The Heat Pump Podcast

Amply

The Heat Pump Podcast discusses all things related to heat pumps. We cover: HVAC entrepreneurship, business operations, technology innovations, building science, how policy impacts both contractors and homeowners, and more. Our goal is to ensure that the transition to heat pumps for heating and cooling is a win for everyone – homeowners, contractors, and the planet – by sharing insights, learnings, and best practices.

  1. #49 Hey Ed: 35 Years of HVAC Wisdom with Ed Janowiak

    FEB 18

    #49 Hey Ed: 35 Years of HVAC Wisdom with Ed Janowiak

    If you’re serious about doing better work and staying ahead in high-performance contracting, the BPA National Home Performance Conference is the place to be. It’s happening April 13 – 16 in Columbus, Ohio, and it’s built around real lessons, practical strategies, and ideas you can actually use back on the job. Use the discount code NHPC-HPP to save on registration. 👉 Register here: http://nhpc26.org/amply ------------------------------------------------- If you've ever had a question about Manual J, Manual S, or heat pump sizing, there's a good chance the answer ends with "and that's the way I see it." Ed Janowiak is ACCA's Manager of HVAC Design Education, host of the legendary "Hey Ed" video series, and one of the most influential voices in HVAC system design. With 35 years in the trade — from installer to contractor to trainer — Ed has probably taught more contractors how to do HVAC design right than anyone in America. In this episode, we flip the script and ask Ed the hard questions: Why do so many contractors skip load calculations? What's the most common Manual J mistake? And why does oversizing heat pumps for heating loads keep him up at night? Ed doesn't hold back. He explains why "ballparking" system design is the same as accepting a ballpark payment, shares his non-negotiable line on latent performance ("you're dead to me"), and delivers a warning about the mold crisis heading for cold climate markets. Whether you're new to heat pumps or a seasoned pro, this conversation will sharpen how you think about system design. Key Topics Ed's journey from crawlspaces to becoming ACCA's top educatorWhy "truth and math" is the foundation of everything he teachesThe #1 Manual J mistake contractors make (it's not what you think)Why Manual J doesn't care what equipment you're installingThe oversizing crisis: what happens when you size heat pumps for heatingEd's line in the sand: 50% RH at 75°F on design day — or you're dead to himThe ServPro warning: why mold problems are coming to cold climate marketsWhat the new Manual S and Manual H mean for heat pump contractors Timestamps: [00:00] - Episode Teaser [02:34] - Introduction to guest, Ed Janowiak [05:56] - Ed talks about his journey into HVAC design and education [10:52] - Discussing heat pump sizing and the impact on comfort [14:15] - Ed’s perspective on airflow and its importance in system performance [17:28] - Common mistakes HVAC contractors make [23:19] - Manual J and heat pump sizing considerations [28:27] - Ed explains common misconceptions about Manual J for heating [30:38] - Properly sizing heat pumps and using auxiliary heat [42:01] - Insights on technical committees and the importance of industry standards [46:08] - The importance of Manual T for proper fan pressure and airflow [49:37] - Closing remarks and key takeaways from the discussion Follow Ed Janowiak: LinkedIn: https://www.linkedin.com/in/ed-janowiak-9bb3b734/Website (Company): https://www.acca.org/homeLinkedIn (Company): https://www.linkedin.com/company/accausa/Facebook (Company): https://www.facebook.com/accontractorsInstagram (Company): https://www.instagram.com/acca_usa/#X (Company): https://x.com/accausaYouTube (Company): http://www.youtube.com/@accamerica Follow the Hosts: Ed Smith: https://www.linkedin.com/in/ed-smith-5aa8716Eric Fitz: https://www.linkedin.com/in/ehfitz/Amply Energy Website: https://www.amply.energy/Amply Energy YouTube: https://www.youtube.com/@amplyenergyAmply Energy Facebook: https://www.facebook.com/amplyenergyAmply Energy Instagram: https://www.instagram.com/amply_energy/

