Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate Grind

Cliff Nonnenmacher
  • 5.0 (62)
  • Entrepreneurship
  • Updated Weekly

Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, franchise consultant, co-founder of Franocity, and co-author of "Beyond the Brand." Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.

  1. 6d ago

    Don’t Sign a Franchise Lease Until You Know These 12 Things

    POP Pulse #10: Could a bad lease turn a great franchise into a terrible investment? On this POP Pulse episode, Cliff breaks down the commercial lease provisions that can have six-figure consequences for franchise owners. From personal guarantees and force majeure clauses to CAM charges, renewal options, and exit rights, learn how to protect your business before you sign. Three Key Takeaways: Protect Your Personal Wealth — Understand personal guarantees, liability caps, and lease exit strategies before taking on long-term obligations.Know Your True Occupancy Costs — Base rent is only part of the equation. Learn how CAM charges, escalations, repairs, and tenant improvement costs impact your economics.Preserve Your Flexibility — Renewal rights, assignment provisions, exclusivity clauses, and relocation terms can determine the long-term value of your business. Thinking about buying a franchise or signing a commercial lease? Book a FREE consultation with Cliff: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!

    Don’t Sign a Franchise Lease Until You Know These 12 Things

  2. Sep 2

    Can a Kids’ Fitness Franchise Be Highly Profitable? We Explain

    Episode 143: What if your next franchise could cost less than $100K—and you didn’t need a storefront? Megan Bowling, Director of Franchise Development of Stretch-N-Grow franchise explains how the company is tapping into the underserved preschool fitness and enrichment market, partnering with schools, daycares, churches, and recreation centers to get kids moving and build healthy habits. You will learn: - how this operates with low overhead - how franchisees grow by building teams - and the path to business ownership Listen now to discover whether this unique kids’ fitness franchise could be your next opportunity. ----- Timestamps: 00:00 - Intro 02:15 -What led to the creation of Stretch-n-Grow 05:50 - How to get P.E. into the schools 10:34 - What programs does Stretch-n-Grow offer 14:54 - Their non-brick and mortar set up in a brick and mortar setting 17:53 - What programs are available to franchisees 21:22 - FDD numbers & territories 24:22 - How is Stretch-n-Grow set up for the franchisee 25:50 - Profit per child 28:30 - Low investment brand 30:15 - Superstar franchisee story 33:15 - Employee pay & vetting 34:48 - What do you offer the teachers ----- Links: Stretch-n-Grow Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.

    Can a Kids’ Fitness Franchise Be Highly Profitable? We Explain

  3. Aug 26

    Want a Recurring-Revenue Franchise? The Property Management Opportunity Explained

    Episode 142: What if you could build a recurring-revenue business without owning the real estate? Property management is a massive industry, but many small operators struggle to scale beyond a handful of properties. In this episode of Pursuit of Profit, Steve Hart of Property Management Inc. explains how PMI helps franchisees build and scale through technology, multiple property-management markets, and a unique acquisition strategy. Discover why PMI is targeting entrepreneurs who want to grow faster—and whether a property management franchise could be the right opportunity for you. Listen now to learn what it takes to turn property management into a scalable business. ----- Timestamps: 00:00 - Intro 02:03 - Why is property management better than acquiring properties? 03:26 - What is the property management industry like? 05:49 - Wealth creation vs wealth preservation 07:33 - When you start making money in property management 10:45 - Acquisitions & 50 revenue driving opportunities 14:12 - How other property management owners operate vs PMI 16:37 - How many properties are managed by PMI 21:15 - How to retain tenants 23:40 - Offer the same quality and service in different cities 24:32 - Why private equity firms are acquiring property managers 20:40 - Pull our rent percentage out first then put the rest in a trust range from 7%-30% 31:41 - The secret revenue sauce of PMI 36:35 - FDD 38:33 - We want to attract property managers who want to acquire small property managers 42:05 - Franchising advantage has the systems ----- Links: PMI (Property Management Inc.) Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.

    Want a Recurring-Revenue Franchise? The Property Management Opportunity Explained

  4. Aug 19

    Buying a Franchise? How to Read an FDD Before You Invest

    POP Pulse #9: Thinking about buying a franchise? Don’t sign on the dotted line until you understand the FDD. In this POP Pulse episode, host Cliff Nonnenmacher breaks down how smart franchise buyers should read a Franchise Disclosure Document - or FDD. You will learn where to look for the red flags that could make or break an investment, such as: franchisee turnoverongoing feesfinancial performanceyour eventual exit You will learn which sections matter most and what questions the FDD should prompt you to ask. Press play now before you invest! ----- Links: Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://calendly.com/franocity1/30-minute-meeting Learn more about Franocity: https://qrcodes.pro/15fBNC ----- Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.

