The Boutique Bookkeeper Show | Know Your Numbers & Prepare For Taxes

Megan Schmitke | Bookkeeper & Bookkeeping Coach for Boutique Retailers

Are you making sales in your boutique but still wondering where all your money is going? Do you panic at tax time because your books are a mess—or worse, nonexistent? Are you tired of feeling like you should understand your numbers, but no one ever taught you how? If you’ve ever felt confused, overwhelmed, or straight-up anxious about the money side of your boutique business, you are not alone. Running a retail business—especially online through platforms like Shopify—is no small feat. You’re juggling inventory, marketing, customer service, and social media… and somehow, you’re also supposed to be your own bookkeeper? Let’s be real: finances can feel intimidating. Maybe you’ve tried spreadsheets, downloaded bookkeeping software, or even hired someone—only to still feel totally in the dark. You just want to understand your business’s money and feel confident making decisions. You want freedom, not fear. I get it—because I’ve been there. Hi, I’m Megan Schmitke, host of The Boutique Bookkeeper Show. I have my Bachelor’s in Accounting and spent over seven years working in corporate accounting. But when I became a mom, I knew I wanted more flexibility—and I still had a passion for helping others with their finances. That’s when I started Finding Freedom Financial Services. What I discovered? So many boutique owners were struggling with their numbers—not because they didn’t care, but because no one had ever taught them how to manage their books. And while plenty of bookkeepers will do your bookkeeping for you, almost none will take the time to teach you how to do it yourself. That’s where this podcast comes in. The Boutique Bookkeeper Show is your go-to resource for breaking down the money side of your boutique in a way that actually makes sense. In each episode, you’ll get real-world, easy-to-digest education on topics like: ⭐ Understanding your Shopify reports ⭐ What numbers really matter in your business ⭐ How to stay organized month after month ⭐ How to prepare for tax season without the stress ⭐ And how to create systems that actually give you freedom—not more to do Whether you want to DIY your bookkeeping with confidence or just want to finally understand what your numbers are telling you, you’re in the right place. Let’s take the confusion out of your finances so you can step into the CEO role your boutique needs. 👉 Ready to connect and take the next step? Follow me on Instagram @findingfreedomfinancial for tips, behind-the-scenes looks, and updates on new episodes. Want to dive deeper or work together? Visit www.findingfreedomfinancial.com to learn more about how I help boutique owners just like you find financial clarity and peace of mind. Hit subscribe and let’s turn your confusion into confidence—one episode at a time.

  1. 4d ago

    052.Do You Need an Accountant If You Use Quickbooks Online?

    Do you need an accountant if I use QuickBooks Online? And on the flip side, do you need QuickBooks if you already have an accountant? I hear both of these questions all the time, so in this episode I'm answering them together. I'm sharing the story of one of my very first members, who handed her QuickBooks reports to her tax preparer and essentially heard, "I can't use this. Try again." We'll talk about what went wrong, what a poll of tax preparers told me about cleanup costs, and exactly what to hand your accountant this January so the whole process is faster and cheaper.   Ready to take your learning a step further? Register for my Free Masterclass, Make Your Money Make Sense! Where you'll learn how to understand where your money is going, avoid costly bookkeeping mistakes, and set up an easy to follow bookkeeping system. Sign up now: www.findingfreedomfinancial.com/masterclass   Other Ways to Work With Me: Need to get your bookkeeping caught up or cleaned up? Sometimes you just need a clean starting point so you can take it over yourself. Apply to work with us at www.findingfreedomfinancial.com/contact and we'll get your books up to date and ready to hand off. Need some support as you do you own bookkeeping? Then I wanna invite you to join me inside of the Bookkeeping Made Simple for Boutiques Membership, where you can get trainings & support to help you feel confident as you manage the money-stuff yourself. Using Quickbooks Online, I walk you through through the exact setup & process you need to implement everything for accurate and EASY bookkeeping all year long - no more tax time scramble! Join us at www.findingfreedomfinancial.com/membership Are you a Shopify seller who's not quite ready to invest in a bookkeeping software like Quickbooks? Don't worry - I got you! I've created a custom Shopify Seller Income & Expense Tracker that you can use to easily enter each transaction coming in and out of your business, along with your sales data coming directly from Shopify to put together a standard P&L (Income Statement) that you can hand over to your tax preparer. Download your copy at www.findingfreedomfinancial.com/spreadsheet   Prefer to learn while you read? Check out the blog post for this episode: https://www.findingfreedomfinancial.com/do-i-need-an-accountant-if-i-use-quickbooks-online   Related Episodes & Resources Mentioned: Ep 20: Bookkeeper vs Tax Preparer (And Why You Need Both of Them) Ep 44: Why Your CPA Can't Help With Your Shopify Accounting (But It's Not Their Fault) Ep 16: Why You Shouldn't Use Your 1099-K to File Your Business Taxes Ep 11: How the 3 Retail Financial Reports Work Together Ep 6: The 3 Shopify Reports You Need for Your Bookkeeping & Taxes Ep 33: Your Shopify Payouts Are Not What They Seem