    52 min
  2. #48 A blueprint for your website, with Peter Troast

    FEB 12

    #48 A blueprint for your website, with Peter Troast

    Want a sharper, more effective website? From clearer messaging to smarter layout decisions — If you’ve ever felt your website could be doing more work for you, this is worth a look. 👉 Visit the demo site here: https://demo.energycircle.com/ ------------------------------------------------- If you’re serious about doing better work and staying ahead in high-performance contracting, the BPA National Home Performance Conference is the place to be. It’s happening April 13 – 16 in Columbus, Ohio, and it’s built around real lessons, practical strategies, and ideas you can actually use back on the job. Use the discount code NHPC-HPP to save on registration. 👉 Register here: http://nhpc26.org/amply ------------------------------------------------- In this episode of Heat Pump Podcast, host Ed Smith sits down with Peter Troast, Founder & CEO of Energy Circle, for a thorough analysis into one of the biggest challenges facing high-performance HVAC and home performance contractors today: how to clearly communicate their value to homeowners — before the first visit. The conversation centers on a demonstration contractor website that Energy Circle and Amply built together as a “best-in-class” example for the industry. Rather than focusing on equipment or jargon, the site is designed to educate homeowners, filter for the right-fit customers, and showcase a diagnostic, process-driven approach that differentiates high-performance contractors from traditional “box-swap” HVAC companies. Key Learnings: Why most high-performance contractors undersell themselves online, and how to fix itHow to explain diagnostics, commissioning, and process without using building-science jargonHow a website can act as a customer filter, not just a lead generatorWhy “problem → root cause → solution” framing can deliver higher value customersHow to use testimonials, case studies, and owner stories to avoid competing on price Timestamps: [00:00] – Introduction [03:56] – The "homeowners just don't know" problem [08:22] – The homepage headline: We Listen. We Measure. We Fix. We Prove. [12:57] – Is River City a good fit? Filtering customers on purpose [19:48] – The Us vs. Them comparison chart [26:50] – Testimonials that reinforce differentiation [30:48] – Problems We Solve vs. Services navigation [34:22] – The Our Process page [37:05] – The About Us page and founder story [41:28] – How to apply this to your own website Follow Peter Troast: LinkedIn: https://www.linkedin.com/in/petertroast/Website (Company): https://www.energycircle.com/LinkedIn (Company): https://www.linkedin.com/company/energy-circle-llc/Facebook (Company): https://www.facebook.com/energycircle/Instagram (Company): https://www.instagram.com/energycircle_/X (Company): https://x.com/energycircle Follow the Hosts: Ed Smith: https://www.linkedin.com/in/ed-smith-5aa8716Eric Fitz: https://www.linkedin.com/in/ehfitz/Amply Energy Website: https://www.amply.energy/Amply Energy YouTube: https://www.youtube.com/@amplyenergyAmply Energy Facebook: https://www.facebook.com/amplyenergyAmply Energy Instagram: https://www.instagram.com/amply_energy/

