Sharpe Insights: Conversations With Your Planned Giving Experts

Grant Miller

Sharpe Insights: Conversations With Your Planned Giving Experts is the podcast for nonprofit development professionals looking to deepen their understanding of planned giving. Whether you’re new to planned giving or looking to enhance your existing program, we will provide you with practical tips, expert advice and real-world stories. Host Grant Miller will explore the nuances of planned giving, covering everything from building relationships with donors to understanding the various gift vehicles to learning how to ask for a planned gift. We’ll feature advice from Sharpe consultants and interviews with planned giving professionals who will share strategies for engaging donors in meaningful ways and growing your planned giving program. If you’re passionate about securing long-term support for your nonprofit, you’re in the right place. Let’s explore the world of planned giving together!

  1. 1d ago

    Who’s Telling Your Story? Taking Control of Your Organization’s Narrative

    Hiding in plain sight? Joining host Grant Miller is the Seattle Foundation's chief marketing officer Tiffany Patterson who discusses how storytelling is an instrument of power, why donors want to see themselves in your story, what to do when your case for support isn't enough and how narrative can rebuild trust and normalize the work of the nonprofit sector. Guest info: Host Grant Miller is an award-winning writer and editor for Sharpe Group who works closely with Sharpe clients to create compelling donor interviews for their newsletters. In addition to hosting the podcast, he frequently contributes to the Sharpe blog and Sharpe Insights newsletter. Contact Grant here. Tiffany Patterson is the chief marketing officer of the Seattle Foundation. In this role, Patterson ushers in the next phase for the Foundation, leading integrated, foundation-wide strategic communications in support of Funds, Grantees and Foundational Campaigns. As an executive leader in marketing and communications, Patterson has led campaigns while working with major brands and initiatives including P&G, the Obama Administration’s Educate to Innovate Initiative, the Annie E. Casey Foundation and the award-winning advertising agency, GSD&M. Patterson has a track record in advancing social change involving marginalized populations in partnership with private, public and nonprofit organizations. From leading a health equity campaign at the height of the COVID-19 pandemic, reaching more than two million in support of an equitable recovery program in Atlanta that resulted in lives saved, to strategizing socioeconomic and environmental policy for marginalized groups in Southeast Asia—Patterson has led storytelling initiatives proven to build awareness and spur action-driven impact. Patterson holds an MA in global public policy from Johns Hopkins University’s School of Advanced International Studies (SAIS) and a BA from Clark Atlanta University. She is an alumna of the Fuse Corps Executive Fellowship in partnership with John Legend’s HUMANLEVEL Initiative, a program aimed at tackling systemic racism by championing local change.

    Who’s Telling Your Story? Taking Control of Your Organization’s Narrative
  2. Oct 27

    Relationships Matter: The Human Side of Planned Giving and Bequest Administration

    The Who is just as important as the What, When and How. City of Hope’s Marina Katsnelson and Adrienne Gibson return to the podcast to discuss internal and external relationship dynamics in estate administration, ideas for ensuring you are honoring donor intent, why to avoid transactional language in certain interactions, how to best communicate with fiduciaries and techniques to build and grow your advisor network. Panelist info: Host Grant Miller is an award-winning writer and editor for Sharpe Group who works closely with Sharpe clients to create compelling donor interviews for their newsletters. In addition to hosting the podcast, he frequently contributes to the Sharpe blog and Sharpe Insights Newsletter. Contact Grant here. Adrienne Gibson serves as a senior executive director of planned giving at City of Hope. As a frontline fundraiser, she cultivates, solicits and stewards deferred gifts. Adrienne strives to partner with donors to create personalized consultative plans that demonstrate the donor’s passion and provide creative solutions for real estate, income and tax-related issues. Adrienne’s career in philanthropy began at Scripps College, where she spent 13 years building her fundraising toolkit in annual giving, alumnae relations and planned giving. She then led the philanthropy arm at the YMCA of Greater Whittier for 2.5 years as the executive director of financial development. Adrienne is always available to help other gift planners. Contact her by email at adgibson@coh.org or by phone at 626.787.3307. Marina Katsnelson currently serves as the senior executive director, estate administration, at City of Hope. In this role, Marina oversees the estate and trust administration program, which includes managing probate and trust litigation, handling gifts of complex assets, and facilitating realized bequests to City of Hope.  Prior to joining City of Hope in 2021, Marina managed estate administration at The Nature Conservancy for eight years. In addition to her professional work, she is a frequent speaker on topics related to philanthropy, bequest administration, and planned giving. Marina has presented at national and regional charitable gift planning conferences, participated in webinars and professional panels and has been featured as a recent guest on the Sharpe Insights Podcast, which discussed the topic of “When No, Thank You is the Right Response: Gift Acceptance Policies and Protecting Your Organization.” Marina loves to connect with the broader planned giving community. Contact her by email at mkatsnelson@coh.org or by phone at 626.866.0749.