  2. Oct 19

    051. What Quickbooks Features Should Boutique Owners Use?

    Logging into QuickBooks for the first time can feel like a LOT. Menus, tabs, apps, dashboards... but here's the truth: as a boutique owner, you only need a handful of QuickBooks features to keep your books clean and accurate. In this episode, I'm sharing the features I'd stop using tomorrow (like the Shopify and PayPal syncs that are quietly making a mess of your sales), the short list of screens that make up 90 to 95 percent of what I actually use for my clients, and which QuickBooks plan most boutiques really need. Plus, I'm sharing a lower-cost QuickBooks option I'm considering adding to my membership, and I want to hear from you if it sounds like a fit! In this episode, we cover: Why connecting Shopify or PayPal to QuickBooks causes duplicated and missing sales, and the 2-minute monthly alternative The QuickBooks features to skip: inventory tracking, auto-add bank rules, the sales tax center, invoicing, and dashboards The features to use instead: bank feeds, bank rules, recurring transactions, reconciliation, and your 3 core reports Why your P&L can show $5,000 in profit while your bank account shows $5 Simple Start vs. Essentials vs. Plus, and when it's actually worth upgrading QuickBooks Ledger: a lower-cost option for new QuickBooks users Interested in the QuickBooks Ledger + membership bundle for about $54/month? Email me at megan@findingfreedomfinancial.com and let me know!   Ready to take your learning a step further? Register for my Free Masterclass, Make Your Money Make Sense! Where you'll learn how to understand where your money is going, avoid costly bookkeeping mistakes, and set up an easy to follow bookkeeping system. Sign up now: www.findingfreedomfinancial.com/masterclass   Other Ways to Work With Me: Need to get your bookkeeping caught up or cleaned up? Sometimes you just need a clean starting point so you can take it over yourself. Apply to work with us at findingfreedomfinancial.com/contact and we'll get your books up to date and ready to hand off. Need some support as you do you own bookkeeping? Then I wanna invite you to join me inside of the Bookkeeping Made Simple for Boutiques Membership, where you can get trainings & support to help you feel confident as you manage the money-stuff yourself. Using Quickbooks Online, I walk you through through the exact setup & process you need to implement everything for accurate and EASY bookkeeping all year long - no more tax time scramble! Join us at findingfreedomfinancial.com/membership Are you a Shopify seller who's not quite ready to invest in a bookkeeping software like Quickbooks? Don't worry - I got you! I've created a custom Shopify Seller Income & Expense Tracker that you can use to easily enter each transaction coming in and out of your business, along with your sales data coming directly from Shopify to put together a standard P&L (Income Statement) that you can hand over to your tax preparer. Download your copy at findingfreedomfinancial.com/spreadsheet   Prefer to learn while you read? Check out the blog post for this episode: https://www.findingfreedomfinancial.com/what-quickbooks-features-should-boutique-owners-use   Related Episodes & Resources Mentioned: Ep 18: 3 QuickBooks Online Features That Will Save You HOURS Each Month (PLUS 1 Feature to Avoid) Ep 30: QuickBooks Subscription Comparison: Which Is Best for You? Ep 34: How to Record Your Shopify Deposits in QuickBooks Online Ep 17: How a Bookkeeping Reconciliation Can Find Your Missing Money Ep 11: How the 3 Retail Financial Reports Work Together Ep 3: How to Get Started with QuickBooks Online