    45 min
  3. #47 3 Startup CEOs on the Future of the Heat Pump Business Model

    FEB 3

    #47 3 Startup CEOs on the Future of the Heat Pump Business Model

    Join us for our upcoming training!  STOP COMPETING ON PRICE. WIN ON TRUST. Too many contractors are stuck in a race to the bottom.  The best ones aren't. The difference? A systematic approach to winning on trust. Join us on Thursday, February 5th at 2pm ET for a live training with the Building Performance Association where we'll share our framework for building a standout business with healthy margins. 👉 Register here: https://info.amply.energy/bpa-win-on-trust-webinar ------------------------------------------------- In this episode of the Heat Pump Podcast, host Ed Smith, co-founder of Amply Energy , is joined by three innovators in the HVAC and heat pump space at the US Heat Pump Summit. Mark Kasdorf (Forge), Grant Gunnison (Zero Homes), and Evan Anderson (Pearl Edison) share their unique business models and approaches to accelerating the adoption of heat pumps. Guest Introductions: Mark Kasdorf - Founder & CEO of Forge. Mark brings a background in software development and an entrepreneurial approach to HVAC, focusing on high-quality heat pump installations with a heavy emphasis on training and technology integration.Grant Gunnison - Founder & CEO of Zero Homes. With a background in general contracting and small satellites, Grant focuses on building a tech-forward home upgrade marketplace with a primary focus on heat pumps and energy efficiency.Evan Anderson - Co-founder of Pearl Edison. Evan has a background in automated driving and focuses on supporting homeowners in energy efficiency and electrification retrofits through a network of high-performance contractors. Key Takeaways: Every model dies if installs fail. All three CEOs — remote, hybrid, and in-person — built quality controls into their process. Cutting corners on design might win the sale, but callbacks and bad reviews will kill the business.Software can let junior salespeople do expert-level work. Forge uses embedded tools so 27-year-olds can run load calcs that would normally require a master electrician — and they're hitting revenue-per-salesperson numbers well above industry standard.Remote design works in some markets, not others. Forge tried it in New England and called it "a disaster." Zero Homes makes it work elsewhere. Experiment to see if it can cut down on your soft costs for acquiring a customer. Ducted systems still need someone in the home. Evan Anderson is pessimistic — short, medium, and long-term — about getting airflow and static pressure data remotely. If you're touching ductwork, plan on a site visit.Utility and municipal partnerships can cut acquisition costs to near zero. All three companies get leads through partners instead of paying for Google ads. Timestamps: [03:44] – Introduction To The Panelists [06:44] – Discussing Challenges And Their Solutions In The Hvac Industry [14:20] – How Each Company Uses Technology To Improve Processes [23:37] – Sales Process And Customer Engagement [26:55] – Lead Qualification To Closing The Deal [32:29] – Scaling The Businesses, and Conversion Rate Success [39:04] – Discussion On Financing Options And Their Impact On Affordability [47:17] – Closing Thoughts: Reflections On Electrification And The Future Of The Market Connect with the Guests: Mark Kasdorf LinkedIn: https://www.linkedin.com/in/markkasdorf/Website (Company): https://www.forgeco.com/ Grant Gunnison LinkedIn: https://www.linkedin.com/in/grantgunnison/Website (Company): https://www.zerohomes.io/ Evan Anderson LinkedIn: https://www.linkedin.com/in/evananderson313/Website: https://www.pearledison.com/ Check out The US Heat Pump Summit: Website: https://www.usheatpumpsummit.com/ Follow Brent Davidson: LinkedIn: https://www.linkedin.com/in/brentdavidson/ Follow the Hosts: Ed Smith: https://www.linkedin.com/in/ed-smith-5aa8716Eric Fitz: https://www.linkedin.com/in/ehfitz/Amply Energy Website: https://www.amply.energy/Amply Energy YouTube: https://www.youtube.com/@amplyenergy

    49 min
  4. #46 What It Takes to Scale Heat Pumps: A Roundtable with Carrier, Daikin, and LG

