AI Marketing Experts Podcast

AI Marketing Experts
  • 3.0 (2)
  • Marketing
  • Weekly

AI Marketing Experts is your backstage pass to the future of marketing. Hosted by a powerhouse crew of AI-savvy entrepreneurs—Chris Hunter, Jennifer Crego, Brad Killgore, Laura Sutherly, and John Clendenning—this weekly show unpacks the tools, trends, and real-world applications of artificial intelligence in digital marketing. From next-gen automations and smart funnels to creative content, data-driven strategies, and behind-the-scenes interviews with the minds shaping the space—we explore what’s working right now. Whether you’re a marketer, agency owner, or growth-minded entrepreneur, you’ll walk away with actionable insights to stay ahead of the curve. 👉 New episodes every week. 🎧 Subscribe and geek out with us on Apple, Spotify, or wherever you get your podcasts. 📡 Brought to you by the team who lives at the intersection of AI + ROI.st weblog

  1. 4d ago

    Should Your Business Actually Care About Being Seen by AI?

    Struggling to get your business noticed by AI and voice search? Unlock the insider secrets to making your brand the one that AI recommends in this episode! This episode of AI Marketing Experts dives deep into how the rapid rise of AI-powered search is changing the game for local businesses and service providers. Whether you’re a small business owner, marketer, or agency, you’ll learn actionable strategies to strengthen your digital footprint, share authentic stories, optimize your website for AI, and ensure you’re never overlooked by new answer engines. The conversation covers real-life marketing examples, the importance of recency and authenticity, leveraging testimonials and service pages, tackling technical site issues, and creative tips to stay front-of-mind in your local market. Perfect for anyone ready to future-proof their brand and outshine the competition in the age of AI search! Inside This Episode: The shift from asking friends, to Google, to asking AI for recommendations. How AI adoption exploded, from about 1% to as high as 40–50% in two years. Your digital footprint: keeping your website and listings current and accurate. Should you allow bots on your site? What happens when you block good AI crawlers. Real buying journeys with AI, from a $3,000 flooring sale to picking a home fragrance system. Name, address and phone (NAP) consistency and why AI needs it to recommend you. Fresh content that gets cited: testimonials, case studies, press releases, FAQs. A four-step framework to spot, choose, shape and deploy customer stories. Turning one story into 15–20 marketing pieces. Detailed service pages as a quick win for AI and SEO visibility. Making your marketing fun, authentic and disruptive. Resources & Tools Mentioned: • ChatGPT • Grok Bot / Grok agents • Google AI Mode • Muse • Neil Patel • Dan Kennedy • Blueprint for Success coaching program • Business tools audit Chapters: 00:00 The AI-Driven Marketing Challenge 01:24 How People Search Now: From Friends to AI 02:49 The Shift: AI as the New Neighborhood Recommendation 05:07 How AI Adoption Has Exploded 06:12 Your Digital Footprint & Small Business Visibility 08:00 Should You Allow Bots on Your Site? 09:04 Conversations with AI: Real Buying Journeys 13:03 Real-Life Stories Drive Decisions 20:01 A 60-Second Self-Test for Your Business 21:04 Why Authentic Content and Stories Matter 28:20 Four-Step Framework for Sharing Stories 35:42 Service Pages and Next Action Steps 36:42 Make Your Marketing Fun & Disruptive 38:15 How to Get Help & Join the Insider Club Connect with AI Marketing Experts: https://aimarketingexperts.net/ https://www.youtube.com/@AIMarketingExperts https://aimarketingexperts.podbean.com/ Is AI recommending your business yet? Like and subscribe, and tell us in the comments: when you ask ChatGPT or Google AI for a business like yours in your town, who shows up?

    Should Your Business Actually Care About Being Seen by AI?

  2. Oct 19

    What Is a Scattered AI Brain — and Does Your Business Need One?