  3. Oct 5

    050. Stop Doing Business Alone: Lessons From My First Mastermind

    I just spent three days at my very first mastermind, and I walked in convinced I'd be the dumbest person in the room. The sessions were amazing, but the conversations in the hallways, over supper, and in the hotel lobby taught me just as much. In this episode, I'm sharing the three biggest lessons I brought home: why you need to get in the right room (even when it scares you), why you should grow into your next step instead of jumping into it, and how to stop letting worry steal your peace today. There's no QuickBooks talk this week, just a few lessons for the business owner BEHIND the books.   Ready to take your learning a step further? Register for my Free Masterclass, Make Your Money Make Sense! Where you'll learn how to understand where your money is going, avoid costly bookkeeping mistakes, and set up an easy to follow bookkeeping system. Sign up now: www.findingfreedomfinancial.com/masterclass   Other Ways to Work With Me: Need to get your bookkeeping caught up or cleaned up? Sometimes you just need a clean starting point so you can take it over yourself. Apply to work with us at www.findingfreedomfinancial.com/contact and we'll get your books up to date and ready to hand off. Need some support as you do you own bookkeeping? Then I wanna invite you to join me inside of the Bookkeeping Made Simple for Boutiques Membership, where you can get trainings & support to help you feel confident as you manage the money-stuff yourself. Using Quickbooks Online, I walk you through through the exact setup & process you need to implement everything for accurate and EASY bookkeeping all year long - no more tax time scramble! Join us at www.findingfreedomfinancial.com/membership Are you a Shopify seller who's not quite ready to invest in a bookkeeping software like Quickbooks? Don't worry - I got you! I've created a custom Shopify Seller Income & Expense Tracker that you can use to easily enter each transaction coming in and out of your business, along with your sales data coming directly from Shopify to put together a standard P&L (Income Statement) that you can hand over to your tax preparer. Download your copy at www.findingfreedomfinancial.com/spreadsheet   Prefer to learn while you read? Check out the blog post for this episode: www.findingfreedomfinancial.com/stop-doing-business-alone    Related Episodes & Resources Mentioned: Join the waitlist for the membership here: www.findingfreedomfinancial.com/membership

  4. Sep 14

    049. How to Learn Bookkeeping (for Boutique Owners)

    Wondering how to learn bookkeeping without feeling completely lost? In this episode, I'm walking you through the exact 5-stage Success Path every member of Bookkeeping Made Simple for Boutiques follows, from setting up QuickBooks the right way to finally being able to read your own financial reports with confidence.   Ready to take your learning a step further? Register for my Free Masterclass, Make Your Money Make Sense! Where you'll learn how to understand where your money is going, avoid costly bookkeeping mistakes, and set up an easy to follow bookkeeping system. Sign up now: www.findingfreedomfinancial.com/masterclass   Other Ways to Work With Me: Need to get your bookkeeping caught up or cleaned up? Sometimes you just need a clean starting point so you can take it over yourself. Apply to work with us at www.findingfreedomfinancial.com/contact and we'll get your books up to date and ready to hand off. Need some support as you do your own bookkeeping? Then I wanna invite you to join me inside of the Bookkeeping Made Simple for Boutiques Membership, where you can get trainings & support to help you feel confident as you manage the money-stuff yourself. Using Quickbooks Online, I walk you through the exact setup & process you need to implement everything for accurate and EASY bookkeeping all year long - no more tax time scramble! Join us at www.findingfreedomfinancial.com/membership Are you a Shopify seller who's not quite ready to invest in a bookkeeping software like Quickbooks? Don't worry - I got you! I've created a custom Shopify Seller Income & Expense Tracker that you can use to easily enter each transaction coming in and out of your business, along with your sales data coming directly from Shopify to put together a standard P&L (Income Statement) that you can hand over to your tax preparer. Download your copy at www.findingfreedomfinancial.com/spreadsheet   Prefer to learn while you read? Check out the blog post for this episode: www.findingfreedomfinancial.com/how-to-learn-bookkeeping-for-boutique-owners   Related Episodes & Resources Mentioned: 029. Knowing the Numbers with Lesly Birkland: One Boutique Owner's Bookkeeping Transformation 007. What Does "Doing Your Bookkeeping" Really Mean? Your Daily, Weekly & Monthly Bookkeeping Task List

