The Austin Cohen Podcast

Austin Cohen
  • 5.0 (5)
  • ENTREPRENEURSHIP

The Austin Cohen Podcast is for chiropractors ready to grow beyond the adjustment. Hosted by Dr. Austin Cohen, this show dives into business, leadership, retention, and personal growth to help you build a practice—and life—on purpose. No fluff, just real strategies that move the needle.

  1. 4D AGO

    EP55: Your Core Values Are Decoration

    Send us Fan Mail Most chiropractors write their core values at a weekend seminar and never think about them again. I did the same thing. Then I walked into one of my 13 clinics and realized nobody on the team could name a single one. So I started over. I looked at every person I'd fired in the last three years and found the pattern. The people who didn't work out weren't bad people. They just didn't fit the values we actually operated by. We just hadn't named them yet. In this episode I break down how I reverse-engineered our core values from real data, how they changed hiring, firing, and accountability across all 13 locations, and why this is exactly where we're starting in Month 1 of The Ascent. 📩 Join the newsletter for weekly business & leadership insights: http://eepurl.com/jghu5I 📸 Follow Austin on Instagram:  @draustincohen 🌐 Explore events + resources:  www.austincohen.com

    15 min

  2. MAR 25

    EP54: Your Life Is a Mirror. Do You Like What You See?

    Send us Fan Mail You keep finding bad partners. Your team is disengaged. Your health is slipping. What's the common denominator? In this episode, I get honest about the hardest lesson I've ever learned as a business owner, a husband, and a father: everything around you is a direct reflection of who you are. I share the moment my wife called me out, why I've never gone a year without a goal that terrifies me, and what Adventure Summit 2026 in Jackson Hole has to do with all of it. 📩 Join the newsletter for weekly business & leadership insights: http://eepurl.com/jghu5I 📸 Follow Austin on Instagram:  @draustincohen 🌐 Explore events + resources:  www.austincohen.com

    20 min

  3. MAR 18

    EP53: A Life That Changed Thousands (A Tribute to Dr. Guy Riekeman)

    Send a text His grandson said something I can't stop thinking about. We all die twice. Once when we take our last breath and again the last time someone says our name. This week I'm paying tribute to Dr. Guy Riekeman, a man who shaped my life, my practice, and my philosophy on health in ways I'm still discovering. I share the story of bribing a PF Chang's server to stretch a lunch to two hours so my buddy and I could ask him a hundred questions, the words he said to my dad on graduation day, and the three-hour class that changed everything I believed about health. If you're in this profession, you owe something to people like Guy whether you know it or not. This one is personal. 📩 Join the newsletter for weekly business & leadership insights: http://eepurl.com/jghu5I 📸 Follow Austin on Instagram:  @draustincohen 🌐 Explore events + resources:  www.austincohen.com

    21 min

  4. MAR 10

    EP52: Everything Is Your Fault (And That's the Good News)

    Send us Fan Mail Your clinic's culture is off. Revenue is down. Your team is making excuses. So whose fault is it? In this episode, Austin gets raw about the one trait he's seen separate the clinics that grow from the ones that stay stuck: extreme ownership. He shares three real stories from building over 20 chiropractic clinics, including the toxic hire he should have caught, the location he almost gave up on, and the leader he failed to lead. Plus, Austin challenges you to run "The Circle Test" on the five people closest to you professionally. Are they pushing your growth or protecting your comfort? If you're a chiropractor who's tired of theory and ready for real talk from someone still in the trenches, this one's for you. 📩 Join the newsletter for weekly business & leadership insights: http://eepurl.com/jghu5I 📸 Follow Austin on Instagram:  @draustincohen 🌐 Explore events + resources:  www.austincohen.com