    Is your business brain scattered? If your team wastes time looking for the latest SOP, key files, or “how-to” steps—or if your AI outputs come out wrong or generic—it’s probably not AI’s fault. The real culprit: scattered, outdated, or unorganized business knowledge. In this episode, the AI Marketing Experts peel back the layers of what it truly takes to build a functional, practical AI “second brain” that works for your business, your agency, and your clients. Discover how to transform chaos into clarity—so AI can actually help you and your team get better results, not just automations that break. No matter your company size, blending human know-how with well-organized AI knowledge hubs is the difference between getting “AI slop” and creating real leverage and value. When everything from SOPs to brand voice to customer stories lives in one organized source—and is kept current—your business, your team, and your AI tools get smarter, faster, and more consistent. You’ll get insights from agency owners on mapping out their brains, practical workflows from “cleaning your room” to operational dashboards, and crucial security tips for keeping client data and sensitive info safe. Plus: why loading your brand voice and internal know-how into AI is key for client-specific marketing that stands out. Whether you’re starting with Google Docs or ready for advanced solutions like Obsidian, Claude, or Grok Bot, this episode walks you through what works, where to start, which mistakes to avoid, and how to think about security and business outcomes at every step. Inside This Episode: Second brains: how to organize essential business knowledge for AI and humans SOPs: the step-by-step way to avoid out-of-date or inconsistent AI outputs Obsidian & .md files: why simple text storage powers fast, flexible AI info Process mapping: from chaos to clarity with the “lay it all out on the bed” approach AI for process documentation: using tools that pull from video, transcripts, and more Brand voice: building AI knowledge with client-specific details for unique marketing Keeping knowledge current: systems for version control and easy updates Role-based access: protecting sensitive data across team and client logins Cloud vs. local: security, control, and risk when storing client and business knowledge Building compounding value: how organized knowledge powers scalable, high-trust marketing Avoiding “AI slop”: ensuring your automations are driven by accurate, up-to-date info AI for team and client support: faster answers, smarter onboarding, less confusion Resources & Tools Mentioned: • ChatGPT • Claude • Gemini • Grok Bot • Obsidian • Supabase • OneDrive • Google Drive • Project management platforms (ClickUp, Trello, Blue) • Fathom • ElevenLabs Chapters: 00:00 Cost of Being Scattered in AI 03:43 Revising outdated SOPs 09:09 Updating and organizing business SOPs 12:35 Customizing Agency Strategies for Clients 14:12 Limitations of AI Website Builders 19:00 Setting Up Project Management Tools 20:43 Using AI for process updates 23:53 Discussing cloud storage solutions 27:22 Securing and organizing client data 30:49 Localizing AI Processing Tasks 36:44 Organizing business tasks with AI 40:00 Defining unique marketing strategies 43:50 Inside AIME Insiders Club 45:23 Joining the free support club Connect with AI Marketing Experts: https://aimarketingexperts.net/ https://www.youtube.com/@AIMarketingExperts https://aimarketingexperts.podbean.com/ Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What's the ONE routine marketing or business task you'd automate first if you had your own army of AI agents?

    What Is a Scattered AI Brain — and Does Your Business Need One?

  3. Oct 19

    Should Your Business Actually Care About Every New AI Tool?

    Ever felt overwhelmed by the nonstop wave of shiny new AI tools? Are you wondering which platforms will truly save you time (and money) versus which ones will eat up your energy without a payoff? You’re not alone—and you’re in the right place. In this episode of the AI Marketing Experts Podcast, our panel shares candid stories from the AI front lines to help small business owners, marketers, and agency leaders separate practical automation wins from distracting tech detours. If you want to stop wasting resources, avoid costly mistakes, or finally pick the right AI workflow, this conversation lays out an honest roadmap—no hype, no fluff, just what actually works. From eliminating hours of email cleanup to optimizing client meetings and website management, our hosts reveal what’s driving real productivity gains and where the common pitfalls lie. They dive deep into how to audit your current tech stack, find hidden AI features you already pay for, and decide when it’s time to bring in outside expertise. Security is also in the spotlight—with concrete advice to protect your business from the growing risks of AI-fueled hacks and costly API mistakes. If your team is tired of bouncing between platforms, wants to work smarter (not harder), or needs a fresh look at process automation, you’ll find actionable, field-tested guidance here. Inside This Episode: Choosing AI tools: how to run a practical audit of your current software stack. Time-saving automation: real-world uses for bots in email, website management, and reminders. Plug-and-play models: when to try the latest AI agent vs. stick to a proven system. Cost management: how to spot and stop recurring software charges for unused AI features. Platform integrations: connecting AI agents to tools like Canva or QuickBooks for business impact. Information security: why you must protect tokens, sensitive data, and learn safe integration. Workflow optimization: which team processes can be offloaded for bigger ROI—without losing control. AI in Google, Gemini, Claude: lessons from switching between models and platforms. Prompting strategies: why over-contextualizing voice prompts can drive up costs. Guardrails & best practices: using lower-end LLMs and rotating API keys for safer, cheaper ops. AI in client meetings: speeding up website updates and recurring project requests. The ROI of expert help: when it’s better to delegate AI setup to specialists. Resources & Tools Mentioned: • Grok Bot • Claude • Google Gemini • Google NotebookLM • Canva • QuickBooks (AI features) • Future Tools (website) • GenSpark • Bots for website/email management • Tools audit process Chapters: 00:00 AI updates and new tools 06:09 Understanding project limitations and security 08:27 Keeping up with AI tools 12:29 Evaluating new tech tools 14:22 Using AI tools for efficiency 17:21 Balancing design and client needs 21:35 Conducting a tools audit 23:08 Delegating and choosing the right tools 26:31 Implementing AI Model Updates 33:01 Using AI to hire employees 33:46 Finding a replaceable secondhand expert 37:01 Engaging with the audience Connect with AI Marketing Experts: https://aimarketingexperts.net/ https://www.youtube.com/@AIMarketingExperts https://aimarketingexperts.podbean.com/ Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What's the ONE routine marketing or business task you'd automate first if you had your own army of AI agents?