  5. Sep 7

    048. Common Bookkeeping Mistakes You Don't Know You're Making

    There are two common bookkeeping mistakes I see boutique owners make over and over when it comes to recording their sales data, and both of them can quietly throw off your entire financial picture. In this episode, I'm breaking down exactly what each mistake looks like, how to check if you're making one of them yourself, and I'm sharing the story of how fixing this exact issue helped one of my clients uncover $21,453.08 she didn't even know was missing.   Ready to take your learning a step further? Register for my Free Masterclass, Make Your Money Make Sense! Where you'll learn how to understand where your money is going, avoid costly bookkeeping mistakes, and set up an easy to follow bookkeeping system. Sign up now: www.findingfreedomfinancial.com/masterclass   Other Ways to Work With Me: Need to get your bookkeeping caught up or cleaned up? Sometimes you just need a clean starting point so you can take it over yourself. Apply to work with us at www.findingfreedomfinancial.com/contact and we'll get your books up to date and ready to hand off. Need some support as you do your own bookkeeping? Then I wanna invite you to join me inside of the Bookkeeping Made Simple for Boutiques Membership, where you can get trainings & support to help you feel confident as you manage the money-stuff yourself. Using QuickBooks Online, I walk you through the exact setup & process you need to implement everything for accurate and EASY bookkeeping all year long, no more tax time scramble! Join us at www.findingfreedomfinancial.com/membership Are you a Shopify seller who's not quite ready to invest in a bookkeeping software like QuickBooks? Don't worry, I got you! I've created a custom Shopify Seller Income & Expense Tracker that you can use to easily enter each transaction coming in and out of your business, along with your sales data coming directly from Shopify to put together a standard P&L (Income Statement) that you can hand over to your tax preparer. Download your copy at www.findingfreedomfinancial.com/spreadsheet   Prefer to learn while you read? Check out the blog post for this episode: https://findingfreedomfinancial.com/common-bookkeeping-mistakes-you-dont-know-youre-making    Related Episodes & Resources Mentioned: Boutique Bookkeeping Bootcamp (Sept 14-17): www.findingfreedomfinancial.com/bootcamp Episode 047 | QuickBooks vs Excel Spreadsheet: Which Should You Use? Episode mentioned in this episode, listen if you're still deciding between a spreadsheet and QuickBooks Ready to sign up for QuickBooks Online? Use my link: www.findingfreedomfinancial.com/qbo (I may earn a small commission, at no extra cost to you.)