    Relationships Matter: The Human Side of Planned Giving and Bequest Administration
  3. Aug 4

    When No, Thank You Is the Right Response: Gift Acceptance Policies and Protecting Your Organization

    Some things are too good to be true. On this episode, City of Hope's Adrienne Gibson and Marina Katsnelson discuss the critical ways gift acceptance policies help frame donor conversations, why they can also be called non-acceptance policies, how to work with other charities if a gift isn't right for your nonprofit, and timing your "no" to preserve and strengthen donor relationships.    Panelist info: Host Grant Miller is an award-winning writer and editor for Sharpe Group who works closely with Sharpe clients to create compelling donor interviews for their newsletters. In addition to hosting the podcast, he frequently contributes to the Sharpe blog and Sharpe Insights Newsletter.  Adrienne Gibson serves as a senior executive director of planned giving at City of Hope. As a frontline fundraiser she cultivates, solicits and stewards deferred gifts. Adrienne strives to partner with donors to create personalized consultative plans that demonstrate the donor’s passion and provide creative solutions for real estate, income, and tax-related issues. Adrienne’s career in philanthropy began at Scripps College where she spent 13 years building her fundraising toolkit in annual giving, alumnae relations and planned giving. She then led the philanthropy arm at the YMCA of Greater Whittier for 2.5 years as the executive director of financial development. Marina Katsnelson currently serves as the senior executive director, estate administration at City of Hope. In this role, Marina oversees the estate and trust administration program, which includes managing probate and trust litigation, handling gifts of complex assets and facilitating realized bequests to City of Hope. Prior to joining City of Hope in 2021, Marina managed estate administration at The Nature Conservancy for eight years. During her time with The Nature Conservancy, Marina regularly provided expertise to fundraisers on estate planning questions, oversaw litigation matters, and worked on complex real estate gifts that included devises, conversation easements, and retained life estates. Marina received her law degree from the University of San Diego School of Law. She has significant experience with estate and trust administration matters and has previously given presentations at the National Association of Charitable Gift Planners Conference led a webinar for The NonProfit Times.

    When No, Thank You Is the Right Response: Gift Acceptance Policies and Protecting Your Organization
5
out of 5
8 Ratings

About

Sharpe Insights: Conversations With Your Planned Giving Experts is the podcast for nonprofit development professionals looking to deepen their understanding of planned giving. Whether you’re new to planned giving or looking to enhance your existing program, we will provide you with practical tips, expert advice and real-world stories. Host Grant Miller will explore the nuances of planned giving, covering everything from building relationships with donors to understanding the various gift vehicles to learning how to ask for a planned gift. We’ll feature advice from Sharpe consultants and interviews with planned giving professionals who will share strategies for engaging donors in meaningful ways and growing your planned giving program. If you’re passionate about securing long-term support for your nonprofit, you’re in the right place. Let’s explore the world of planned giving together!

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