    Should Your Business Actually Care About Every New AI Tool?

  4. Oct 19

    Stop Locking Into AI Platforms — Do This for Long-Term Flexibility

    How do you keep up with the rapid wave of new AI tools without getting locked into a single platform or risking your business’s data? If you’re an agency owner, consultant, or business leader, you know the pressure: new agentic bots and AI assistants seem to launch every week. But jumping in too fast—or picking the wrong tool—can mean lost time, missed opportunities, and major privacy headaches. This episode tackles the explosion of simplified agentic AI systems like Grok Bot, Muse, and more, and gets laser-focused on what actually matters for your business. Discover how to protect your IP, stay flexible as trends change, and avoid marketing mistakes that come from blindly following the next shiny new tool. Instead of a shallow review of the latest bots, we go deeper—sharing practical advice from real-world experience. Hear why human oversight is still critical, how to train your AI “employees,” and why backing up your agent instructions could save you thousands when platforms change. We discuss real scenarios, from firing an AI agent for a costly SEO mistake, to setting up systems so your team (and your data) stay safe as you experiment with new tech. Whether you’re managing a handful of tasks or scaling a growing team, this conversation delivers clear strategies to get the benefits of next-gen AI—without giving up control. Inside This Episode: AI agentic systems: the new “easy button” for marketing tasks, and their hidden risks. Human in the loop: why you can’t trust agents to always get it right. Platform-hopping: how to avoid being locked into Grok Bot, Muse, or whatever comes next. Agent training: what most people miss when automating tasks, and how to fix it. Data privacy: practical steps to protect your business and client info. AI policy: why every business needs an AI and data policy ASAP. Backing up agent skills: how to create portable instructions for any new harness or tool. Small business workflow: what AI can automate in daily operations, and where you still add value. IT trends: the movement to run AIs in-house (not just in the cloud), and why it matters. Guardrails and risk: setting boundaries for bots, and treating them like real employees. Time savings: real examples of how agentic systems take work off your plate. Avoiding mistakes: the biggest pitfalls when deploying new AI assistants. Resources & Tools Mentioned: • Grok Bot • Muse • Dots • Queue • Instinct • Claude Code • OpenCLAW • GitHub (for agent file backups) • Google Drive / OneDrive (for file storage) • School Groups (online educational portals) • Gemini (for YouTube video summary) • AI policy frameworks Chapters: 00:00 The impact of Grok Bot launch 05:08 Using Grok Bot and dealing with issues 09:08 Managing email with a bot 11:23 In-house AI and hardware advances 14:34 Embracing AI and Future Trends 19:02 Free video summarizing tip 21:31 Creating a hiring funnel strategy 24:23 Storing skill and agent files 27:21 Discussing AI policy and tools 30:06 Join the AIME Insider Community Connect with AI Marketing Experts: https://aimarketingexperts.net/ https://www.youtube.com/@AIMarketingExperts https://aimarketingexperts.podbean.com/ Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What's the ONE routine marketing or business task you'd automate first if you had your own army of AI agents?