    JAN 21

    #46 What It Takes to Scale Heat Pumps: A Roundtable with Carrier, Daikin, and LG

    Like what you heard in this episode? We're doing a live training on exactly this. STOP COMPETING ON PRICE. WIN ON TRUST. Too many contractors are stuck in a race to the bottom. The best ones aren't. The difference? A systematic approach to winning on trust. Join us on Thursday, February 5th at 2 PM ET for a live training with the Building Performance Association where we'll share our framework for building a standout business with healthy margins. 👉 Register here: https://info.amply.energy/bpa-win-on-trust-webinar ------------------------------------------------- What does it actually take to install millions of heat pumps? We asked the people who would know. Lindsey Dorman (Carrier), Kevin DeMaster (LG), and Jonathan Moscatello (Daikin) work with utilities and rebate programs across the country. Their job: make heat pump adoption actually work for contractors, homeowners, and the grid. We cover quality vs. volume tensions in rebate programs, the future of connected commissioning, why equipment data is still too hard to access, and what each would change with a magic wand. This is the behind-the-scenes view of heat pump programs most contractors never see. Key Takeaways: Why inverter-driven heat pumps are essential for future energy efficiency and grid stability.The importance of proper sizing, installation, and contractor training in heat pump success.How utility programs can avoid “heat pump cowboys” and perverse incentives.What “connected commissioning” is — and why it’s a game-changer for installation quality.The one policy change each guest would make to accelerate responsible heat pump adoption. Timestamps: [00:00] - Introduction to the Episode [04:20] - Meet the Guests  [05:13] - What Do You All Do? Guest Roles Explained [11:19] - Where Heat Pumps Are Thriving and Where They're Fragile [19:18] - What Makes a Good Utility Partner? [24:54] - Tackling Heat Pump Incentive Abuse [32:02] - Connected Commissioning: The Next Evolution [37:32] - Data, Diagnostics & Manufacturer Feedback [43:30] - The Case for Better Equipment Data Access [51:12] - Magic Wand Question: One Change to Accelerate Adoption [56:52] - Final Thoughts & Wrap-Up Connect with the Guests: Lindsey Dorman LinkedIn: https://www.linkedin.com/in/lindsey-dorman-142364117/Website (Company): https://www.corporate.carrier.com/LinkedIn (Company): https://www.linkedin.com/company/carrier/Facebook (Company): https://www.facebook.com/CarrierGlobal/Instagram (Company): https://www.instagram.com/carrier/X (Company): https://x.com/carrier Jonathan Moscatello LinkedIn: https://www.linkedin.com/in/jonathan-moscatello-b5345346/LinkedIn (Company): https://www.linkedin.com/company/daikin-comfort-technologies/ Kevin DeMaster LinkedIn: https://www.linkedin.com/in/kevin-demaster-77647a/Website (Company): https://lghvac.com/LinkedIn (Company): https://www.linkedin.com/company/lg-air-conditioning-systems/Facebook (Company): https://www.facebook.com/lgusahvacInstagram (Company): https://www.instagram.com/lghvacusa/#X (Company): https://x.com/LGHVACUSA Follow the Hosts: Ed Smith: https://www.linkedin.com/in/ed-smith-5aa8716Eric Fitz: https://www.linkedin.com/in/ehfitz/Amply Energy Website: https://www.amply.energy/Amply Energy YouTube: https://www.youtube.com/@amplyenergyAmply Energy Facebook: https://www.facebook.com/amplyenergyAmply Energy Instagram: https://www.instagram.com/amply_energy/

    59 min
  5. #45 How to Win on Trust: A Step-by-Step Heat Pump Sales Masterclass with Paul McHugh

    JAN 8

    #45 How to Win on Trust: A Step-by-Step Heat Pump Sales Masterclass with Paul McHugh

