Mirror Mirror with Amy Chang

Amy Chang

Welcome to Mirror Mirror with Amy Chang, where we dive deep into the cutting-edge science of beauty and the complex psychological and cultural reasons behind why we pursue it. Join me for honest, insightful conversations where science meets self-discovery. Together, we’ll ask the important questions—What does it really mean to be beautiful? How does science influence our ideals? And how can we cultivate authentic self-acceptance from the inside out? New episodes Tuesdays and Fridays.

  1. 3d ago

    A Beauty Founder Doing The Opposite Of Every Other Beauty Brand with Priscilla Tsai

    The beauty industry spent $32 billion on influencer marketing in 2025 and 80% of brands increased their influencer spend last year. Priscilla Tsai, the founder of Coco Kind, went the other direction. In this week's Mirror Mirror, I sit down with Priscilla Tsai— who's been building Coco Kind for 11 years — to talk about the unconventional moves that have actually worked. We get into why she stopped spending on traditional influencer campaigns, why she replaced influencer trips with customer brand trips (eight superfans, not eight creators), what "ultra-transparency" looks like when you publicly break down what every product actually costs to make, and why she'd rather have a thousand obsessed customers than a million who sort of like the brand.→ Have a beauty question you want me to tackle on the next Inbox? DM @mirrormirrorwithamy on Instagram→ Subscribe so you don't miss next week's full Mirror Mirror episode.ABOUT MIRROR MIRRORMirror Mirror is a podcast that cuts through the noise and uncovers the science shaping beauty and the psychology driving our desire for it. Hosted by Amy Chang — LA Times contributing writer, Marie Claire 2024 Power Player, and a trusted authority in beauty, with over 2.4 million followers who turn to her for insights on cutting-edge treatments and science-backed skincare.Expect unfiltered conversations, expert insight, and the freedom to love your lipstick — while still questioning what perfection means.LISTEN ANYWHEREApple Podcasts: https://podcasts.apple.com/bh/podcast...Spotify: https://open.spotify.com/show/3NcpTY7...Instagram: @mirrormirrorwithamy#beautymyths #skincare #aesthetics

    1h 16m
  2. May 26

    Beauty Marketing After The Hype: What Actually Builds Trust with Camille Moore

    This week on Mirror Mirror, I'm joined by Camille Moore — brand strategist, founder of Third Eye Insights, and consultant to some of the largest beauty brands in the world — for the unfiltered breakdown of how beauty marketing actually works in 2026, who's winning, who's quietly dying, and how consumers can decode the difference. Pat McGrath Labs is reportedly up for sale to avoid bankruptcy. Rhode's mass-distribution deal may already be eroding its brand premium. Lululemon is committing what brand strategist Camille Moore calls "death by a thousand cuts." Augustinus Bader's Dua Lipa diffusion line was, in her view, a strategic mistake. And Summer Fridays stamping "Made in Korea" on the front of its packaging? That's where this conversation gets honest. → Have a beauty question you want me to tackle on the next Inbox? DM @mirrormirrorwithamy on Instagram→ Subscribe so you don't miss next week's full Mirror Mirror episode.ABOUT MIRROR MIRRORMirror Mirror is a podcast that cuts through the noise and uncovers the science shaping beauty and the psychology driving our desire for it. Hosted by Amy Chang — LA Times contributing writer, Marie Claire 2024 Power Player, and a trusted authority in beauty, with over 2.4 million followers who turn to her for insights on cutting-edge treatments and science-backed skincare.Expect unfiltered conversations, expert insight, and the freedom to love your lipstick — while still questioning what perfection means.LISTEN ANYWHEREApple Podcasts: https://podcasts.apple.com/bh/podcast...Youtube: https://www.youtube.com/watch?v=1m2XPnXRIag&t=1043s Instagram: @mirrormirrorwithamy#beautymyths #skincare #aesthetics #plasticsurgery #cosmeticsurgery

    1h 10m
4.9
out of 5
40 Ratings

About

Welcome to Mirror Mirror with Amy Chang, where we dive deep into the cutting-edge science of beauty and the complex psychological and cultural reasons behind why we pursue it. Join me for honest, insightful conversations where science meets self-discovery. Together, we’ll ask the important questions—What does it really mean to be beautiful? How does science influence our ideals? And how can we cultivate authentic self-acceptance from the inside out? New episodes Tuesdays and Fridays.

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