    Stop Locking Into AI Platforms — Do This for Long-Term Flexibility

  5. Sep 19

    Stop Being the AI Builder — Delegate What Grows Your Business Instead

    #ai #aimarketing #aiforbusiness #businesstools #aileadership #airealworld Who should really own the AI rollout in your business — you, your team, or an outside specialist? As AI transforms how we work, one of the most common frustrations is not just implementing tools, but making sure AI actually solves business problems and doesn’t become another shiny distraction. If your company keeps “dabbling” in AI, starts and stalls projects, or you find yourself building everything (while CEO duties pile up), this episode is a must-listen. Get practical advice for structuring AI responsibilities so adoption moves forward, protects your data, and delivers true business value. Resources & Tools Mentioned: • ChatGPT • Claude • Grok • QuickBooks AI • NotebookLM • AI audits • Centralized AI management workflows ("second brain") • EOS & "quarterly rocks" for AI implementation • Alex Lieberman's "Boss/Bulldozer" framework 00:00 Delegating and finding the right expert 05:41 Balancing Leadership and Management Roles 08:48 Exploring AI in business development 12:44 Hiring external expertise 15:55 Balancing AI implementation and leadership 17:40 Business strategies using AI 23:43 Outsourcing AI skills for growth 26:06 Accountability for AI implementation 30:47 Joining the community resources 31:33 Offering AI audit services Connect with AI Marketing Experts: https://aimarketingexperts.net/ https://www.youtube.com/@AIMarketingExperts https://aimarketingexperts.podbean.com/ Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What’s the ONE routine marketing or business task you’d automate first if you had your own army of AI agents?

  6. Sep 8

    Grok Bot Is Powerful — But Most Businesses Are Using It Wrong

    #ai #aitools #aiforbusiness #smallbusinessmarketing #onlinemarketing #automation Ready to stop drowning in busywork and tap into the next evolution of productivity? AI-powered agents are no longer just hype—they’re practical, always-on "teammates" taking on real-world tasks for marketers, agencies, and small business owners. Imagine automating the boring, repetitive work that eats up your day—without hiring another person. In this episode, the team demystifies the latest on GrokBot, agentic systems, and why the arms race in next-gen AI agents is moving way faster than you think. Hear how business leaders are actually using AI tools like GrokBot, discuss what separates the user-friendly platforms from complicated tech, and debate the future of in-house versus cloud AI for security and control. If you want actionable AI ideas and honest feedback (not just hype), this is the episode. Resources & Tools Mentioned: • GrokBot by xAI • OpenCLAW • Claude (Anthropic) • Gemini (Google) • Hermes • ChatGPT • Composio • HighLevel • GenSpark / Gemspar • Project management platforms • API integrations • Apple local LLM (discussed conceptually) • Secure cloud and device-based AI agents Connect with AI Marketing Experts: https://aimarketingexperts.net/ https://www.youtube.com/@AIMarketingExperts https://aimarketingexperts.podbean.com/ 00:00 Upcoming AI Marketing Trends 03:11 Using AI as an answer engine 08:19 Trying out a new platform 11:09 Connecting Arnold bot to Google Gemini 15:01 Explaining GroqBot's capabilities 17:43 GrokBot rollout and user control 20:41 New Mac features and strategy 24:39 Big corporations handling AI data 27:55 Making AI decisions and integrations 30:08 Chat about AI and bots Curious how AI agents could actually replace manual work in your business—or just want to see how far automation can go? Like and subscribe, and let us know in the comments: What’s the ONE routine marketing or business task you’d automate first if you had your own army of AI agents?