    16 min

  5. MAR 6

    EP51: One Birthday Call Saved a Customer for 7 Years

    Send us Fan Mail What does a birthday voicemail have to do with keeping clients for life? Everything. In this episode I'm posted up in an empty airport terminal with my buddy Ed Cunliffe, who started in door to door sales and now runs 80 offices with over 1,000 reps hitting the field every single day. We get into the 4 factors of impulse that get people to say yes (Jones Effect, Indifference, Fear of Loss, and Sense of Urgency), how to handle the "I'm happy with what I have" objection, and why the real secret to client retention has nothing to do with price. Ed shares the story of joining 7 wine clubs in Napa and canceling all of them except one... because that one guy picked up the phone every year on his birthday. It cost nothing. But it changed everything. If you're a chiropractor, service provider, or business owner who wants to learn how to win people over and keep them coming back, this one's for you. 📩 Join the newsletter for weekly business & leadership insights: http://eepurl.com/jghu5I 📸 Follow Austin on Instagram:  @draustincohen 🌐 Explore events + resources:  www.austincohen.com

    20 min

  6. FEB 25

    EP50: AI Is a Tool, Not Your Voice. Stop Letting It Replace You

    Send us Fan Mail Everyone's using AI. But here's what no one wants to admit: your audience can tell. They can feel when your emails, your content, and your talks were assembled instead of lived. In this episode, I break down why people are running back to real human connection. Why run clubs are exploding, book clubs are back, and health festivals are packed. And what that means for anyone building a brand or a community. I share what happened when I chose to show up with real stories at Growth Summit instead of an AI-polished keynote, and why the people and brands that survive the next five years will be the ones who set clear boundaries on how they use AI. Use it as a tool. Never let it become your voice. 📩 Join the newsletter for weekly business & leadership insights: http://eepurl.com/jghu5I 📸 Follow Austin on Instagram:  @draustincohen 🌐 Explore events + resources:  www.austincohen.com

    13 min

  7. FEB 17

    EP49: 11 Years, 8 Guys, and the Real Reason I Win

    Send us Fan Mail 📩 Join the newsletter for weekly business & leadership insights: http://eepurl.com/jghu5I 📸 Follow Austin on Instagram:  @draustincohen 🌐 Explore events + resources:  www.austincohen.com

    12 min

  8. FEB 10

    EP48: Doing It Right When Nobody’s Watching

    Send us Fan Mail It was a missed rep in the gym that sparked this episode. In a moment where no one was watching, I had a choice. Count it and move on, or hold myself to the standard I say I believe in. That pause turned into a bigger question. Where else in life and business are we taking quiet shortcuts because no one is keeping score? In this episode, I reflect on the unseen moments that shape who we become. The missed morning huddles. The rushed exams. The skipped transitions. The small decisions that don’t break things immediately, but slowly erode excellence over time. We talk about why integrity is built in the quiet. How habits of excellence are formed long before results show up. And why clarity, commitment, and consistency always compound, even when it feels boring or unnoticed. I also share observations on leadership, influence, and community. What happens when visibility grows. How to handle critics on the sidelines. And why I believe there’s room for everyone to win when we lead with support instead of insecurity. This episode is a reminder that people are always watching, especially the ones who matter most. Your team. Your family. Your patients. And ultimately, yourself. Because doing it right when nobody’s watching is where excellence actually lives. 📩 Join the newsletter for weekly business & leadership insights: http://eepurl.com/jghu5I 📸 Follow Austin on Instagram:  @draustincohen 🌐 Explore events + resources:  www.austincohen.com

    14 min
See All (55)

5
out of 5
5 Ratings

About

The Austin Cohen Podcast is for chiropractors ready to grow beyond the adjustment. Hosted by Dr. Austin Cohen, this show dives into business, leadership, retention, and personal growth to help you build a practice—and life—on purpose. No fluff, just real strategies that move the needle.

Information

  • Creator
    Austin Cohen
  • Years Active
    2025 - 2026
  • Episodes
    55
  • Rating
    Explicit
  • Copyright
    © 2026 The Austin Cohen Podcast
  • Show Website
    The Austin Cohen Podcast

You Might Also Like