    Like what you heard in this episode? We're doing a live training on exactly this. STOP COMPETING ON PRICE. WIN ON TRUST. Too many contractors are stuck in a race to the bottom. The best ones aren't. The difference? A systematic approach to winning on trust. Join us on Thursday, February 5th at 2pm ET for a live training with the Building Performance Association where we'll share our framework for building a standout business with healthy margins. 👉 Register here: https://info.amply.energy/bpa-win-on-trust-webinar ------------------------------------------------- Paul McHugh has been in HVAC for 35 years and handles 350 installs per year at Ray O. Cook Heating and Air in California. In this episode, he walks us through his complete 8-step sales process—from first contact through commissioning—including the $200 video he sends customers before every appointment. What we cover: The comfort survey that protects you and surfaces real problemsThe 90-second pre-visit video (Paul plays it during the episode)Why Paul calls every customer before arriving"The Big Three": load calculation, duct assessment, equipment selectionHow to demonstrate airflow and pressure problems in front of homeownersUsing extended performance data to select equipmentInstallation handoff documentation that ensures predictable resultsACCA QI certification and third-party verificationHow to handle "you're more expensive" objections Timestamps: [00:00] – Introduction to the Episode [03:11] – Paul's Career and Industry Evolution [08:47] – Defining the Core Problem [10:40] – How the Process Was Developed [19:03] – The Comfort Survey: Understanding the Homeowner [25:00] – Leveraging Technology and Customer Education [30:10] – Initial Appointment: Setting the Stage [36:34] – Load Calculation and Air Leakage Detection [47:55] – Diagnosing Room-Level Comfort Issues [55:52] – Equipment Selection Using Extended Performance Data [01:02:31] – Commissioning and Final Thoughts Follow Paul McHugh: LinkedIn: https://www.linkedin.com/in/paul-mchugh-93830430/Instagram: https://www.instagram.com/lespaulmac/Website (Company): https://www.rayocook.com/Facebook (Company): https://www.facebook.com/rayocook/Instagram (Company): https://www.instagram.com/rayocook1947/YouTube (Company): https://youtube.com/@rayocookheatingandair Follow the Hosts: Ed Smith: https://www.linkedin.com/in/ed-smith-5aa8716Eric Fitz: https://www.linkedin.com/in/ehfitz/Amply Energy Website: https://www.amply.energy/Amply Energy YouTube: https://www.youtube.com/@amplyenergyAmply Energy Facebook: https://www.facebook.com/amplyenergyAmply Energy Instagram: https://www.instagram.com/amply_energy/

    1h 7m
  6. #44 Test, Don't Guess – How Mitch Bailey Built a Profitable HVAC Business Without Chasing Every Lead

    12/24/2025

    #44 Test, Don't Guess – How Mitch Bailey Built a Profitable HVAC Business Without Chasing Every Lead

    Want to win on trust, not price? Start with our Trust Checklist to see if your business is doing the things that truly set you apart. 👉 https://bit.ly/the-heatpump-business-model-matrix Then, head to our latest article to learn how the top contractors protect their margins and stay competitive. 👉 http://info.amply.energy/blog/win-on-trust-the-heat-pump-business-model-matrix ------------------------------------------------- When leads are scarce, most HVAC contractors chase everything. Mitch Bailey does the opposite—and it's working. The second-generation owner of Bailey's Air Heroes downsized from 50 employees to 12, turns down work that doesn't fit, and built a $3M business around one principle: test, don't guess. Mitch just won the 2024 Jim Davis Technical Excellence Award from NCI. He trains contractors across California. And he's all-in on heat pumps—even when the economics are tricky. In this episode, we dig into:  → Why he refused to budge $5 for a builder (and got fired for it)  → How he shifted from 3-6% margins to 30% by switching to “retail work”  → His "$2 high-tech selling tool" that closes engineer customers  → The balance point COP spreadsheet that shows when heat pumps pencil out  → Why he trains his competition (and why it's strategic)  → His advice: start with load calculations and static pressure testing If you're wondering how to build a sustainable HVAC business without burning out, this one's for you. Timestamps: [00:00] - Introduction [02:44] - Mitch’s Early HVAC Roots [04:21] - Learning Through Experience & California’s Training Programs [07:25] - Taking Over the Business & Embracing Technology [19:49] - Transitioning from New Construction to Retrofit Work [26:37] - Lessons from New Construction: Don’t Compete on Price [33:47] - High-Performance Contracting in Practice [44:13] - Economics of Heat Pumps vs Gas Furnaces [55:45] - Advice for Contractors: Where to Start with Performance Work Follow Mitchell Bailey: LinkedIn: https://www.linkedin.com/in/mitchell-bailey-b3887948/YouTube: https://youtube.com/@baileysairEmail: baileysair@sbcglobal.netWebsite (Company): https://airheroes.org/company/ Follow the Hosts: Ed Smith: https://www.linkedin.com/in/ed-smith-5aa8716Eric Fitz: https://www.linkedin.com/in/ehfitz/Amply Energy Website: https://www.amply.energy/Amply Energy YouTube: https://www.youtube.com/@amplyenergyAmply Energy Facebook: https://www.facebook.com/amplyenergyAmply Energy Instagram: https://www.instagram.com/amply_energy/