  6. Aug 31

    047. QuickBooks vs Excel Spreadsheet: Which Should You Use?

    QuickBooks vs Excel spreadsheet, which one should you actually be using for your boutique's bookkeeping? In this episode I'm breaking down the real pros and cons of both, so you can stop guessing and start making an informed decision about how you track your numbers.   Ready to take your learning a step further? Register for my Free Masterclass, Make Your Money Make Sense! Where you'll learn how to understand where your money is going, avoid costly bookkeeping mistakes, and set up an easy to follow bookkeeping system. Sign up now: www.findingfreedomfinancial.com/masterclass   Other Ways to Work With Me: Need to get your bookkeeping caught up or cleaned up? Sometimes you just need a clean starting point so you can take it over yourself. Apply to work with us at www.findingfreedomfinancial.com/contact and we'll get your books up to date and ready to hand off. Need some support as you do your own bookkeeping? Then I wanna invite you to join me inside of the Bookkeeping Made Simple for Boutiques Membership, where you can get trainings & support to help you feel confident as you manage the money-stuff yourself. Using QuickBooks Online, I walk you through the exact setup & process you need to implement everything for accurate and EASY bookkeeping all year long, no more tax time scramble! Join us at www.findingfreedomfinancial.com/membership Are you a Shopify seller who's not quite ready to invest in a bookkeeping software like QuickBooks? Don't worry, I got you! I've created a custom Shopify Seller Income & Expense Tracker that you can use to easily enter each transaction coming in and out of your business, along with your sales data coming directly from Shopify to put together a standard P&L (Income Statement) that you can hand over to your tax preparer. Download your copy at www.findingfreedomfinancial.com/spreadsheet   Prefer to learn while you read? Check out the blog post for this episode: www.findingfreedomfinancial.com/quickbooks-vs-excel-spreadsheet   Related Episodes & Resources Mentioned: Boutique Bookkeeping Bootcamp (Sept 14-17): www.findingfreedomfinancial.com/bootcamp Ready to sign up for QuickBooks Online? Use my link: www.findingfreedomfinancial.com/qbo (I may earn a small commission, at no extra cost to you.)

  7. Aug 24

    046. Shift Your Mindset: 3 Bookkeeping Excuses to Drop

    Ready to shift your mindset about your bookkeeping? In this episode I'm breaking down 3 common beliefs I hear from boutique owners right before they finally get started: not knowing where to begin, having tried QuickBooks before and had it not click, and worrying a real system will mean more work. We're tackling all three, and I'm giving you a real, tactical starting point to begin today.   Ready to take your learning a step further? Register for my Free Masterclass, Make Your Money Make Sense! Where you'll learn how to understand where your money is going, avoid costly bookkeeping mistakes, and set up an easy to follow bookkeeping system. Sign up now: www.findingfreedomfinancial.com/masterclass   Other Ways to Work With Me: Need to get your bookkeeping caught up or cleaned up? Sometimes you just need a clean starting point so you can take it over yourself. Apply to work with us at www.findingfreedomfinancial.com/contact and we'll get your books up to date and ready to hand off. Need some support as you do your own bookkeeping? Then I wanna invite you to join me inside of the Bookkeeping Made Simple for Boutiques Membership, where you can get trainings & support to help you feel confident as you manage the money-stuff yourself. Using Quickbooks Online, I walk you through the exact setup & process you need to implement everything for accurate and EASY bookkeeping all year long - no more tax time scramble! Join us at www.findingfreedomfinancial.com/membership Are you a Shopify seller who's not quite ready to invest in a bookkeeping software like Quickbooks? Don't worry - I got you! I've created a custom Shopify Seller Income & Expense Tracker that you can use to easily enter each transaction coming in and out of your business, along with your sales data coming directly from Shopify to put together a standard P&L (Income Statement) that you can hand over to your tax preparer. Download your copy at www.findingfreedomfinancial.com/spreadsheet   Prefer to learn while you read? Check out the blog post for this episode: www.findingfreedomfinancial.com/shift-your-mindset-3-bookkeeping-excuses-to-drop   Related Episodes & Resources Mentioned: Boutique Bookkeeping Bootcamp (Sept 14-17): www.findingfreedomfinancial.com/bootcamp Sign up for Quickbooks Here (affiliate link): www.findingfreedomfinancial.com/qbo  Free Chart of Accounts Template (mentioned in this episode): www.findingfreedomfinancial.com/coa-template Episode 029 | Knowing the Numbers with Lesly Birkland: One Boutique Owner's Bookkeeping Transformation, hear more about a real bookkeeping transformation over time