  7. Sep 1

    The Race Is On: What Your Business Needs to Know Right Now

    #ai #aiforbusiness #aitools #smallbusinessmarketing #digitalmarketing #marketingstrategy   Platform wars are heating up. With AI tools evolving at warp speed, how do you choose the right platform—and avoid falling behind?   If you’ve ever felt overwhelmed by the endless stream of AI updates, new features, and shiny tools, you’re not alone. Every week, it seems like ChatGPT, Claude, Gemini, GrokBot, Perplexity, and an army of AI platforms are battling for your attention (and subscription dollars). Should you jump ship, double down on one tool, or spread your bets?   This episode of AI Marketing Experts dives deep into the current landscape of practical AI for business owners and marketing pros. The panel unpacks the pros and cons of leading AI platforms, shares real-world workflows for small teams, and highlights smart strategies for leveraging AI—without getting locked into a single provider.   Resources & Tools Mentioned:   • ChatGPT • Claude & Claude Cowork/Code • Gemini & Gemini Spark/Teams • GrokBot & xAI (formerly Twitter’s Grok) • Perplexity • GenSpark • Second Brain systems (Google Docs, folders, Obsidian, RAG) • AI skill and prompt libraries   00:00 Discussing AI platform wars 05:21 Exploring Gemini and GenSpark tools 07:40 Discussing AI expertise and collaboration 12:22 Choosing an AI platform 13:24 Developing and Using Skill Libraries 18:56 Balancing Productivity with Different Tools 20:42 Slowing down to focus goals 25:00 Building and Testing AI Systems 29:27 Importance of community networking 32:09 Implementing AI in Business Calls 33:59 Discussing GrokBot and platform choices   Connect with AI Marketing Experts: AI Marketing Experts: https://aimarketingexperts.net/ YouTube: https://www.youtube.com/@aimarketingexperts PodBean: https://aimarketingexperts.podbean.com/   Like what you heard? Hit like, subscribe, and share the episode. Have a question for the hosts? Drop a comment: Are you updating your content strategy in light of AI watermark regulations—or staying the course? Let us knohttps://localagencystudio.com/home-service/oto2/w how you’re navigating the changes!

  8. Aug 28

    Surviving the AI Content Watermark Era: Tips for Marketers

    #ai #aimarketing #aicontent #digitalmarketing #airegulation #searchengineoptimization Is your AI-generated content about to get flagged—and possibly penalized—by search engines? With new EU rules forcing major AI tools to embed hidden watermarks in content, there’s a lot of confusion and concern for anyone relying on AI for blogs, website copy, or marketing assets. This episode breaks down exactly what’s happening, what it means for SEO, and how you can future-proof your content strategy. If you use ChatGPT, Claude, Gemini, or any leading AI writing tool, you need to understand how mandated watermarks and disclosure requirements could impact your rankings, visibility, and credibility. The wrong approach could get your content deprioritized or even deindexed, but the right strategy keeps you competitive—and compliant. Resources & Tools Mentioned: • ChatGPT • Claude • Gemini • OpenAI • YouTube’s AI disclosure tools • Perplexity (discussion example) • AI content workflows • EU Artificial Intelligence Act 00:00 AI content watermarking concerns 04:36 AI-generated content and its challenges 08:16 Debating AI vs human content creation 11:17 Google's content quality standards 15:36 AI-generated content growth 17:20 Early internet challenges and evolution 22:52 AI's impact on student essays 24:24 Avoiding customer mistrust 27:23 AI-generated phone call scams 33:18 Upcoming training courses and community updates Connect with AI Marketing Experts: AI Marketing Experts: https://aimarketingexperts.net/ YouTube: https://www.youtube.com/@aimarketingexperts PodBean: https://aimarketingexperts.podbean.com/ Like what you heard? Hit like, subscribe, and share the episode. Have a question for the hosts? Drop a comment: Are you updating your content strategy in light of AI watermark regulations—or staying the course? Let us know how you’re navigating the changes!

See All (66)

Ratings & Reviews

3
out of 5
2 Ratings

About

AI Marketing Experts is your backstage pass to the future of marketing. Hosted by a powerhouse crew of AI-savvy entrepreneurs—Chris Hunter, Jennifer Crego, Brad Killgore, Laura Sutherly, and John Clendenning—this weekly show unpacks the tools, trends, and real-world applications of artificial intelligence in digital marketing. From next-gen automations and smart funnels to creative content, data-driven strategies, and behind-the-scenes interviews with the minds shaping the space—we explore what’s working right now. Whether you’re a marketer, agency owner, or growth-minded entrepreneur, you’ll walk away with actionable insights to stay ahead of the curve. 👉 New episodes every week. 🎧 Subscribe and geek out with us on Apple, Spotify, or wherever you get your podcasts. 📡 Brought to you by the team who lives at the intersection of AI + ROI.st weblog

Information

  • Creator
    AI Marketing Experts
  • Years Active
    2025 - 2026
  • Episodes
    66
  • Rating
    Clean
  • Copyright
    © Copyright 2025 All rights reserved.
  • Show Website
    AI Marketing Experts Podcast

You Might Also Like