering eXp? Let's talk sponsor selection: https://reagentwolfpack.com 💼 About Jeremy Kane: Top-producing agent, coach, and team leader of 225+ agents at eXp Realty. I'm building, producing, and coaching daily while sharing real strategies that work. 🔔 Subscribe for no-BS real estate strategies from agents producing at the highest level. 📕RESOURCES🔗 🎓 👀FREE Mini Course for real estate agents!🚀🕸 bit.ly/3YyaqIW 🎙🎙Recently Launched podcast, give me a follow! http://bit.ly/3jROrhh 🚀Book a call to learn more about the wolf pack and 5X your business🐺 https://reagentwolfpack.com 😀Book an individual game plan call for your real estate business https://bit.ly/3Neh4hu Jeremy Kane is a licensed Realtor® in Littleton, Colorado with EXP Realty and a member of the Wolf Pack Organization. The opinions shared on this show represent the opinions and values of Jeremy Kane and do not necessarily represent the opinions and values of EXP Realty or the Wolf Pack Organization. The opinions and ideas shared in this podcast do no guarantee or promise any results of success to the listener.

    15 min

  8. 12/19/2025

    How a Facebook Group (Not Real Estate) Exploded His Business

    Can a simple Facebook group for dads generate more real estate leads than cold calling? In this episode of The Real Estate Agent Playbook, John Michael Perez breaks down exactly how he built a 3,600+ member local community that fuels his business—and how you can do the same without ever being "salesy." If you are tired of the grind and burnout, we also reveal the "2-Hour Protocol," a streamlined daily routine designed to help you generate consistent business in just a fraction of the time. This is the blueprint for sustainable 66 real estate lead generation through authentic relationships. 🐺 JOIN THE WOLFPACK: https://reagentwolfpack.com 📅 BOOK A GAME PLAN CALL: https://bit.ly/3CecqjL 👇 WHAT WE COVER IN THIS EPISODE: The "Community First" Strategy: How John Michael turned a need for personal connection into a massive referral engine (The Dad's Group).The CARE Method: Why "Cultivating Authentic Relationships Every Day" beats aggressive sales tactics every time.The 2-Hour Protocol: A specific, repeatable daily schedule for 54 new real estate agents to stay productive and avoid the "busy work" trap.Events That Convert: How to host events that position you as the local authority (even if you're new).Authenticity vs. AI: Why emotional intelligence is your biggest competitive advantage in the 2025 market. Connect with John Michael Perez Instagram: @‌johnmichaelperez #realestateagent #leadgeneration #realestatecoaching #wolfpack #exprealty RESOURCES🔗 🎓 👀FREE Mini Course for real estate agents!🚀🕸 bit.ly/3YyaqIW 🎙🎙Recently Launched podcast, give me a follow! http://bit.ly/3jROrhh 🚀Book a call to learn more about the wolf pack and 5X your business🐺 https://reagentwolfpack.com 😀Book an individual game plan call for your real estate business https://bit.ly/3Neh4hu Jeremy Kane is a licensed Realtor® in Littleton, Colorado with EXP Realty and a member of the Wolf Pack Organization. The opinions shared on this show represent the opinions and values of Jeremy Kane and do not necessarily represent the opinions and values of EXP Realty or the Wolf Pack Organization. The opinions and ideas shared in this podcast do no guarantee or promise any results of success to the listener.

    42 min
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The Real Estate Agent Playbook is a podcast for agents looking to take their business to the next level. Hosted by a successful agent and high school basketball coach, the show combines real estate expertise with a winning mindset to help agents succeed in the competitive world of real estate. Listeners can expect to learn strategies for scaling their business, building a strong community, and producing at the highest levels. Whether you're new to the industry or a seasoned pro, The Real Estate Agent Playbook will give you the tools you need to win at the game of real estate.

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