Prompted: AI, People and the Creative Spark

Inside OpenAI’s Research-Led Growth with OpenAI Head of Revenue Ashley Kramer

OpenAI Head of Revenue Ashley Kramer joins Cam Adams to discuss how her revenue team is using AI to get ahead. She unpacks how her team bridges research and real-world results, turning powerful models into tools that transform how people work. Ashley also explains how the most boring AI use cases can spark the most valuable“aha” moments, and how OpenAI customers are scaling AI adoption from the top down.

Cam’s notes on Substack: promptedwithcam.substack.com

Key Quotes

“Sometimes the boring, simple thing is the biggest aha moment for a customer.”

“You can’t scale headcount forever—but you can scale with AI.”

 “There has been this fear for a while of will AI replace me? And the answer is not if you know how to leverage it properly, it will really take you to the next level.”

Timestamps

00:14 — Meet Ashley Kramer, Head of Revenue at OpenAI

01:16 — The 1999 World Cup moment that shaped her leadership mindset

04:00 — The airplane story that changed how she saw AI’s potential

07:00 — From GitLab to OpenAI: chasing the next frontier

08:08 — Bridging research and real-world value

09:42 — How OpenAI turns breakthroughs into business impact

11:40 — Inside OpenAI’s research-led growth model

14:35 — What OpenAI learns from enterprise partners like Moderna

15:00 — Why small wins drive big AI adoption

20:25 — AI success stories (Moderna’s approach)

22:26 — Building “Ashley Comms GPT” to streamline communication

25:18 — Coaching sales teams with AI avatars and voice agents

27:31 — How experimentation fuels OpenAI’s best ideas

28:55 — The “make it stronger” lesson on prompting

30:30 — Why creativity is still underused in ChatGPT

33:08 — How creatives are evolving with AI tools

34:22 — Making the world AI fluent: training and certifications

35:45 — What’s next for OpenAI’s growth

36:48 — Ashley’s All Star Creative Team

38:40 — Designer Reveal

40:24 — Rapid-fire 

42:00 — Cam’s Key Takeaways

Links
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