    1h 2m
  7. #43 Manual J vs. Utility Bills: A Sizing Debate with Nate Adams, Alex Meaney, and Eric Fitz

    12/11/2025

    #43 Manual J vs. Utility Bills: A Sizing Debate with Nate Adams, Alex Meaney, and Eric Fitz

    Want to win on trust, not price? Start with our Trust Checklist to see if your business is doing the things that truly set you apart. 👉 https://bit.ly/the-heatpump-business-model-matrix Then, head to our latest article to learn how the top contractors protect their margins and stay competitive. 👉 http://info.amply.energy/blog/win-on-trust-the-heat-pump-business-model-matrix ------------------------------------------------ Live from the U.S. Heat Pump Summit, the panel explores one of the most debated topics in the heat pump industry — real-world energy data versus modeled load calculations. With growing demand for heat pump adoption and improving installation practices, understanding how best to size systems is more critical than ever. Moderated by Ross Trethewey, the session brings together three leading voices in building science and HVAC system design: Alex Meaney, Nate Adams, and Eric Fitz. Together, they debate the merits and limitations of load calculation methods—from the precision of Manual J to the practicality of energy bills and the gut-check of contractor “rules of thumb.” It's an honest, unscripted, and high-energy conversation aimed at bridging the gap between building science nerds and real-world contractors. Key Takeaways: Every load calc is a model. Treat outputs as working estimates, not facts.Triangulate. Combine Manual J, past energy, and field observations. Watch where they agree.Respect air leakage. Inspect attics, listen for wind noise, ask about comfort. When red flags pile up, get a blower door.Question black-box tools. The less data they ask for, the more you should worry.Build feedback loops. Log runtimes, check design-day performance, and refine your assumptions over time. Timestamps: [00:00] - Episode Teaser [02:17] - Intro by Ross Trethewey & guest intros [03:22] - Nate on sizing via utility bills: "I can do it in 2 minutes" [05:10] - Bridging the Adoption Gap [09:16] - Alex defends Manual J: “It’s not that hard if you know your stuff” [12:14] - How to assess infiltration without a blower door [25:21] - Eric breaks down regression modeling using heating degree days [34:36] - The Role of Human Behavior & Assumptions [40:05] - The danger of outliers & the limits of AI-driven sizing tools [52:51] - Triangulation: why using multiple methods is key [59:06] - Final thoughts: pick a method, stick with it, and build your feedback loop Connect with the Guests: Alex Meaney LinkedIn: https://www.linkedin.com/in/alex-meaney-62a6a248/ Website: https://www.meanhvac.com/ Facebook: https://www.facebook.com/alex.meaney.35  Nate Adams LinkedIn: https://www.linkedin.com/in/natethehousewhisperer/ Website: https://www.natethehousewhisperer.com/ Instagram: https://www.instagram.com/natethehousewhisperer/?igsh=bXNyeTAwNGkybWk4# Ross Trethewey LinkedIn: https://www.linkedin.com/in/rosstrethewey/ Facebook: https://www.facebook.com/rosstretheweytoh/ Instagram: https://www.instagram.com/rosstrethewey/?hl=en Twitter: https://x.com/rosstret  Check out The US Heat Pump Summit: Website: https://www.usheatpumpsummit.com/ Follow Brent Davidson: LinkedIn: https://www.linkedin.com/in/brentdavidson/Twitter: https://x.com/thebrentd Follow the Hosts: Ed Smith: https://www.linkedin.com/in/ed-smith-5aa8716Eric Fitz: https://www.linkedin.com/in/ehfitz/Amply Energy Website: https://www.amply.energy/Amply Energy YouTube: https://www.youtube.com/@amplyenergyAmply Energy Facebook: https://www.facebook.com/amplyenergyAmply Energy Instagram: https://www.instagram.com/amply_energy/

    58 min
  8. #42 Make It Hard to Buy: How Larry Waters Broke the Standard HVAC Business Playbook