  8. Aug 17

    045. The 3 Words That Help You Finally Know Your Numbers

    Feeling behind on your bookkeeping and not sure how to get out of that cycle? In this episode I'm recapping a conversation from the Inventory Genius podcast between my friend Ciara Stockeland and Rebecca, a former student of mine, where Rebecca shares the exact framework that can help you finally know your numbers and break free from the shame and avoidance that comes with running a business. We're breaking down her 3 words: courage, consistency, and confidence, and what each one actually looks like in practice.   Ready to take your learning a step further? Register for my Free Masterclass, Make Your Money Make Sense! Where you'll learn how to understand where your money is going, avoid costly bookkeeping mistakes, and set up an easy to follow bookkeeping system. Sign up now: www.findingfreedomfinancial.com/masterclass   Other Ways to Work With Me: Need to get your bookkeeping caught up or cleaned up? Sometimes you just need a clean starting point so you can take it over yourself. Apply to work with us at www.findingfreedomfinancial.com/contact and we'll get your books up to date and ready to hand off. Need some support as you do your own bookkeeping? Then I wanna invite you to join me inside of the Bookkeeping Made Simple for Boutiques Membership, where you can get trainings & support to help you feel confident as you manage the money-stuff yourself. Using Quickbooks Online, I walk you through the exact setup & process you need to implement everything for accurate and EASY bookkeeping all year long - no more tax time scramble! Join us at www.findingfreedomfinancial.com/membership Are you a Shopify seller who's not quite ready to invest in a bookkeeping software like Quickbooks? Don't worry - I got you! I've created a custom Shopify Seller Income & Expense Tracker that you can use to easily enter each transaction coming in and out of your business, along with your sales data coming directly from Shopify to put together a standard P&L (Income Statement) that you can hand over to your tax preparer. Download your copy at www.findingfreedomfinancial.com/spreadsheet Prefer to learn while you read? Check out the blog post for this episode: https://www.findingfreedomfinancial.com/3-words-that-help-you-know-your-numbers    Related Episodes & Resources Mentioned: Ciara and Rebecca's full episode: “297 Pt 1: Courage, Clarity, and Confidence with Your Money” The Inventory Genius Podcast (full show)

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About

Are you making sales in your boutique but still wondering where all your money is going? Do you panic at tax time because your books are a mess—or worse, nonexistent? Are you tired of feeling like you should understand your numbers, but no one ever taught you how? If you’ve ever felt confused, overwhelmed, or straight-up anxious about the money side of your boutique business, you are not alone. Running a retail business—especially online through platforms like Shopify—is no small feat. You’re juggling inventory, marketing, customer service, and social media… and somehow, you’re also supposed to be your own bookkeeper? Let’s be real: finances can feel intimidating. Maybe you’ve tried spreadsheets, downloaded bookkeeping software, or even hired someone—only to still feel totally in the dark. You just want to understand your business’s money and feel confident making decisions. You want freedom, not fear. I get it—because I’ve been there. Hi, I’m Megan Schmitke, host of The Boutique Bookkeeper Show. I have my Bachelor’s in Accounting and spent over seven years working in corporate accounting. But when I became a mom, I knew I wanted more flexibility—and I still had a passion for helping others with their finances. That’s when I started Finding Freedom Financial Services. What I discovered? So many boutique owners were struggling with their numbers—not because they didn’t care, but because no one had ever taught them how to manage their books. And while plenty of bookkeepers will do your bookkeeping for you, almost none will take the time to teach you how to do it yourself. That’s where this podcast comes in. The Boutique Bookkeeper Show is your go-to resource for breaking down the money side of your boutique in a way that actually makes sense. In each episode, you’ll get real-world, easy-to-digest education on topics like: ⭐ Understanding your Shopify reports ⭐ What numbers really matter in your business ⭐ How to stay organized month after month ⭐ How to prepare for tax season without the stress ⭐ And how to create systems that actually give you freedom—not more to do Whether you want to DIY your bookkeeping with confidence or just want to finally understand what your numbers are telling you, you’re in the right place. Let’s take the confusion out of your finances so you can step into the CEO role your boutique needs. 👉 Ready to connect and take the next step? Follow me on Instagram @findingfreedomfinancial for tips, behind-the-scenes looks, and updates on new episodes. Want to dive deeper or work together? Visit www.findingfreedomfinancial.com to learn more about how I help boutique owners just like you find financial clarity and peace of mind. Hit subscribe and let’s turn your confusion into confidence—one episode at a time.

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