    Buying a Franchise? How to Read an FDD Before You Invest

  5. Aug 12

    Don't Pay $1M For A Pilates Franchise - Take A Look At This Unique Pilates Franchise Instead

    Episode 141: Could a Pilates franchise deliver the demand of boutique fitness without the million-dollar price tag? In this episode of Pursuit of Profit, Rosalie Black, founder of Vibe House Pilates, shares how she identified a gap in the crowded fitness market and built a differentiated franchise around infrared heat, high-capacity classes, recurring memberships, and an experience designed for long-term customer retention. You’ll discover: Why this Pilates franchise can cost significantly less to launch than traditional reformer studiosHow a 12-week presale strategy can build membership—and potentially reach break-even before openingHow the business model generated $753K in revenue and $257K in adjusted net operating income at one studio If you’re considering a boutique fitness franchise, this episode will give you a closer look at the economics, scalability, and opportunity behind a rapidly evolving category. ----- Timestamps: 00:00 - Intro 03:08 - How Rosalie came up with Vibe House Hot Pilates 06:04 - Number of locations 09:00 - How removing the reformer changed the pilates model 10:08 - Why add heat to pilates 16:32 - Revenue model 22:17 - Pre-sale of franchises 23:34 - Secrets to success 28:08 - Store footprint 28:46 - Cost of opening up a studio 35:01 - Labor model ----- Links: Vibe House Hot Pilates Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.

    Don't Pay $1M For A Pilates Franchise - Take A Look At This Unique Pilates Franchise Instead

  6. Aug 5

    Turning Trash Cans Into Cash With This Recurring Revenue Franchise Model

    Episode 140: What if one of the best franchise opportunities started with a dirty trash can? Most people see a messy garbage bin as an unpleasant chore. Ethan Hardinger saw a recurring revenue business with massive franchise potential. In this episode, Cliff sits down with the founder of Bubble Binz to explore how an overlooked service became a technology-driven, subscription-based franchise that's changing the way entrepreneurs think about home services. In this episode, you'll discover: Why recurring revenue and route density make this a highly scalable franchise model.How technology and operational efficiency transformed a simple idea into a thriving business.What aspiring franchise owners can learn about building a resilient, AI-resistant business from the ground up. Press play to discover how solving an everyday problem can become a successful franchise opportunity. ----- Timestamps: 00:00 - Intro 02:12 - How did you get into this business? 06:01 - How did you start? And how did you get the truck? 10:30 - Frequency 11:20 - Pricing 12:04 - Logistics 16:41 - How does the cleaning vehicle work? 19:29 - Labor 20:02 - How much revenue for one truck? 23:28 - Focusing on this business 26:56 - Who's the customer? 31:26 - Is there an ancillary service? 34:00 - Item 7 (Investment) 39:41 - Item 19 ----- Links: Bubble Binz Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.

    Turning Trash Cans Into Cash With This Recurring Revenue Franchise Model

  7. Jul 29

    The Franchise That’s Fixing Everything Wrong With the Flower Business That You Can Do & Earn Millions

    Episode 139: Why do some franchises flourish while others crash and burn? For decades, independent florists have struggled with outdated technology, shrinking margins, and fierce competition. In this episode, Cliff sits down with Michael Jacobson, Founder and CEO of The French Florist, to reveal how he’s transforming the floral industry through technology, branding, and a franchise model designed to help entrepreneurs thrive. In this episode, you’ll discover: How technology, direct sourcing, and smarter marketing are reshaping the floral business.Why franchising is helping independent florists double and even triple their revenue.What makes The French Florist a modern franchise opportunity built around customer experience and scalable systems. Press play now! ------ Timestamps: 00:00 - Intro 02:50 - Why did you go into the floral business? 11:20 - 3 core pain points in the floral industry 21:33 - Turned brick and mortar business on its head 28:38 - Marketing today 33:30 - Branding and SEO 36:09 - Size of stores 36:57 - Item 7 37:43 - Item 19 43:20 - Opportunity in the floral industry 48:00 - Transitioning flower shops to French Florist shops ------ Links: French Florist Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.

    The Franchise That’s Fixing Everything Wrong With the Flower Business That You Can Do & Earn Millions

  8. Jul 22

    Why This Pest Control Franchise Keeps Winning With Recurring Revenue And How You Can Do It Too

    Episode 138: Behind every successful pest control business is more than bug spray—it’s a recurring revenue model, loyal customers, and essential services that homeowners can’t ignore. In this episode, Cliff sits down with Bryan Shamhart, brand president and franchisee at PestMaster, to explore what makes this franchise model so resilient. In this episode, you’ll discover: Why recurring revenue and customer retention make pest control a highly attractive franchise business.How successful franchisees grow profits through ancillary services and exceptional customer experience.What separates PestMaster’s franchise model through training, integrated pest management, and long-term customer relationships. Press play now! ------ Timestamps: 00:00 - Intro 02:10 - Why pest control is attractive to P.E. firms 03:15 - Bryan's background 07:38 - Show the value of who we are and what we do for the customer 10:05 - How they treat bugs 19:05 - Where's the money 27:29 - Government contracts 35:30 - Challenges of the business 41:50 - Margins in the industry 46:25 - Successful franchisee ------ Links: PestMaster Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.

    Why This Pest Control Franchise Keeps Winning With Recurring Revenue And How You Can Do It Too
See All (152)

5
out of 5
62 Ratings

About

Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, franchise consultant, co-founder of Franocity, and co-author of "Beyond the Brand." Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.

Information

You Might Also Like