    11/26/2025

    #42 Make It Hard to Buy: How Larry Waters Broke the Standard HVAC Business Playbook

    Want to win on trust, not price? Check out our latest article, and see how leading installers are transforming their business models. 👉 https://bit.ly/the-heatpump-business-model-matrix ------------------------------------------------ In this episode of the Heat Pump Podcast, hosts Ed Smith and Eric Fitz explore how to build a mission-driven, customer-focused HVAC company in the electrification space. They speak with Larry Waters and Alex Sloan of Electrify My Home, a California-based company known for their holistic, tech-forward approach to heat pump installations and customer service. With nearly 1,000 installs in just four years, their journey offers insights on scaling a sustainable business while training the next wave of electrification professionals. Larry Waters, President of Electrify My Home, brings over 40 years of HVAC experience and has been a long-time advocate for building science and decarbonization. Alex Sloan, VP of Business Operations and Development, joined the company after being a customer and brings a background in energy efficiency program implementation and systems thinking. Together, they’ve turned Electrify My Home into a regional leader and educator in home electrification. Key Takeaways: Electrify My Home's model works because every counterintuitive decision reinforces the others: Know your ideal customer. This lets you say “no” to some customers with confidence. Adding friction for customers increases ROI. Only people genuinely interested in electrification will complete the lengthy assessment.Stop giving away windshield time. Price realistic budgets remotely, then visit only once the customer has bought into the range.Mission and training make advertising easy. Waters built relationships in sustainability groups and city government early, creating "rabid fans" who refer endlessly. They're still over 40% referral-based after four years.Comprehensive electrification creates lifetime value. Once you're a customer, you keep coming back for the next phase of your journey.Cross-train your crews. Build teams that can handle HVAC, heat pump water heaters, basic electrical work, and envelope tasks.Premium positioning boosts brand. Waters gets customers who tell him, "You're too expensive for me, but I'll tell all my friends about you." That's not a problem—that's brand strength. Timestamps: [00:00] - Episode Teaser [02:07] - Meet Larry Waters & Alex Sloan [07:08] - From Customer to VP: Alex's Journey [10:56] - Customer Journey and Process [18:25] - Knowing Your Ideal Customer [22:25] - Virtual Pricing and Real-World Design [27:05] - Growing the Business While Staying True to Their Core Values [32:04] - Offering Comprehensive Electrification Solutions [36:59] - Why Electrify My Home is Training Other Contractors for Success [42:13] - Electrifying 100,000 Homes by 2035: The Big Goal [43:18] - Final Advice for Contractors Follow Larry Waters: LinkedIn: https://www.linkedin.com/in/larry-waters-31677b19/ Follow Alex Sloan: LinkedIn: https://www.linkedin.com/in/alexjsloan/ Follow Electrify My Home: Website: https://electrifymyhome.com/LinkedIn: https://www.linkedin.com/company/electrify-my-home/Instagram: https://www.instagram.com/electrifymyhomeca/Facebook: https://www.facebook.com/Heatpumppro/YouTube: https://youtube.com/@electrifymyhome?si=4zqZO8qS5yFZZ4n6 Follow the Hosts: Ed Smith: https://www.linkedin.com/in/ed-smith-5aa8716Eric Fitz: https://www.linkedin.com/in/ehfitz/Amply Energy Website: https://www.amply.energy/Amply Energy YouTube: https://www.youtube.com/@amplyenergyAmply Energy Facebook: https://www.facebook.com/amplyenergyAmply Energy Instagram: https://www.instagram.com/amply_energy/

    46 min
4.9
out of 5
15 Ratings

About

The Heat Pump Podcast discusses all things related to heat pumps. We cover: HVAC entrepreneurship, business operations, technology innovations, building science, how policy impacts both contractors and homeowners, and more. Our goal is to ensure that the transition to heat pumps for heating and cooling is a win for everyone – homeowners, contractors, and the planet – by sharing insights, learnings, and best practices.

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